Just Got More Loveable.

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Ross Stanley
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1 The Mashed Potatoes Your Customers Love, Just Got More Loveable. SERVE UP COMFORT & A SIDE OF PROFITS

Easiest Prep, Just Add Water 1 2 A Better Way with Potatoes.

back-of-house benefits easiest prep, zero waste and longest

All you need to do to wow your customers and pile up the

The Most Profitable Mashed ZERO PRODUCT WASTE No loss due to

2 Easiest Prep, Just Add Water 1 2 A Better Way with Potatoes. 3 Potato Pearls, America s beloved comfort food is the best-selling brand of foodservice mashed potatoes that you can trust to deliver the taste and texture your customers love, every time. Plus, your bottom line will get a boost with profit-building back-of-house benefits easiest prep, zero waste and longest holding time. All you need to do to wow your customers and pile up the profits is Just Add Water. The Most Profitable Mashed ZERO PRODUCT WASTE No loss due to peeling or product stuck/left in package Superior hold time 10 lbs MOST SERVINGS PER CASE oz servings g dry LOWEST COST $ 0.07 $ 0.14 * PER 4 OZ. SERVING Actual peel loss weight from 50lb box of raw potatoes

Choose the Right Mashed for Your Operation Potato Pearls Requires no additional ingredients with just add water prep VALUE Lowest serving solution, requires additional

potatoes EXCEL Redskin; EXCEL Gold; EXCEL Sweet Potato Rich dairy and potato flavor Nature s Own Natural lumps and black pepper Country Style Extra smooth, 1 min prep with

Granules Complete w/vit C - Low Sodium Lower Sodium Creamy texture Smart Servings w/ Vit C-Low Sodium Extra smooth, 1 min prep with hand mix Full carton packaging performs

Potato Pearls EXCEL have the best balance of butter, salt and potato flavor. Foodservice Operator, Datassential Product Test, May 2015 Benefits vs.

REFRIGERATED or FROZEN MASHED NET CASE WEIGHT 22 lbs 35 lbs 50 lbs 20 lbs 24 lbs PRODUCT WASTE 0% 0% 20% 0% 8% CASE YIELD (prepared potato per case) 125 lbs 176 lbs 40 lbs

3 Choose the Right Mashed for Your Operation Potato Pearls Requires no additional ingredients with just add water prep VALUE Lowest serving solution, requires additional ingredients and a mixer in most applications Fully Flavored Extra butter flavor EXCEL Original Butter Butter flavor with skins EXCEL Creamy Butter with Skins Varietal potatoes EXCEL Redskin; EXCEL Gold; EXCEL Sweet Potato Rich dairy and potato flavor Nature s Own Natural lumps and black pepper Country Style Extra smooth, 1 min prep with hand mix Golden Extra Rich Full carton packaging performs well in a mixer Low sodium, granule Low sodium, complete granule Potato Granules w/vit C - Low Sodium Potato Granules Complete w/vit C - Low Sodium Lower Sodium Creamy texture Smart Servings w/ Vit C-Low Sodium Extra smooth, 1 min prep with hand mix Full carton packaging performs well in a mixer Butter flavor EXCEL Original Butter - Reduced Sodium Extra Rich - Low Sodium In the end for me it is about flavors. Potato Pearls EXCEL have the best balance of butter, salt and potato flavor. Foodservice Operator, Datassential Product Test, May 2015 Benefits vs. Other Formats Most Servings, Longest Hold Time, Easiest Prep & Lowest Cost POTATO PEARLS EXCEL VALUE COMPLETE RECIPE WHOLE RAW POTATOES REFRIGERATED DICED POTATOES REFRIGERATED or FROZEN MASHED NET CASE WEIGHT 22 lbs 35 lbs 50 lbs 20 lbs 24 lbs PRODUCT WASTE 0% 0% 20% 0% 8% CASE YIELD (prepared potato per case) 125 lbs 176 lbs 40 lbs 20 lbs 22 lbs HOLD TIME up to 4 hrs up to 4 hrs up to 1 hr up to 1 hr up to 1 hr MINUTES TO SERVE 5 min 12 min 80 min 25 min 20 min COST COMPARISON* (per lb.) $0.48 $0.28 $0.87 $1.19 $1.27 * Potato costs based on average distributor pricing. Actual cost will vary.

