Market Insights Neighbouring countries: plenty of opportunities in the food market. Food Valley Expo, 13 October 2015
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1 Market Insights Neighbouring countries: plenty of opportunities in the food market Food Valley Expo, 13 October 2015 Gert Stiekema, Coordinator Agriculture Attaché Network RVO.nl
2 PRESENTATIONS: Mr. Henk de Jong Agriculture Counsellor Royal Netherlands Embassy, London Title: Getting it to the Market - Potential for UK/Dutch cooperation in innovation Mr. Nico van Opstal Agriculture Counsellor Royal Netherlands Embassy, Paris, Title: What, if Paul Bocuse is your customer? Mrs. Tineke Zwitser Agriculture Counsellor Royal Netherlands Embassy, Madrid Title: Quality meets Quality: Spain a world to conquer Mrs. Femke Meijer Agriculture Assistant Royal Netherlands Embassy, Berlin Title: Business opportunities for Dutch food companies on the German market Mrs. Caroline Schauvlieger Agriculture Assistant Royal Netherlands Embassy, Brussels Title: Changing demands in Belgian foodmarket: call for innovative solutions Moderator: Mr. Gert Stiekema Manager Agriculture Attaché Network RVO.nl, The Hague
3 Dutch agriexport
4 Agriculture Attaché Network Supporting your international ambitions KAART AGROBERICHTEN BUITENLAND
5 Agriculture attaché network Providing information: customized market information legislation and regulations trade events (exhibitions and seminars) doing business Organize trade activities like matchmaking, fact finding, seminars and trade missions Organize collective trade fair participation and promotion of Dutch agribusiness
6 Agriculture Network in Western Europe
7 Getting it to the Market - Potential for UK/Dutch cooperation in innovation Mr. Henk de Jong Agriculture Counsellor Royal Netherlands Embassy, London LON-LNV@minbuza.nl
8
9 Market size: Food Retail revenue 130 billion a year Food Service revenue 100 billion a year Market developments: Strong growth Aldi / Lidl (+/- 20% per annum) Strategy: attract well-off consumer, opening new shops Strong growth e-retail (+/- 15% per annum) Mid-range retailers lose market share, profits under pressure, price war Top-end retailers (slow growth: +/- 3% per annum) Market opportunities: New innovative products E-retail (Amazon / product packaging) Aldi / Lidl Niche market (ethnic, healthy, free-from, etc.) Top-end (high quality, chilled meals, processed fresh) Mid-range (private label, new niches)
10 What, if Paul Bocuse is your customer? Mr. Nico van Opstal Agriculture Counsellor Royal Netherlands Embassy, Paris
11
12 >> What if Paul Bocuse is your customer?
13 >> >> What What if if Paul Paul Bocuse Bocuse is is your your customer? customer? Gourmand Gourmand Quality Quality Origin Origin Healthy Healthy by by the the way: way: price price
14 >> What if Paul Bocuse is your customer? Lyon
15 >> What if Paul Bocuse is your customer? He needs you!!! Only 70% is locally produced
16 >> Attach your wagon to the Bocuse d Or train! Nico VAN OPSTAL, Landbouwraad Parijs
17 Quality meets Quality: Spain a world to conquer Mrs. Tineke Zwitser Agriculture Counsellor Royal Netherlands Embassy, Madrid MAD-LNV@minbuza.nl
18 Spain Quality meets Quality: Spain a world to conquer Inhabitants 46,4 millions Tourists 65,5 millions Food & drinks industry 93 bn Export F&D 24 bn Import F&D 18 bn The Netherlands 6th destination (4,5%) Origin of imports NL 3rd (7%)
19 Spain Quality meets Quality: Spain a world to conquer Spanish restaurant best of the world 2013 and 2015 Food consumption at home 69 bn Outdoor consumption 32 bn 20% of total expenditure is for F&D Concentration retail 7 big chains Most imported products: fish & shellfish fruits & vegetables dairy products sweets meat & meat products liquors & alcoholic drinks Chances for innovative & high quality products
20 Gracias Dank u wel!
21 Business opportunities for Dutch food companies on the German market Mrs. Femke Meijer Agriculture Assistant Royal Netherlands Embassy, Berlin
22 Germany, Europe s largest food retail market
23 Top 10 Food retail
24 Challenges Ageing population Changing consumption patterns Regional production
25 Trends Sustainability Animal welfare Organic food Vegetarian and vegan foods GMO-free Convenience Private labels
26 Doing business in Germany Duitse beurs kost 8 maanden voorbereiding - Terry van den Berg (Deutsche Messe) Nederlanders snappen niet altijd dat Duitsers echt anders zijn - Masja Fick (Zuivelhoeve) Nederlanders hebben te weinig geduld in Duitsland - Edwin Bestebreurtje (FIER Automotive) Tussen Laptop en Lederhosen in Beieren - Desiree Dibra (Küchenatlas.de) In Duitsland krijg je nooit het voordeel van de twijfel - Jacob van Zonneveld (Plugsurfing) Flexibiliteit in Duitsland niet per se een pluspunt - Peter van der Meulen (Bosch VanderMeulen) Contact us: Agriculture Attaché Network Berlin (D) W:
27 Changing demands in Belgian foodmarket: call for innovative solutions Mrs. Caroline Schauvlieger Agriculture Assistant Royal Netherlands Embassy, Brussels
28 Changing demands in Belgian food market: Call for innovative solutions
29 Contact & Information RVO.nl Netherlands Enterprise Agency Website: Telephone: +31 (0) LAN Agriculture Attaché Network Website:
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