Coffee -- Keurig Single Serve Brewer and GMRC, Inc. Martha Sheriff. University of Central Oklahoma

Save this PDF as:
 WORD  PNG  TXT  JPG

Size: px
Start display at page:

Download "Coffee -- Keurig Single Serve Brewer and GMRC, Inc. Martha Sheriff. University of Central Oklahoma"

Transcription

1 Coffee Keurig Single Serve 1 Running head: Coffee -- Keurig Single Serve Brewer Coffee -- Keurig Single Serve Brewer and GMRC, Inc. Martha Sheriff University of Central Oklahoma

2 Coffee Keurig Single Serve 2 Abstract Keurig Single Cup Brewer coffee makers have become a huge aspect in the lives of coffee drinkers everywhere. The machines are only a part of GMRC, Green Mountain Coffee Roasters. GMRC has demonstrated throughout the years that a company can grow their business and be socially responsible taking coffee all the way from the tree to the cup. Statistics show that GMRC has grown their business in double digits for the last 27 consecutive quarters. Their latest numbers exceed that. They have proven through their GMRC Foundation that they have a desire to help people of underdeveloped countries create a sustainable business. They believe that the more money they make the more people they can help.

3 Coffee Keurig Single Serve 3 Coffee -- Keurig Single Serve Brewer and GMRC, Inc. Coffee Drinkers everywhere rejoiced at the invention of the Keurig Single Cup Brewing System. They could get the exact tasting cup of coffee each and every time. No more paying big bucks at that corner store to get a bold, robust cup of coffee or a great tasting cup of tea. It can all be done at home. But the Keurig Single Serve Brewing system is only part of the story. The company behind the Keurig system is a socially responsible company with success written all over it. They know how to make money and spend it wisely. They support their employees and reward good deeds. The difference they are making in under-developed countries and coffee growing communities is to be admired and copied. History GMRC started their coffee roasting business in a small café in Waitsfield, Vermont in The Arabica coffee was roasted onsite. Their unique approach to their business as well as their social responsibility has helped GMRC grow into one of the nation s leading companies in specialty coffees. Its specialty coffee side of the business has won many awards. Another side of the business is the Keurig Business unit which was purchased in They presently employ 1400 people in the US and other countries. Social Responsibility A Social and Environmental Responsibility Committee was formed in 2008 to oversee social and economic responsibility from the Board level. They partner with supply-chain communities to ensure a healthy and prosperous supply chain. They are in Africa, Latin America and Indonesia and in manufacturing in China. They have set up a Set of Vendor Expectations stating guidelines for their supply chain vendors to encourage sustainable business practices, labor practices and conditions, and health and safety.

4 Coffee Keurig Single Serve 4 Competition The competition for a good cup of coffee is stiff; however, GMCR does not seem to be concerned about it. Typically if they see a good company making a good product, they will try to work with that company and either put it in the supply chain or make them a subsidiary. Purchasing the company is also not out of the question. They have acquired several coffee companies to include Tully s Coffee Brand for West Coast distribution, Timothy s Coffee, Diedrich Coffee and Van Houtte Coffee in addition to their own Green Mountain Coffee. GMCR competes with Robert Bosch, Nestle, Mars, Bunn-O-Matic and Phillips Electronics among others. In specialty coffee, it competes with Dunkin' Brands, Starbucks, and Peet's Coffee & Tea. (Trefis, 2012). However, GRMC, Inc. was in negotiations in 2011 with Dunkin Brands and Starbucks to distribute and market K-cups and brewing systems through their stores. Boutique investment bank Detwiler Fenton says Wal-Mart plans to sell a new, lowerpriced single-serve coffee brewer this spring. (Gasparro, 2012). Target Market K-Cups are for everyone. One of the features of the Keurig Brewing System is that everyone gets whatever they want, be it dark roast coffee, medium roast coffee, all kinds of teas, both iced and hot, and hot chocolate and apple cider. There are over 200 different K-cup flavors on the market today. The whole family can use it and brewing one right after the other is not a problem. There is no residue left in the system. Each cup is consistent in quality each and every time.

5 Coffee Keurig Single Serve 5 What They are Doing Right Social Responsibility GMCR, Inc. is a social dynamo. Not only are they reducing their impact on the environment in the manufacturing process using energy reducing methods, they are doing everything they can to create sustainable businesses in coffee producing communities. GMCR has a very good reputation in these communities for being fair to the farmers and the farmers think they are great partners. They also advocate volunteerism with their employees through their CAFÉ program, Community Action for Employees. Each employee is given 52 hours per year paid time to volunteer. They are also rewarded for volunteering on their own time. The company has established a grant program, Dollars for Doers, that the employees can work toward. This gives grants to non-profit establishments in the community. GMCR is definitely interested in quality of life for their employees as well as supporting the community through benevolent deeds and social responsibility in their local communities as well as their supply chain communities. What They are Doing Wrong K-Cups not biodegradable While reducing their impact of the environment by embracing energy saving ideas and reducing packaging waste, there is still the issue of the K-cup. This challenge is due to the fact that in order to keep the contents inside the K-cup fresh, it needs to be able to keep out light, heat, water and oxygen. These are all the elements required for biodegradability. They are still trying to develop plastics that will be less harmful to the environment but still protect the contents of the K-cup. Conclusion With very few drawbacks, it looks like GMCR, Inc. has a firm grasp on what being in business is all about. They are continually increasing their distribution channels in order to grow

6 Coffee Keurig Single Serve 6 their market for the long term. Not only do they produce a quality product that makes a good profit, they are making a difference in the lives of their staff as well as the surrounding communities and their supply channel communities. This is what business should be. Their motto is Our purpose is to create the ultimate coffee experience in every life we touch, from tree to cup transforming the way the world understands business.

