PLAN YOUR VISIT 16-18 JUNE 2015 THE SWEDISH EXHIBITION & CONGRESS CENTRE, GOTHENBURG WWW.WORLDOFCOFFEE-NORDIC.COM
WORLD OF COFFEE 2015 BIGGER AND BETTER THAN EVER World of Coffee is Europe s greatest coffee gathering and one of the world s pre-eminent coffee events, bringing thousands of coffee professionals and enthusiasts together over three days for a celebration of speciality coffee. The event is owned and organised by the Speciality Coffee Association of Europe (SCAE), the membership association for the speciality coffee industry that represents the interests of 3,000 members around the world. 2015 s Nordic World of Coffee event promises to be the greatest show in the event s 15-year history, bringing over 5,000 visitors to Gothenburg for the three-day exhibition. The city of Gothenburg is excited to welcome the speciality coffee community to this most picturesque city, in the heart of the Nordic region.
WHAT S ON Top Highlights * Over 250 business professionals and exhibitors showcasing their latest product and service offerings from around the world of coffee as we look to the next industry trends * Re:co Symposium will play host to 300 delegates who will hear from several of the industry s leading experts on topics ranging across the spectrum of the speciality coffee business * World leading seminars, workshops and cuppings will be taking place throughout the show to help enhance your coffee education following last year s huge success * Roasting, Brewers Cup, Coffee in Good Spirits, Latte Art and Cup Tasters make up our 5 World Championships taking place across three full days of non-stop entertainment * We will be celebrating the life and work of speciality coffee s most highly valued individuals as we present the SCAE Excellence Awards, as well as the New Product of the Show Awards and the SCAE Photography Awards * This year s social calendar sees the inclusion of our Midsummer s festival as well as our ever-popular Welcome Reception and party that will take in some of the sights of Gothenburg * The New Trends Zone will highlight some of the pioneering work taking place within speciality coffee, enabling you to get a first glimpse of the future of coffee * The Nordic Market will bring a taste of the local cuisine to the event as many local traders will be showcasing their food and drink throughout the event
WHY GOTHENBURG? Midsummer Nights Dream In 2015, SCAE will bring the speciality coffee industry s best suppliers and operators directly to the doorstep of the planet s most prolific coffee drinkers. No other people in the world drink more coffee per capita than the denizens of Finland, Sweden and Norway and, with such a widespread passion for coffee, it is little wonder that the Nordic industry has established itself as a leading trendsetter in global coffee culture. With its central location at the heart of the region, Gothenburg is the perfect host city for the Nordic World of Coffee, bringing discerning coffee lovers from across Scandinavia and around the world together for a three-day celebration of coffee during Midsummer Week. Their thirst for coffee trends and desire to learn about the latest innovations in coffee make them the ideal audience for Europe s biggest coffee event. As SCAE s largest ever exhibition, World of Coffee 2015 is one midsummer party not to be missed.
WHAT TO SEE IN GOTHENBURG 5 Places to See in Gothenburg As chosen by Goteborg Tourist Board: 1. Have fun at Liseberg head-spinning rides, carousels and concerts are an essential part of summer in Gothenburg 2. Coffee in Haga this charming quarter has a wonderful selection of cafes and small shops. You might like to try a giant cinnamon bun on Haga Nygata 3. Take a waterside city tour this classic tour with a Paddan canal boat winds around the moat and canals of the city 4. Buy shrimps at Feskekorka the Fish Church is the fish market hall completed in 1874 to a design by the city architect, Viktor von Gegerfeldt. And yes, it does actually look like a church 5. Sample some local cuisine visit one of Gothenburg s restaurants. Seafood is a real speciality here Get more suggestions at www.goteborg.com
WHERE TO STAY This year, we have teamed up with MCI Dublin to secure a preferential tariff for World of Coffee visitors. Our central location at the Swedish Conference and Exhibition Centre makes Gothia Towers the preferred choice for accommodation but there are a variety of 3 and 4 star hotels available through the website at www.worldofcoffee-nordic.com/accommodation
REGISTER TODAY! REGISTRATION FOR WORLD OF COFFEE 2015 IS NOW OPEN WITH SCAE MEMBERS RECEIVING FREE ENTRY IF YOU REGISTER BEFORE 30 APRIL 2015. VISIT WORLDOFCOFFEE-NORDIC.COM NOW AND BOOK YOUR PLACE TODAY.
SEE YOU SOON 16-18 JUNE 2015 THE SWEDISH EXHIBITION & CONGRESS CENTRE, GOTHENBURG WWW.WORLDOFCOFFEE-NORDIC.COM