FROM NATURE TO YOU ENGLISH

Transcription

1 FROM NATURE TO YOU ENGLISH

2 In 2002, I founded the company Fynbo Foods together with four colleagues. Today, we are a global supplier of vegetable foodstuffs and Denmark s leading jam manufacturer also when it comes to organic and Fairtrade products. Apart from a wide selection of products in the Fynbo brand, both for retail and catering, we also produce a great number of products in private labels. Through the support and loyalty of suppliers, customers and consumers, the company has gone through an impressive growth. A development we are both proud of and grateful for. We will always do our utmost to live up to the trust we have been shown. President and CEO IDEA AND BUSINESS CONCEPT Mission With a focus on sustainability and innovation, our mission is to produce, market and sell processed fruit and vegetable products of the highest quality at competitive prices. We want to meet the needs of the quality- and price-conscious consumer, to ensure fresh great tasting products and to serve retailers with private labels. Vision Our vision is to be the preferred partner to retailers in the Nordic countries as well as a trusted global supplier of Danish food specialties. Morale and Ethics Ethics are a top priority at Fynbo Foods morality and credibility is the key to our success. We say what we do and do what we say. Fynbo Foods operates according to all current rules and regulations. We are a trusted company and an honest and professional partner, emphasizing the compliance with agreements. Organisation Environment Quality Fynbo Foods is a well organised and structured company. The employees are the most important asset in the company and are characterised by great experience, a high level of specialisation and willingness to change. The organisation is focused on the products and on meeting the customers needs. The responsibility is delegated so that the individual employees can plan their tasks in the most meaningful way - monitoring has been replaced by trust - that means freedom with responsibility. CSR Corporate Social Responsibility serves to provide balance between economic growth, social cohesion and a good environment. Fynbo Foods assumes responsibility for social, ethical and environmental issues and supports initiatives relating to these matters. Innovation Innovation is about turning good ideas into useful solutions. For Fynbo Foods, innovation is a strategic operating field. It is not just about new products, but also about the development of new processes, systems, and organizing the company for the future. It is important to hold on while letting go hold on to the company s mission, vision, strategy and objectives about internationalisation and continued development and at the same time let go of the familiar way of doing things. With respect for people and nature, Fynbo Foods considers both the internal and the external environment in all levels of the company. It is about sustainability and optimal utilisation of resources. We continuously and purposefully work on reducing the relative environmental burden of the company with respect to the consumption of both energy and resources. Hence, we reduce the overall amount of waste and carbon emission. The environmental burden generated at Fynbo Foods is monitored continuously and calculated annually based on the Greenhouse Gas Protocol. Fynbo Foods is environmentally approved according to Danish legislation and subject to specific environmental requirements for running the company. Danish authorities monitor the company s compliance with the environmental permit. Food safety is always given the highest priority and the quality manual is based on the internationally recognised HACCP principles. Fynbo Foods has been certified according to the most recent GFSI (Global Food Safety Initiative) food safety standards; BRC (Grade AA) and IFS (higher level). The raw materials are sourced globally based on type, growth circumstances and price. All fruits and vegetables are selected carefully since the quality of the raw materials forms the basis for a high and homogenous quality of the final product. Fruits and vegetables are harvested and inspected both by machine and manually. Next, the raw materials are deep-frozen to retain their colour and taste until they are carefully processed in the production facilities. All the raw materials are free of GMO and without unintentional allergens. The entire production is carried out in the factory in Denmark. The factory premises and process equipment comply with the EU regulation on the hygiene of foodstuffs. The Danish Veterinary and Food Administration continuously monitors the production plants and products. The company ensures traceability of the individual production one link back and one link forward in the supply chain. and Fairtrade Fynbo Foods has been authorised to manufacture organic products by the Danish Veterinary and Food Administration. The entire organic production is monitored by the Danish Veterinary and Food Administration and Fynbo Foods has been granted to use the EU organic mark and the Danish Ø mark. Apart from the organic marking in the EU, the company has been certified to use organic markings from a range of other countries such as USDA (USA), GB/T (China) and JAS (Japan). The company has also been certified by Flo-Cert GmbH according to the international Fairtrade Standard. Fynbo Foods may manufacture products carrying the international Fairtrade mark. With these products, Fynbo Foods contributes to a positive and sustained development of some of the poorest countries in the world. 2 3