7 Coffee Keurig Single Serve 7 References CONVENIENT COFFEE, DSN Retailing Today 1/23/2006, Vol. 45 Issue 2, p /8p Gasparro, Annie, Wall Street Journal Blogs, 1/26/12, Green Mountain Coffee Roaster, Inc. Corporate Social Responsibility Report, FY 08, GMRC, Inc., September, 2009 Trefis Team, Forbes Magazine, 1/26/12, Green Mountain Coffee Roasters, Inc., Keurig, Inc., Barnes Reports: U.S. Coffee Tea Mfg. Industry-Industry and Market report, 2012

ENVIRONMENT INDUSTRY PEOPLE. Corporate Citizenship. do well, so we may do good

ENVIRONMENT INDUSTRY PEOPLE. Corporate Citizenship. do well, so we may do good PEOPLE INDUSTRY ENVIRONMENT Corporate Citizenship do well, so we may do good Outside The BUNN Community Outreach program encourages employees to become involved in volunteer philanthropic efforts in the

More information

Transformation Green Mountain Coffee Roasters, Inc. Corporate Social Responsibility Report FY 09

Transformation Green Mountain Coffee Roasters, Inc. Corporate Social Responsibility Report FY 09 Transformation Green Mountain Coffee Roasters, Inc. Corporate Social Responsibility Report FY 09 Corporate Social Responsibility Report FY 09 BrewingaBetterWorld.com 1 Green Mountain Coffee Roasters, Inc.

More information

TOTAL SOLUTIONS COFFEE EXPERTISE SUSTAINABILITY COMMITMENT

TOTAL SOLUTIONS COFFEE EXPERTISE SUSTAINABILITY COMMITMENT BEYOND the CUP It begins with a partnership unlike any other. With passion, innovation, and a personalized approach, Keurig Green Mountain is disrupting the premium coffee category and redefining foodservice

More information

Work Sample (Minimum) for 10-K Integration Assignment MAN and for suppliers of raw materials and services that the Company relies on.

Work Sample (Minimum) for 10-K Integration Assignment MAN and for suppliers of raw materials and services that the Company relies on. Work Sample (Minimum) for 10-K Integration Assignment MAN 4720 Employee Name: Your name goes here Company: Starbucks Date of Your Report: Date of 10-K: PESTEL 1. Political: Pg. 5 The Company supports the

More information

Sustainable Coffee Challenge FAQ

Sustainable Coffee Challenge FAQ Sustainable Coffee Challenge FAQ What is the Sustainable Coffee Challenge? The Sustainable Coffee Challenge is a pre-competitive collaboration of partners working across the coffee sector, united in developing

More information

Monitoring Consumer Behavior

Monitoring Consumer Behavior Monitoring Consumer Behavior Sintercafe, Nov 2011 Judith Ganes President J Ganes Consulting, LLC Are Consumers Really Cutting Back? Expectations are for the double whammy of high prices and weak economic

More information

FEATURES OF GLOBALISED PRODUCTS -Its production is specific: it relies on the DIVISION OF LABOUR and its production is usually outsourced

FEATURES OF GLOBALISED PRODUCTS -Its production is specific: it relies on the DIVISION OF LABOUR and its production is usually outsourced Globalised products FEATURES OF GLOBALISED PRODUCTS -Its production is specific: it relies on the DIVISION OF LABOUR and its production is usually outsourced -It is spread all over the world: either identical

More information

Making the Case for Fair Trade.

Making the Case for Fair Trade. Making the Case for Fair Trade Overview What is Fair Trade? Fair Trade Principles Looking at Coffee Fair Trade vs. Conventional Trade Fair Trade Labels What is the CRS Fair Trade Program? How to get involved

More information

wondered why a country that exported some of the world s finest coffee beans offered such a

wondered why a country that exported some of the world s finest coffee beans offered such a Shannon Seglem December 1, 2012 Café Britt SMP 1. Drinking a cup of lousy Costa Rican coffee in 1985, avid coffee drinker Steve Aroson wondered why a country that exported some of the world s finest coffee

More information

CASE STUDY: HOW STARBUCKS BREWS LOGISTICS SUCCESS

CASE STUDY: HOW STARBUCKS BREWS LOGISTICS SUCCESS CASE STUDY: HOW STARBUCKS BREWS LOGISTICS SUCCESS We love to put order in your chaos. Morai Logistics Inc. is a 3rd party logistics provider with an operating agency agreement representing Mode Transportation.

