PROFILE OF MARKET SERVED: Automatic Merchandiser. E-Newsletters. Marketing WEBSITE METRICS. Sessions Users Pageviews

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1 SOUTHCOMM ANALYTICS AUDIENCE PROFILE SOUTHCOMM BUSINESS MEDIA, LLC 1233 Janesville Ave., Fort Atkinson, WI Southcomm.com For Period of July-September 2017 Automatic MERCHANDISER PROFILE OF MARKET SERVED: AUTOMATIC MERCHANDISER serves corporate and executive management, as well as route personnel, including route managers and supervisors, drivers, service technicians, food service directors/managers/supervisors, purchasing, sales and marketing personnel at operations that offer full-line vending, automatic merchandising machines, candy/snack vending, office coffee and/or water; it also serves universities, colleges, medical facilities, industrial plants and other businesses operating their own vending and/or food service. Audience Profile for Quarterly Period July - September 2017 Frequency Qualified/ Delivered Distribution Automatic Merchandiser Print Version - September Issue 8 11,702 Digital Version - September Issue 8 2,562 E-Newsletters VendingMarketWatch Today Daily 9,399 VendingMarketWatch Micro Market Quarterly Quarterly 13,120 VendingMartketWatch OCS Operator Monthly 12,397 Marketing Marketing 12,755 WEBSITE METRICS Sessions Users Pageviews Average Time On Site July ,018 27,262 85,333 0:02:29 August ,523 26,926 84,577 0:02:27 September ,811 24,238 75,122 0:02:29 Average for Period 33,451 26,142 81,677 0:02:28 Source: Google Analytics. Sessions: Total number of visits to the site. Users: The total number of unique people who visited the site, based on browser and/or device combinations. Pageviews: The total number of pages viewed on the site. Average Time On Site: The average time a person spends on the website each visit, otherwise known as Average Visit Duration. SOCIAL INTERACTION Social Media For Period Ending September 2017 Facebook Likes 879 LinkedIn Members 2,831 Twitter Followers 2,213 Sources: Facebook, LinkedIn, and Twitter. 1

2 JULY-SEPTEMBER 2017 AUDIENCE PROFILE Automatic Merchandiser PRINT & DIGITAL ISSUE DISTRIBUTION September 2017 Print and Digital Issue BUSINESS AND INDUSTRY QUALIFIED % OF PRINT DIGITAL CEO/ Owner/ Partner/ Principal/ General Manager CLASSIFICATION BY TITLE Vice Corporate Officer/ Treasurer/ Controller/ CFO, Driver/ Technician Food Purchasing Agent or Buyer Sales/ Marketing/ Customer Representative Consultant or Educator Full-line Vending Operator vending refrigerated, frozen or freshly prepared food and/or operating manual food service as well as candy, cookies, crackers and other snacks, hot and cold beverages, tobacco or other products 6, % 5, , Candy/Snack Vending Operator primarily handling candy, cookies, crackers and other snacks, hot and cold beverages, tobacco or other products 1, % 1, , University, College, Medical Facility, Industrial Plant or other Business who operate their own vending and/or manual foodservice 2, % 1, Office Coffee and/or Water Operator (not included above) 1, % OPERATORS 11, % 9,642 1,837 7, ,373 1, Equipment Manufacturers/ Distributors of vending equipment including accessories, components, parts, transportation, packaging, etc % Product Broker/ Distributor/Manufacturer of vendible products including food and non-food; Information Technology, Data Management Systems, Computer System Suppliers 1, % 1, Consultant % QUALIFIED CIRCULATION 14, % 11,702 2,562 8, ,549 1, , PERCENT 100.0% 58.4% 7.0% 3.0% 10.9% 10.5% 1.6% 7.6% 0.9% 2

