FOOD INDUSTRY FORESIGHT
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1 FOOD INDUSTRY FORESIGHT New Zealand Foodservice A RESEARCH STUDY CONDUCTED BY FOOD INDUSTRY FORESIGHT FOR MORE THAN TWO DECADES w w w. F I F o r e s i g h t. c o m
2 THE NEW ZEALAND FOODSERVICE MARKET HAS CHANGED MARKEDLY OVER THE PAST TWO DECADES WITH NEW ZEALANDERS CHANGING ATTITUDES TOWARDS FOOD NEW ZEALAND FOODSERVICE IS: New Zealand Foodservice is a biennial research study depicting key trends, developments and market drivers, as well as providing detailed market size estimates down to product and channel level. HOW DOES IT WORK? All databases and reports are delivered via on-line access to the Food Industry Foresight Information Portal. Subscription to the Market Size Databases is per Product Category. SUBSCRIPTION TO NEW ZEALAND FOODSERVICE DELIVERS: FOODSERVICE MARKET INSIGHTS REPORT FOODSERVICE MARKET STRUCTURE REPORT & DATABASE FOODSERVICE MARKET OUTLOOK REPORT 4 FOODSERVICE MARKET SIZE REPORTS & DATABASES 1 FOODSERVICE MARKET INSIGHTS REPORT Overall foodservice trends, developments and market conditions Individual channel developments, characteristics & drivers in the commercial & institutional sectors Healthy eating & dietary requirements in the foodservice market Market communication & promotion in foodservice Importance of social media in foodservice Tracking of Internet usage as a business tool as well as an information source 1
3 PEOPLE ARE NOW WILLING TO TRY NEW CUISINES, FLAVOURS AND INGREDIENTS 2 FOODSERVICE MARKET STRUCTURE REPORT & DATABASE OUTLET NUMBERS DATABASE By foodservice sector commercial & institutional By foodservice channel Channel growth rates over past 20 years Major fast food chains number of outlets Minor fast food chains number of outlets Snack food chains - number of outlets Cafe/coffee chains - number of outlets Restaurant chains - number of outlets REPORT An analysis of the outlet number database. 3 FOODSERVICE MARKET OUTLOOK REPORT This report evaluates the market both from the short to medium term perspective as well as the longer term outlook. We address the key determinants and drivers of foodservice consumer expenditure and their impact on each of the two foodservice market sectors. Correspondingly NZFS Market Outlook Report outlines: Market forecasts by commercial channels Market forecasts by institutional channels The Foodservice Dollar IN ADDITION WE OFFER CONSULTANCY & STRATEGY DEVELOPMENT Our expert consultants can work with you more directly to assist with planning and monitoring your business. This can be achieved in the form of a workshop, business modelling project, regular reporting regime or detailed strategy development. We also offer the opportunity to integrate your in-house data with our market research results to better understand market impacts on your business and to assist in modelling the future impacts of alternative business plans (scenario planning). 2
4 THE POSITIVE FOODSERVICE DEVELOPMENT HAS BEEN STRONGLY INFLUENCED BY A GROWING MULTI ETHNIC IMMIGRATION FOODSERVICE MARKET CHANNELS NEW ZEALAND INSTITUTIONAL SECTOR HEALTH EDUCATION MILITARY CORRECTIONAL WORKPLACE CANTEENS Hospitals Nursing Homes Children s Daycare Centres Primary and Secondary Schools Military Messes Prisons Factory Canteens Office Canteens Mining Site Canteens The market channels chart describes the segmentation of the New Zealand foodservice market. NOTES Includes Aged Care and Other Welfare Facilities Serving Food Includes Only Schools with Canteens COMMERCIAL SECTOR FULL SERVICE RESTAURANTS (FSR) HOTELS/ MOTELS CAFÉS QSR CHAINS QSR INDEPENDENTS CATERERS CLUBS PUBS FUNCTION CENTRES 4/5 Star Restaurants Mid to Lowend Restaurants 4/5 Star Hotels/Resorts 2/3 Star Hotels/Resorts Motels Café/ Coffee Shop Chains Café/ Coffee Shop Independents Bakery Chains with Café International/ Western Fast Food Chains Regional/ Local Fast Food Chains Snack Food Chains Independent Fast Food Outlets Institutional/ Contract Sole/Function Operators Airline Sports Clubs Social Clubs Leagues Clubs Other Private Clubs Small Bars Pubs/Taverns Bakery Independents with Café Ice Cream Chain Outlets Juice Bars NOTES Only Outlets Serving Food Included Includes Dine-in Take- Away and Home Delivery 3
