Your Total Berry Solution
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- Mervin Richards
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1 Your Total Berry Solution
2 MEET THE NATURIPE GROWER OWNERS HORTIFRUT Leading producer of Chilean Blueberry industry Vital Berry integration completed June 2013 Pioneering leader of organic blueberry production 300+ growers in Chile, Argentina, Uruguay, Mexico, Guatemala, USA and Europe NATURIPE BERRY GROWERS Strawberry industry leader since 1917 Producer of proprietary strawberries, raspberries and blackberries Growing in California, Florida and Mexico MUNGER FARMS 3 generations in farming since 1971 Largest West Coast blueberry grower Innovators: infused berries; ready-to-eat MBG MARKETING World s largest grower cooperative of cultivated blueberries Grower-owned co-op since growers located in all major US growing regions from Florida to the Northwest & BC Canada 2
3 ABOUT NATURIPE FARMS We are growers over 750 small and medium working family farms in North and South America Global leader in production, sales and marketing of blueberries, strawberries, blackberries and raspberries Largest private berry Variety Improvement Program Developing new berries with improved flavor, consumer appeal and broader harvest times Firm commitments to sustainability, uncompromised quality standards and food safety initiatives Award winning innovations for organic and conventional fresh berries in the retail and foodservice channels 3
4 NATURIPE FARMS PRODUCER ACROSS ALL MAJOR GROWING REGIONS To ensure year-round availability with a commitment to locally grown, seasonal produce, our fresh berries are farmed in the most optimal growing regions throughout North and South America With multiple growing regions, Naturipe harvests and ships orders promptly to ensure the highest quality from the in season growing areas 4
5 A Focus On: YEAR-ROUND SUPPLY MAJOR GROWING AREAS 5
6 Pineapple 2.7% Cherries 3.0% Fruit % of Dollar Sales A ll Other 15.6% Berries 19.1% Total US - Dollars The Berries category accounts for 19.1% of Total Fruit dollar sales: Oranges 3.7% Tangerines 4.8% Apples 14.0% Avocados 5.8% Melons 8.4% Grapes 11.3% Bananas 11.6% And Berries saw a +4.2% increase in dollars vs. the previous year: $6,000,000,000 $5,000,000,000 $4,000,000,000 $3,000,000, % -2.7% -1.8% -4.0% 6.3% 10.0% 18.9% -3.4% 38.6% 3.0% $2,000,000,000 $1,000,000,000 $0 Berries Apples Bananas Grapes Melons Avocados Tangerines Oranges Cherries Pineapple 52 Weeks ending 6/14/2015 IRI/FreshLook Marketing, Multi-Outlet Dollars Current 52wks % Chg Berries $5,589,802, % Apples $4,086,951, % Bananas $3,395,714, % Grapes $3,287,616, % Melons $2,464,689, % Avocados $1,685,334, % Tangerines $1,401,761, % Oranges $1,088,512, % Cherries $889,915, % Pineapple $775,101, % Total Fruit $29,219,486, % 6
7 Blueberries
8
9 A Focus On The Future VARIETY IMPROVEMENT PROGRAM Rocio Pacific Deluxe & Royal LARGEST PRIVATE BERRY BREEDING PROGRAM Unique & proprietary varieties Improved flavor and quality attributes Higher yielding plants Enhanced storage, handling and shipping 10 year selection and development process 7 NEW Blueberry varieties released 2013 A new set of releases expected in 2016! Naturipe Sensation 2013 Release
10 A Focus On The Future EXPANDED VALUE ADDED PROCESSING CAPABILITIES US$ 60 Million (Grower) Investment State of the Art IQF Plants Bloomingdale, MI (opened 2013) Alma, GA (opened 2014) Delano, CA 2011 Berry industry's first Ready to Eat processing facility 2012 Innovative State of the Art Dried Berry Infusion plant 2014 IQF plant Manor, GA RTE Processing and expanded shipping and warehousing facility 10
11 EXPANDED PROCESSING CAPACITY A FOCUS ON THE FUTURE New 2014 IQF Facility Delano, California Organic & Conventional Blueberries 2014 Polybag capabilities IQF Facility Molina, Chile Organic & Conventional Blueberries & Raspberries Polybag capabilities IQF Facility Bloomingdale, MI Organic & Conventional Blueberries - 14 M lbs. capacity - Polybag capabilities IQF Facility Alma, Georgia Organic & Conventional Blueberries 14 M lbs. capacity Polybag capabilities IQF Facility Colbun, Chile 11
12 STRAWBERRIES Delicious, beautiful and good for you what could be better than a Naturipe Strawberry? Healthy strawberries are a significant source of antioxidants and vitamin C Naturipe Strawberries: Organic and conventional varieties Grown/harvested in the U.S. and Mexico Multiple pack sizes available: 1lb, 2lb, 3lb, 4lb Club store and foodservice packs 12