3 JULY-SEPTEMBER 2017 AUDIENCE PROFILE Automatic Merchandiser PRINT & DIGITAL ISSUE DISTRIBUTION, CONTINUED AUTOMATIC MERCHANDISER - Geographical Breakout for September 2017 State Total Percent State Total Percent Maine 56 Kentucky 217 New Hampshire 64 Tennessee 315 Vermont 23 Alabama 224 Massachusetts 283 Mississippi 157 Rhode Island 32 EAST SO. CENTRAL % Connecticut 171 Arkansas 140 NEW ENGLAND % Louisiana 251 New York 749 Oklahoma 189 New Jersey 416 Texas 1,086 Pennsylvania 707 WEST SO. CENTRAL 1, % MIDDLE ATLANTIC 1, % Montana 55 Ohio 617 Idaho 67 Indiana 271 Wyoming 30 Illinois 656 Colorado 247 Michigan 507 New Mexico 79 Wisconsin 354 Arizona 268 EAST NO. CENTRAL 2, % Utah 115 Minnesota 293 Nevada 115 Iowa 217 MOUNTAIN % Missouri 376 Alaska 29 North Dakota 41 Washington 204 South Dakota 48 Oregon 153 Nebraska 113 California 1,208 Kansas 182 Hawaii 36 WEST NO. CENTRAL 1, % PACIFIC 1, % Delaware 37 UNITED STATES 14, % Maryland 263 U.S. Territories 23 Washington, DC 18 Canada 9 Virginia 272 Mexico 5 West Virginia 75 International 80 North Carolina 454 APO/FPO - South Carolina 212 Not Identified - Georgia 478 Florida 922 SOUTH ATLANTIC 2, % QUALIFIED CIRCULATION 14, % 3

4 JULY-SEPTEMBER 2017 AUDIENCE PROFILE Automatic Merchandiser ADDITIONAL DATA FOR SEPTEMBER 2017 ISSUE PROVIDE OFFICE COFFEE SERVICE Qualified recipients who provide office coffee service in addition to primary business of Full-line Vending Operator, Candy/Snack Vending Operator or University, College, Medical Facility, Industrial Plant or Business who operate their own vending and/ or manual food service 4,746 PROVIDES OFFICE COFFEE SERVICE BUSINESS AND INDUSTRY YES NO Not an Operator/ No Answer Full-line Vending Operator 6,758 2,652 1,362 2,744 Candy/Snack Vending Operator 1, University, College, Medical Facility, Industrial Plant or other Business who operate their own vending and/or manual foodservice 2, Office Coffee and/or Water Operator (not included above) 1, OPERATORS 11,489 4,415 3,148 3,926 PERCENT OF 100.0% 38.4% 27.4% 34.2% NUMBER OF ROUTES OPERATED BY OPERATORS Not an BUSINESS AND INDUSTRY Operator/ No Answer Full-line Vending Operator 6, , ,925 Candy/Snack Vending Operator 1, University, College, Medical Facility, Industrial Plant or other Business who operate their own vending and/or manual foodservice 2, ,156 Office Coffee and/or Water Operator (not included above) 1, OPERATORS 11,489 2,227 1,239 1, ,753 PERCENT OF 100.0% 19.4% 10.8% 13.7% 6.0% 4.1% 2.2% 2.5% 41.4% NUMBER OF MICRO-MARKET LOCATIONS 0 4, , More than No Answer Provided 6,106 14,209 4

5 JULY-SEPTEMBER 2017 AUDIENCE PROFILE Automatic Merchandiser ADDITIONAL DATA FOR SEPTEMBER 2017 ISSUE NUMBER OF MICRO MARKET LOCATIONS BUSINESS AND INDUSTRY More than 100 No Answer Full-line Vending Operator 6,758 1, ,186 Candy/Snack Vending Operator 1, University, College, Medical Facility, Industrial Plant or other Business who operate their own vending and/or manual foodservice 2, Office Coffee and/or Water Operator (not included above) 1, OPERATORS 11,489 3,473 1, ,722 PERCENT OF 100.0% 30.2% 13.9% 4.0% 2.4% 1.5% 0.8% 0.8% 0.5% 0.4% 0.4% 0.5% 1.9% 1.7% 41.1% QUALIFIED AUDIENCE DISTRIBUTION: 28,400* 14,209 Print and Digital Subscribers 6,566 Subscribers to All 19,307 E-Newsletter Subscribers * Source: Publisher s own data; no attempt has been made to eliminate duplication 1,516 Marketing Exclusives 5