More information

From bean to cup and beyond: exploring ethical consumption and coffee shops

From bean to cup and beyond: exploring ethical consumption and coffee shops From bean to cup and beyond: exploring ethical consumption and coffee shops Abstract Introduction Journal of Consumer Ethics Vol 2 Issue 2, November 208 Growth of the coffee shop industry https://journal.ethicalconsumer.org

More information

Foodservice in the USA. Jason Hawkins Kerry Americas - Brands

Foodservice in the USA. Jason Hawkins Kerry Americas - Brands Foodservice in the USA Jason Hawkins Kerry Americas - Brands Kerry Foodservice Brands Overview of Kerry s Foodservice Brands in the US Perspective on the US Foodservice Channel Impact of the Current Economic

More information

Fair Trade C E R T I F I E D

Fair Trade C E R T I F I E D Fair Trade C E R T I F I E D Every Purchase Matters. Apparel & Home Goods Program What is Fair Trade? Safe Working Conditions Guarantee of safe factory working conditions Advancement of People Direct mechanism

More information

Fairtrade Month May 2018

Fairtrade Month May 2018 Fairtrade Month May 201 A guide to resources for businesses index Campaign concept Campaign messaging Logo and slogan Personalized emails Web and blog content and banners Videos Social media content and

More information

Click to edit Master title style Delivering World-Class Customer Service Through Lean Thinking

Click to edit Master title style Delivering World-Class Customer Service Through Lean Thinking 1 Delivering World-Class Customer Service Through Lean Thinking Starbucks Mission: To inspire and nurture the human spirit one person, one cup, and one neighborhood at a time Columbus Ohio Store Lane Avenue

More information

1

1 1 Introduction In his 213 budget, the then chancellor George Osborne abolished the beer duty escalator which increased beer duty by 2 per cent above the rate of inflation. A 1p cut in duty was also announced.

More information

TRANSFORMATION. Sustainability at Keurig Green Mountain

TRANSFORMATION. Sustainability at Keurig Green Mountain REWING TRANSFORMATION Sustainability at Keurig Green Mountain OMM UILDI NGAG to Environmental Responsibility Strong Supply Chains Our People and Communities ITTED NG ING As a company founded on social

More information

FRANCHISE OPPORTUNITIES BREWIN

FRANCHISE OPPORTUNITIES BREWIN FRANCHISE OPPORTUNITIES BREWIN A BRAND PEOPLE KNOW AND LOVE Dunkin Donuts isn t just the number one retailer of hot and iced coffee by the cup we are also one of the largest coffee and baked goods chains

More information

Keurig Vue Brewing System Welcome

Keurig Vue Brewing System Welcome Keurig Vue Brewing System Welcome Welcome to the next generation of Keurig The new Keurig Vue Brewing System. We ve taken everything you love about Keurig and made it even better. The new Keurig Vue Brewer

More information

Leverage the Rising Sustainability Wave

Leverage the Rising Sustainability Wave Leverage the Rising Sustainability Wave New Research and Best Practices Fair Trade USA October 2016 Who is Fair Trade USA? 3 rd Party sustainable and ethical certification Apparel & Shoes Quinoa & Rice

More information

Is Fair Trade Fair? ARKANSAS C3 TEACHERS HUB. 9-12th Grade Economics Inquiry. Supporting Questions

Is Fair Trade Fair? ARKANSAS C3 TEACHERS HUB. 9-12th Grade Economics Inquiry. Supporting Questions 9-12th Grade Economics Inquiry Is Fair Trade Fair? Public Domain Image Supporting Questions 1. What is fair trade? 2. If fair trade is so unique, what is free trade? 3. What are the costs and benefits

More information

How to Choose the Best Coffee Solutions for Your Office

How to Choose the Best Coffee Solutions for Your Office How to Choose the Best Coffee Solutions for Your Office Small office? Big office? Coffee aficionados? Find the best coffee solutions for your office, from single serve pods to gourmet bean-to-cup machines.

More information

Marketing Strategy and Alliances Analysis of Starbucks Corporation

Marketing Strategy and Alliances Analysis of Starbucks Corporation Liberty University DigitalCommons@Liberty University Faculty Publications and Presentations School of Business 2009 Marketing Strategy and Alliances Analysis of Starbucks Corporation Rebecca Lingley Liberty

More information

CIF Stock Recommendation Report (Fall 2012)

CIF Stock Recommendation Report (Fall 2012) Section (A) Summary CIF Stock Recommendation Report (Fall 2012) Company Name and Ticker: Starbucks Coffee_(SBUX)_ Recommendation Buy: Yes No Target Price: 59.21 Sector: Cyclical goods and serv. Current

More information

Starbucks BRAZIL. Presentation Outline

Starbucks BRAZIL. Presentation Outline Starbucks BRAZIL Prepared by: Aminata Ouattara Daniele Albagli Melissa Butz Matvey Kostromichev Presentation Outline Introduction Mission & Objectives PESTEL Analysis PORTER Analysis SWOT Analysis Capabilities

More information

Starbucks Case Study

Starbucks Case Study Starbucks Case Study 1. Howard Schultz is the CEO of Starbucks who had purchased it from its original owners in 1987 after many attempts to convert the Coffee Bean Shop into a Café. His original vision

More information

Starbucks / Dunkin Donuts research. Presented by Alex Hockley and Molly Fox. Wednesday, June 13, 2012

Starbucks / Dunkin Donuts research. Presented by Alex Hockley and Molly Fox. Wednesday, June 13, 2012 F& H Starbucks / Dunkin Donuts research Presented by Alex Hockley and Molly Fox Executive Summary: These days there are a significant amount of coffee establishments located in Center City, Philadelphia.

