Nov. 1-3, Bakery China Autumn China Home Baking Show. The national B2B2C platform for autumn and home baking market.

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1 Bakery China Autumn China Home Baking Show 2018 Nov. 1-3, 2018 Shanghai New International Expo Center Halls: N1-3 The national B2B2C platform for autumn and home baking market. Organizer: China Association of Bakery and Confectionery Industry Bakery China Exhibitions Co., Ltd. Follow us on Wechat

2 Bakery China Autumn, organized by China Association of Bakery and Confectionery Industry and Bakery China Exhibitions Co., Ltd. ( organizer of Bakery China, the leading bakery show in the world) is specially held to satisfy customers demand for Christmas, New Year, Chinese Spring Festival and other holiday market. Since 2015 every year the show scale grows by 50% which builds it the first bakery platform for autumn market. China Home Baking Show is the national platform for home baking market with function of trade, education and experience and assembled with premium home baking ingredient, molds, household appliances, packaging decorations, trainings, bakery e-business. Exhibit Portfolio Bakery Ingredient & Finished Product * Grain & Oil * Additive/Preservative * Fillings * Cake Decorations * Finished Product * Other Ingredient Baking Equipment * Production Machinery * Baking Molds and Other Utensils * Ovens and Other Baking Equipment * Showcase/Storage/Refrigerator * Catering Equipment * Laboratory/Detecting Device Bakery Production * R&D * OEM/ODM * Mooncake & Production * Pastry & Production * Biscuit & Production * Bakery Hand-Gift & Production * Candy & Production * Snack & Production Bakery Packaging Solution * Packaging Materials * Packaging Machine * Packaging Design Coffee/Beverage/Leisure Food * Coffee & Machine * Beverage & Machine * Tea & Utensils * Ice-cream & Machine * Leisure Food Ingredient/Finished Product & Machine Home Baking * Small-Packaged Ingredient * Home-baking Molds * Small Appliances(Oven/Mixer, etc.) * Decorations Franchising * Chain Store Franchising * Chinese Pastry Chain Store Franchising * Café/Beverage/Ice-cream/Restaurant Franchising Others * School/Institute * E-Business Service * Information Service * Shop Design/Decoration * Logistics/Cold Chain * Media * Others Visitor Bakery and Pastry Shop Distributor of Bakery Ingredient Bakery Production Company Personal Bakery Studio Baking Training Institution/Studio Baker Home Baking Fan Distributor of Bakery Finished Product Import & Export Beverage & Catering Café/Restaurant Supermarket Online Business Investment/Consultation Others

3 Floorplan N1 Bakery China Autumn: Ingredient Area -- Franchise Area --Wedding Cake Show and Competition Area --Bread Creation Competition --Coffee/Drinks/Ice Cream Area Entrance 2 N1 N2 N3 N4 N5 Entrance 3 W5 W4 W3 W2 E3 E4 E5 E6 E7 N2 Bakery China Autumn: Equipment and Packaging --Packaging Creation Competition --Chinese and Japanese Bakery Hand-Gift Show --Intangible Chinese Bakery Cutural Heritage Show --Seminars W1 E2 Entrance 1 E1 N3 China Home Baking Show --Home-Baking E-Business --Household Appliances Area --Home Baking Competition --Bakery Studio Bazza --Home Bakery O2O Salon --Home Baking Special Sales/Group Purchase Onsite Events China Bakery Industry Development Summit - Search for the New Drive of Bakery Industry After three years of development, Bakery China Industry Summit has become a renowned brand and a highend platform for industrial communications. It now boasts many sub-forums including Bakery Industry Chain Management Forum, Internet + Bakery Industry Development Forum, Bakery Industry Marketing Management Forum, Bakery + Coffee/Beverage Cross-sector Integration Forum, Bakery Entrepreneurship and Investment Forum, Souvenir Forum, etc. Through in-depth discussions on the operation management and diversified development of bakery stores, the New Retail concept, integration of industrial resources, cross-sector integration and other hot-spot issues, Bakery China Industry Summit has played a critical role in promoting the upgrade of China s bakery industry. In 2017, the forum attracted owners, investors and management staff of over 1,000 bakery stores and factories. Bakery Year-End Carnival - A Three-day Off-line Carnival for Bakery Fans Joins us and enjoy splendid international bakery contests, including Home Bakery Competition, Bread Creative Competition, Wedding & Ceremony Cake Creative Competition, Bakery Packaging Creative Design Competition, etc.; also available on the show are a series of premium activities such as Home Bakery Cuisine Bazaar, Home Bakery Special Sales/Group Purchase, etc.; Other splendid activities include ten on-site demonstrations by bakery experts from China and abroad, off-line meetings with bakery talents, book signing events and others, sufficient to fill your three-day agenda! Professional On-site Training Sessions -High-quality Professional Training, Offering a Premium Platform for Learning and Communications Top bakery training schools and home bakery training institutes will be gathered here. Domestic and international bakery masters and experts will offer on-site teaching lessons, where bakery practitioners and fans can learn and communicate with each other. TAP Value-added Service -Exploring New Customers and Building New Industry Channels We have expanded our service to new sectors to explore new customers such as e-merchants, import/export businesses, group/company purchase customers, etc. many of which are potential customers of the bakery industry. Through our efforts, we are cultivating new business opportunities for exhibitors and building an efficient and professional trade platform.

