Introduction into Company and the Products. The UK Specialist for German Prime Bratwursts

Transcription

1 Introduction into Company and the Products The UK Specialist for German Prime Bratwursts

2 Company History Kurz & Lang is known for its German Prime Wursts (=German for sausages) Kurz & Lang is German and means short & long. The company was founded in October 2005 by Valentin von Amsberg (Director) and Ina Zimmermann von Siefart (Company Secretary). The objective of the company formation was to bring original German high end Bratwursts into the heart of London: quality hot food on-the-go. The Smithfield branch opened in June A high-end consumers packaging has been launched at the Speciality & Fine Food Fair 2014 in London 2

3 The Product & Production Kurz & Lang Wursts are being produced in a rural area of Germany between Frankfurt and Cologne. The producer Fleischhof Bayer is a family run business in the fourth generation that operates the so called warm production process: all production steps from slaughtering to packaging happen under one roof without freezing and transporting the product in-between. All livestock is sourced from surrounding farmers (max. 30 miles), which minimizes transport related stress. The end-to-end process ensures an ethically production and fully traceable consumer products. All our products are Gluten Free. 3

4 Product Portfolio for Catering Packs Name Meat To be grilled Heated up in water or steam Can be eaten cold Bratwurst pork x Rindswurst smoked beef x Krakauer pork, beef with herbs x x x Käsewurst pork, beef & cheese x Frankfurter boiled pork & beef x x 11 th Generation Gourmet Bratwurst pork & beef x Logistical Information: 20 units per bag 12 bags per box (240 units per box) 24 boxes per Euro Pallet (288 bags per Pallet or 5,760 units per pallet) Box size: L:60cm W: 40cm H:27cm shelf-life chilled: 3 weeks shelf-life frozen: 9 months 4

5 Appendix: Nutritional Values Ingredients Allergen & Dietary Information 5

6 Appendix: Nutritional Values Typical values per 100g Energy KJ Energy kcal Protein Carbohydrate Of which sugars Of which starch Fat Of which saturates Mono-unsaturates Polyunsaturates Fibre Salt Of which sodium 11te Generation Bratwurst Rindswurst Käsewurst Krakauer Frankfurter <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 < < 0,5 < 0,5 < 0,5 < 0,5 < 0,5 < 0,

7 Appendix: Ingredients Meat-content Ingredients: Stabilisers: Emulsifier: 11 th Generation (Pork & Beef) 73% pork meat + 13% beef meat = 86% total meat Water, salt, seasoning, herbs, natural gut Bratwurst (Pork) Rindswurst (Beef) Käsewurst (Pork, Beef & Cheese) 81% pork meat 81% beef meat 44% pork meat + 26% beef meat = 70% total meat Water, salt, seasoning, glucose, dextrose, spice extracts, natural gut diglycerides of fatty acids Water, salt, seasoning, glucose, dextrose, spice extracts, edible skin Ascorbic acid, diglycerides of fatty acids 20% cheese, water, salt, seasoning, glucose, dextrose, spice extracts, natural gut Ascorbic acid, diglycerides of fatty acids Krakauer (Pork, Beef & Herbs) 83% pork meat + 8% beef meat = 91% total meat Water, salt, spice, MUSTARD, seasoning, glucose, dextrose, natural gut Ascorbic acid, diglyceridesof fatty acids Frankfurter (Pork with beef) 65% pork meat + 16% beef meat = 81% total meat Water, salt, seasoning, glucose, dextrose, spice extracts, natural gut Ascorbic acid, diglyceridesof fatty acids 7

8 Appendix: Allergen & Dietary Information Allergen information (contains) 11te Generation Bratwurst Rindswurst Käsewurst Krakauer Frankfurter Nuts G G G G G G Peanuts G G G G G G Wheat G G G G G G Milk A A A R A A Egg G G G G G G G = Allergen not existent Fish G G G G G G Sesame G G G G G G A = Allergen is existent in factory Soya G G G G G G Celery A A A A A A R = Allergen is part of product Mustard A A A A R A Molluscs G G G G G G Sulphur Dioxide G G G G G G Crustaceans G G G G G G Lipin G G G G G G Dietary (suitable for) Vegetarians N N N N N N Vegan N N N N N N Coeliacs Y Y Y Y Y Y Lactose intolerance Y Y Y N Y Y Nut/seed allergy Y Y Y Y Y Y Kosher N N N N N N Halal N N N N N N 8