5 NEW ZEALAND DOES NOT HAVE FOODSERVICE REGIONS BUT MENUS ARE STRONGLY INFLUENCED BY SEASONALITY 4 FOODSERVICE MARKET SIZE REPORTS & DATABASES DATABASES: MARKET SIZE BY VOLUME & VALUE The table below is an excerpt from a product category database which shows the breakdown by volume and value across the commercial and institutional channels. REPORTS: PRODUCT CATEGORY ANALYSIS The market size reports address each product category and deliver analysis of the market size. By volume & value By institutional & commercial sectors and channels By products 4
6 u 1 MEAT, POULTRY, FISH & SEAFOOD Beef/Veal (fresh & frozen) Lamb/Mutton (fresh & frozen) Pork (fresh & frozen) Poultry (fresh & frozen) Fully Cooked Heat & Serve Poultry Pre-prepared Poultry (incl. schnitzel, chicken nuggets) Bacon Ham Smallgoods (incl. salami, continental) Fish (fresh) Fish (frozen) Seafood (fresh) Seafood (frozen) Frozen Prepared Fish & Seafood (incl. crumbed, battered) Canned Tuna/Sardines & Other Canned Fish/Seafood Sausages & Frankfurts Meat Patties for Hamburgers 2 FRUIT & VEGETABLES Fresh Fruit, Vegetables & Potatoes Frozen Fruit & Vegetables (excl. potatoes) Frozen Potatoes (incl. frozen chips, wedges) Canned Tomatoes Other Canned Vegetables Canned Fruit Other Preserved Vegetables (incl. olives, sun dried tomatoes) 3 CEREALS & BREADS Bread (fresh & frozen) Flour Pasta Rice Breakfast Cereal Breadcrumbs & Coatings Frozen Pastry & Dough Biscuits (incl. chocolate, other sweet & savoury) 4 CAKES & DESSERTS Cake - Fresh Cake - Shelf Stable (incl. single serve & whole) Cake - Frozen Frozen & Chilled Dessert s Jelly & Custard Frozen Bake-Off Pastries Preproofed & Unproofed Mixes for Cakes & Desserts Croissants & Other Danish Pastries Dessert Toppings 5 PREPARED MEALS Frozen Pizza Frozen Prepared Meals (incl. poultry, meat, pasta based) Canned Meals (incl. baked beans) Meat Pies, Pasties & Sausage Rolls (fresh & frozen) Party Pies & Party Sausage Rolls (fresh & frozen) Finger Food & Appetisers Soups Liquid Soups Powder 6 SAUCES & CONDIMENTS Mayonnaise Tomato Sauce - Ketchup BBQ Sauce White Sauce (incl. cheese, bechamel, hollandaise) Other Traditional Sauces (incl. tartare, Worcestershire, cranberry) Asian Sauces Pasta Sauces Gravy Stock, Bouillons & Boosters 5
7 Mustard Other Condiments (incl. horseradish, chutney, pickles, relish) Salad Dressings (excl. mayonnaise) Salt Spices & Dried Herbs (incl. pepper) Sugar (incl. white, brown, caster) Vinegar Cooking Chocolate 7 FATS & OILS Cottonseed, Grapeseed, Canola & Vegetable Oil Olive Oil Specialty & Other Oils (incl. hazelnut, sesame, other flavoured) Margarine Other Fats & Oils (incl. ghee, bakery fat, lard) 8 SPREADS & JAMS Jam & Marmalade Honey Savoury Spread (incl. Vegemite & peanut butter) Chocolate & Hazelnut Spread 9 DAIRY PRODUCTS Fresh Plain Milk (incl. full & low fat) Flavoured Milk UHT Milk (incl. plain & flavoured) Evaporated & Condensed Milk Soy Milk Cream (incl. thickened, sour, single) Cheddar Cheese Other Hard Yellow Cheese - Block Grated Cheese (incl. shaved, powder, mozzarella, parmesan) Fresh Cheese (incl. cream, cottage, ricotta) Specialty Cheese (incl. blue mould, brie) Butter Butter Blends Yoghurt Ice-Cream Tub Ice-Cream Non Tub Eggs 10 BEVERAGES Coffee - Soluble Coffee - Liquid Roast & Ground Espresso Coffee (excl. pods) Roast & Ground Espresso Coffee - Pods Portion Control Coffee (incl. sachet & bag) Iced Coffee Tea Bags Tea Leaves Iced Tea Drinking Chocolate - Powder Iced Chocolate Carbonated Soft Drinks Sparkling Bottled Water Still Bottled Water Energy Drinks Sports Drinks Fresh Fruit Juice & Drink - Chilled Long Life Fruit Juice & Drinks - Ambient Cordial 11 SNACKS & CONFECTIONERY Chips/Crisps (incl. corn & potato based) Nuts Nutritional Snacks (incl. muesli, cereal, fruit based bars) Chocolate Based Confectionery (incl. single, block, portion control) Sugar Based Confectionery (incl. jellies, lollies) 6
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