More information

Fine cocoa market dynamics -- bid for the future. Presentation, Punta Cana, ICCO World Cocoa Conference 2016

Fine cocoa market dynamics -- bid for the future. Presentation, Punta Cana, ICCO World Cocoa Conference 2016 Fine cocoa market dynamics -- bid for the future Presentation, Punta Cana, ICCO World Cocoa Conference 2016 www.xocogourmet.com XOCO Private company founded 2007 focused on fine cocoa Honduras, Nicaragua,

More information

Business Opportunities in Natural Capital Cases of Public-Private-non Profit Partnership for Conservation of Critical Natural Capital

Business Opportunities in Natural Capital Cases of Public-Private-non Profit Partnership for Conservation of Critical Natural Capital Business Opportunities in Natural Capital Cases of Public-Private-non Profit Partnership for Conservation of Critical Natural Capital To demonstrate and amplify sustainable development models by conserving

More information

UNIVERSITY OF PLYMOUTH FAIRTRADE PLAN

UNIVERSITY OF PLYMOUTH FAIRTRADE PLAN UNIVERSITY OF PLYMOUTH FAIRTRADE PLAN 2014 2020 Date Section Page Issue Modifications Approved (Print name) December Issued. 1 First issue Linda Morris 2012 09/07/2014 All All 2 Updated from original Policy

More information

Hot Beverage Strategy Explained Internal Use Only

Hot Beverage Strategy Explained Internal Use Only Hot Beverage Strategy Explained Internal Use Only Strategy Why we need to change The market has changed Consumers spend over $9 Billion on coffee in the workplace. Consumers are becoming more educated

More information

Coffee Eco-labeling: Profit, Prosperity, & Healthy Nature? Brian Crespi Andre Goncalves Janani Kannan Alexey Kudryavtsev Jessica Stern

Coffee Eco-labeling: Profit, Prosperity, & Healthy Nature? Brian Crespi Andre Goncalves Janani Kannan Alexey Kudryavtsev Jessica Stern Coffee Eco-labeling: Profit, Prosperity, & Healthy Nature? Brian Crespi Andre Goncalves Janani Kannan Alexey Kudryavtsev Jessica Stern Presentation Outline I. Introduction II. III. IV. Question at hand

More information

Presented by: Paul Tuan Lawrence Keung Cathine Lam Lanna Zhou Ho Sum Wong Kento Matayoshi Tiffany Cheung Tommy Zhou Kathy Nguyen Vincent Luo

Presented by: Paul Tuan Lawrence Keung Cathine Lam Lanna Zhou Ho Sum Wong Kento Matayoshi Tiffany Cheung Tommy Zhou Kathy Nguyen Vincent Luo Presented by: Paul Tuan Lawrence Keung Cathine Lam Lanna Zhou Ho Sum Wong Kento Matayoshi Tiffany Cheung Tommy Zhou Kathy Nguyen Vincent Luo Agenda Overview: Starbucks The Story Logistics Interviews and

More information

Join the Conversation on Twitter: #FreshConnections PRODUCE MARKETING ASSOCIATION

Join the Conversation on Twitter: #FreshConnections PRODUCE MARKETING ASSOCIATION Join the Conversation on Twitter: #FreshConnections Fresh Connections: Southern Africa Business Opportunities in South East Asia 17-19 August 2016 Content of presentation 1. Overview of the South African

More information

Fairtrade Finland Jatta Makkula 1

Fairtrade Finland Jatta Makkula 1 Fairtrade Finland Jatta Makkula 1 Fairtrade - Certification and opportunities for business Businesses win Fairtrade is growing Fairtrade has significant market shares across many products in many countries

More information

Sprouts is a healthy grocery store offering fresh, natural and organic foods at great prices. Based on the belief that healthy food should be

Sprouts is a healthy grocery store offering fresh, natural and organic foods at great prices. Based on the belief that healthy food should be Sprouts is a healthy grocery store offering fresh, natural and organic foods at great prices. Based on the belief that healthy food should be affordable, Sprouts welcoming environment and knowledgeable

More information

State Street Coffee (cont.)

State Street Coffee (cont.) COMFORT FOODS, INC. State Street Coffee Parent company of Comfort Foods Exports over 3.5 million lbs of coffee annually! Leader in the industry of sustainability practices Largest coffee grower in Nicaragua

More information

Kiosks: An Easy and Effective Nutrition Labeling Solution for Grocery Stores

Kiosks: An Easy and Effective Nutrition Labeling Solution for Grocery Stores WHITEPAPER Kiosks: An Easy and Effective Nutrition Labeling Solution for Grocery Stores Optical Phusion, Inc. (OPI) 305 1 Foster Street Littleton, MA 01460 Phone 978.393.5900 www.opticalphusion.com KIOSKS:

More information

16 17 October 2018 caffecultureshow.com

16 17 October 2018 caffecultureshow.com caffecultureshow.com 2 New Team, New Venue, New Dates, New Rates After 11 years at Olympia, the event is moving to the Business Design Centre in Islington, which is in the heart of one of London s most

More information

Board of Management Staff Students and Equalities Committee

Board of Management Staff Students and Equalities Committee Board of Management Staff Students and Equalities Committee Date of Meeting Wednesday 15 March 2017 Paper No. SSEC2-B Agenda Item 5 Subject of Paper FOISA Status Primary Contact Fair Trade Policy Disclosable

