FingeR Lakes Vineyard Notes Newsletter #1 January 23, 2009 IN THIS ISSUE 59th Annual Finger Lakes Grape Growers Conference and Trade Show 1 Program Overview 2 Session Descriptions 2 Registration Form 6 Upcoming Events 7 59th Annual Finger Lakes Grape Growers Conference and Trade Show March 6-7, 2009 Holiday Inn, Waterloo NY The Finger Lakes Grape Growers Conference and Trade Show will take place Friday, March 6 - Saturday, March 7, 2009 at the Holiday Inn in Waterloo, NY. for the Finger Lakes industry, followed by a panel discussion of representatives from different sectors on the Finger Lakes industry, who will share their viewpoints concerning where the grape and wine market might be heading. The final session of the day will give attendees the option to hear about some of the promotional efforts that are trying to spread the word about the region s grape and wine products, including how the increased interest in local foods might help to improve the market. Alternatively, an interactive workshop led by a representative of NY Farm Net will walk attendees through the initial stages of developing a business and marketing plan, and show how that work can help growers to think about new possibilities for their business, whether they are struggling or not. The annual Wine and Cheese Reception will be held at the end of Friday s program, and will be hosted once again by the Women for New York State Wine. The first day of the conference will start off with a session looking at 21 st Century vineyard technology. In addition to two familiar faces, Dr. Andrew Landers and Dr. Terry Bates, the session will also feature Dr. Keith Striegler, University of Missouri, who will discuss some of the work that he and others are doing in the realm of vineyard mechanization, and Dr. Joan Davenport, Washington State University, who will talk about the potential for variable rate nutrient management to improve efficiency and possibly reduce overall fertilizer use. The second session will focus on the vineyard floor, particularly cover crops. Dr. Mercy Olmstead, extension viticulturist with Washington State, will discuss the impacts that different types of cover crops can have in vineyards. Then, to get a little more specific, Dr. Thomas Bjorkman from the Ag Experiment Station in Geneva will talk about specific cover crops for New York, and demonstrate a tool that he has developed to help choose cover crops based on desired effects, timing of sowing, and several other factors. The afternoon sessions on Friday are devoted to the always important business, financial and marketing aspects of the industry. Steve Richards will present his financial outlook 1 Saturday s program will shift the focus back to production and pest management issues. We have applied for pesticide credits to be awarded at two of the sessions on Saturday. If you would like to receive them, please make sure to indicate this on your registration form and to include your certification number below your name. The Trade Show will also take place on Saturday, and we have made sure to leave ample time during the day to visit with the vendors who will be there. The Rootstock session on Saturday afternoon will include a tasting of experimental wines from the winegrape trial at the Fredonia Vineyard Lab. There is a $10 fee to attend the tasting, and seating will be limited to the first 40 people who sign up. If you want to attend this session, please indicate that on your registration. The conference program and registration are included in this newsletter, and are also available at the Grape Program s website, http://flg.cce.cornell.edu. Information on accomodations at the Holiday Inn are also available there. We look forward to seeing you at the conference!