4 Key Show Facts Bakery China Autumn 2017 & China Home Baking Show 2017 Over 466 renowned bakery brands from China and abroad, increasing by 51% compared with ,000sqm exhibition space increased by 50% compared with 2016 Top 100 bakery and cake manufacturers, top 100 bakery chain stores, top 100 bakery distributors and other influential buyers gather here 32,080 visitors from 55 countries and regions visit the show 31 conferencees, seminars, competitions, cuisine bazaars, trainings, tech-salons, match-makings, demonstrations Visitors are From Import-Export 2% Restaurants/Hotels/Cafes 7% Bakers 8% Training Schools/Institutions 9% Bakery/Pastry Manufacturers 12% Distributors/Agents 14% Pastry Shops/Chain Stores 18% Personal Baking Studios/Private Kitchens 25% Others 1% Investment/Consultation 2% Supermarkets/Malls 2% 0% 5% 10% 15% 20% 25% 30% Exhibitor Satisfaction 93% of the exhibitors are satisfied with the exhibition 96% of the exhibitors will attend the next edition 96% of the exhibitors will recommend Bakery China Autumn to their friends and colleagues 92% of the exhibitors recognize that the Bakery China Autumn plays a critical role in their realization of business goals 94% of the exhibitors think they have found the proper customers on the Bakery China Autumn Visitor Satisfaction 99% of the visitors are satisfied with how the exhibition help them to achieve their business goals 95% of the visitors are willing to take part in the next Bakery China Autumn 96% of the visitors will recommend Bakery China Autumn to their friends or colleagues

5 Our Exhibitors Exhibitor Testimony Li Pinchuan, Assistant General Manager and Sales Director of Beijing Kyo Nichi Todai Foods Co., Ltd. This forum connects traditions tightly with the current tide of time and promotes Chinese pastry and the souvenir culture. It has always followed industrial trend and delivered new products and new concepts to every customer. Over the past two years, this forum has been a useful guide, helping the bakery industry to develop in a better way. I hope that in the future it will become more professional and dedicated, helping the food industry to develop more healthily and deliver delicacies to every corner of the world, so that more people can be touched and moved by the glamour of great food. Cai Qi, Founder and CEO of ibakery The success of Bakery China Autumn makes this show a representative symbol in China s home bakery sector. It also signifies the maturity of China s bakery industry and its catching up with the international market. ibakery has participated in Bakery China every year. In addition to business transactions and brand promotion, we also take this opportunity to communicate with and learn from our peers and consumers. This has become an annual strategic event for our company.

6 Contact Us Ms. Christine Jiang Tel: Mob:

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