6 JULY-SEPTEMBER 2017 AUDIENCE PROFILE Automatic Merchandiser E-NEWSLETTER DISTRIBUTION VendingMarketWatch Today E-Newsletter BUSINESS AND INDUSTRY QUALIFIED % OF CEO/Owner/ Partner/ Principal/ General Manager Vice Corporate Officer/ Treasurer/ Controller/ CFO CLASSIFICATION BY TITLE, Driver/ Technician Food Purchasing Agent or Buyer Sales/ Marketing/ Customer Representative Consultant or Educator Titled & Non-Titled Personnel Full-line Vending Operator vending refrigerated, frozen or freshly prepared food and/or operating manual food service as well as candy, cookies, crackers and other snacks, hot and cold beverages, tobacco or other products 3, % 1, Candy/Snack Vending Operator primarily handling candy, cookies, crackers and other snacks, hot and cold beverages, tobacco or other products % Non-Food General Merchandise Vending Operator vending tools, safety equipment, apparel, sundries, etc % University, College, Medical Facility, Industrial Plant or other Business who operate their own vending and/or manual foodservice % Office Coffee and/or Water Operator (not included above) % OPERATORS 5, % 2, Equipment Manufacturers/ Distributors of vending equipment including accessories, components, parts, transportation, packaging, etc % Product Broker/Distributor/ Manufacturer of vendible products including food and nonfood; Information Technology, Data Management Systems, Computer System Suppliers 2, % Consultant % s Allied to the Field 1, % QUALIFIED CIRCULATION 9, % 4, , ,159 PERCENT 100.0% 43.7% 8.1% 2.1% 7.2% 13.9% 1.8% 9.3% 1.6% 12.3% 6

7 JULY-SEPTEMBER 2017 AUDIENCE PROFILE Automatic Merchandiser E-NEWSLETTER DISTRIBUTION, CONTINUED VendingMarketWatch Today E-Newsletter - Geographical Breakout State Total Percent State Total Percent Maine 23 Kentucky 117 New Hampshire 36 Tennessee 160 Vermont 22 Alabama 139 Massachusetts 212 Mississippi 80 Rhode Island 27 EAST SO. CENTRAL % Connecticut 98 Arkansas 85 NEW ENGLAND % Louisiana 132 New York 492 Oklahoma 100 New Jersey 305 Texas 636 Pennsylvania 354 WEST SO. CENTRAL % MIDDLE ATLANTIC 1, % Montana 30 Ohio 355 Idaho 35 Indiana 162 Wyoming 15 Illinois 413 Colorado 158 Michigan 302 New Mexico 50 Wisconsin 203 Arizona 177 EAST NO. CENTRAL 1, % Utah 80 Minnesota 190 Nevada 68 Iowa 95 MOUNTAIN % Missouri 226 Alaska 24 North Dakota 21 Washington 170 South Dakota 27 Oregon 106 Nebraska 50 California 884 Kansas 102 Hawaii 45 WEST NO. CENTRAL % PACIFIC 1, % Delaware 17 UNITED STATES 8, % Maryland 173 U.S. Territories 24 Washington, DC 13 Canada - Virginia 164 Mexico 22 West Virginia 31 International 304 North Carolina 261 APO/FPO - South Carolina 125 Not Identified 372 Georgia 322 Florida 565 SOUTH ATLANTIC 1, % QUALIFIED CIRCULATION 9, % 7

8 JULY-SEPTEMBER 2017 AUDIENCE PROFILE Automatic Merchandiser E-NEWSLETTER DISTRIBUTION, CONTINUED VendingMarketWatch Micro Market Quarterly E-Newsletter BUSINESS AND INDUSTRY QUALIFIED % OF CEO/Owner/ Partner/ Principal/ General Manager Vice Corporate Officer/ Treasurer/ Controller/ CFO CLASSIFICATION BY TITLE, Driver/ Technician Food Purchasing Agent or Buyer Sales/ Marketing/ Customer Representative Consultant or Educator Full-line Vending Operator vending refrigerated, frozen or freshly prepared food and/or operating manual food service as well as candy, cookies, crackers and other snacks, hot and cold beverages, tobacco or other products 4, % 2, Candy/Snack Vending Operator primarily handling candy, cookies, crackers and other snacks, hot and cold beverages, tobacco or other products 1, % Non-Food General Merchandise Vending Operator vending tools, safety equipment, apparel, sundries, etc % University, College, Medical Facility, Industrial Plant or other Business who operate their own vending and/or manual foodservice 1, % Office Coffee and/or Water Operator (not included above) % Titled & Non-Titled Personnel OPERATORS 7, % 3, , Equipment Manufacturers/ Distributors of vending equipment including accessories, components, parts, transportation, packaging, etc % Product Broker/Distributor/ Manufacturer of vendible products including food and nonfood; Information Technology, Data Management Systems, Computer System Suppliers 2, % Consultant % s Allied to the Field 2, % ,533 QUALIFIED CIRCULATION 13, % 4, ,562 1, , ,496 PERCENT 100.0% 36.6% 5.2% 2.9% 11.9% 8.7% 2.2% 11.5% 1.9% 19.0% 8