59th Annual Finger Lakes Grape Growers Conference and Trade Show Friday, March 6 - Saturday, March 7, 2009 Holiday Inn - Waterloo, NY Program Overview Time Friday, March 6 Saturday, March 7 7:30 8:00 8:30 9:00 9:30 10:00 Registration 21 st Century Vineyard Technology (8:15-10:30 AM) 10:30 BREAK 11:00 11:30 Cover Crops and Floor Management 12:00 PM 12:30 LUNCH 1:00 1:30 Registration Please visit the Trade Show IPM Session #1 BREAK Please visit the Trade Show Canopy Management & Fruit Quality LUNCH Please visit the Trade Show 2:00 Industry Financial Outlook Grower Innovations 2:30 BREAK 3:00 BREAK Wine & Grape Education & Extension Trade Show Cabernet Ballroom 3:30 Business Planning & 4:00 Marketing Promoting the Finger Lakes IPM Session #2 Rootstocks 4:30-6:00 Wine and Cheese Reception Conference Program Sessions Friday, March 6 Session #1: 21 st Century Vineyard Technology In some ways, grape growing has remained a relatively low-tech field compared to other agricultural crops. But in recent years, new technologies have been developed or adapted from other applications for use in vineyards. This session will describe some of these new or emerging technologies that are being developed and how they could potentially benefit grape growers. 8:15 AM Advances in Vineyard Mechanization. Dr. R. Keith Striegler, Institute for Continental Climate Viticulture and Enology, University of Missouri, Columbia MO 9:00 AM Development of a Yield Monitoring System for Mechanical Grape Harvesters. Dr. Terry Bates, Dept. of Horticultural Sciences (NYSAES), Fredonia Vineyard Laboratory, Fredonia NY 2
9:30 AM 21st Century Pesticide Application Technology. Dr. Andrew Landers, Dept. of Entomology, NYS Agricultural Experiment Station, Geneva NY 10:00 AM - Variable Rate Nutrient Management. Dr. Joan Davenport, Dept. of Crop and Soil Sciences, Washington State University, Prosser WA 10:30-11:00 BREAK Session #2: Cover Crops/Vineyard Floor Management Growers are becoming more aware of the importance of the quality and health of their soils in the production of high quality fruit and the long-term sustainability of their vineyards. This session will cover two areas that have significant impacts on vineyard soils, cover crops and mulching. 11:00 AM Cover Crops and Their Uses in Vineyards. Dr. Mercy Olmstead, Dept. of Horticulture and Landscape Architecture, Washington State University, Prosser WA 11:30 AM Cover Crops for New York. Dr. Thomas Bjorkman, Dept. of Horticultural Science, NYS Agricultural Experiment Station, Geneva NY 11:50 AM How Soil Health Attributes in Row Middles Compare to the Weed-Free Zone Under the Trellis. Dr. Tim Martinson, Dept. of Horticultural Science, NYS Agricultural Experiment Station, Geneva NY 12:20-1:30 LUNCH Session #3: Industry Financial Outlook We all know that the country s financial woes are affecting almost every part of the economy, and the Finger Lakes grape and wine industry is no exception. Many wineries are seeing flat or decreased sales, and growers are seeing the same pattern happening with grape prices, while everyone s costs continued to increase. In addition, a larger than average crop in 2008 meant that many tons of grapes were sold for below the cost to grow them, further impacting growers bottom lines. In the midst of all of this, are there any silver linings that could be considered an opportunity for some? While nobody can know for sure what the market will do in the coming years, the information in this session may help to give some indications. 1:30 PM Financial Outlook for the Finger Lakes Grape & Wine Industry. Steve Richards, Farm Credit of Western New York, Batavia NY 2:10 PM Industry Panel: Where Do We See the Market Going? Derek Wilbur - President, White Springs Winery David Peterson - General Manager, Swedish Hill Winery Tim Moore - Grower Relations, Constellation Brands Brent Roggie - General Manager, National Grape Cooperative 3:00-3:30 PM BREAK Session #4A: Business Planning & Marketing Join in on an overview of developing a business plan and how marketing and strategic plans are a part of the big picture. Jeff Perry, from NY Farm Net, will facilitate this interactive session on adapting to market pressures and how to be prepared for the next twist in the road. 3:30 PM - Business Planning and Marketing. Jeff Perry, NY Farm Net, Ithaca NY. 3
