Salumificio Aurora Company profile a 50 year-long, Passion for taste

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Steven Whitehead
6 years ago
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1 a 50 year-long, Passion for taste

Our art is taste Salumificio Aurora was founded in 1967, by the same family that, after 50 years, still owns it today; this is undoubtedly a guarantee of

2 Our art is taste Salumificio Aurora was founded in 1967, by the same family that, after 50 years, still owns it today; this is undoubtedly a guarantee of tradition, continuity and professionalism. We meet new market challenges by putting ourselves on the line, through direct interaction with customers and consumers.

3 A great and only master Cavalier Dino Dodi founded Salumificio Aurora in 1967 and since then much of the processing, techniques and tricks of the trade have remained unchanged. The objectives and values of the early years are still the lighthouse guiding the development of the company.

4 The value of a company made up of people People are the true asset of Salumificio Aurora and the company philosophy focuses on them. Employees, suppliers, customers and consumers are all part of the company, the key players in a value system and a project designed to be sustainable in the respect for individuals.

5 Gluten free Lactose free Products Salumificio Aurora is careful to healthy and nutritional aspects; therefore it offers products that are suitable also for people with specific food intolerances. Salumificio Aurora produces deli meats that do not contain gluten and is on the positive list of the Italian Association of Coeliacs (A.I.C.).

This municipal is located in the heart of the production

6 Land Felino is located in the north of Italy, a strip of land between the Po plains and the Tuscan-Emilian Apennines. This municipal is located in the heart of the production areas of some of the most important products of the Italian food culture.

7 Land A natural vocation for excellence The Parma area has been known for centuries for its gastronomic excellence. This is the outcome of its agricultural vocation and a unique combination of position, altitude and microclimate that favour a process of maturation and refinement of deli meats that cannot be reproduced anywhere else.

the selection of raw materials: excellent pork from selected pig farms.

8 The supply chain The way we guarantee quality The undisputed quality of the Aurora deli meats is the result of the care dedicated to all production steps, starting from the selection of raw materials: excellent pork from selected pig farms. Aurora s specialised staff personally choose the best meat to guarantee safety and quality to the consumer.

9 The supply chain Every piglet is identified at birth by a tattoo Pig farms Great attention is paid to the feeding and breeding of pigs, and strict health and veterinary controls are carried out to provide the highest guarantees in terms of meat quality.

The supply chain Full traceability back to the raw material used is possible in every processing step PGI, PDO recognition Authorisation to exports to Japan, USA and Hong- Kong Abattoir

10 The supply chain Full traceability back to the raw material used is possible in every processing step PGI, PDO recognition Authorisation to exports to Japan, USA and Hong- Kong Abattoir Competence and professionalism in selecting meat, respect for high hygiene and safety standards, as well as strict veterinary controls allow to decrease in our products the quantity of salt.

The supply chain Standard OHSAS 18001:2007 It establishes the requirements for a system of Management ofoccupational health and safety at work (OSHMS) IFS (International Food Standard) Full

11 The supply chain Standard OHSAS 18001:2007 It establishes the requirements for a system of Management ofoccupational health and safety at work (OSHMS) IFS (International Food Standard) Full traceability back to the raw material used is possible in every processing step Deli Meat Plant Selection of the pork cuts that are suitable for the various productions, salting, product preparation skilfully performed by Aurora s specialised staff, also with manual operations.

12 The supply chain Coppa di Parma PGI Recognition 1. preparation 2. packaging Authorisation to exports to Japan and Hong- Kong Deli Meat Plant Lactose Free products Gluten free products 3. maturation

13 The supply chain Distribution We are increasingly closer to consumers thanks to our distribution network that makes sure that customers always receive Aurora s top quality through professional services and dedicated activities.

14 Aurora s typical Deli meats The wide range of Aurora deli meats features unique products such as Coppa di Parma PGI, Culatello and Fiocchetto: masterpieces of the Parma gastronomic tradition. Coppa Reale, Aurora s exclusive product, completes the range of excellences for the most demanding gourmets.

15 Coppa Parma di P.G.I. Appearance A product with a good colour intensity of the lean part and marbled white fat. Touch OUTSIDE Softness Slice integrity SLICE APPEARANCE Lean part Fatty part Slice composition

with good sapidity and absence of acidity.

16 Coppa Parma Sensory profile SAVOURY di P.G.I. MILD SALTY ACID BITTER Tasting Taste: in the mouth, it immediately feels soft with good sapidity and absence of acidity. Smell: product with a good olfactory intensity; in terms of aromas, spicy and light notes of flower and fresh fruit, dried fruit and nuts prevail.

17 Culatello Appearance Characteristic shape of pear with light layer of fat in the convex part. Hand tied with twine turns to form a kind of mesh wide. Touch OUTSIDE Softness Slice integrity SLICE APPEARANCE Lean part Fatty part Slice composition

18 Culatello Sensory profile MILD SALTY SAVOURY ACID BITTER Tasting Taste: in the mouth, it is decidedly soft with good sapidity and mildness, and absence of acidity and bitterness. Smell: product with good olfactory intensity, in terms of aromas, spicy, vegetable and fresh notes prevail, accompanied by light flower, fresh fruit, dried fruit and nut flavours.