9 JULY-SEPTEMBER 2017 AUDIENCE PROFILE Automatic Merchandiser E-NEWSLETTER DISTRIBUTION, CONTINUED VendingMarketWatch OCS Operator E-Newsletter BUSINESS AND INDUSTRY QUALIFIED % OF CEO/Owner/ Partner/ Principal/ General Manager Vice Corporate Officer/ Treasurer/ Controller/ CFO CLASSIFICATION BY TITLE, Driver/ Technician Food Purchasing Agent or Buyer Sales/ Marketing/ Customer Representative Consultant or Educator Titled & Non-Titled Personnel Full-line Vending Operator vending refrigerated, frozen or freshly prepared food and/or operating manual food service as well as candy, cookies, crackers and other snacks, hot and cold beverages, tobacco or other products 3, % 2, Candy/Snack Vending Operator primarily handling candy, cookies, crackers and other snacks, hot and cold beverages, tobacco or other products 1, % Non-Food General Merchandise Vending Operator vending tools, safety equipment, apparel, sundries, etc % University, College, Medical Facility, Industrial Plant or other Business who operate their own vending and/or manual foodservice 1, % Office Coffee and/or Water Operator (not included above) % OPERATORS 7, % 3, Equipment Manufacturers/ Distributors of vending equipment including accessories, components, parts, transportation, packaging, etc % Product Broker/Distributor/ Manufacturer of vendible products including food and nonfood; Information Technology, Data Management Systems, Computer System Suppliers 1, % Consultant % s Allied to the Field 1, % ,482 QUALIFIED CIRCULATION 12, % 4, ,051 1, , ,406 PERCENT 100.0% 40.2% 6.4% 2.6% 8.5% 9.7% 1.8% 9.6% 1.8% 19.4% 9

10 JULY-SEPTEMBER 2017 AUDIENCE PROFILE Automatic Merchandiser MARKETING Marketing BUSINESS AND INDUSTRY QUALIFIED % OF CEO/ Owner/ Partner/ Principal/ General Manager Vice Corporate Officer/ Treasurer/ Controller/ CFO CLASSIFICATION BY TITLE, Driver/ Technician Food Purchasing Agent or Buyer Sales/ Marketing/ Customer Representative Consultant or Educator Titled & Non- Titled Personnel Full-line Vending Operator vending refrigerated, frozen or freshly prepared food and/or operating manual food service as well as candy, cookies, crackers and other snacks, hot and cold beverages, tobacco or other products 3, % 1, Candy/Snack Vending Operator primarily handling candy, cookies, crackers and other snacks, hot and cold beverages, tobacco or other products 1, % Non-Food General Merchandise Vending Operator vending tools, safety equipment, apparel, sundries, etc % University, College, Medical Facility, Industrial Plant or other Business who operate their own vending and/or manual foodservice 1, % Office Coffee and/or Water Operator (not included above) % OPERATORS 7, % 3, , Equipment Manufacturers/ Distributors of vending equipment including accessories, components, parts, transportation, packaging, etc % Product Broker/Distributor/ Manufacturer of vendible products including food and non-food; Information Technology, Data Management Systems, Computer System Suppliers 2, % Consultant % s Allied to the Field 2, % ,522 QUALIFIED CIRCULATION 12, % 4, ,579 1, , ,483 PERCENT 100.0% 36.4% 5.0% 2.8% 12.4% 8.5% 2.2% 11.3% 1.9% 19.5% 10

11 JULY-SEPTEMBER 2017 AUDIENCE PROFILE Automatic Merchandiser The data reflected within this report is provided in good faith as an accurate representation of the audience served for Automatic Merchandiser. Ron Bean, Publisher Total Audience Profile report provided by Southcomm Business Media, LLC 1233 Janesville Ave., Fort Atkinson WI Southcomm.com 11