More information

Welcome to Coffee Planet

Welcome to Coffee Planet Welcome to Coffee Planet At Coffee Planet we roast our 100% Arabica specialty coffee in our own roastery on the Arabian Peninsula; where Arabica roasting began over 500 years ago. The combination of this

More information

History of Distant Lands Coffee

History of Distant Lands Coffee History of Distant Lands Coffee 1968: Began growing and milling in Costa Rica 1987: First direct imports of green coffee into North America 1994: Began roasting and packaging coffee (drip, decaf and espresso)

More information

ACOS ETHIOPIA CASE STUDY

ACOS ETHIOPIA CASE STUDY OUR HISTORY It was only 2005 when Acos Ethiopia came to light from a pioneering idea of forward thinking people, the Pedon family. Ethiopia then was an even more challenging environment than it is now,

More information

Kiosk Franchise Model

Kiosk Franchise Model Kiosk Franchise Model 1 www.betweenroundsbagels.com Jerry Puiia President Between Rounds Franchise Corp. 860-291-0323 Jerry@ Betweenroundsbagels.com May 2017 FINALLY 2 An alternative to traditional convenience

More information

Sara Lee and SFI Partnering in Sustainability

Sara Lee and SFI Partnering in Sustainability Sara Lee and SFI Partnering in Sustainability Sara Lee History 1939 $24M Sales 1957 1985 2001-2002 1946 1978 1989 Over $10B Sales 2003 2005 A Proud Heritage Has Brought Us Here Common shares admission

More information

Coffee Holding Co. Inc. Buy Price Target: $6 Key Statistics as of 4/29/2016. Thesis Points: Company Description: JVA: NYSE

Coffee Holding Co. Inc. Buy Price Target: $6 Key Statistics as of 4/29/2016. Thesis Points: Company Description: JVA: NYSE Coffee Holding Co. Inc JVA: NYSE Analyst: Sector: Peter Ostrowski Consumer Staples Buy Price Target: $6 Key Statistics as of 4/29/2016 Thesis Points: Market Price: Industry: Market Cap: 52-Week Range:

More information

UNIVERSITY OF PLYMOUTH SUSTAINABLE FOOD PLAN

UNIVERSITY OF PLYMOUTH SUSTAINABLE FOOD PLAN UNIVERSITY OF PLYMOUTH SUSTAINABLE FOOD PLAN 2014 2020 Date Section Page Issue Modifications Approved (Print name) 28/03/2011 Issued. 1 First issue Procurement 09/07/2014 All All 2 Updated from original

More information

Product Versatility - Recipe Designing Fresh Scratch Preparations with your Commodity ingredients Robert Lafond & Tarrice Gibson JTM Food group

Product Versatility - Recipe Designing Fresh Scratch Preparations with your Commodity ingredients Robert Lafond & Tarrice Gibson JTM Food group SNAM 2017 Product Versatility - Recipe Designing Fresh Scratch Preparations with your Commodity ingredients Robert Lafond & Tarrice Gibson JTM Food group o Introductions o Better for you products Agenda

More information

Welcome to Coffee Planet

Welcome to Coffee Planet franchising Welcome to Coffee Planet We are on a journey to bring our coffee to the world and we are looking for partners to help deliver our mission and share in our combined success. We hope this book

More information

Coffee market trends Kristina Sorby, RDV

Coffee market trends Kristina Sorby, RDV Public Disclosure Authorized Public Disclosure Authorized Public Disclosure Authorized Public Disclosure Authorized Background paper to World Bank Agricultural Technology Note 30, Toward more sustainable

More information

ENGLISH LANGUAGE UNIT 3 Reading and Writing: Argumentation, Persuasion and Instructional

ENGLISH LANGUAGE UNIT 3 Reading and Writing: Argumentation, Persuasion and Instructional GCSE NEW 3700U30-1A S17-3700U30-1A ENGLISH LANGUAGE UNIT 3 Reading and Writing: Argumentation, Persuasion and Instructional MONDAY, 12 JUNE 2017 MORNING Resource Material For use with Section A 3700U301A

More information

WE SEE TEA DIFFERENTLY.

WE SEE TEA DIFFERENTLY. WE SEE TEA DIFFERENTLY. OUR MANIFESTO Producing tea and getting it to people s homes from crop to cup takes a lot of hard work and is a journey that takes thousands of miles to complete. And yet it s the

More information

POSITION DESCRIPTION. DATE OF VERSION: January Position Summary:

POSITION DESCRIPTION. DATE OF VERSION: January Position Summary: POSITION DESCRIPTION POSITION TITLE: DEPARTMENT: REPORTING TO: Graduate / Wine Ambassador Global Marketing Graduate Manager LOCATION: Various PR JOB BAND: Local Banding F DATE OF VERSION: January 2018

More information

Enjoyment with a good conscience

Enjoyment with a good conscience Enjoyment with a good conscience We guarantee that our organic products meet the highest quality and FAIRTRADE standards and at the same time provide pure palatable Indulgence. www.lemberona.at Lemberona

More information

Suntory Beverage & Food Limited 2014 Strategy for Key Brands in Japan

Suntory Beverage & Food Limited 2014 Strategy for Key Brands in Japan (Jan 20 th, 2014) Suntory Beverage & Food Limited 2014 Strategy for Key Brands in Japan In 2013, Suntory Beverage & Food Limited's business in Japan continued working to expand demand by strengthening

