The Food and Beverage Federation of Provence Alpes Côte d Azur

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1 The Food and Beverage Federation of Provence Alpes Côte d Azur

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3 Who we are FRIAA was founded 30 years ago, and is the regional federation of agri-food industries for the Provence Alpes Côte d Azur region. It acts as a unifying structure for the region's food industry, the largest and oldest in France. It has a dual purpose: 1. To represent and defend the interests of the agri-food industry in the Provence Alpes Côte d Azur region, 2. To encourage the development of the region's SME's and small businesses both in France and abroad.

4 Our region: facts & figures With its rich geographical and cultural diversity, the Provence-Alpes- Côte d Azur region proposes a wide variety of local products, which have been influenced by its culinary heritage. These treasures are characterised by a myriad of colours, tastes and smells that balances perfectly tradition and modernity. The food and beverage industry (excluding the wine-producing sector) is one of the jewels in the region's economic crown: 2 nd largest industrial sector in the region, with over 37,000 employees Turnover of 7,7 billion euros More than 1,000 companies working in the processing and trade sectors Mostly medium and small businesses

5 Our products You name it, we have it! Sweet products Chocolate Calissons Candied fruits Toast Ice cream Nougat Delicatessen Herbs and spices, Olive oil, Vinegar, Coffee & Tea, Honey, Provencal recipes Organic pastas Chips Truffle treasures: nuts, spreads, omelets with truffle

6 Our products You name it, we have it! Fruits and Vegetables: processed, dried, fresh Spreads with olives, vegetables and fish Olives Provencal Tapenade Jams Grain products Artisan bread Pastries Biscuits Toast Cooking extrusion of cereals Meat and poultry Sausages Cold meat Pâtés & Terrine

7 Our products You name it, we have it! Beverages: soft and alcoholic Fruit juices (orange, apple, apricot, pear, raspberry ) Wines Liquors Syrups Dairy and Cheeses Yogurt Desserts Cow, goat, sheep cheeses

8 Example of companies represented A l Olivier Aromates de Provence Biscuiterie de Provence Chocolaterie de Puyricard Conserverie au Bec Fin Confiserie du Roy René Confit de Provence Corsiglia Marrons Glacés François DOUCET Confiseur Jean Martin Le Coq Noir Lou Bio McCormick France Ducros / Vahiné Ricard Semoulerie de Bellevue Spigol Truffières de Rabasse And many more!!!

9 Our value proposition Looking for traditional, tasty and original products from south of France? We can help! We have the ability to identify producers with unique products in the above mentioned fields. We organize sourcing sessions in France based upon buyer requirements, either at a centralized location in Provence, or directly in producer premises. We guarantee the seriousness of the company proposed and also their capacity and willingness to export. Willing to propose Taste of Provence week or events abroad? We may identify products/producers able to come directly on site.

10 Example of services proposed COMPANY VISITS IN PROVENCE Organisation of a "Provence companies" discovery day based on a prior assessment of your needs Management of travel arrangements, schedules and individual meetings FRIAA support throughout your stay Additional resources: company directory, translator Organisation of optional extras during your stay: business conference with a number of different companies (to introduce your company, your policy or your market vision, including individual meetings if required) Introduction to selected companies and monitoring of the relationship

11 Example of services proposed STORE OPERATIONS Your objective: Are you looking to generate traffic to your stores by undertaking an original commercial operation for your customers? FRIAA can help you by organising promotional and/or themebased operations with food and beverage industries in Provence Our commitment (depending on your choices): Identification of appropriate product groups for theme-based operations Creation of a directory of suitable companies for a particular project (in accordance with your specifications) Introduction to selected companies Individual support if required

12 In other words We are your gateway to unique culinary treasures from Provence!

13 Contact Hélène COUPELLIER Tél : helene@friaapaca.com