FEBRUARY 28, 29 & MARCH 1, 2016

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1 Exhibitor Brochure FEBRUARY 28, 29 & MARCH 1, Enercare Centre (formerly Direct Energy Centre) 100 Princes Blvd. Exhibition Place, Toronto Show Hours: Sunday February 28, 10 AM 5 PM Monday February 29, 10 AM 5 PM Tuesday March 1, 10 AM 4 PM

2 CANADA S CELEBRATION OF ALL THAT IS FOODSERVICE Thousands of customers will be looking for new products and services at the Restaurants Canada Show. We re cooking up exciting new features for 2016 to build the buzz that puts people in a buying mood. Whether you want to launch a new product or raise brand awareness, this is the place to connect with your customers. Where else can you meet 75% of the top 100 foodservice companies in Canada plus thousands of other business owners in just three days? We re here to help you get the most from the show. Join us! Donna Dooher President and CEO Reserve your space online Rate: $2, HST Rate: $2, HST for Restaurants Canada Associates (Restaurants Canada Associates save $150) Additional booths: $2, HST Bulk rate for 8 or more booths: $2, HST Corner booth rate with exposure on two sides: $195 + HST per corner Opportunity to join the VIP program $250 lets you register 50 customers for free. Here s what s included: Material handling/drayage unlike other shows, we have arranged complimentary transfer of booth materials from the loading docks to your booth Light nightly booth cleaning Exhibitor badges 6 per 10 x 10 booth Bulk booth rate discounted rate when you book 8 or more booths 8 back draping and 3 side draping black Access to dishwashing stations Listing in printed Show Guide Discounted show tickets for your clients send your clients your unique promo code to save them 50% off the advance online registration price NEW! Executive meeting lounge designated area to close your deals Note: Floor covering is mandatory (and not included in the booth fee). Payments: A deposit of $2, must be received with each completed application. Final payments are due December 11, Make cheques payable to Restaurants Canada (not Restaurants Canada Show). Returning exhibitors must commit to the show prior to Friday, July 17, 2015, to maintain their existing show placement. Booths for new exhibitors will be allocated in the order in which applications are received.

3 FEBRUARY 28, 29 & MARCH 1, 2016 Enercare Centre, 100 Princes Blvd. Exhibition Place, Toronto LEGEND Show Entrance Exhibitor Lounges Demo Stage Seminars Services Floor Port: Water & Drain Floor Port: Electrical Gas Port (On most columns and along walls) Women s Washroom Men s Washroom Columns Hose Valve Station Fire Hose Cabinet Fire Extinguisher Fire Extinguisher Cabinet Pull Station Fire Exit Firefighters Telephone This floor plan is subject to change at the discretion of show management. CULINARY STARS STAGE CULINARY SALON SPECIALTY Coffee & Tea Pavilion COFFEE & TEA SHAKE & SLING PIZZA THESHOW@RESTAURANTSCANADA.ORG

4 BACK BY POPULAR DEMAND EXPANDED S There are plenty of options when picking booth location. We ll help you choose the perfect spot! Be sure to check out these featured pavilions: Make an impact with licensees. Shake & Sling is where bar and alcoholic beverages come to life. No wonder this pavilion is packed with customers every day! Connect with licensees looking for the latest trends and the next big thing in the beverage industry. High-impact educational seminars and demos take place within the pavilion Dan Aykroyd and Jon Taffer rocked the pavilion last year. Follow our social media for updates on 2016 s high-profile appearances It s all about Pizza! Get a slice of the action. We ve devoted this pavilion to the art and science of pizza and Italian cuisine. From antipasti to pasta to bread and olive oil, the extensive collection of Italian inspired ingredients can be found in this one-stop-shop marketplace. Exhibit in the Pizza Pavilion and show qualified buyers how to get a bigger slice of profits for their operation. Pizza stage with engaging and interactive demos and education A Guinness World Record was set last year and we re planning more excitement for 2016

