Pioneers of Flour Improvement. 90 Years of Mühlenchemie
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1 Pioneers of Flour Improvement 90 Years of Mühlenchemie
2 A company with personality. The success story of the flour specialist Mühlenchemie started in The story of a company characterized by continuity and the will to achieve continuous improvement and adjustment to a changing world. A story that unites an outstanding past with today s innovative product development. The story of a company with many facets that re-invents itself again and again. A company that has set itself the goal of creating better flours
3 Pioneers, dialogue partners, global players and originators of ideas Clear and specific as Mühlenchemie s goal may be, the suggestions it takes up for developing tailor-made flour improvers for the international milling industry are remarkably diverse. Our corporate profile reveals a passion for innovation, readiness to communicate, global presence and initiative. An optimum basis for securing and strengthening our position as the partner of choice in the field of individual flour improvement and flour fortification. Top place worldwide To reach the top of the tree in flour optimization : that is the objective Mühlenchemie has pursued for 90 years with steady determination, and in the meantime with eight affiliates abroad and 200 employees around the world. With personal responsibility and passion, it is they who make Mühlenchemie what it is: the international market leader in standardization, processing and fortification of flour. Some 80 million tons of flour are improved with Mühlenchemie products every year. Mühlenchemie advertisement from the year 1936 Better flour for a better future Our success rests on 90 years of flour fine tuning. With over 2,000 customized products and a world market share of 20 percent, Mühlenchemie will continue to make a valuable contribution to the economic success of the milling industry and to improving the nutritional situation worldwide. A huge, responsible task that we tackle together with our partners.
4 We are pioneers The idea of optimizing wheat physically and chemically was born about 250 years ago. It gave rise to an industry of its own, on which Mühlenchemie has had a decisive influence in the 90 years since its establishment. Not least because of the strategy, which it pursues successfully to this day, of concentrating on its core business of improving and fortifying flour and developing new products that are always a step ahead of the more and more sophisticated requirements.... in the development of innovative products Mühlenchemie is the first company to use specific additives for improving flour. In 1923, Carl Grünig established the firm Lange & Co., which soon changed its name to Mühlenchemie GmbH. 1923/ Patents for enhancing the 1924 baking properties of flours 1929 Patent for improving flours and doughs 1931 Patent for the production of pasta from rye flour 1937 Patent for the evaluation of gluten 1939 Patent for determining moisture Establishment of Mühlenchemie by Carl Grünig 1952 ALPHAMALT The first enzyme preparation based on fungal alpha-amylase 1957 GLUTIN The first ascorbic acid preparation 1997 ALPHAMALT BX Invention of the successful preparation for replacing potassium bromate 2001 PASTAZYM Development of the enzyme preparation for the production of pasta from soft wheat 2004 ELCO C 100 ascorbic acid Ascorbic acid developed specially to meet the needs of the milling industry 2004 Tigerzym The first enzyme complex for steamed buns in Asia 2007 ALPHAMALT EFX Mega Successful esterase-lipase preparation with effects similar to those of emulsifiers 2008 EMCEgluten Plus The first enzyme-based compound for use with a low wheat gluten content 2011 Powerzym A new generation of bromate replacers as enzyme systems or integrated compounds 2012 EMCEbest WA series Flour improvers for optimizing water absorption 2012 EMCEgluten Enhancer All-round solution for weak and composite flours; reduced addition of vital wheat gluten 2014 Alphamalt AX Special enzyme/ascorbic acid compound as a substitute for azodicarbonamide (ADA). Mühlenchemie s headquarters in Frankfurt Milligram metering device, Glutin-W: flour improvement with the aid of ascorbic acid Mühlenchemie is taken over by the Stern-Wywiol Gruppe
5 We are global players Although the focus was originally on the European market, Mühlenchemie now exports its products to over 100 countries. In order to support our customers on the spot, around the world, the company now runs eight foreign affiliates and 65 representative offices. Our aim for the future is to strengthen our direct contact with customers through new firms and representative offices and offer even more individual solutions. and present throughout the world Germany Mühlenchemie opens a new production facility in Wittenburg with state-of-the-art, fully automated compounding plant. Total investment: 12 mill. DEM 2001 Singapore With the establishment of Mühlenhemie Asia (now Stern Ingredients Asia-Pacific), the company intensifies its contacts in the South East Asian region St. Petersburg, Russia Establishment of the affiliate Stern Ingredients Russia, with a rheological laboratory and trial bakery of its own Warsaw, Poland Opening of a representative office in Warsaw in order to strengthen Mühlenchemie s presence in Poland Mumbai, India Mühlenchemie and Nensey Foods establish Stern Ingredients India as a joint undertaking Mexico In Mexico, Mühlenchemie takes over the local flour specialist Probst Alimentaria, with extensive production plant and a trial bakery São Paulo, Brazil Mühlenchemie strengthens its presence in Latin America by establishing Stern Ingredients do Brasil Suzhou, China Mühlenchemie opens an affiliate with a production facility and trial bakery of its own in Asia too Izmir, Turkey Turkey is a major flour producer. At our affiliate Stern Ingredients Turkey we develop country-specific products on the spot and make them up on our own plant. The still small Mühlenchemie team in Ahrensburg in Construction of the production facility in Wittenburg Precision metering device for additives