More information

EVOLUTION OF FAIRTRADE OFFERING

EVOLUTION OF FAIRTRADE OFFERING EVOLUTION OF FAIRTRADE OFFERING Sourcing on Fairtrade terms Programmes + + with Fairtrade Expertise in fair and sustainable supply chains Fairtrade s core sourcing model and primary focus for sales Partners

More information

World Environment Day Outcomes 2018

World Environment Day Outcomes 2018 World Environment Day Outcomes 2018 #Pledgelessplastic Restricted Siemens AG 2018 Siemens and World Environment Day 1 2 3 4 Across Siemens UK there has been a brilliant response to World Environment Day.

More information

Coffee connects us to the world. Sustainability at Keurig Green Mountain

Coffee connects us to the world. Sustainability at Keurig Green Mountain Coffee connects us to the world. Sustainability at Keurig Green Mountain As a coffee company, we re deeply connected to the earth, to farming families, and to people everywhere who love the familiar comfort

More information

CLUB COFFEE RESEARCH STUDY SWANA 2017

CLUB COFFEE RESEARCH STUDY SWANA 2017 CLUB COFFEE RESEARCH STUDY SWANA 2017 Innovating for consumers Club committed to quality since 1906 Customers across North America Innovative and competitive Canada s largest producer of roast and ground

More information

New Opportunities -Health Conscious Consumers- Mario Parisi Green Nature Marketing

New Opportunities -Health Conscious Consumers- Mario Parisi Green Nature Marketing New Opportunities -Health Conscious Consumers- Mario Parisi Green Nature Marketing C2014 by David Nevala for Organic Valley The Grauwen Farm, Tillook County, OR GNM Sustainable Foodservice & Vending Broker

More information

A Comparison of X, Y, and Boomer Generation Wine Consumers in California

A Comparison of X, Y, and Boomer Generation Wine Consumers in California A Comparison of,, and Boomer Generation Wine Consumers in California Marianne McGarry Wolf, Scott Carpenter, and Eivis Qenani-Petrela This research shows that the wine market in the California is segmented

More information

UTZ Coffee Statistics Report 2017

UTZ Coffee Statistics Report 2017 UTZ Coffee Statistics Report 2017 UTZ is the largest certification program in the world for sustainable coffee More than 480,000 coffee farmers and workers benefit from the UTZ program UTZ certified coffee

More information

Market and Promote Local Food

Market and Promote Local Food Market and Promote Local Food Starting Point: Ongoing Goals Increase foodservice sales by marketing local food on campus Promote the college and foodservice provider s commitment to local food In November

More information

Name:... ID:... Section:

Name:... ID:... Section: Academic Essay Model Title Coffee is one of the most popular drinks in the world. Describe the origins of coffee as a drink, how it is produced and how coffee culture has changed over the ages. Introduction

More information

Winery Engineering Conference. Philip Gregan NZ Winegrowers

Winery Engineering Conference. Philip Gregan NZ Winegrowers Winery Engineering Conference Philip Gregan NZ Winegrowers 2 Reputation: Wine exports: $US/litre - 2014-2016 7.00 6.59 6.00 5.39 5.00 4.00 3.00 3.68 3.51 3.49 3.41 3.12 3.11 3.07 3.06 3.06 2.00 1.00 2.26

More information

Costco donut house coffee k cups 80 count

Costco donut house coffee k cups 80 count Costco donut house coffee k cups 80 count approval. I dont care what he was only concerned with how her weight will do in the. Hanging out at a not going to go. Legendary broadcaster Keith 5-12-2016 San

More information

Tassimo reusable t disc

Tassimo reusable t disc Tassimo reusable t disc The Borg System is 100 % Tassimo reusable t disc The first step to making sure your TASSIMO brewer makes you the perfect cup every time is keeping up with the maintenance. It will

More information

Fairtrade Policy 2018

Fairtrade Policy 2018 Fairtrade Policy 2018 What is Fairtrade? Fairtrade is about better prices, decent working conditions and fair terms of trade for farmers and workers. It s about supporting the development of thriving farming

More information

New Perspectives on Growing Local Economies 2017

New Perspectives on Growing Local Economies 2017 New Perspectives on Growing Local Economies 2017 Tangled Roots Brewing Company Economic Development Presentation Introductions 2 THE CRAFT BEER MARKET Explosive growth in the industry Beer Market Share

More information

Fairtrade. What it has to offer and how we can use it

Fairtrade. What it has to offer and how we can use it Fairtrade What it has to offer and how we can use it Alternative approach to conventional trade that provides social and economic development opportunities and benefits to: Producers, Suppliers & Consumers

More information

Innate potatoes Driving Change with Technology

Innate potatoes Driving Change with Technology Innate potatoes Driving Change with Technology Haven Baker V.P. & General Manager Simplot Plant Sciences Oxford Farming Conference, 2016 A History of Innovation J.R. Simplot embraced new ideas and new

More information

Chef de Partie Apprenticeship Standard

Chef de Partie Apprenticeship Standard Chef de Partie Apprenticeship Standard NCFE Level 3 Certificate In Hospitality and Catering Principles (Professional Cookery) (601/7915/6) NCFE Level 3 NVQ Diploma in Professional Cookery (601/8005/5)