13 BLUEBERRIES They may be small in size, but Naturipe Blueberries are big on flavor and health benefits Blueberries are healthy, natural and growing in popularity! Naturipe Blueberries: Conventional, organic and extended shelf life (RTE) Grown/harvested in the U.S., Canada and South America Available in pack sizes: 4.4oz, 6oz, 11oz, 18oz, 24oz, 2lb, 5lb, 10lb and more! 13
14 READY TO EAT FRESH FRUIT SNACKS Convenient packaging Ready to eat, open & enjoy! Pre-washed, no preservatives Improved berry appearance, condition and uniform color Extended shelf life of up to 3 weeks when properly refrigerated Flexible packaging options from single serve, 3-in-1 to bulk, our packaging options are flexible for all operation types Available in: 100% Blueberry Grape-Blueberry Mango-Blueberry 14
15 RASPBERRIES Delicate, sweet and flavorful, Naturipe Raspberries deliver a mouth-watering taste sensation Raspberries are a significant source of antioxidants, vitamin C and fiber. Naturipe Raspberries: Organic and conventional varieties Grown/harvested in the U.S. and Mexico Available in pack sizes: 6oz and 12oz 15
16 BLACKBERRIES Naturipe Blackberries are simply luscious because they are nurtured and picked at the peak of perfection Blackberries are a delicious source of antioxidants, vitamins A, B, C, E, calcium, fiber and iron Naturipe Blackberries: Organic and conventional varieties Grown/harvested in the U.S., Mexico and South America Available in pack sizes: 6oz, 12oz & 18oz 16
17 WARM INFUSED DRIED BLUEBERRIES Quality-graded berries from our family farms are sweetened by cane sugar, then dried to a specific moisture Patented process and state-of-the-art equipment provide infused berries, which are superior in flavor, mouth feel, natural color retention and size Closed Loop Infusion Process retains the natural juices and flavor essence from the fruit, and keeps it in the fruit Most other infusion processes strip the fruit of portions of these elements No additional flavoring or coloring added to the process Infused berries are preservative free 17
18 A Focus On The Future PRODUCT DEVELOPMENT & INNOVATION Growing the berry category by expanding the unique flavors, health benefits and versatility of berries through innovation Culinary Development Service Educating Chefs and Restaurants New Product Development (NPD) New products & applications New ingredient formulation New product concepts Customized Berry Product Ideation INNOVATIVE PRODUCTS AND APPLICATIONS Fresh Ready to Eat Fresh Fruits Ready to Serve: - Blueberries - Strawberries Warm Infused Dried Blueberries Frozen (IQF) Frozen Straight Pack Juice Concentrates Purées & more!
19 EAT GREENS TO BE GREEN THE GREEN DIET: How to eat healthy and save the planet Christopher Gardner, Professor at Stanford University s School of Medicine, I spent decades doing all this research to show people what they should be eating and I had very little success getting anyone to change their diet, he said during a presentation at the Sustainable Foods Institute in Monterey, CA. But when I started adding in discussions about animal rights or labor practices or climate change, I saw really meaningful shifts in people s willingness to change.
20 The Opportunities for Produce in the Foodservice Channel
21 Research shows that nothing moves product like celebrities. So naturally, we want in on that action. That s why we re recruiting super influential people like actors, athletes, and not your mom to get you to eat more Fruits & Veggies.
22 The eat brighter! movement has grown to include over 100+ licensed commodities 110 suppliers and retailers. 52 store brands representing 30,000 stores across the U.S. and Canada
23 WE ARE A TOTAL BERRY SOLUTION Naturipe delivers very unique advantages: Partner with Growers Global leader in production, sales and marketing Conventional and Organics Proprietary Varieties Year-round availability Safe, traceable fruit A single point-of-contact for all your berry needs: FRESH VALUE ADDED FROZEN DRIED INFUSED JUICES CONCENTRATES
24 Corporate Office Naturipe Farms LLC 1611 Bunker Hill Way Suite 250 Salinas, CA Phone: (831) naturipefarms.com
Your Total Berry Solution
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