SEASONAL SPECIALS Seasonal LTOs to Boost Your Bottom Line Y EA R R OU N

combined with roasted vegetables and rich, creamy mashed potatoes.

4 SEASONAL SPECIALS Seasonal LTOs to Boost Your Bottom Line Y EA R R OU N D I T S P RO F Limited Time Offers (LTOs) keep your menu fresh and your customers coming back for more. To get seasonal recipes and find easy LTO s to execute each season, visit baf.com/seasonalspecials PUTTANESCA MASHED POTATOES Puttanesca sauce combined with roasted vegetables and rich, creamy mashed potatoes. ARUGULA MASHED POTATOES Creamy mashed potatoes with sautéed arugula and shallots. ARTICHOKE MASHED POTATOES Fresh artichokes bring a sweet, earthy flavor to our signature, creamy mashed potatoes.

Our Proprietary Drying Process Locks in Farm-Fresh Flavor and Natural Texture. Potato Pearls Mashed Potatoes are made with fresh, whole potatoes, grown in the United States.

Family owned and operated since 1933, Basic American Foods is the leading supplier of dry potatoes and beans to the foodservice market.

5 Our Proprietary Drying Process Locks in Farm-Fresh Flavor and Natural Texture. Potato Pearls Mashed Potatoes are made with fresh, whole potatoes, grown in the United States. They are cooked, dried and packaged safely using our unique process to lock in flavor and texture in every batch. Making Your Best Sides Even Better. Family owned and operated since 1933, Basic American Foods is the leading supplier of dry potatoes and beans to the foodservice market. Our portfolio provides craveable comfort foods that are easy to prepare, delicious to eat and best meet the demands of foodservice kitchens. That means you are able to deliver consistent, quality sides you are proud to serve and your patrons love, every time. All BAF Mashed Potatoes are: Naturally Gluten Free 0 g Trans Fat per Serving Sold Product of USA Produced in a Nut-Free Environment

Products & Nutritional Information PRODUCT DESCRIPTION SKU PACK SIZE PKG. FORM CS GROSS WT. (LB) PREPARED YIELD LBS./ PKG. LBS./ CASE 4-OZ SERVINGS PKG. CASE MIN./ SERVE KOSHER ALLERG.

1 364 15 1 2 Y Y EXCEL Original Butter Mashed 10056 1/40 lb bag 42.21 237.3 -- 949 -- 5 OU-D Milk 78 1.1 0.1 364 15 1 2 Y Y EXCEL Creamy Butter with Skins Mashed 10040 12/27.16 oz pouch 21.82 9.

