LOOK DEEPER. Paris. The world's largest food innovation exhibition. Join us

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1 LOOK DEEPER The world's largest food innovation exhibition W W W. S I A L P A R I S. C O M Join us

2 LOOK DEEPER......WITH 360 O VISION FROM INGREDIENTS TO VEGETABLES, FROM ORGANIC TO DRY PRODUCTS, ALL FOOD SECTORS MEET AT SIAL PARIS INTO A DYNAMIC SECTOR AND MARKET TO SHARE THEIR VIEWS AND DEVELOP THEIR BUSINESS Worldwide food consumer demand driven by demography (9 billion by 2050) and economy (growing middle class craving for food diversity) Agribusiness: largest sector in the majority of G20 countries EU, N 1 agribusiness region (import and export) MEAT & TRIPE ALCOHOLIC BEVERAGES (OTHER) CURED & SALTED MEAT European household food and drink spending represents 14.6% of their income In France, largest industrial sector and food culture* BENEFIT FROM AN INSPIRING BUSINESS HUB FRUIT & VEGETABLES DRIED FRUITS DAIRY PRODUCTS, EGGS Key producers and buyers join forces to reveal major food trends and face world challenges ORGANIC PRODUCTS EQUIPMENT TECHNOLOGIES & SERVICES Excellent return on investment with more than 6 months additional turnover for SIAL 2016 exhibitors (SIAL survey 2016) A unique food inspiration platform to test, launch, increase brand awareness, exchange best practices New services available for you to get even more from taking part (Match-making, VIP services, PR guide, s to our database, geolocation...) FISH, MOLLUSCS AND SHELLFISH WINES & SPIRITS POULTRY AND GAME CONFECTIONERY, BISCUITS AND PASTRY PET FOOD * source Eurostat HORTICULTURE TOP 3 OBJECTIVES Develop export Increase brand awareness GROCERY & GOURMET NON-ALCOHOLIC BEVERAGES DELICATESSEN AND READY-PREPARED DISHES Meet the worldwide food community with privileged access to European and French buyers

3 LOOK DEEPER INTO WORLDWIDE DIVERSITY TOP 10 France Italy China Spain Turkey Belgium Greece The Netherlands United States India 109 REPRESENTED 88% would recommend 71% COMES FROM EU FRANCE is the most strongly represented country 81% SATISFACTION RATE* 7,020 EXHIBITORS 85% INTERNATIONAL EXHIBITORS TOP 5 SECTORS 155,700 VISITORS ENTRIES 70% INTERNATIONAL VISITORS FROM194 BROADEN YOUR HORIZONS AND PREPARE TO MEET THE BIGGEST FOOD COMMUNITY +82% are decision makers 91% SATISFACTION RATE* 100% worldwide retail industry More than the show* Meat 78% 87% 9/10 93% Sweet highlighted intend to visitors acclaimed the quality of Dairy visit SIAL the variety of the contacts Grocery products presented* 2018* they had* Beverages 6 months of additional turnover for 60% of exhibitors* 85% will participate again at SIAL 2018* would recommend the show* TOP 10 France Belgium Italy Spain United Kingdom The Netherlands China Germany Turkey United States * Source SIAL Survey 2016 Sourcing the best products is essential for our success. That is the huge advantage with SIAL. Finding suppliers from all over the world here and now... to imagine the trends of the future! David Mcinnerney, Freshdirect Co-Founder (USA) VISITOR PROFILE 23% Agrifood industries 16% Food service 6% Services & professional bodies One of our main missions is to support French International trade. Hence my necessary visit to SIAL... one of the largest 55% Retail / trade food shows in the world! Agnès Romatet-Espagne, Ministry for Foreign Affairs and International Development (France) MAJOR BRANDS VISIT TO FIND INSPIRATION AND PRODUCTS Wallmart, Carrefour, Tesco, Elior, Sodexo, Consumer Goods Forum, Amazon, Michelin Stars Chefs

4 LIVE INSPIRATION OVER FIVE DAYS SIAL Innovation: benefit from this major event to put your products under the spotlight and get immediate attention from 2/3 visitors focusing on innovation World Tour: look deeper into 30 countries food trends to adapt your product range, or increase your market share SIAL TV: debates, conferences and interviews around major topics shaping the future of food BENEFIT FROM HIGH VISIBILITY PROMOTING YOUR PRESENCE 2,685 journalists from 45 countries 40 international press conferences 125 official delegations with Ministers, Presidents and Ambassadors Marketing activities in more than 50 countries and 50 trade publications over 12 months 500,000 invitations sent out SIAL Social communities and website to relay your videos, messages, events Press team at your disposal to help you meet with the press La Cuisine: Michelin chefs, demos, recipes, worldwide tour of local foods be part of this major live food tasting event In-Food Centre: conferences and one-to-one meeting areas based around: intermediate foodstuffs, as well as food processes, equipment and packaging Wine & Food Lab: to have your products tasted face to face with your core target, combining dishes with unexpected drinks Inspire Drink: lots of events centred on the hot and cold drinks world enable you to enjoy a cocktail of innovations, in the company of barmen and chefs. Inspire Drink is also the ideal event to get your own products tested THE PLACE TO BE FOR FOOD, the capital city of food In 2018, will become the world capital city of food over five days thanks to SIAL and all stakeholders. 4th most attractive business city in the world. Top European city for shows; the 500 most important international companies are based in. Major tourist destination. Enjoy and visit during the exhibition. SIAL is the most beautiful showcase in the world today for food. An exhibition that fizzes with ideas! Joël Robuchon, Michelin-starred chef and patron of SIAL 2016 In 2016, more than 6,500 worldwide spin-offs and more than 9 hours of TV broadcast. SOCIAL MEDIA COVERAGE (2016 FIGURES) 1.6 million visits 9 million page views on sialparis.com : + over 18,000 facebook likes : + over 6,500 Twitter followers : + over 3,400 members on LinkedIn : 177,977 views on Youtube thanks to 133 videos posted

5 JOIN THE WORLD'S LARGEST FOOD EVENT DATES Online Registration April 2017 Deadline for priority booking 15 th November 2017 Registration for events, catalogue February 2018 Online store opening June 2018 Show Oct 2018 CONTACT US OR REGISTER ONLINE (0) JOIN US JOIN SIAL NETWORK FOR MORE INFORMATION, PLEASE GO TO OUR WEBSITES OR CONTACT US contact: - SIAL CANADA * Toronto 2-4 May 2017 Montréal 2-4 May SIAL CHINA * Shanghai May May GOURMET SELECTION * September September SIAL INTERFOOD * Jakarta November November SIAL MIDDLE EAST * Abu Dhabi December December SIAL ASEAN Philippines / Manila june SIAL PARIS ** October * annual ** biennal Images by - MJM Conseil - Sébastien Dolidon Conception: SIAL Immeuble le Wilson 70, avenue du Général de Gaulle La Défense Cedex France SA with a Supervisory Board and a Board of Directors, and capital of 640,000 RCS Nanterre no Non-contractual document subject to change, order of 15/03/2017

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