Eat, Drink, GIUSTO! 3WHERE WE ARE OUR MISSION OUR STORY TRAINING OUR DESIGN ACCADEMIA OUR PRODUCTS

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1 A I I TA LIA

2 OUR STORY OUR MISSION 3WHERE WE ARE Eat, OUR PRODUCTS OUR DESIGN TRAINING OUR Drink, STORY ACCADEMIA GIUSTO!

3 OUR STORY MILAN, 8 FEBRUARY 1979 The start of a dream. It was 8 February 1979 when the very first Panino Giusto opened in Corso Garibaldi, Milan. That day marked the beginning of our big dream: to celebrate the Italian panino and let the whole world know about it. That dream became our story. A story steeped in Italian tradition, but one that has travelled a lot over the years, crossing many borders: from Italy to England, from Japan to Hong Kong, and across the ocean to America. And the journey has only just begun...

4 OUR MISSION We believe that only when you have tried Panino Giusto have you tasted the proper panino. Made with authentic ingredients of the highest quality, meticulously sourced from small independent family companies, we pride ourselves on provenance and seasonality. We make our panini properly and that means hand-crafted and delivered immediately to your table for you to enjoy fresh, in the authentic Italian way. We are proud of our Milanese heritage and continue to create and innovate, ensuring our customers are always the focus of our development. We invest heavily in our team and they reward us with their passion and enthusiasm. We promise your visit to us will always be the best it can be. The ITALIAN art of the PANINO

5 WHERE WE ARE We now have 28 restaurants in 5 different countries: Italy, England, Japan, Hong Kong and USA. ITALY Milan (19) Rome (2) Sardinia (1) WORLD Cupertino (1) London (1) Hong Kong (2) Japan (2)

6 OUR PRODUCTS Every single Maestro is accurately trained at the Accademia del Panino Italiano in Milan, developing the skills required to deliver the consistent quality at the heart of our brand. Each Maestro becomes an expert in the Italian Art of the Panino combining skill, passion and high quality ingredients.

7 Our wine Our wine comes from a place called the vineyard of the sky. It is a small, long-established vineyard on the border between Lombardy and Piedmont, run by the Cabanon family, who have followed us around the world with their wines made exclusively using certified organic techniques.

8 Our Bread Creating a bread like ours has taken time, passion and experience. That s why we chose to work with our bakery, one of the oldest artisanal producers in Milan. Together we made our first original recipe, using two kinds of organic flour, natural yeast and a low salt content. We were very happy with the result, which is why we have continued to create new variants. Our Parma Ham Our prosciutto comes from the hills around Parma, the place of origin of all the finest Italian prosciutto. It is seasoned in Langhirano for 26 months in the cellars of Giancarlo Tanara, who has been our partner since way back in The sweetness of this ham is a magical blend of inimitable ingredients found in the area, as the sea breeze from the Tirreno and the woodland scents from the nearby Apennine mountains.

9 Our Parmigiano Reggiano Our Parmigiano Reggiano is produced in a family-run farm on the hills of Parma. The milk comes from cows of the precious Bruna Alpina breed that are raised in a wild environment. Our Parmigiano Reggiano is seasoned for at least 30 months to appreciate the freshness and at the same time the aromas that only time can give.

10 Our Extra Virgin Olive Oil Our extra virgin olive oil is made using a special blend of three different types of Italian olives, offering all the flavour of ancient Umbrian tradition. It is produced in an 18th century mill situated in the green hills of Perugia.

11 OUR DESIGN We have selected certain elements of Italian architecture and design, which together reflect Milanese design, a style that is renowned worldwide. The quality of our interior is Panino Giusto s defining difference. We propose a design style comprising natural, distinguished materials such as oak and walnut wood, stone, iron, and brass, mixed with our traditional colours: red, green and white. Turati, Milano Turati

12 Aereoporto di Bergamo San Babila Piazza Liberty, Milano

13 TRAINING We have developed an office dedicated exclusively to training our staff so as to offer them a chance to learn professional skills and build a career. An online platform supports classroom training and allows any member of staff, from Italy to Japan, from China (Hong Kong) to the United States to go online and attend the courses. This allows us to ensure that our exclusive offering is replicated perfectly for all our customers.

14 FOUNDATION ACCADEMIA DEL PANINO ITALIANO Panino Giusto supports Accademia Panino Italiano, founded in 2015 in Milan: a cultural foundation created to define the identity and promote the unique qualities of the Italian Panino around the world, raising its status to that of an iconic Made in Italy product.

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