AUGUST 20, 2016 ST. JAMES PARK, DOWNTOWN SAN JOSÉ 11AM-8PM $10 ADMISSION 12 & UNDER FREE. Home of the Official sanctioned Taco Eating Contest by
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1 2 N D A N N U A L AUGUST 20, 2016 ST. JAMES PARK, DOWNTOWN SAN JOSÉ 11AM-8PM $10 ADMISSION 12 & UNDER FREE Home of the Official sanctioned Taco Eating Contest by
2 What is a Taco Eating Contest? Who are we? Be a part of the largest growing community of Taco Loving foodies. San José is home to the only MLE sanctioned Taco Eating Contest in Northern California. The Chachos Taco tastes great but try scarfing down 103 in less than 8 minutes. Part salsa, part carne asada, part tortilla, this festival is one for the books. In 2015, Matt Stoney took the belt for the second time as Chachos Taco Champion, beating his own record of 101 Tacos in 8 minutes, eating his way through 103 tacos in 8 minutes. This competition brings out over a dozen eaters, many of them professional competitors who want to earn the right to be called Chachos Taco Champion and take home not only a sizable belt but serious prize dollars to go with it. Chachos Mexican Food, Milagro Marketing, Major League Eating Major League Eating is the world body that oversees all professional eating contests. The organization, which developed competitive eating and includes the sport's governing body, the International Federation of Competitive Eating, helps sponsors to develop, publicize and execute world-class eating events in all varieties of food disciplines.mle-sanctioned eating contests provide dramatic audience entertainment and offer an unparalleled platform for media exposure. The world's top competitive eating stars -- such as Joey Chestnut, Sonya Thomas, Patrick Bertoletti, Eater X Tim and Bob Shoudt -- are all Major League Eaters. The San Jose Downtown Association (SJDA), a non-profit membership-based organization founded in 1986, represents business and property owners and works to enhance downtown s vitality and livability. SJDA works in collaboration with its Property-Based Improvement District (PBID) for ongoing improvements to downtown s cleanliness, security, aesthetics and delivery of services. The association strives to enhance the image of downtown and attract new visitors through year-round marketing, public relations, and special events. Chachos has been serving quality Mexican Food in an urban Chicano setting, and home to the original Henchata. Chachos is no stranger to inventing and taking risks. Weather on it s menu or its huge assortment of drink specialties, Chachos brings out the revolutionary spirited Chicano in you. Milagro Marketing is an award winning full-service advertising agency that has taken the business of Hispanic marketing to a new level. We build brands that capture the core of the Hispanic market by combining today s technology and marketing savvy with the cultural weight of our cultural past. We are cultural content creators that produce advertising campaigns that are culturally relevant and socially conscious.
3 Taco Facts & Audience Attendance 600 Tacos made total tacos consumed 1st place winner consumed 103 tacos in 8 minutes $2,500 in cash prizes given out 6,000 in attendance in ,000 attendance expected in 2016 Over $20,000 in media purchased and sponsored to promote the event Demographics: Food Trucks 4 Regional and Local Bands 2 N D A N N U A L PICO DE GALLO CONDIMENTS (CILANTRO ONIONS).25 OZ WORLD RECORD On October 25, 2014, Matt Megatoad Stonie ate a World Record 101 Tacos in 8 minutes during the 5th Annual Dia De Los Muertos festival. That is an average of one taco every 5 seconds. TORTILLAS (CORN).5 OZ CARNE ASADA (BALL TIP) 1OZ. OFFICIAL TACO
4 Sponsorship Availability (Packages range from $1,000-$15,000) There are several sponsorship opportunities available for the Chachos Taco Festival, we can tailor a partnership package according to your brand and organizational needs. They may include the following; 2 N D A N N U A L Branded Product Vendor Area Logo on 1 step and repeat logo wall Extensive social media and traditional media coverage (estimated at $20,000 worth of media coverage) Exclusivity possibilities in a product category
5 Where: St James Park, San Jose, California When: Saturday, August 20, 2016 Time: 11:00-8:00PM n. 1st street Conservation Corp to cover all Public Litter Cans Inside Blue Area OIL CHARCOAL DISPOSAL First Aid 6 Restrooms 1 ADA 1 Wash Station Entrance Vendor Load Out Entrance (Sample map of event) FENCING e. st. john Eco-Station EXIT ONLY FOOD TRUCKS Inflatable Inflatable n. 2nd street Main Stage 20x DUMPSTER 18 FLATBED 32 Entrance & Vendor Load In HEADQUARTERS LOAD IN e. st. james
6 Contact US Contact Jorge Sanchez at or at 2 N D A N N U A L Special Offer Vendors who book Chachos Taco Festival and Dia San José together will recieve a 20% discount.
7 Exclusive spirits and beer Garden We can tailor a partnership package according to your brand and organizational needs. 2 N D Exclusive sponsor in a liquor category Margarita garden separate from beer and wine. Includes branded tables and branded servers Logo on all marketing materials estimated value $40k Logo on two step and repeat banners Extensive social media engagement. A N N U A L
8 Past Sponsors Food Production Corp. COUNCILMEMBER RAUL PERALEZ To become a sponser, call Jorge Sanchez at or at jorge@chachosrestaurant.com
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