Session #4B: Promoting the Finger Lakes Consumers are having to priortize their spending in these current economic times. What is being done to try to keep them buying our wine and grape products? We will hear from a couple of organizations, the NY Wine & Grape Foundation and Finger Lakes Wine Alliance, who are focused specifically on promoting our industry. Two other speakers will also be here to discuss how their organizations are promoting local foods from the region, and how the wines and juices from this area fit into their efforts. Jim Trezise, New York Wine & Grape Foundation Bob Madill, Finger Lakes Wine Alliance Kit Kalfs, President - Finger Lakes Culinary Bounty Michael Welch, Publisher - Edible Finger Lakes Magazine 4:30-6:00 PM WINE & CHEESE RECEPTION Hosted by Women for New York Wine Saturday, March 7 Program and Trade Show The program on Saturday focuses primarily on production and pest management topics, including how to use weather information in pest management programs, the impacts of leafroll infection on fruit and the potential for its spread by insect vectors, and how canopy management practices influence fruit quality. The always popular Grower Innovation session is returning this year, and there will be presentations on two viticulture and enology education programs - Cornell s Undergraduate program and a new one being developed by Finger Lakes Community College. Dr. Keith Striegler will also discuss results from his research on how different rootstocks impact vine characteristics, and that will be followed by a presentation by Terry Bates on how rootstocks and soil characteristics can influence wine quality, including a tasting of experimental wines from the trial that he has run at Fredonia for the past several years. Saturday will also be the day of the Trade Show. The trade show will start one hour prior to the program, and will be open during most of the day, particularly during each of the day s program and lunch breaks. Please be sure to stop and spend some time during the day with these vendors, and to thank them for their support of the conference. See Program on next page 4
Saturday, March 7 7:30 AM Registration and Trade Show Open IPM Session #1 Leafroll Virus Update: 2008 Findings, Fruit Impacts and Insect Vectors - Dr. Marc Fuchs, Dept. 8:30 AM of Plant Pathology, Dr. Tim Martinson, Dept. of Horticultural Sciences, Dr. Greg Loeb, Dept. of Entomology, NYS Agricultural Experiment Station, Geneva NY 9:00 AM What is the Clean Plant Network? - Dr. Marc Fuchs, Dept. of Plant Pathology 9:10 AM 9:35 AM Botrytis in 2008: The Good, The Bad, The Ugly - Dr. Wayne Wilcox, Dept. of Plant Pathology, NYS Agricultural Experiment Station, Geneva NY Management of Japanese Beetles and Other Insect Pests Dr. Greg Loeb, Dept. of Entomology, NYS Agricultural Experiment Station, Geneva NY 10:00 AM BREAK - Please visit the Trade Show 10:30 AM 11:00 AM 11:40 AM Canopy Management and Fruit Quality Creating Canopy Exposure Maps Using New Metrics for Point Quadrant Analysis James Meyers, Dept. of Horticultural Sciences, NYS Ag Experiment Station, Geneva NY Influence of Canopy Management On Fruit and Wine Quality Dr. Justine Vanden Heuvel, Dept. of Horticultural Sciences, NYS Agricultural Experiment Station, Geneva NY Pre-Harvest Fruit Quality Issues from a Winemaking Perspective - Chris Gerling, Dept. of Food Science and Technology, NYS Agricultural Experiment Station, Geneva NY 12:00 PM LUNCH - Please visit the Trade Show 1:30 PM 1:50 PM 2:10 PM Grower Innovations Hilling and Dehilling Implement for Grape Harvester - John Wagner, Wagner Vineyards Basics of Biodiesel and Small Farm Production - Jonathan Hunt, Hunt Country Vineyards Small-Scale Solar Energy Systems for New York Jamie Hawk, Sustainable Viticulture Coordinator, Cornell Cooperative Extension, Penn Yan NY Wine & Grape Education & Extension Update on Cornell s Viticulture & Enology Undergraduate Program - Dr. Ian Merwin, Dept. of Horticulture, Cornell University, Ithaca NY Finger Lakes Community College s New Viticulture & Enology Curriculum - Nancy Purdy, Associate Vice President of Academic Initiatives, FLCC, Canandaigua NY Cornell s New Enologist, Dr. Anna Katherine Mansfield - Dr. Anna Katherine Mansfield, Dept. of Food Science and Technology, NYS Agricultural Experiment Station, Geneva NY 2:30 PM BREAK - Please visit the Trade Show 3:00 PM 3:30 PM 4:00 