6 Products & Nutritional Information PRODUCT DESCRIPTION SKU PACK SIZE PKG. FORM CS GROSS WT. (LB) PREPARED YIELD LBS./ PKG. LBS./ CASE 4-OZ SERVINGS PKG. CASE MIN./ SERVE KOSHER ALLERG. TOTAL CALORIES BASED ON 1 2-CUP SERVINGS, PREPARED Potato Pearls No Additional Ingredients. Just Add Water. FULLY FLAVORED /28 oz pouch OU-D Milk Y Y EXCEL Original Butter Mashed /40 lb bag OU-D Milk Y Y EXCEL Creamy Butter with Skins Mashed /27.16 oz pouch OU-D Milk Y Y EXCEL Redskin Mashed /32.5 oz pouch OU-D Milk Y Y EXCEL Gold Mashed /31.9 oz pouch OU-D Milk Y Y EXCEL Sweet Potato Mashed /20.17 oz pouch Pareve OU Soy Y Y Nature's Own Mashed /29.3 oz pouch OU-D Milk Y Y Country Style Mashed /30.7 oz pouch OU-D Milk Y N Golden Extra Rich Mashed LOWER SODIUM Smart Servings Mashed with Vit. C - Low Sodium /29.6 oz pouch OU-D Milk Y Y /3.7 lb carton OU-D Milk Y Y /50 lb bag OU-D Milk Y N /26.5 oz pouch OU-D Milk Y Y /40 lb bag OU-D Milk Y Y Extra Rich Mashed - Low Sodium /3.55 lb carton OU-D Milk Y Y EXCEL Original Butter Mashed - Reduced Sodium /28 oz pouch OU-D Milk Y Y PREPARED YIELD Value Mashed. Economical Solution for High-Volume Preparation in a Mixer. Potato Granules Complete w/vit C - Low Sodium 17-G DRY SERVINGS FAT SAT. FAT (MG) SODIUM (MG) CARB. FIBER BASED ON 1 2-CUP SERVINGS, PREPARED /5.31 lb Safe-T-Can OU-D Milk Y Y Potato Granules w/vit C - Low Sodium /5.75 lb Safe-T-Can Pareve OU ** Y Y PREPARED 4-OZ YIELD SERVINGS BASED ON 1 2-CUP SERVINGS, PREPARED Instant Potato Flakes /5 lb bag Pareve OU None Y N Instant Potato Flakes /40 lb bag Pareve OU None Y N PROTEIN GLUTEN FREE Product information subject to changes, errors and omissions. **Manufactured on a line that also produces milk Potato Pearls Mashed EXCEL Original Butter, Redskin, Gold & Smart Servings Pour 4L hot water ( F) into a 6-inch deep half-steamtable pan. Add all potatoes, stir for 15 sec. Let stand for 5 min. Stir and serve. EXCEL Creamy Butter Pour 1 gal hot water ( F) into a 6-inch deep half-steamtable pan. Add all potatoes, stir for 15 sec. Let stand for 5 min. Stir and serve. Nature s Own Pour 1 gal hot water ( F) into a 6-inch deep half-steamtable pan. Add all potatoes, stir for 15 sec. Let stand for 7 min. Stir and serve. Country Style Pour 1 gal boiling water (212 F) into 6-inch deep half-steamtable pan. Quickly add potatoes, stir for 15 sec. Let stand min. Stir and serve. Extra Rich & Golden Extra Rich Add boiling water (212 F) (pouch: 1 gal; carton: 2 gal) Hand Mix: Pour water into a 6-inch deep steamtable pan (pouch: half-size; carton: full-size). Add all potatoes while stirring. Let stand 1 min. Stir and serve. Machine Mix: Pour water into mixing bowl. Using whip attachment, mix on low, slowly add potatoes. Whip on high until fluffy for 2 min. Stir and serve. Value Mashed Pour 12 qt boiling water (and other ingredients) in mixing bowl. Using whip attachment, slowly add potatoes, mix on low 1 min. Scrape bowl, whip on high until fluffy, 3-5 min. Stir and serve. Lot Code Interpretation For all Potato Pearls and Value Mashed Potatoes; located on cases & cartons B 1530 Date of Packaging (month/day) Date of Packaging (year) Manufacturing Plant & Line Blackfoot, Shelley, Rexburg, Moses Lake > ie- Feb Blackfoot 3:30pm Military Time Earn reward points by purchasing Basic American Foods Potatoes and Beans. To become a member, go to: foodservicerewards.com; it s free! / OAK RD., SUITE 800, WALNUT CREEK, CA BAF.COM Basic American Foods and Smart Servings are trademarks and Potato Pearls, and EXCEL are registered trademarks of Basic American Foods.

Just Got More Loveable.

The Mashed Potatoes Your Customers Love, Just Got More Loveable. SERVE UP COMFORT & A SIDE OF PROFITS Easiest Prep, Just Add Water 1 2 A Better Way with Potatoes. 3 Potato Pearls, America s beloved comfort