Nature s Recipe Product Portfolio

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Baldwin Hudson
6 years ago
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1 Nature s Recipe Product Portfolio 1

Product Focus: Life Stage Recipes Our dry recipes

Made with protein-rich lamb meal, which helps build

when a dog is grown, and helps dogs continue to

Lamb Meal & Rice Recipe Senior Lamb Meal & Rice

2 Product Focus: Life Stage Recipes Our dry recipes are crafted for Puppy, Adult and Senior dogs. Made with protein-rich lamb meal, which helps build muscles when a dog is young, maintain muscle health when a dog is grown, and helps dogs continue to lead an active lifestyle when they are mature, age 5 years or over. Dry Recipes Puppy Lamb Meal & Rice Recipe Adult Lamb Meal & Rice Recipe Senior Lamb Meal & Rice Recipe Wet Recipes Adult Lamb & Rice Recipe Cuts in Gravy Senior Lamb & Rice Recipe Cuts in Gravy 2

Product Focus: Easy to Digest Recipes Crafted with a single source of highly digestible animal

Plus, fiber from whole grains helps to support overall digestive health.

Canned Recipes Easy-to-Digest Lamb, Rice & Barley Recipe Homestyle Ground Easy-to-Digest Lamb,

3 Product Focus: Easy to Digest Recipes Crafted with a single source of highly digestible animal protein to maintain strong muscles, while being gentle on a dog s stomach. Plus, fiber from whole grains helps to support overall digestive health. Dry Recipes Easy-to-Digest Chicken Meal, Rice & Barley Easy-to-Digest Fish Meal & Potato Recipe Canned Recipes Easy-to-Digest Lamb, Rice & Barley Recipe Homestyle Ground Easy-to-Digest Lamb, Rice & Barley Recipe Cuts in Gravy Easy-to-Digest Chicken, Rice & Barley Recipe Homestyle Ground Easy-to-Digest Chicken, Rice & Barley Recipe Cuts in Gravy 3

4 Product Focus: Grain Free Dry Recipes Crafted with sweet potato as a healthy alternative to grains. Includes high-quality protein sources like chicken, salmon or turkey. Dry Recipes Grain Free Salmon, Sweet Potato & Pumpkin Recipe Grain Free Small Breed Chicken, Sweet Potato & Pumpkin Recipe Grain Free Chicken, Sweet Potato & Pumpkin Recipe Large Breed Grain Free Chicken and Potato Recipe Treats: Grain Free Turkey and Potato Recipe Grain Free Salmon and Potato Recipe 4

Wet Cup Recipes: Adult Chicken Recipe in Broth Adult Chicken & Wild Salmon Recipe in

5 Product Focus: Wet Dog Cups 4 SKUs that are great for small dog, toppers, and mixers. Real chicken is the #1 ingredient and product is easy-to-digest. Wet Cup Recipes: Adult Chicken Recipe in Broth Adult Chicken & Wild Salmon Recipe in Broth Adult Grain Free Chicken & Duck Recipe in Broth Adult Grain Free Chicken & Venison Recipe in Broth 5

Product Focus: Healthy Skin & Healthy Weight Recipes Healthy Skin Recipes Includes

support overall health and promote a shiny coat.

Canned Recipes Healthy Skin Venison & Rice Recipe Homestyle Ground Healthy Skin Venison

Recipe Crafted with carefully selected ingredients for optimized protein and fat levels.

6 Product Focus: Healthy Skin & Healthy Weight Recipes Healthy Skin Recipes Includes protein-rich ingredient sources and nutrients like zinc, copper and selenium to help support overall health and promote a shiny coat. Dry Recipes Healthy Skin Venison Meal & Rice Recipe Healthy Skin Vegetarian Recipe Canned Recipes Healthy Skin Venison & Rice Recipe Homestyle Ground Healthy Skin Venison & Rice Recipe Cuts in Gravy Healthy Skin Vegetarian Recipe Cuts in Gravy Healthy Weight Recipe Crafted with carefully selected ingredients for optimized protein and fat levels. Contains L-carnitine to help support lean muscle mass and ideal body weight. Dry Recipe Healthy Weight Chicken Meal, Rice & Barley Recipe 6

Product Focus: Farm Stand Selects Includes vegetables rich in fiber and antioxidants. Antioxidants help maintain a strong and healthy immune system.