PM IPM Session #2 Weather Information Available on the NEWA Network Dr. Juliet Carroll, NYS IPM Program, NYS Ag Experiment Station, Geneva NY Using Weather Information to Make Better Pest Management Decisions - Tim Weigle, NYS IPM Program, Fredonia Vineyard Lab, Fredonia NY Disease Management Update for 2009 - Dr. Wayne Wilcox, Dept. of Plant Pathology, NYS Ag Experiment Station, Geneva NY 4:30 PM END OF PROGRAM Rootstocks Influence of Rootstocks on Viticultural Characteristics - Dr. R. Keith Striegler, Institute for Continental Climate Viticulture and Enology, University of Missouri, Columbia MO (3:45 PM) Do Roostocks and Soil Conditions Impact Wine Quality? - Dr. Terry Bates, Dept. of Horticultural Sciences (NYSAES), Fredonia Vineyard Laboratory, Fredonia NY (includes tasting) 5
59 th Annual Finger Lakes Grape Growers Convention - March 6-7, 2009 Registration Form Name/Organization/Farm/Affiliation: Address City State Zip Phone: Fax: Email: Are you enrolled in the Finger Lakes Grape Program? YES NO Finger Lakes Grape Program Enrollees Registration Fees Non-Enrollees Both Days One Day First Person $95 $60 Each Additional Person $75 $50 Both Days One Day First Person $125 $75 Each Additional Person $125 $75 Please add $10 to your fee if you wish to register for the Rootstocks session on Saturday, March 7, which includes a tasting of experimental wines. This session is limited to the first 40 people to sign up. Name and Pesticide Cert. # March 6 Attendance March 7 Attendance Wine Tasting Recertification Credits Required? Registration Fee Total $ $ $ $ $ $ $ $ $ $ All cancellations must be made by contacting CCE of Yates County prior to February 20 th to receive a refund. Please add a $25.00 late fee for reservations made after February 23 rd. SUBTOTAL $ LATE FEE $ TOTAL $ Please mail check and completed form to: Finger Lakes Grape Program, 417 Liberty St., Penn Yan, NY 14527
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UPCOMING EVENTS Sustainable Management of Winery Water March 3, 2008 8:00 AM to 1:00 PM Jordan Hall Auditorium, NYS Ag Experiment Station and CCE of Suffolk County, Riverhead (Polycom) Visit http://www.nysaes.cornell.edu/hp/events/ for further information and registration. Lake Erie Regional Grape Growers Conference March 18-19, 2009 SUNY-Fredonia, Fredonia NY Contact Linda Aures at laures@netsync.net for program and registration information. New York Wine Industry Workshop April 1-3, 2009 Clarion University Hotel & Conference Center, Ithaca NY Contact Nancy Long at NPL1@cornell.edu for further information. Introduction to Vineyard & Winery Establishment April 8, 2009 8:30 AM - 4:30 PM Bisgrove Hall, Niagara University Contact Linda Aures at laures@netsync.net for program and registration information. The information, including any advice or recommendations, contained herein is based upon the research and experience of Cornell Cooperative Extension personnel. While this information constitutes the best judgement/opinion of such personnel at the time issued, neither Cornell Cooperative Extension nor any representative thereof makes any representation or warrantee, express or implied, of any particular result or application of such information, or re-garding any product. Users of any product are encouraged to read and follow product-labeling instructions and check with the manu-facturer or supplier for updated information. Nothing contained in this information should be interpreted as an endorsement expressed or implied of any particular product. Newsletter No. 1 January 23, 2009 FINGER LAKES VINEYARD NOTES is published by Cornell Cooperative Extension Finger Lakes Grape Program Ontario, Schuyler, Seneca, Steuben, and Yates Counties County Office Building 417 Liberty Street Penn Yan, NY 14527 Comments may be directed to Hans Walter-Peterson Viticulture Extension Educator Finger Lakes Grape Program 315-536-5134 hcw5@cornell.edu Cornell Cooperative Extension Finger Lakes Grape Program 417 Liberty Street Penn Yan, NY 14527 Helping You Put Knowledge to Work Cornell Cooperative Extension provides equal program and employment opportunities. NYS College of Agriculture and Life Sciences, NYS College of Human Ecology, and NYS College of Veterinary Medicine at Cornell University, Cooperative Extension associations, county governing bodies, and U.S. Department of Agriculture, cooperating.