ESF Training Syrups: Inventabibite!

ESF Training Syrups: Inventabibite!

Fabbri syrups contain the highest percentage of fruit concentrate compared to other syrups in the market. Their quality range makes them ideal for making creative beverages. Their strength in sweetness comes from high fruit content, not sugar. They can also be used to flavor desserts or salads because of their strength in fruit flavor, and even be used in cooking. Fabbri Syrups

Fabbri was founded in 1905 in Bolgna (Italy) as a distillery (alcohol). They started making non-alcoholic syrups in the 1920s, fame came with their famous amarena cherry syrup. In the 60s-70s they abandoned alcohol production, the third generation concentrated on syrups and cremolato (ice cream). 2005 marked the company s 100th anniversary Today it is run by the fourth generation of the family. They continue to make pioneering advances in innovation in four main markets: - consumer products - products for the ho.re.ca industry - ingredients for pastries and gelato, and - semi-finished goods for the F&B industry. Background Fabbri 1905 is committed to promoting desserts made in Italy throughout the world.

Fabbri syrups are made with natural fruit, and contain no additives. Less sugar is used in Fabbri syrups so the strength of their taste is in fresh fruit flavor, and not pure sweetness. All Fabbri bottles have a practical open and close cap with hermetic seal and drip catcher: designed for an easier pour. ESF carries their specialty syrups and 3 ranges: MixyBar, MixyCafe, MixyFruit Syrups can be stored at room temperature and keep quality till the last drop. Products

Fabbri s quality range of syrups makes them irresistible to chefs, baristas and connoisseurs. Can be used to flavor beverages, desserts or in cooking; personalizing creations. Beverages: Used to flavor a glass of water, mixer in cocktails or to brighten milkshakes, slushies or fruit salads. Desserts: As a filling, topping or flavoring (ice cream). End Product Cooking: Salad dressing, flavoring, topping.

Blue and Red Range: Red range is more concentrated than blue If you see PIU on any bottles it refers to: PIU POLPA. Which translates to MORE PULP, and more concentrated. Ingredients are natural, and the percentage of fruits is higher than all bar syrups on the market. Each fruit has a different percentage of fruit. Ranging because of the nature of the fruit (ie. Pineapple has more juice than a mango). Soluble, and more fluid than the other two ranges. Mixy Bar The Mixy Bar range is for mostly for use in cocktails and mocktails, other uses include: - Italian Soda - Granita (slush machine) - Cocktails and Drinks - - Milkshakes and Frappe

This range is highly aromatic. Less of this syrup is needed for flavoring as the taste and concentration is higher than others in the market. They have no preservatives, and low acidity levels (so milk does not curdle: turn into pulp). They syrups dissolve quickly into hot and cold drinks, as well as milk based beverages. They come in strong bottles made in PET with a quick opening, drip-free spout for safe shipping and the utmost in cleanliness. Mixy Cafe Can also be used to decorate beverages, create layers, with great color. The Mixy Café range is used to flavor COFFEE. Can be used as a replacement for sugar.

The Mixy Fruit range is made to use with Smoothies and Milkshakes. The fruit content of this range is higher than all the others, making the product from these containers are more Pulp-y. Normally mixed with other products, and blended. Contains 100% fruit juice, and low dilution fruit puree. Usually used for smoothies it can also be used for: - Granitas - Milkshakes and Frappes - Toppings - For Slush Ice Mixy Fruit MixyFruit comes in a Speed Bottle which can be used even after product is finished.

Established Brand Highest percentage of fruit concentrate than other syrups. Made with natural fruit, and contain no additives. USP Less sugar is used in Fabbri syrups so the strength of their taste is in fresh fruit flavor, and not pure sweetness. The syrups come in different concentrates, packaging and sizes for different purposes. Can create great colors and flavors. Delicious! Traditional!

Can someone name competitors? Can everyone give one reason why clients should buy this product? Group Discussion: Why Buy This Product?

Bars Restaurants Bakeries Patisseries Ice cream shops/trucks Juice Counters Coffee/Tea Shops Cafes Dessert shops (Iranian sweet shops, etc) Gourmet Grocers Hotels Potential Clients