7 Product Focus: Farm Stand Selects Includes vegetables rich in fiber and antioxidants. Antioxidants help maintain a strong and healthy immune system. Dry Recipe Farm Stands Selects Turkey with Real Fruits and Vegetables Recipe Canned Recipes Farm Stands Selects Chicken Recipe in Savory Sauce Farm Stands Selects Lamb Recipe in Savory Sauce 7

requirements of terrier, toy, small and large

Dry Recipes Toy Breed Chicken, Barley & Rice

Recipe Small Breed Lamb Meal & Rice Recipe

& Pumpkin Recipe Small Breed Venison Meal &

8 Product Focus: Breed-Specific Recipes Designed to meet the size and energy requirements of terrier, toy, small and large breed dogs. Dry Recipes Toy Breed Chicken, Barley & Rice Recipe Terrier Breed Chicken, Barley & Rice Recipe Small Breed Lamb Meal & Rice Recipe Grain Free Small Breed Chicken, Sweet Potato & Pumpkin Recipe Small Breed Venison Meal & Rice Recipe Large Breed Puppy Chicken Meal & Oatmeal Recipe Large Breed Chicken Meal & Oatmeal Recipe 8

Product Focus: Dog Treats Includes varieties made with real beef, real chicken or real

Oven Baked Chewy Treats Lamb Recipe Venison Recipe Chicken Recipe with Sweet Potatoes &

With Real Lamb Training Treats With Real Chicken Grain Free Treats: Grain Free Turkey and

9 Product Focus: Dog Treats Includes varieties made with real beef, real chicken or real venison. Oven Baked Chewy Treats Lamb Recipe Venison Recipe Chicken Recipe with Sweet Potatoes & Apples Oven Baked Biscuits With Real Lamb Minis With Real Chicken With Real Chicken Minis With Real Lamb Training Treats With Real Chicken Grain Free Treats: Grain Free Turkey and Potato Recipe Grain Free Salmon and Potato Recipe Note: If consumer wants additional information on any of the products, refer them to our mobile site: m.naturesrecipe.com 9

Real shreds of chicken or fish No artificial colors, flavors or preservatives No meat by-product meals, corn or wheat Grain Free dry recipes are made with 40% protein to

10 Product Focus: Dry Cat Food Recipes Try our wide range of dry cat food recipes. Our dry cat food recipes include only allnatural ingredients with added vitamins and nutrients. Provides complete and balanced nutrition cats need to thrive every day. Real shreds of chicken or fish No artificial colors, flavors or preservatives No meat by-product meals, corn or wheat Grain Free dry recipes are made with 40% protein to help support lean muscle mass, and use potato as a healthy alternatives to grains Dry Recipes Active Adult Salmon & Brown Rice Recipe Indoor with Hairball Control Chicken & Brown Rice Recipe Grain Free Chicken and Potato Recipe Grain Free Salmon and Potato Recipe 10

Product Focus: Wet Cat Food Recipes Explore our wide range of wet cat

Our wet cat food recipes include only all-natural ingredients with

Provides a healthy variety to a cat s diet.

Real shreds of chicken or fish No artificial colors, flavors or

Chicken Recipe in Broth Chicken with Beef Recipe in Broth Ocean Fish

and Liver Recipe in Broth Grain Free Wet Recipes: Grain Free Chicken

Free Chicken & Salmon Recipe in Broth Grain Free Tuna & Ocean Fish

11 Product Focus: Wet Cat Food Recipes Explore our wide range of wet cat food recipes. Our wet cat food recipes include only all-natural ingredients with added vitamins and nutrients. Provides a healthy variety to a cat s diet. Made with real chicken, beef, ocean fish, salmon or tuna. Real shreds of chicken or fish No artificial colors, flavors or preservatives No meat by-product meals, corn or wheat Wet Recipes Chicken Recipe in Broth Chicken with Beef Recipe in Broth Ocean Fish Recipe in Broth Salmon Recipe in Broth Tuna Recipe in Broth Chicken and Liver Recipe in Broth Grain Free Wet Recipes: Grain Free Chicken Recipe in Broth Grain Free Chicken & Turkey Recipe in Broth Grain Free Chicken & Salmon Recipe in Broth Grain Free Tuna & Ocean Fish Recipe in Broth Grain Free Tuna & Shrimp Recipe in Broth Grain Free Whitefish & Crab Recipe in Broth Note: If consumer wants additional information on any of the products, refer them to our mobile site: m.naturesrecipe.com 11

Transitioning Your Pet s Food To keep your pet healthy and avoid digestive issues, mix Nature s Recipe with your current

Note that some cats take a little longer to accept a new food than others. Be patient and let your cat take the lead.

For 2 Days For 2 Days For 2 Days Forever Nature s Recipe Nature s Recipe 25% 25% Old Food 75% Old Food 75% Nature s Nature

12 Transitioning Your Pet s Food To keep your pet healthy and avoid digestive issues, mix Nature s Recipe with your current pet food using the following guide. After one week, your pet can enjoy a full diet of Nature s Recipe. Note that some cats take a little longer to accept a new food than others. Be patient and let your cat take the lead. How do I switch my dry dog or cat food to Nature s Recipe? For 2 Days For 2 Days For 2 Days Forever Nature s Recipe Nature s Recipe 25% 25% Old Food 75% Old Food 75% Nature s Nature s Recipe 50% 50% Old Food 50% Old Food 50% Nature s Recipe 75% Old Food Old Food 25% 25% Nature s Recipe 75% Nature s 100% Recipe Nature s 100% Recipe *Daily servings vary depending on breed and size of dog or cat 12

Whole Health Made Right

Whole Health Made Right Exciting new changes to Merrick s dry and canned dog food lines Merrick Food Revolution June 2012 Merrick has spent the last year reinventing all of their recipes combining the