More information

U.S. Retail Coffee. Joe Stanziano Senior Vice President and General Manager, Coffee

U.S. Retail Coffee. Joe Stanziano Senior Vice President and General Manager, Coffee U.S. Retail Coffee Joe Stanziano Senior Vice President and General Manager, Coffee 1 Our Coffee Vision Build BELOVED COFFEE BRANDS that ignite the senses and inspire passions every day. OUR STRATEGIC PRIORITIES

More information

Where people share the perfect cup and great ideas. Delivering the best tasting hassle-free drinks you ll ever get at work

Where people share the perfect cup and great ideas. Delivering the best tasting hassle-free drinks you ll ever get at work Where people share the perfect cup and great ideas Delivering the best tasting hassle-free drinks you ll ever get at work The office is evolving, In today s world, a successful business demands high levels

More information

Zoning, Manufacturing, and Alcohol, OH MY! Nancy Palmer Executive Director, Georgia Craft Brewers Guild

Zoning, Manufacturing, and Alcohol, OH MY! Nancy Palmer Executive Director, Georgia Craft Brewers Guild Zoning, Manufacturing, and Alcohol, OH MY! Nancy Palmer Executive Director, Georgia Craft Brewers Guild Being prepared for a growing and changing industry All aspects of the alcohol industry are changing

More information

$ BUY STARBUCKS CORPORATION (SBUX) Rena Kaufman. Valuation Methodology. Market Data. Financial Summary (7/1/2018) Profile. Financial Analysis

$ BUY STARBUCKS CORPORATION (SBUX) Rena Kaufman. Valuation Methodology. Market Data. Financial Summary (7/1/2018) Profile. Financial Analysis STARBUCKS CORPORATION (SBUX) Market Data Market Cap (intraday): $69,991M Enterprise Value (Aug 9, 2018): $74,898M Enterprise Value/EBITDA (ttm): 14.97x Rena Kaufman $51.88 - BUY Valuation Methodology Method

More information

Fairtrade Who Benefits?

Fairtrade Who Benefits? TEACHER S NOTES Because Food Matters Duration: 23 minutes For Teachers Introduction This program takes a close look at the development of Fairtrade. What is the Fairtrade scheme all about? How does Fairtrade

More information

FAIRTRADE. What does Fairtrade mean? How does Fairtrade work? How do we know if things are Fairtrade? What kind of things are Fairtrade?

FAIRTRADE. What does Fairtrade mean? How does Fairtrade work? How do we know if things are Fairtrade? What kind of things are Fairtrade? What does Fairtrade mean? Fairtrade means trade that is fair. Trade is when people and countries sell things to each other. Farmers sell the crops they grow. Trade isn t always fair. Big companies and

More information

Nescafe China. From Seed to Cup. President of Nestle Beverage Division Vevey, Switzerland June 19, 2013 HASKAYNE C CONSULTING

Nescafe China. From Seed to Cup. President of Nestle Beverage Division Vevey, Switzerland June 19, 2013 HASKAYNE C CONSULTING Nescafe China From Seed to Cup President of Nestle Beverage Division Vevey, Switzerland June 19, 2013 Alex Walkey, Andrea Mamchur, Rishabh Gandhi, Kendra Scurfield Why are we here? 2 Nestle SA needs a

More information

Updates from the Fight for One Billion Chinese Consumers

Updates from the Fight for One Billion Chinese Consumers Updates from the Fight for One Billion Chinese Consumers or What Everyone is Getting Wrong About Chinese Moms, Uber, and Starbucks July 27, 2018 Class Summary in Two Slides 5 min What Everyone Is Getting

More information

Communications Protocol for the Wine Industry

Communications Protocol for the Wine Industry Communications Protocol for the Wine Industry 2017 Why this protocol Local and international media have a keen interest in the transformation and development of the South African wine industry. This protocol

More information

POSITION DESCRIPTION. DATE OF VERSION: August Position Summary:

POSITION DESCRIPTION. DATE OF VERSION: August Position Summary: POSITION DESCRIPTION POSITION TITLE: DEPARTMENT: REPORTING TO: Wine Ambassador Global Marketing Graduate Manager LOCATION: Various PR JOB BAND: Local Banding F DATE OF VERSION: August 2016 Position Summary:

More information

Crisis Communications Protocol for the Wine Industry

Crisis Communications Protocol for the Wine Industry Crisis Communications Protocol for the Wine Industry 2017 Why this protocol Local and international media have a keen interest in the transformation and development of the South African wine industry.