6 We are dialogue partners Determined as we are to hold our leading position in flour treatment, we are flexible when it comes to adjusting our products optimally to the wishes of the international milling industry. That is why we organize and maintain dialogue and an exchange of knowledge on several levels from the start with colleagues, customers and partners. for all who expect more from flour. 1991, 2004, 2007, 2011 International symposium Future of Flour Mühlenchemie regularly initiates international symposiums designed to promote the country-specific improvement of flour and the transfer of knowledge within the industry Strong partnerships Start of cooperation between Mühlenchemie and the Food Fortification Initiative (FFI), the aim being to counteract worldwide malnutrition with vitamins and minerals. This is followed in subsequent years by further partnerships with non-governmental organizations (NGOs), including the World Food Programme (WFP) and the Global Alliance for Improved Nutrition (GAIN). Close contacts are also maintained with other organizations such as UNICEF, Helen Keller International and the Micronutrient Initiative The Technology Centre in Ahrensburg Mühlenchemie establishes the Technology Centre in Ahrensburg, where expertise in additives for many areas of food production and development of their applications are concentrated under one roof. The central feature is the trial bakery Mühlenchemie and BASF renew their strategic cooperation in the field of vitamins The area devoted to laboratories and training facilities is enlarged to 3,000 m² Enlargement of the production facility in Wittenburg to accommodate a fluid-bed processor. International symposium Future of Flour 2011 Flour fine tuning for every continent: a photo goes round the world The Technology Centre in Ahrensburg Opening of the flour art museum in Wittenburg (now re-named FlourWorld Museum)
7 We are originators of ideas The diversity of flour is so great that it deserves to be discovered, documented and developed. That is why we regularly initiate projects that go far beyond the production and sale of flour improvers. To present the uses and properties of flour to an international public is a matter close to our heart and is reflected in numerous cultural activities, publications and scientific cooperation. on all aspects of flour Our book Future of Flour The standard work for all who want to understand flour in its wide diversity and endless possibilities MC Navigators Baking and Rheology The two Navigator posters give a quick overview of suitable additives and their applications in flour improvement Opening of the flour art museum, now re-named FlourWorld Museum Wittenburg At this unique museum, 2,900 flour sacks from 130 countries show the enormous significance of flour as a staple food. The numerous myths, folk tales and legends surrounding flour as a food are reflected in the motifs on the sacks The first flour art award goes to Mexico An independent panel of judges regularly selects the finest flour sack of the year. The criteria are design and the cultural context The second flour art award goes to India 2012 Second catalogue of the flour art museum (FlourWorld Museum Wittenburg) Our museum now houses over 3,000 flour sacks from every corner of the earth. Enlargement of the production facility in Wittenburg to house the fluid-bed processor Book Future of Flour A compendium of Flour Improvement Catalogue flour art museum Navigator poster Baking Mühlenchemie Pioneers of Flour Improvement Larger applications laboratories, new equipment for testing, larger training facilities: Mühlenchemie continues to step up its competence in applications technology
8 We are the future of flour. And a reliable partner for mills around the globe today and tomorrow. HEAD OFFICE Germany China India Mexico Mühlenchemie GmbH & Co. KG Kurt-Fischer-Straße Ahrensburg, Germany Phone: +49 / (0) / Fax: +49 / (0) / info@muehlenchemie.com Stern Ingredients (Suzhou) Co., Ltd. Block 9, Unit 1, Ascendas Linhu Industrial Square 1508 Linhu Avenue, Fenhu Economic Development Zone, Wujiang, P.R. China Phone: +86 / Fax: +86 / info@sterningredients.com.cn Stern Ingredients India Private Limited 211 Nimbus Centre, Off Link Road Andheri West Mumbai , India Phone: Fax: info@sterningredients.in Stern Ingredients, S.A. de C.V. Guillermo Barroso No. 14, Ind. Las Armas, Tlalnepantla, Edo. Méx. C.P , Mexico Phone: +52 / (55) Fax: +52 / (55) info@sterningredients.com.mx Poland Russia Singapore Turkey Representative Office Krzysztof Grabinski ul. Kwitnąca 15/ Warsaw, Poland Phone: +48 / (0) 22 / Fax: +48 / (0) 22 / info@sterningredients.pl KT "OOO Stern Ingredients" pr. Obuchovskoj oborony, d. 45, lit. "O" St. Petersburg, Russia Phone: +7 / (812) Fax: +7 / (812) info@sterningredients.ru Stern Ingredients Asia-Pacific Pte Ltd No. 1 International Business Park The Synergy # Singapore Phone: +65 / Fax: +65 / info@sterningredients.com.sg Stern Ingredients Turkey Gıda Sanayi ve Ticaret A. Ş /1 Sokak No:25 Atatürk Organize Sanayi Bölgesi Çiğli / Izmir, Turkey Phone: Fax: info@sterningredients.com.tr / GB-400 Errors and modifications are reserved.
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