2018 partnership opportunities
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- Abigayle James
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1 2018 partnership opportunities The TERROIR SYMPOSIUM is a catalyst for creative collaboration in the global food and drink industry. APRIL 23RD, 2018 THE AGO TORONTO, ON From its origins in Toronto, for eleven years, it has brought together innovators and influencers, including: chefs, food and drink experts, tourism professionals, media, and business leaders. 2 1
2 The delegates WHO WERE THEY? 12% Chefs 13% Restaurateurs and management 7% Beverage professionals and sommeliers 5% Producers and artisans 16% Business, marketing and PR professionals 6% Event management and producers 11% Media 3% Students 2% Academics 25% Other Why did they come? 22% Educational programing 36% To get inspired 43% To meet fellow colleagues WHERE DID THEY COME FROM? 57% Toronto 17% Ontario 22% Canada 2% United States 2% International Were they new to terroir? 42% Returning delegates 58% New delegates 93% of delegates said they would be back next year! 2
3 from an event into a movement A true grassroots event, the Terroir Symposium is made possible by the commitment, passion and hard work of volunteers. Last year a total of 99 volunteers stepped up, taking on 11 different roles to make sure the event ran smoothly on the day. Our volunteers, program team and board members give of their time because they care about furthering our industry collaboratively. They share in our vision to ignite learning, facilitate networking and create a globally respected forum for knowledge and resource sharing. Partnering with the Terroir Symposium means you share that vision. 3
4 best of the press 10 Things to Know about Terroir Toronto 2017, Amie Watson, Fine Dining Lovers, 31 May 2017 Simon Thibault explores bread s importance to Atlantic Canada in new book, Simon Thibault, Globe and Mail, 23 May 2017 Meet Arlene Stein, Founder of the Terroir Symposium, The Fifteen Group, 9 May 2017 Celebrating Canadian Gastronomy at Terroir Jill Van Gyn, Eat Magazine, 27 March 2017 Tarynn s Talk - What Terroir Tells Us, Tarynn Liv Parker, The Field Guide, 15 June 2017 Broadcast: Where are All the Indigenous Restaurants?, Metro Morning, CBC, 29 May 2017 DELEGATE SURVEy: the highlights Every presentation was a highlight unto itself [...] so inspirational!... my personal highlight was the Newcomer Kitchen. I loved that tie-in to the community. Best part: Lunch. The beautiful venue, the abundance of wine, drinks and snacks. Canadians need to hear first hand more about what s happening around the world. Going to Terroir is to have contact not only with the best chefs in the world but also experts from different areas and backgrounds who influence out everyday lives. being with them at Terroir is to think, share and debate ideas about why we eat and how we do it. 4
5 $20,000 partner benefits Signature Partner; Category Exclusivity Integrated program during events, as well as speaking opportunity at the symposium 8 Tickets to events: including VIP Reception, Symposium and VIP Culinary Retreat Joint press release announcing partnership Brand mention in all Terroir Hospitality marketing and national advertising material Logo with link through on Terroir Hospitality website Brand recognition at all our symposium events Verbal thank you and mention at all the event Full page advertisement in Symposium Program (1000 copies) Customized integration social media Instagram, Twitter & Facebook Customized e-blast to Terroir database (5000 names) in advance of symposium Blog feature on Terroir website Opportunity to host a pre-terroir Talk media event Access to event video & photographs, for non-commercial purposes. Access to post event analytics Customized brand activation created in partnership with sponsor 5
6 $12,000 partner benefits 6 tickets to events: including VIP Reception, Symposium and VIP Culinary Retreat Brand mention in all Terroir Hospitality marketing and national advertising material Brand with link through on Terroir Hospitality website Brand recognition at all our symposium events Verbal thank you and mention at all the event Full page advertisement in Symposium Program (1000 copies) Customized integration social media Instagram, Twitter & Facebook Customized e-blast to Terroir database (5000 names) in advance of symposium Blog feature on Terroir website Access to event video & photographs, for non-commercial purposes. Access to post event analytics 6
7 $6,000 partner benefits 4 Tickets to events: including VIP Reception, Symposium and VIP Culinary Retreat Brand mention in all Terroir Hospitality marketing material Brand with link through on Terroir Hospitality website Brand recognition at all our symposium events Verbal thank you and mention at all the event Half page advertisement in Symposium Program (1000 copies) Customized integration social media Instagram, Twitter & Facebook Customized e-blast to Terroir database (5000 names) in advance of symposium Blog feature on Terroir website Access to event video & photographs, for non-commercial purposes. Access to post event analytics 7
8 $6,000 industry pass This unique opportunity provides your organization with day-of logo recognition, as well as 10 full day passes to the Symposium and all related events (VIP reception, Culinary Retreat, etc.) exclusive in-kind opportunities April 22, 2018 : VIP Reception venue host : $6000 in-kind value April 23, 2018 : POST SYMPOSIUM After Party : $6000 in-kind value April 24, 2018 : CULINARY RETREAT HOST : $12,000 + in-kind contributions 8
9 For more information, contact the Terroir Symposium partnership development team. Rebecca Mackenzie PRESIDENT + CEO CULINARY TOURISM ALLIANCE REBECCA@ONTARIOCULINARY.COM Renee LaLonde SALES + PARTNERSHIPS RENEE@TERROIRTALK.ORG
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