5 BACK BY POPULAR DEMAND EXPANDED S Days after the event we signed our first distribution agreement, helping take our business to the next level. Station Cold Brew Coffee Co. Coffee & Tea Pavilion Release the flavour Show off your freshest coffee and tea brews and hottest new equipment. Educate the vast array of attendees looking for cutting-edge strategies and solutions to grow sales. The Coffee & Tea Pavilion is occupied by producers and wholesale distributors of tea and coffee, roasters, toasters and packers, equipment vendors and more! What s your specialty? The Specialty Pavilion provides a dedicated exhibit area for buyers to easily find suppliers on the forefront of trends. Highlighted products from our annual chefs survey include foods and beverages that are local, gluten-free, allergy-focused, low-sodium, vegetarian, vegan and beyond. We were very pleased with the service we received from the show organizers - it was indeed exceptional! Brandscout Group

6 Bring your brands to life Maximize your ROI by combining your exhibit space with brand exposure through à la carte or custom sponsorship packages. To discuss sponsorship, contact Carol Facca. Tel Get ready to be in the spotlight You work hard to attract customers to your booth, and we do too! Here is what we re up to behind the scenes: E-blasts to current and past show registrants Specialized marketing campaigns A brand new show website for 2016 Print and digital ads in hospitality trade publications Outreach to journalists and bloggers Twitter, Facebook, LinkedIn and Instagram posts we love to share info about your products and services! This is your audience! If you want to reach the decision makers, this is the place to be. 81% of the show audience either makes the final buying decision or has a significant say. Engage customers from across the hospitality industry. Our top-notch audience includes: Table-service restaurants Pubs and nightclubs QSR/bakeries/cafés Wholesalers/distributors Hotels, motels, casinos and resorts Recreational clubs Hospitals, schools and other institutions Caterers/contract foodservices Be part of the success story We get lots of great feedback from our exhibitors every year, but here s a message that really stood out. Thanks, Nick, for sharing your story! After two years of cold calling, drawn-out sales visits and chasing down leads, I decided to showcase my offerings at the Restaurants Canada Show. In three days of exhibiting, I received tremendous exposure to my target market and saved so much time. It all makes so much sense now my market coming to see me on their own time, not vice versa. I won t hesitate to exhibit again next year. Nick Singh Universal Misting Systems

7 Queen Street West Toronto, Ontario M6J 1J Do you want to do business with these companies? Reserve your space now. We saw a lot of big names at the 2015 show, and we ll be inviting them back: A&W FOOD SERVICES OF CANADA INC., ARAMARK CANADA, Baton Rouge, Boston Pizza, Burger King Canada, Cara Operations Ltd., Casino Rama, CHAIRMAN S BRANDS, Compass Group Canada, Department of National Defense, EAST SIDE MARIO S, FAB Concepts, Fairmont Hotels & Resorts, FIRKIN GROUP OF PUBS, Joey Restaurant Group, Keg Restaurants Ltd., Loblaw Companies Ltd., Mandarin Restaurant Corporation, Maple Leaf Sports and Entertainment, MCDONALD S RESTAURANTS OF CANADA, Milestones Restaurants Canada, Moxie s Grill & Bar, MR. SUB, MTY Group, New York Fries, OLIVER & BONACINI RESTAURANTS, Panago Pizza, Pegasus Group, Pizza Pizza Ltd., PRIME PUBS, Shoeless Joe s, SIR CORP., Sobey s, Sodexo Canada, St. Louis Franchise, STARBUCKS COFFEE CANADA, Subway Restaurants, Swiss Chalet/Harvey s, THE PICKLE BARREL, The Second Cup Coffee Company Inc., TIM HORTONS, Wendy s Canada, Yogen Früz Canada, YUM! BRANDS Survey Says! 82% of 2015 exhibitors rated the quality of the attendees good to excellent, and 89% rated the overall show experience good to excellent. Trade only: Admission is restricted to industry personnel only. No one under the age of 19 will be admitted. No exceptions, absolutely no infants or children. Badges are for access and identification. They are non-transferable and non-refundable. Trade ID may be required. Badges will not be printed for anyone under the age of 19.

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