The Ferrero Group and the Ferrero Hazelnut Company. Introduction. Speaker: Franco Nicola
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1 The Ferrero Group and the Ferrero Hazelnut Company Introduction Speaker: Franco Nicola
2 The Ferrero Group - Key Facts 2014 WORLD WIDE ALBA Founded 1n 1946 Present in 53 countries 74 consolidated companies 20 production plants More than collaborators Products sold in more than 160 countries
3 Ferrero Production Plants in Italy ALBA (CN) POZZUOLO MARTESANA (MI) S. ANGELO DEI LOMBARDI (AV) BALVANO (PZ)
4 Ferrero Production Plants in Europe CORK (IRELAND) 1989 ARLON (BELGIUM) BELSK (POLAND) VLADIMIR (RUSSIA) 1960 VILLIER ECALLES (FRANCE) 1956 STADTALLENDORF (GERMANY)
5 Ferrero Production Plants in America, Australia and Asia BRANTFORD (CANADA) MANISA (TURKEY) S.José Iturbide (MEXICO) QUITO (ECUADOR) LITHGOW (AUSTRALIA) BUENOS AIRES (ARGENTINA) POCOS DE CALDAS (BRAZIL)
6 Ferrero Production Plants Ferrero Social Enterprises CAMEROON SOUTH AFRICA INDIA
7 Group Turnover (Billions of Euros) Source: Internal
8 Chocolate Confectionery (US$ millions) LEADERSHIP IN: Germany, Italy, France, Portugal, Singapore, Hong Kong, South Korea and Taiwan Net Sales Source: ICCO 2014
9 The Group s 10 international Big Brands Volumes sold year 2013/14 (in thousands of quintals) Nutella Kinder Chocolate 900 Ferrero Rocher Kinder Bueno Kinder Surprise Kinder Milk Slice Kinder Pingui Raffaello Kinder Délice Tic Tac More than 70% of the turnover was gained thanks to the Group s 10 international Big Brands. but 60% of the turnover was gained thanks to the Group s HAZELNUT BASED PRODUCTS. Source: Internal
10 Hazelnuts are Ferrero s most critical raw material (million ) HAZELNUTS MILK & DAIRY PRODUCTS COCOA VEGETABLE FATS SUGAR OTHER COCOA OTHERS EGGS FLOURS AROMES/FLAVOURINGS ALMONDS ~80%
11 Hazelnut Global Supply (avg last 5 years) USA (Oregon) tons (3 %) GEORGIA tons (2 %) AZERBAIJAN tons (2 %) ITALY tons (12%) TURKEY tons (70 %) Source: FAO OTHERS (Spain, France, Iran, ) ~5-10%
12 1.sept nov jan mart.10 1.maj.10 1.jul.10 1.sept nov jan mart.11 1.maj.11 1.jul.11 1.sept nov jan mart.12 1.maj.12 1.jul.12 1.sept nov jan mart.13 1.maj.13 1.jul.13 1.sept nov jan mart.14 1.maj.14 1.jul.14 1.sept nov jan mart.15 1.maj.15 Turkish Lira per KG Hazelnuts Market Prices Kernel Turkish Lira/kg Date HIGH PRICE VOLATILITY PRICE INCREASE TREND Source: Ferrero
13 Main Features & Challenges One Country provides almost 3/4 of the world production; In the last decade production and demand have been balanced World consumption is constantly increasing. High volatility of prices with constant trend of increase ; Confectionary industry is the main utilizer of hazelnut (50%); Social & environmental sustainability issues; Stability on production and quality standards; Diversification on sourcing (risk mitigation); Traceability.
14 Main Features & Challenges Ferrero is the largest hazelnut user globally, purchasing about 30% of the world supply To ensure sustainable high quality hazelnut supply in the medium term, since early 2000 s Ferrero has undertaken a strategy aiming at developing new production scenarios and strengthen the entire hazelnut supply chain: Vertical integration of the supply chain Promotion of GAP and sustainability criteria Development of new production scenarios
15 Ferrero Hazelnut Company A more than 1 bln company, ~ empolyees with a global footprint 1. Farming 2. Processing 3. Purchase 4. Transformation 5. Sales < Central Procurement STELLIFERI 2012 STELLIFERI 2012 Join Venture for semi-finished pdts 2015
16 Recent Acquisitions World leader in Hazelnut trade and transformation 5 plants (all in Turkey) Ca employees 3 commercial offices (Turkey, UK, France) Italian leader in Hazelnut trade and transformation 3 plants (2 in Italy, 1 In Turkey) Ca. 200 employees 2 commercial offices (JV in Italy and Turkey)
17 HCo as open system in inbound and outbound (B2B clients) Ferrero Quality Hazelnuts B2B Market Quality Hazelnuts & other hazelnut semi-finished products
18 Ferrero Hazelnut Company A more than 1 bln company, ~ empolyees with a global footprint 1. Farming 2. Processing 3. Purchase 4. Transformation 5. Sales < Central Procurement STELLIFERI 2012 STELLIFERI 2012 Join Venture for semi-finished pdts 2015
19 Our present and future Outgrowing projects SERBIA Own Farm / Nursery Owned AgriFarms GEORGIA Own Farm / Partnership CHILE Own Farms / Nursery ARGENTINA Own Farm / Nursery SOUTH AFRICA Own Farm / Nursery AUSTRALIA Own Farm / Nursery
20 Cile Chile
21 Argentina
22 Georgia Georgia
23 Australia Australia
24 Sud Africa South Africa
25 Serbia
26 Our present and future Outgrowing projects OREGON Commercial Partnership ONTARIO (CA) Institutional Partnership FRANCE Commercial Partnership SERBIA Own Farm / Nursery MACEDONIA Pilot GEORGIA Own Farm / Partnership Owned AgriFarms Institutional Partnership Commercial Partnership Projects under evaluation ITALY Institutional Partnership AZERBAIJAN Pilot MEXICO Pilot INDIA Pilot CHINA Pilot CHILE Own Farms / Nursery ARGENTINA Own Farm / Nursery SOUTH AFRICA Own Farm / Nursery AUSTRALIA Own Farm / Nursery
27 The Ferrero Farming Turkey (FFT) OBJECTIVES Commercial and Procurement Good Agricultural Practices (GAP) Post Harvest Quality Full traceability Social Practices : Pilot Projects : Supply Development Objective: Farmers
28 Boosting Hco Agro Improvement, Innovation and R&D Farming Processing Purchase Transformation Sales Agro Improvement and Innovation Processing and Transformation R&D 46 APPLICATIONS RECEIVED 1/3 from foreign countries (TK, ISR, SPA, CHI, AUS, CAN, GER, POR UKR, UK) 2/3 from Italy
29 Innovative technologies
30 WAREHOUSING BEST PRACTICES FOR PRESERVING HAZELNUT QUALITY (+4 C + NITROGEN)
31 DRONES FOR POLLINATION: SUCCESSFUL TEST IN CHILE
32 MECHANICAL OPERATIONS TRACKING VIA DEVICES IN GEORGIA
33 FULL-MECHANIZED DE-HUSKING SYSTEM IN GEORGIA
34 Hazelnut is the Ferrero Family signature on most of the products Thank you very much!
35
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