3 ORGANIC & FAIRTRADE ORGANIC & FAIRTRADE... a natural choice - a healthy attitude fruit and Fairtrade cane sugar No preservatives (once opened, keep refrigerated and use within 2 weeks) Fruit spread 50% fruit, brix g (7 oz), 275 g (10 oz) and 340 g (12 oz) Jam and marmalade 50% fruit, brix g (8 oz), 300 g (11 oz) and 370 g (13 oz) The basic idea about organic farming is to produce healthy foodstuffs in a sustainable manner. Therefore, organic farmers do not have the pesticides available that are used by conventional farmers. During the further processing of the organic products, only a strictly limited amount of the additives that are permitted in other foodstuffs may be used. The Fairtrade mark is an international marking provision meaning that farmers and plantation workers in Africa, Asia and South and Central America receive a fairer price. When consumers buy products with the Fairtrade mark, they contribute to create a better future both for smallholder farmers and plantation workers. Fruit jellies 50% fruit juice, brix g (8 oz) fruit and Fairtrade cane sugar No preservatives (once opened, keep refrigerated and use within 2 weeks) Fynbo & Fairtrade is a wide selection of products developed with people and nature in mind. Fynbo & Fairtrade products are aimed at consumers who emphasise on health and the environment and The products are manufactured with organic fruit and berries, sweetened with organic Fairtrade cane sugar and focus on social responsibility, sustainable utilisation of the world s resources and a minimum use of additives. seasoned with organic lemon juice. They all have a sweet, fresh and natural taste of fruit in common. 4 5

4 ORGANIC & FAIRTRADE... also available in mini-jars... a natural choice - a healthy attitude ORGANIC & FAIRTRADE 3 x 42 g (1,5 oz) Jam and marmalade 50% fruit, brix 65 fruit and Fairtrade cane sugar No preservatives (once opened, keep refrigerated and use within 2 weeks) 28 g (1 oz) 500 ml Sweet concentrated juice made of organic fruit and berries Concentrated 1:5 (mix one part concentrated juice with 5 parts water) fruit juice and Fairtrade cane sugar No preservatives (once opened, keep refrigerated and use within 2 weeks) Fynbo & Fairtrade is a wide selection of products developed with people and nature in mind. Fynbo & Fairtrade products are aimed at consumers who emphasise on health and the environment and The products are manufactured with organic fruit and berries, sweetened with organic Fairtrade cane sugar and focus on social responsibility, sustainable utilisation of the world s resources and a minimum use of additives. seasoned with organic lemon juice. They all have a sweet, fresh and natural taste of fruit in common. 6 7

5 ORGANIC & FAIRTRADE... a natural choice - a healthy attitude... a natural choice - a healthy attitude ORGANIC & FAIRTRADE Delicious fruit soups fruit and Fairtrade cane sugar Vegan meal No preservatives (once opened, keep refrigerated and use within 2 weeks) No artificial colourings and flavourings Jam and marmalade 35% fruit, brix g (8 oz) fruit and Fairtrade cane sugar No preservatives (once opened, keep refrigerated and use within 2 weeks) No artificial colourings and flavourings 500 ml How to use: Fynbo & Fairtrade fruit soups can be used as an easy starter or a dessert. The soups are quickly and easily prepared in the microwave or in a saucepan. Varieties: Blackcurrant/Redcurrant Elderberry Cranberry/Orange Fynbo organic & Fairtrade fruit soups taste delicious as they are, but you can add some cream, sour cream or a spoonful ice-cream before serving. The soups are made with the best raw materials and bottled in glass, to preserve the nice flavours. Fynbo & Fairtrade is a wide selection of products developed with people and nature in mind. Fynbo & Fairtrade products are aimed at consumers who emphasise on health and the environment and The products are manufactured with organic fruit and berries, sweetened with organic Fairtrade cane sugar and focus on social responsibility, sustainable utilisation of the world s resources and a minimum use of additives. seasoned with organic lemon juice. They all have a sweet, fresh and natural taste of fruit in common. 8 9

6 GOURMET GOURMET... time for luxury Made in Denmark Fruit spread 75% fruit No preservatives (once opened, keep refrigerated and use within 2 weeks) 230 g (8 oz) 230 g (8 oz) BLACK LINE WITH LIQUOR Fynbo Gourmet is luxury quality for refined consumers. The products comes in two different lines a plain line and a line with liquor. 10 The wide range of interesting flavours contains 75% carefully selected berries and fruits which provide a fresh sweetly-sour fruity taste. 11

