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1 ABOUT WHICHWINERY WhichWinery is the world s first winery based, social, search site that connects each winery s unique qualities with user preferences, allowing users to find wineries, track their visits, share their WHICHWINERY experiences and continue to learn about the world of wine. THE BACKGROUND You ve decided to visit wine country this weekend. You re looking for wineries that have a view, are family friendly, offer Chardonnay and are located close to your hotel =? VIEW FAMILY FRIENDLY CHARDONNAY CLOSE TO HOTEL Which Winery should you visit? In some form or another, we ve all been there. Your visits to wine country carry different requirements depending upon the region you re in, the crowd you re with, what kind of wine you re in the mood for the list goes on. Without an online source where you can input your custom requirements and find wineries that match your search, you re left to your own devices to pour through endless winery lists of static data, compare with online maps, and look at each winery website individually to confirm they have what you re looking for. The time it takes to plan your weekend rolls on and on We thought there has to be a better way. So, we built it! Aptly named WhichWinery, the site aims to answer the age old question Which Winery should I visit? By providing users with the tools to plan a visit to wine country, we give them back their valuable time that can be better used raising a glass and enjoying all that wine country has to offer.

2 THE WHICHWINERY EXPERIENCE By selecting custom search criteria, users are presented with wineries that best match their requirements allowing them to discover new wineries for every occasion. But the experience doesn t stop there! WhichWinery encourages users to track their winery visits (remember where they ve been and what they tasted), share experiences with other users (trade tips, view other users experiences) and continue to enhance their knowledge of wine by learning via content produced by industry experts. LEARN FIND WHICHWINERY SHARE TRACK THE OPPORTUNITY WINERY BENEFITS Free marketing platform to reach users anywhere/anytime World-wide presence Increased brand awareness and recognition Ability to drive sales via one click Ability to drive wine club membership Ability to drive winery visits Direct and daily connection to target audience Winery profile analytics reported on user experiences It s free! I will be happy to share this with our winery members. I took a tour of your site and it looks like a great concept. - Terry Dereniuk, Director of Lake County Wineries

3 OVERVIEW CURRENT LAY OF THE LAND In 2015, WhichWinery.com launched in beta, with a focus on supporting wineries by providing them with an advertising platform to create their profiles and expand their brand recognition worldwide. The site is free to use and the sign-up process is simple: Register, submit your profile and begin to market your winery socially to start gathering analytics on user experiences. With over 20,000 wineries across 47 countries, and growing weekly, we are on our way to achieving our goal of being the leading global winery-based search site. 20,000+ WINERIES in 47 COUNTRIES WORLDWIDE SUPPORT STAFF Come September 2015, WhichWinery will open the flood gates to allow wine lovers to use the site and be able to customize their search by specific criteria, resulting in finding wineries that match exactly the kind of wine-related experience they are looking for. This customized search will be a game changer for the wine world connecting wineries and wine lovers globally, bringing the world closer together through a shared love of wine. The goal for WhichWinery is to provide wineries with a platform to create global brand awareness while simultaneously providing users with an enriched experience in finding, exploring and loving new wineries.

4 ORIGINAL CONTENT Where In The World: a deep dive into wine regions throughout the world The Buzz: a unique take on wine, told from various editorial perspectives Sip & Tell: wine makers share their story Somm It Up: weekly updates from a sommelier inclusive of wine picks, interviews and unique wine selections Perfect Pair: wine/food pairings that match our wine focus each month Staff Selects: staff members at WhichWinery select a wine to center discussion around Wine Country WearWithal: featuring the perfect wine country outfit for a particular region Wine Not Wednesday: each Wednesday a wine/winery deal is featured on the site Cocktail Hour: each Friday WhichWinery shares cocktail hour photos involving the community as a whole #WHICHWINERY IS thank you! We love the idea, you have great UI, and excellent customer service! Stay in touch and good luck! May 9 from web Like a dating site for wine lovers & wineries! Love the layout & idea, hope it catches on! 8 May from web wilso411 Genius new concept connecting wine lovers with a world of wineries. Check out and 26 Mar from web Checked out ur site - great concept! Will be a great tool for the #wine industry & any #winelover! Can t wait till fully live! Thanks! We are glad to be on your site! Cheers! 21 May from web Thanks! Can t wait for your site to be finished! I will be using it for sure! Great idea! 18 May from web TWITTER FOLLOWERS INSTAGRAM FOLLOWERS JE_Uncorked they are Connecting the world of #wineries & #wine lovers! thanks. love your whichwinery.com/ solution. great idea. 11 May from web Love your site! Glad to come on board! Can t wait until your site goes live for the public! 19 May from the web FACEBOOK FOLLOWERS

5 HOW IT WORKS REGISTER YOUR WINERY WhichWinery.com is a poweful platform that can help drive exposure to your winery and brand. By creating a Winery Profile, your winery will be searchable to thousands of WhichWinery users. 1 SIGN UP Go to WhichWinery.com and click SIGN UP. 2 Create your Winery Profile - tell us all about your winery and wines, and add images and branding. 3 + Publish your Winery Profile to share it with the WhichWinery community. Share your profile via social media to attract even more visitors. 4 Watch your page views grow on your customized analytics dashboard. Enjoy a glass of wine as you experience an increase in sales, winery visits, and brand recognition. Cheers!

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