Cumulus Estate Wines Cool is Hot Elegance from Australia

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Magnus Carpenter
5 years ago
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1 Cumulus Estate Wines Cool is Hot Elegance from Australia

2 Company Profile Name: Cumulus Estate Wines Orange, NSW, Australia Shareholders: Assetinsure Pty Ltd (Sydney), Berardo family (Lisbon) Proposition: Largest producer in an emerging wine region Cool Climate High Elevation Hand Crafted wines Mid-sized privately held company Premium quality producer and marketer Fully integrated (bud to bottle) Branded portfolio distributed across 20 countries Contracted services crush, winemaking, bulk-wine sales, bottling, distribution Scalable to meet future demand opportunities Company staff not contracted Sustainable farming practices 2

Cumulus Estate Wines vineyard was planted in 1995.

3 Orange Wine Region highest wine growing region on Australia The region has a total of 1500 hectares under vine. Region was first planted in the early 1980 s we are new! Cumulus Estate Wines vineyard was planted in Cumulus is the largest producer with 508 hectares under vine (Orange 48%, Central Ranges 52%) There are over 80 vineyards & 40 cellar doors. The region is planted to 60% red wine varieties & 40% white wine varieties. 3

4 Cumulus Estate Vineyard 508 Ha dual-appellation singe-vineyard estate Orange GI >600m Central Ranges GI <600m 11 varietals plantings from 1995 Reds Shiraz / Cabernet / Merlot / Grenache / Mouvedre Whites Chardonnay / Pinot Grigio /Semillon / Sauvignon Blanc / Riesling / Muscat Gordo New plantings over the last 4-5 years Red Sangiovese / Nebiolo / Barbera Whites - Viognier Geology Volcanic basin Limestone and basalt soil profiles Seasonality Winter / spring dominant rainfall Cool to mild temperatures Bright sunlight Long even growing seasons Sustainable Farming practices 4

An oenology graduate of the prestigious Adelaide University A cool climate specialist, making wine overseas and

5 Key Staff Debbie Lauritz Debbie Lauritz, Senior Winemaker Philosophy is let the fruit do the talking. Focussed on creating an elegant structure that complements modern cuisine, with moderate alcohol levels. An oenology graduate of the prestigious Adelaide University A cool climate specialist, making wine overseas and domestically in the cool regions of Alsace, France; Marlborough, New Zealand; Niagara, Canada; at Piper's River in Tasmania and in the Victorian High Country 5

6 Our Key Brands Individual Parcels >600 Our premium range Our quality statement Terroir wines Orange GI >600 Our benchmark Orange range Terroir wines Central Ranges GI <600 Our retail brand Our mid range volume driver November 2014 Central Ranges GI <600 Our entry On & Off-Trade brand Our volume driver 6

Our Secondary Brands Individual Parcels >600 Our benchmark Orange Cool Climate range Our quality statement Central Ranges GI <600 Varietal wines from the Central Ranges Focus on

7 Our Secondary Brands Individual Parcels >600 Our benchmark Orange Cool Climate range Our quality statement Central Ranges GI <600 Varietal wines from the Central Ranges Focus on sustainability farmed Central Ranges GI <600 A blend of 5 Varietals Everyone needs Five Friends November 2014 Central Ranges GI <600 Our link to the Berardo family A Portuguese style Rose 7

8 Region: Orange, NSW, Australia Our premier wine range. Crafted from fruit sourced in our Estate vineyard in high-elevation Orange, Australia. Hand crafted in exceptional vintages, and vinified in small batches, it reflects our cool climate viticulture and winemaking techniques. Limited quantities Range: Chardonnay, Shiraz, Merlot, Cabernet Sauvignon RRP: 24,99 8

Region: Orange, NSW, Australia The Six Hundred Above range has been established as an premium cool Climate Terroir wine range to close the gap between Climbing & Cumulus Six Hundred Above, by its

9 Region: Orange, NSW, Australia The Six Hundred Above range has been established as an premium cool Climate Terroir wine range to close the gap between Climbing & Cumulus Six Hundred Above, by its name, brings emphasis to the altitude of the Orange wine region. This emphasis on Above Six Hundred (metres) is the key to the style of wines produced in the Orange wine region. Range: Chardonnay, Merlot RRP: 17,99 9

Climbing Wines Region: Orange, NSW, Australia Sourced from the higher elevation of our Estate grown vineyard above 600m (Orange appellation) Climbing wines exhibit intense flavours courtesy of lower

