FRANCHISE OPPORTUNITY

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4 FOOD FOR THOUGHT WHO ARE WE WE ARE QUALITY, FRESH, DELICIOUS FOOD #ALLABOUTTHETASTE NICE BUNS WE JUST GO TOGETHER! FRESH! A BURGER WITHOUT CHEESE IS A HUG WITHOUT A SQUEEZE AS CRISP AS OUR LETTUCE AS HEARTY AS OUR 150G PATTIES MAXI S is a funky family restaurant that caters for all OUR AWESOME customers; from breakfast, burgers and grills to desserts, for over 25 years now. Our meals are freshly prepared using only quality ingredients, and our portions.. WOWWW our portions are generous. MAXI S have been part of Taste Holdings since 2005.

5 ABOUT TASTE HOLDINGS Taste Holdings is a South African-based management group and a leading licensor of global brands in the Southern African region. It owns and licenses a portfolio of franchised and owned, category specialists, Quick Service Restaurants (QSR) and retail brands currently represented in five countries in Southern Africa. Taste Holdings owns and operates Zebro s Chicken, The Fish & Chip Co., Maxi s Restaurants and is the master licensor for Domino s Pizza and Starbucks. Its luxury goods division is underpinned by three retail brands - NWJ, Arthur Kaplan and World s Finest Watches. NWJ is the third largest national jewellery chain by store numbers in the region. Arthur Kaplan and World s Finest Watches are, together, the leading retailers of luxury Swiss watch brands in the region. Taste is listed on the Johannesburg Stock Exchange (JSE) under the symbol TAS. MAXI S FRANCHISE OPPORTUNITIES IS AS AMAZING AS OUR BURGER Looking to buy a MAXI S franchise? Have you eaten one of our burgers lately? Mmmmmm delicious, right?? So let s continue making delicious burgers, matter of fact let s do breakfast and grills as well in your very own MAXI S restaurant. Buying a franchise restaurant is a great investment opportunity, buying a fresh new look MAXI S is an even better one. REASONS TO INVEST THAT WILL LEAVE A DELICIOUS TASTE IN YOUR MOUTH WE OFFER: Extensive business and franchise training Unlimited franchisee support Centralised distribution centre National and local marketing support Competitive pricing and great meal offering

6 HOW TO GET STARTED 1 - WHAT IS THE INITIAL FEE? The initial fee secures the rights to trade as MAXI S, using the MAXI S business system, training programs, the operations and policy information and other intellectual property, including the licensed trade names and trademarks, as well as other support necessary for a new franchise business to open and operate. 2 - HOW MUCH IS THE INITIAL FEE AND WHEN IS IT PAYABLE? A refundable deposit of R 110,000 ex VAT is payable upon submission of the franchise Application Document. This is required to start your journey to open your very own MAXI S restaurant. Once a site has been allocated this deposit forms part of your joining fee. 3 - WHAT IS THE ESTIMATED SET UP COST OF A MAXI S AND WHAT DO I GET FOR THIS? The set up cost is approx R 1.8m - R 2.2m based on the store size not exceeding 180m 2-220m 2 and is inclusive of the initial fee, but excludes working capital. 4 - HOW MUCH WORKING CAPITAL IS REQUIRED? Approx. R 200, HOW MUCH IS REQUIRED FOR STOCK? Approx. R 85, HOW MUCH ARE THE ROYALTIES? The royalties are set at 6% management and 4% marketing. 7 - WHAT WOULD MY FUNDING REQUIREMENTS BE? 50% unencumbered liquid capital will be required and our management team will assist you with the process to obtain the balance of funds in the form of a business loan from one of the financial institutions that we deal with. AS OUR BURGERS - WE ARE OVER THE TOP WE HAVE OUR ASSURANCE ON: Assistance with site selection and landlord negotiations Turnkey set up - ready to trade Assistance with staff selection and recruitment Comprehensive training for franchisees store managers and staff Ongoing franchisee support Awesome marketing campaigns

7 DESTINATION DELICIOUS WHERE WE ARE GOING - BRAND EVOLUTION GRILL

8 COFFEE IS ON US! WE INVITE YOU FOR A DELICIOUS CUP OF COFFEE AT YOUR NEAREST MAXI S FREE REGULAR COFFEE *Terms and Conditions apply

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