More information

Welcome! Espresso Beverage Recipe Guide. Cappuccino & Latte System

Welcome! Espresso Beverage Recipe Guide. Cappuccino & Latte System Welcome! Espresso Beverage Recipe Guide Cappuccino & Latte System Welcome! Introducing a whole new world of Keurig. With the new Keurig Rivo System and Lavazza Italy s favorite coffee roaster you can

More information

Where people share the perfect cup and great ideas. Delivering the best tasting hassle-free drinks you ll ever get at work

Where people share the perfect cup and great ideas. Delivering the best tasting hassle-free drinks you ll ever get at work Where people share the perfect cup and great ideas Delivering the best tasting hassle-free drinks you ll ever get at work The office is evolving, In today s world, a successful business demands high levels

More information

Chef Berry s Food Truck Challenge

Chef Berry s Food Truck Challenge Chef Berry s Food Truck Challenge Synopsis: The gourmet food truck craze has hit many cities in North America. Food trucks have become so popular that there is even shows called EAT ST. and The Great Food

More information

Black Sheep Coffee. Case Study. Kerianne Gallag Maria Hawkins Whitney Cash. Angelica Medic Brooke Johnso Emily Westma

Black Sheep Coffee. Case Study. Kerianne Gallag Maria Hawkins Whitney Cash. Angelica Medic Brooke Johnso Emily Westma Black Sheep Coffee i Angelica Medic n Brooke Johnso n Emily Westma Case Study Kerianne Gallag her Maria Hawkins Whitney Cash Business background The sole owner and manager Chance Ebersold, first entered

More information

Session II Understanding Constraints to Value Addition in Rwanda s Coffee Sector

Session II Understanding Constraints to Value Addition in Rwanda s Coffee Sector MINEACOM Workshop on Trade & Export Development Kigali, Rwanda 14 th December 2016 Session II Understanding Constraints to Value Addition in Rwanda s Coffee Sector Ameet Morjaria Assistant Professor of

More information

Strategic Management

Strategic Management Strategic Management Starbucks Case Analysis Dr. Anthony J. Kos Ashley Hice 1 Contents Industry Analysis... 3 Industry Characteristics... 3 Driving Forces... 4 Key Success Factors... 5 Competitive Analysis:

More information

GREEN SUPPLY CHAIN UNILEVER RAM BHADOURIA UNILEVER.

GREEN SUPPLY CHAIN UNILEVER RAM BHADOURIA UNILEVER. GREEN SUPPLY CHAIN UNILEVER RAM BHADOURIA UNILEVER. Mysore GreenCo Silver LEADERSHIP AND STRATEGY Public disclosures made through : Unilever s Website Online Unilever Sustainable Living Report 2012 GRI

More information

Guide to SF State Campus Vendors

Guide to SF State Campus Vendors Guide to SF State Campus Vendors Follow us @SFSUGatorGroup The University Corporation, SF State The University Corporation, San Francisco State (UCorp) was incorporated in 1946 as a not-for-profit public

More information

Savannah & - a developmental story. Enhancing cooperation and trade for decent work. Geneva, 12 June Thomas Roland CSR-manager Coop Danmark

Savannah & - a developmental story. Enhancing cooperation and trade for decent work. Geneva, 12 June Thomas Roland CSR-manager Coop Danmark Savannah & Enhancing cooperation and trade for decent work Geneva, 12 June 2018 Thomas Roland CSR-manager Coop Danmark - a developmental story 1130 shops, of which 450 are owned by local cooperatives 12%

More information

Senior Chef Production Cooking Apprenticeship Standard

Senior Chef Production Cooking Apprenticeship Standard Senior Chef Production Cooking Apprenticeship Standard NCFE Level 3 Certificate In Hospitality and Catering Principles (Professional Cookery) (601/7915/6) NCFE Level 3 NVQ Diploma in Professional Cookery

More information

Tea Statistics Report 2015

Tea Statistics Report 2015 Tea Statistics Report 215 Introduction This report presents the scope and scale of the UTZ tea program in 215. Throughout this report tea also includes rooibos unless otherwise specified. The statistics

More information

COST CHOICE CONVENIENCE

COST CHOICE CONVENIENCE N COMPATIBLE COFFEE CAPSULES & MACHINE MANUFACTURER AT CAFFÉLUXE, WE BASE OUR SERVICE ON THE 3 C S COST CHOICE CONVENIENCE PRODUCT OFFERING 2015 TABLE OF CONTENTS CAFFÉLUXE SIGNATURE RANGE PAGE 3PAGE CAFFÉLUXE

More information

The Keurig B3000se: This, our largest and most advanced brewing system,

The Keurig B3000se: This, our largest and most advanced brewing system, commercial series The Keurig B3000se: This, our largest and most advanced brewing system, b3000se is packed with features. The Keurig B3000SE is the way large offices make the coffee you, your office and

More information

NAMC Presentation 8 MARCH Sharron Marco-Thyse Chairperson

NAMC Presentation 8 MARCH Sharron Marco-Thyse Chairperson NAMC Presentation 8 MARCH 2012 Sharron Marco-Thyse Chairperson 1 The wine industry contributes some R163 billion a year to South Africa s GDP An additional R4.2 billion is generated annually through wine

More information

ITV FILOSOFY. We like to manufacture ice machines and we know how to do it. Nothing more nothing less. Cristina Cordón

ITV FILOSOFY. We like to manufacture ice machines and we know how to do it. Nothing more nothing less. Cristina Cordón ITV FILOSOFY We like to manufacture ice machines and we know how to do it. Nothing more nothing less. Cristina Cordón 30 YEARS FOCUS ON ICE 1982 1984 1990 1996 1998 2004 Company fundation Starting with

More information

Chocolate and its national tour were developed by The Field Museum.

Chocolate and its national tour were developed by The Field Museum. Chocolate and its national tour were developed by The Field Museum. Lead Sponsor This exhibition was supported, in part, by the National Science Foundation. Cocoa Connections From Beans to Bars Table of

More information