10 Climbing Wines Region: Orange, NSW, Australia Sourced from the higher elevation of our Estate grown vineyard above 600m (Orange appellation) Climbing wines exhibit intense flavours courtesy of lower yielding vines set on ancient soil, extremely cool nights and carefully nurtured viticulture. The label is inspired by the higher elevation vines that give such a unique character and was drawn from an 1880 s Dive Circus poster with the dashing Henry scaling the heights inspired by the local extinct volcano peak, Mount Canobolas. Range: Pinot Gris, Chardonnay, Pink, Shiraz (listed at Waitrose UK), Cabernet Sauvignon, Merlot RRP: 11,99 10

Region: Central Ranges, NSW, Australia Inspired by the rolling hills of the Central Ranges near Orange, Rolling wines are sourced from the sub-600m (Central Ranges appellation) elevations of our

11 Region: Central Ranges, NSW, Australia Inspired by the rolling hills of the Central Ranges near Orange, Rolling wines are sourced from the sub-600m (Central Ranges appellation) elevations of our Estate grown vineyard where cool temperatures coupled with bright sunlight produce fruit of incredible colour and vibrant flavours. The label iconography represents the rolling hills of the Region and features the whimsical and carefree cyclist Beatrice, proudly wearing the scarf of the local Orange Emus rugby team. Range: Sparkling, Sauvignon Blanc Semillon, Chardonnay, Pinot Grigio, Shiraz Viognier (listed at Alko at 10,98), Shiraz (listed at Vinmonopolet NOK 123,90/ 13,44) Cabernet Merlot, GSM, Pink and Moscato. also 187ml bottles or Magnums available - RRP: 9,99 11

Region: Central Ranges, NSW, Australia This range was first launched

Block 50 draws on our sustainable farming practices for its

12 Region: Central Ranges, NSW, Australia This range was first launched in the United States. We launched the brand in independents only in Australia to fill the key price point of sub $10 on promotion. Block 50 draws on our sustainable farming practices for its inspiration and point of difference. Range: Chardonnay, Pinot Grigio, Cabernet Sauvignon, Shiraz, Mourvedre Grenache (MG is listed at Alko at 13,04) RRP: 9,99 12

The range of wines are crafted from 5 different grape varieties that blend and thrive together in perfect harmony, much like the close and

13 Cumulus Estate Wines is introducing our Five Friends Wines Region: Central Ranges, NSW, Australia The cool climate and abundant sunshine of the Central Ranges combine to create fruit that is both generous in flavour and supple in texture. Why Five Friends? The range of wines are crafted from 5 different grape varieties that blend and thrive together in perfect harmony, much like the close and lifelong interactions you have with your closest Five Friends. Range: Semillon Sauvignon Blanc, Unoaked Chardonnay, Rosé, Cabernet Shiraz & Merlot RRP: 8,99 13

Region: Central Ranges, NSW, Australia Inspired over a leisurely tapas meal shared by our winemaker Debbie Lauritz with Francisco Artunes, a friend and visiting winemaker from the famous winery

14 Region: Central Ranges, NSW, Australia Inspired over a leisurely tapas meal shared by our winemaker Debbie Lauritz with Francisco Artunes, a friend and visiting winemaker from the famous winery Alianca Vinhos de Portugal The collaboration blends old world Portuguese artisanship with new world cool climate winemaking to produce fragrant wine perfect to enjoy with friends from around the world. An intriguing label depicting classic Portuguese style ceramic tiles Perfect as an aperitif or accompanying tapas-style cuisines Range: Rosado, Blanco & Tinto RRP: 8,99 14

Region: Central Ranges, NSW, Australia Defined by elevation, Orange is one of

level. From our 508 hectare vineyard comes our Chasing Clouds range.

continual quest for greater heights in winemaking.

The resulting wines exhibit tremendous vibrancy, whilst retaining the elegance

15 Region: Central Ranges, NSW, Australia Defined by elevation, Orange is one of Australia's highest and coolest wine regions starting at 600 meters above sea level. From our 508 hectare vineyard comes our Chasing Clouds range. The name Chasing Clouds is inspired by this elevation, as well as by our continual quest for greater heights in winemaking. The vines are low yield, providing intense flavours and even berry ripening. The resulting wines exhibit tremendous vibrancy, whilst retaining the elegance characteristic of the high elevation terroir. Range: Chardonnay Semillon Riesling, Rose, Shiraz Cabernet Merlot RRP: 7,99 November

JANUARY 2017 BRINGING GREAT AUSTRALIAN WINE TO THE WORLD

JANUARY 2017 BRINGING GREAT AUSTRALIAN WINE TO THE WORLD OUR PROUD HISTORY 1930 2001 2007 2012 2014 2015 2016 2017 Beelgara Winery originally built in the Riverina district of New South Wales. Toohey family