T.K. Kuwahara International Marketing Manager United States Potato Board

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1 U.S. Dehydrated Potato Products T.K. Kuwahara International Marketing Manager United States Potato Board

2 Objectives Introduce the US Potato Board and Dehydrated Potato Products Recognize the role for dehydrated potato products to improve products for: Nutrition Function List examples of dehydrated potatoes in commercial and non-commercial products

3 United States Potato Board Non profit organization Established in 1971 Represents approximately 3,000 growers throughout the U.S. Domestic and international programs Educate and promote May 3-5, 2012 Idaho Falls, ID USPB Dehydrated Potato Workshop

4 USPB International Programs Frozen Fresh Table-stock Fresh Chip-stock Seed Dehydrated (dehy) China, Japan, South Korea, Indonesia, Philippines, Thailand, Malaysia, Mexico, Vietnam and Food Insecure Regions May 3-5, 2012 Idaho Falls, ID USPB Dehydrated Potato Workshop

5 Why Potato? Potatoes are 4 th in production around the world Provide more protein per area grown Potatoes produce more calories per liter of water than any other major crop, an incredible 5.6 calories per liter, compared to 3.8 calories for maize and 2.0 calories for rice

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7 Nutrients sodium 110 calories 620 mg Potassium 3 g protein fat 2 g fiber 45% DV vitamin C 6% DV iron 10% DV vitamin B 6

8 Side by Side: Fresh v Dehy

9 Potato Nutrition Features Complement to protein products presented Improved nutritional profile of products using dehy as an ingredient Excellent amino acid profile Source of vitamins/minerals to complement protein-rich foods Additional features Resistant starches act as pre-biotics to improve gut health and assist in diarrhea management Texture, hypoallergenicity

10 Development/Humanitarian Providing experience and solutions for PVOs Emergencies, school feeding, PLWHA, CU5 Expanding the portfolio of uses Examples: Moldova, Guinea-Bissau, Congo (Brazzaville) school feeding Zambia (World Vision HIV program), Cameroon (school feeding) with dehy fortification Senegal (CPI and University of Arizona) with fortified potato-soy blend South Africa (CSL-FMSC) therapeutic fortified potatosoy blend

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13 Quality Delicious Flavor Superior Technology Versatility Nutrition Convenience Great Value Customer Friendly Why U.S. Dehy?

14 Dehy Products Flakes Standard Potato Flakes Fine grind standard potato flakes LP/LL Potato Flakes Agglomerated Flakes Flour Fine Granular Granules Standard Potato Granules Agglomerated Granules Pieces Slices Dice Shreds Specialty Products

15 Types of Dehy Flakes Granules Flour Pieces Slices Dices Shreds May 3-5, 2012 Idaho Falls, ID USPB Dehydrated Potato Workshop

16 Functions Binder Breading Color enhancer Extender/yield improvement Flavor/texture enhancer/uniformity Humectant/shelf-life extender Thickening agent May 3-5, 2012 Idaho Falls, ID USPB Dehydrated Potato Workshop

17 Applications & Opportunities Bakery Improved crumb color, increased moisture, softness, yield, shelf-life Snack Potato flavor, cohesive dough, easily handled Food Manufacturing Easy to use, consistent quality, labor savings Retail Versatility, easy to use Food Service Quick, delicious & easy to prepare

18 Comparisons Type Free starch Viscosity Water absorption Cell damage Standard Flakes Moderate Moderate Moderate Low-moderate Standard Flakes- Ground Flakes-Low peel-low leach Flour- granular and fine Moderate-high Moderate-high Moderate-high Moderate-high High High High High Very high High High Very high Granules Low Low Low Low Pieces Varies n/a Varies Very Low May 3-5, 2012 Idaho Falls, ID USPB Dehydrated Potato Workshop

19 Comparisons Type Snacks General Food Bakery Food Service Standard Flakes Standard Flakes- Ground Flakes-Low peel-low leach Flour- granular and fine Granules Pieces

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27 Noodles - Japan

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31 Mashed Potatoes

32 LEOC Japan Save-On Japan

33 Au Bon Pain Thailand

34 Breadline Indonesia Asian Style Sweet Buns

35 Starbucks - Japan

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38 FAQs Shelf-life Benefits of adding U.S. dehy potatoes Foodservice applications Distribution Promotional support Testing and samples May 3-5, 2012 Idaho Falls, ID USPB Dehydrated Potato Workshop

39 OPPORTUNITES and APPLICATIONS are ENDLESS!

40 For more information: TK Kuwahara U.S. Potato Board Tel: Skype: tk_kuwahara Website:

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