7 PREMIUM PREMIUM... emphasis on quality Fruit spread 50% fruit 85 g (3 oz) Made in Denmark Fruit jellies No artificial colourings or flavourings GMO free 250 g (8 oz) 285 g (10 oz), 400 g (14 oz) Varieties: Strawberry (40% fruit) Apple (60% fruit) Apricot (40% fruit) Prune (15% fruit) 500 g (18 oz) Delicious fruit dessert aimed at the quality conscious consumer High content of carefully selected fruits Easy vegan meal or dessert Fresh, modern design that also attracts the younger consumer With its high quality and the beautiful minimalistic design, Fynbo Premium is aimed at quality-conscious consumers. 12 Apart from the wide selection of jams, the product range includes a number of soups and condiments. 13

8 PREMIUM PREMIUM Condiments Soup of vegetables No artificial flavourings Delicious vegetable soups An easy and low-calorie vegan meal No artificial colourings and flavourings 255 g (9 oz) g (10 oz) Varieties: Gazpacho Potato & Sunroot Curry Pumpkin How to use: Fynbo Premium soups can be used as a meal or as an easy starter. The soups can be quickly and easily prepared in the microwave or in a saucepan. Fynbo Premium soups taste great as they are, but you can add cream or sour cream; or sprinkle just before serving with croutons, bacon or green garnish. Fynbo Premium soups are liquid, though filled with fresh pieces of vegetables. If you find the soup not being fluid enough, you can adjust it by adding water. The soups are made of the best raw materials and are bottled in glass, to preserve the nice flavours. With its high quality and the beautiful minimalistic design, Fynbo Premium is aimed at quality-conscious consumers. Apart from the wide selection of jams, the product range includes a number of soups and condiments

9 PREMIUM PREMIUM... emphasis on quality Perfect for yoghurt, ice-cream and dessert No artificial colourings or flavourings 400 g (14 oz) 240 g (9 oz) Fruit fillings for baking Perfect for yoghurt, ice-cream and dessert 250 g (9 oz) With its high quality and the beautiful minimalistic design, Fynbo Premium is aimed at quality-conscious consumers. Fynbo Fruit Fillings are products aimed at consumers focusing on home baking. Pastries, pies, biscuits etc

10 FRUIT N CREAMY FRUIT N CREAMY... a creamy fruit experience 45% fruit Seedless jam-toppings User-friendly squeeze bottles Many applications No artificial colourings or flavourings 215 g (7 oz) 400 g (14 oz) 600 g (21 oz) Fynbo Fruit n Creamy are delicious creamy jam-toppings with a high content of pureed berries and fruits in user-friendly squeeze bottles. Fynbo Fruit n Creamy are simply delicious on bread but also perfect as toppings on ice-cream, yoghurt, desserts or cheese

11 DELIGHT I LOVE FRUIT... sweetened with Stevia Low-calorie fruit spread No added sugar 75% fruit content No artificial colourings or flavourings 75% FRUIT 240 g (8 oz) NO ADDED SUGAR % fruit - only sweetened with fruitjuice NO ADDED SUGAR 100% fruit Fruit spread Sweetened with fruit juice No preservatives (once opened, keep refrigerated and use within 2 weeks) 250 g (9 oz) Fynbo Delight is produced with a high fruit content. The products have a natural content of sugar from Fynbo I Love Fruit products are made from fruit sweetened with fruit juice especially aimed at modern the fruit and are additionally sweetened with erythritol and steviol glycosides. Steviol glycosides are consumers focusing on natural living and a healthy life style. 20 made of the extract from the South American plant Stevia Rebaudiane. 21

12 CERTIFICATES KEY FIGURES 20 % ORGANIC 35 % FYNBO 80 % 65 % CONVENTIONAL PRIVATE LABEL PRODUCT IFS Certificate 50 % 50 % DENMARK EXPORT BRAND MARKET $ MILL BRC Certificate REVENUE Sweden USA Denmark EU Germany China Japan bbinate of d ra K der supervis i un k koshe mar r en of the chief on Kosher Certified 22 Halal Certified Fairtrade Certified Non GMO Verified Equity Ratio: EBIT Margin: 27 % 5% Return on Investment: Return on Equity: 6% 16 % Liquidity: Credit Rating: 1,1 AAA 23

13 Fynbo Foods A/S Sigenvej 9, DK-9760 Vraa, Denmark facebook.com/fynbouk