19 Fiocchetto di Prosciutto Appearance A product characterised by an excellent colour saturation both of the lean and of the fatty parts. The amount of fat is very low. Touch OUTSIDE Softness Slice integrity SLICE APPEARANCE Lean part Fatty part Slice composition

20 Fiocchetto Sensory profile SAVOURY di Prosciutto MILD SALTY ACID BITTER Tasting Taste: in the mouth, it is soft, tasty and not salty. Smell: it has strong olfactory intensity with remarkable aromatic notes of spices with dry and balsamic vegetable scents.

21 Coppa Reale Appearance A product characterised by an excellent colour saturation both of the lean and of the fatty parts. The amount of fat is very low. Touch OUTSIDE Softness Slice integrity SLICE APPEARANCE Lean part Fatty part Slice composition

22 Coppa Reale Sensory profile MILD SALTY SAVOURY ACID BITTER Tasting Taste: in the mouth, it is soft, tasty and not salty. Smell: it has strong olfactory intensity with remarkable aromatic notes of spices with dry and balsamic vegetable scents.

23 Aurora s pancette It is not by accident that we are known for our pancetta! With our wide range, we can satisfy the varied tastes and preferences of consumers, always ensuring a very high quality standard: matured pancetta, pancetta coppata, slatted pancetta, flavoured pancetta and pork cheek: an ever evolving range.

24 Pancetta Coppata sgrassata Appearance Product with a low fat percentage, with a remarkable saturation of white in the fatty part. Touch OUTSIDE Softness Slice integrity SLICE APPEARANCE Lean part Fatty part Slice composition

25 Pancetta Coppata sgrassata Sensory profile SAVOURY MILD SALTY Tasting ACID BITTER Taste: in the mouth, it has a good balance between salty and savoury notes. Smell: good olfactory intensity, the product has spicy notes, as well as aromas of light (dried and boiled) vegetables and freshness.

26 Pancetta senza cotenna al pepe Appearance Product with good colour saturation of the lean part and white of the fatty part. Touch OUTSIDE Softness Slice integrity SLICE APPEARANCE Lean part Fatty part Slice composition

Smell: discreet olfactory intensity, in terms of

27 Pancetta senza cotenna al pepe Sensory profile SAVOURY MILD SALTY ACID BITTER Tasting Taste: soft with a good balance between savoury and salty, not bitter at all. Smell: discreet olfactory intensity, in terms of aromas, spicy and light notes of flower and fresh fruit, dried fruit and nuts prevail.

28 Lardo aromatizzato Appearance Intense white, it has a good presence of spices. Touch OUTSIDE Softness Slice integrity SLICE APPEARANCE Lean part Fatty part Slice composition

Smell: good olfactory intensity, it is characterised by spicy,

29 Lardo aromatizzato Sensory profile SAVOURY MILD SALTY ACID BITTER Tasting Taste: extremely soft, it is savoury, mild and not salty. Smell: good olfactory intensity, it is characterised by spicy, balsamic, vegetable and fresh notes, as well as hints of aromatic herbs.

30 Guanciale al pepe Appearance Characteristic squeezed pear shape with presence of flavours on the top part and rind on the lower part. Large amount of white to slightly rosy fat. Touch OUTSIDE Softness Slice integrity SLICE APPEARANCE Lean part Fatty part Slice composition

31 Salame Felino di P.G.I. Appearance The lean meat is ruby red without spots and the fatty parts rosy, almost white. Touch OUTSIDE Softness Slice integrity SLICE APPEARANCE Lean part Fatty part Slice composition

32 Salame Felino di P.G.I. Sensory profile SAVOURY MILD SALTY Tasting ACID BITTER Taste: taste is mild, full and balanced. Tradition requires a long, "chamfered cut", oblique with respect to the axis of the salami to ensure the slice remains whole and tasty. Smell: scents range from those of brushwood and cellar to that of butter.

33 Porchetta arrosto Appearance Low amount of fat, presence of spices and good saturation of colour both of the lean and fatty parts. Touch OUTSIDE Softness Slice integrity SLICE APPEARANCE Lean part Fatty part Slice composition

34 Porchetta arrosto Sensory profile SAVOURY MILD SALTY ACID BITTER Tasting Taste: it is decidedly soft with good sapidity, and absence of acidity and bitterness. Smell: remarkable olfactory intensity, characterised by spices, aromatic herbs, dried fruit and nuts, but also aromas of flowers and fresh fruit, as well as fresh and dried vegetables.

35 The Oasis of Taste In Aurora s new logistic department there are offices and areas dedicated to activities designed to support sales partners and customers. This is The Oasis of Taste, a journey that starts with our history and guides the visitor to the discovery of deli meats and their sensory aspects.

Multi-media facilities to learn more about the world of deli

36 The Oasis of Taste A sensory journey to discover aromas, flavours and colours of high quality deli meats. Multi-media facilities to learn more about the world of deli meats. Tasting area, training area, courses for comprehensive support to customers.

37 Key Facts 30 employees New products on the market from 2014 to 2016 Active customers in Increase of production in (amount of products sold)

38 Thank you for your attention Salumificio Aurora Srl - Felino (Parma)- ITALY

What is it Prosciutto di Parma?

What is it Prosciutto di Parma? Parma Ham is an all-natural product made from only two ingredients: Pork leg and Sea Salt To become Prosciutto di Parma, the pork legs have to be specially selected, salted