DUBAI DUBAI MEDIA CITY 7-9 MARCH 2019 DUBAI S FAVOURITE FOOD, DRINK & MUSIC FESTIVAL.

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1 DUBAI DUBAI MEDIA CITY 7-9 MARCH 2019 DUBAI S FAVOURITE FOOD, DRINK & MUSIC FESTIVAL

2 TASTE FESTIVALS AROUND THE WORLD From just one show in London, UK, over 13 years ago, Taste has rapidly grown to become part of the social season for foodies, restaurant-lovers, and chef groupies in 24 festivals around the globe. Taste across the globe showcases the best food prepared by the city s greatest restaurants, world famous chefs, superb drinks and outstanding entertainment all set in stunning outdoor surroundings. Taste Festivals could make a case for being the first organisation to introduce the concept of pop ups and small plates The Wall Street Journal A RECIPE FOR SUCCESS Taste of Dubai is the City s number one food, drink and music festival attracting around 25,000 visitors each year. Over the three days there are celebrity chef demonstrations, interactive cooking features, food and beverage vendors, 20 of the city s finest restaurants, as well 3 days of live music from local and international artists.

3 DUBAI MEDIA CITY AMPHITHEATRE The Dubai Media City Amphitheatre has become a crowd favourite for major events, from local and international concerts to gourmet festivals, award shows and exhibitions. Located near Dubai Marina and Jumeirah, the amphitheatre is surrounded by verdant green lawns, a lake and a cityscape of modern architecture. It offers an impressive central stage area for outdoor events at Dubai Media City, the hub for the media industry in the Middle East. It s an award-winning venue for a reason, housing some of the most high-profile local and international events.

4 FEATURES AND FESTIVAL EXCLUSIVES NEW CHEFS THEATRE Savour live demonstrations, culinary challenges and entertaining tutorials from an inspiring lineup of chefs. BIG BAKING TENT This new feature guarantees to add extra flavor to your day, with a series of masterclasses by the original Cake Boy himself, Eric Lanlard. CONCERTS Special concerts along with 3-days of live music & DJs.

5 CHEFS AND PERSONALITIES Learn from the masters! Pick up some new recipes, tips and tricks from your favourite celebrity chefs performing live at Taste of Dubai. JENNY MORRIS REZA MOHAMMED ERIC LANLARD VALENTINE WARNER Preview of the previous lineup: COOKING CHALLENGE Put your creative cooking skills to the test as you cook alongside celebrity chefs and compete against other challengers to win prizes. JUN TANAKA TAREK IRFALI ANNABEL KARMEL ED BAINES SANJEEV KAPOOR GIORGIO LOCATELLI MOHAMMAD ORFALI RICHARD SANDOVAL ENTERTAINMENT Enjoy live music from an exciting line-up of bands, musicians and DJ s across the three days of the festival. RESTAURANTS An exciting lineup of 20 of the city s favourites restaurants. VIP LOUNGE Add even more style and sparkle to your day at Taste of Dubai. KIDS ZONE Keep the children entertained with a variety of exciting and creative activities.

6 MARKETING CAMPAIGN Outdoor 9,800,000 2 weeks Radio 9,200,000 2 weeks Press Advert 16,515,691 8 weeks PR Print / Online 5,154, weeks HTML 6,838, weeks SMS 2,000,000 3 weeks VISITOR PROFILE Social Media Digital Campaign 47% Male 4,050, weeks 18,747, weeks 25,000 Visitors in % Female 77% Between Total impressions 72,305,417

7 BRING YOUR BRAND TO TASTE OF DUBAI Taste of Dubai is offering both trade and consumer opportunities for your brand. Whether you re an artisan producer or an established brand, Taste of Dubai provides an exceptional platform from which to interact with, sell and engage first hand to over 25,000 consumers. Join us for the opportunity to communicate key brand messages, promote food and drink ranges and associate yourself with the most prestigious brands, chefs and restaurants in the industry. As well as accessing 25,000+ of Dubai s most sophisticated foodies face to face, our exhibitors can benefit from inclusion in pre-event marketing, onsite marketing, including coverage on the show website, social inclusions and monthly s to our Taste audience. With the best in the industry gathering in huge numbers, Taste of Dubai has become a superb networking event in the city s calender. This is your opportunity to showcase your brand and products alongside the best in the business and to find out what s hot in the world of food and drink. KEY BENEFITS EXPOSURE AND ENGAGEMENT Seed your brand amongst a high-networth audience with a keen interest in quality food and drink via engaging on-site activations. BRAND BUILDING Position your brand amidst top-quality partners, food and drink exhibitors, restaurants and chefs at Dubai s most loved food, drink and music festival. HOSTING AND HOSPITALITY Entertain and reward clients, customers, employees and prospects within a festival heaven, featuring an amalgamation of the best cuisine Dubai has to offer. For more information on Corporate Hospitality, please contact our team to help create the ideal package for you.

8 WAYS TO PARTICIPATE STANDS Book a stand at the festival and meet your customers face to face to sell or sample your products EXHIBITOR CATEGORIES INCLUDE: Kitchen appliances Chocolates & sweets Fresh produce Oils & vinegars $460 per sqm Tent, floor and lighting $405 per sqm Space only Pasta Breads & bakery Fine coffees & teas Juices & smoothies Spices & herbs Nuts Tableware Ice creams Zero fuss, we do everything for you, just order the power supply and leave the build to us. This gives you the opportunity to build your own custom made stand to wow the crowds. RESTAURANT Showcase your restaurant and satisfy over 25,000 visitors SPONSORSHIP Align your brand with the capital s leading food, drink and music festival and be seen by over 25,000 direct consumers

9 DON T DELAY, BOOK TODAY! FOR SPONSORSHIP/RESTAURANT ENQUIRIES PLEASE CONTACT: Anju Chadda Event Director Marija Raisi Head of Sales FOR SALES ENQUIRIES: Ross Byrne Sales Manager FOR SALES ENQUIRIES: Samantha Sheppard Sales Manager

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