THE FUTURE OF healthy SNACKING IS HERE Introducing SunLife Superfoods. healthy. convenient. long lasting
INDEX Freeze dried Apple p. 4 Freeze dried Banana p. 4 Freeze dried Mango p. 5 Freeze dried Strawberries p. 5 Our Innovative Technology p. 6 The Freeze drying process p. 7 Serving Suggestions p. 8 Shelf Life + Storage p. 9 Features, Benefits + Trends p. 10 Contact p. 11 the way nature intended. So we perfected the freeze drying process to capture fruit in its purest form. You can tell the difference from the first bite and the results are irrefruitable! l snack thy s fo r kids a p. 3 He About SunLife Superfoods At SunLife Superfoods we believe fruit should be enjoyed Freeze Dried index sunlifesuperfoods.com.au We are social!
QUALITY FRUITS SOURCED ONLY FROM AUSTRALIAN FARMERS Kickstart your day with a satisfying healthy Australian Straight Up fruit snack that tastes great and is even better for you. Healthy snacks for kids lunch boxes Healthy snacks for kids - no added sugar, no preservatives, no added colours, chemicals or flavours, just 100% fruit. It simply dosen t get better than this. Ideal for healthy lunchbox snacks for the whole family. Freeze dried natural fruit Delicious, nutritious snacks manufactured using our patented, ecofriendly, energy efficient, high tech freeze drying processes. Our promise is to produce a product of integrity guaranteeing the fruit s taste, texture, crunch and nutritional value. Convenient natural snacks, your health made easy With exponential growth in demand for healthy and functional foods, SunLife Superfoods scrumptious Straight Up snacks provide convenient, easy snack packs with 100% natural fruit. Nutritious, sweet, smooth and tangy treats for children and adults who want to be healthy, the Australian way! Nibbling doesn t have to be naugthy! energise, revitalise, recharge 3
APPLE straight up BANANA straight up Bite size delicious Australian apple slices, freeze dried to safeguard the flavour and nutrients, with increased fibre content. 100% convenience, 100% fruit, 100% natural 100% Aussie fruit contains natural Vitamin A, C, Calcium and Iron. 4.0% fibre NO PRESERVATIVES, ADDITIVES OR CHEMICALS ALLERGEN FRIENDLY FREE FROM peanuts, tree nuts, milk, fish, crustacea, soybean, egg, sulphur, cereals or sesame seeds GLUTEN FREE LOW GI FRUIT no added SUGAR Our StraightUp Freeze dried Apple are the perfect snacks for kids lunchboxes, adults on the run or that 3pm sweet treat. Crunchy apple! Individual Packet Barcode 9351011000024 Select Australian bananas are sliced into bite size pieces and freeze dried for your convenience. Delivering colour, flavour, texture and nutrition of raw banana, and with increased fibre. This 100% natural fruit treat is 100% convenient! Individual Packet Barcode 100% Aussie fruit contains natural Vitamin A, C, Calcium and Iron. 10.9% fibre 9351011000048 NO PRESERVATIVES, ADDITIVES OR CHEMICALS ALLERGEN FRIENDLY FREE FROM peanuts, tree nuts, milk, fish, crustacea, soybean, egg, sulphur, cereals or sesame seeds GLUTEN FREE LOW GI FRUIT no added SUGAR Our StraightUp Freeze dried Banana are the perfect snacks for kids lunchboxes, adults on the run or that 3pm sweet treat. Crunchy and delicious! Product Code SUA Product Code SUB Carton Code 935101100102-1 Carton Code 935101100104-5 15 gram 15 gram Dimensions 110W x 155H x 52 mm gusset Dimensions 110w x 155h x 52 mm gusset Number In Carton 10 Number In Carton 10 Carton Dimensions 352L x 128W x 175H mm Display ready carton Carton Dimensions 352L x 128W x 175H mm Display ready carton Shelf Life 24 months (see p. 9) Shelf Life 24 months (see p. 9) 4
MANGO straight up STRAWBERRY straight up Freeze dried to perfection! Bite size Australian mango pieces full of texture and nutrition and with a gorgeous honeycomb style crunch! 100% convenience, 100% flavour, 100% natural 100% Aussie fruit NO PRESERVATIVES, ADDITIVES OR CHEMICALS GLUTEN FREE Quality sweet Australian strawberries, freeze dried into delicious bite sized treats that are favourites for breakfast, smoothies and desserts. 100% convenience, 100% fruit, 100% natural 100% Aussie fruit NO PRESERVATIVES, ADDITIVES OR CHEMICALS GLUTEN FREE contains natural Vitamin A, C, Calcium and Iron. 6.5% fibre ALLERGEN FRIENDLY FREE FROM peanuts, tree nuts, milk, fish, crustacea, soybean, egg, sulphur, cereals or sesame seeds LOW GI FRUIT no added SUGAR contains natural Vitamin A, C, Calcium and Iron. 11.2% fibre ALLERGEN FRIENDLY FREE FROM peanuts, tree nuts, milk, fish, crustacea, soybean, egg, sulphur, cereals or sesame seeds LOW GI FRUIT no added SUGAR Our StraightUp Freeze dried mango are perfect snacks for kids lunchboxes, adults on the run or that 3pm sweet treat. Crunch you can t beat! Individual Packet Barcode 9351011000031 Our StraightUp Freeze dried strawberry are perfect snacks for kids lunchboxes, adults on the run or that 3pm sweet treat. Bursting with flavour! Individual Packet Barcode 9351011000017 Product Code SUM Product Code SUS Carton Code 935101100103-8 Carton Code 935101100101-4 15 gram 10 gram Dimensions 110W x 155H x 52 mm gusset Dimensions 110W x 155H x 52 mm gusset Number In Carton 10 Number In Carton 10 Carton Dimensions 352L x 128W x 175H mm Display ready carton Carton Dimensions 352L x 128W x 175H mm Display ready carton Shelf Life 24 months (see p. 9) Shelf Life 24 months (see p. 9) 5
OUR INNOVATIVE TECHNOLOGY SunLife Superfoods is the production arm of Freeze Dry Industries, a state of the art manufacturing facility exclusively using the latest technology Australian made freeze dryers. Freeze drying of fresh fruits and vegetables adds enormous value in terms of long shelf life, light weight and protected nutrition. OUR PROCESS IS 100% NATURAL! NO ADDED SUGAR, FLAVOUR, COLOUR, PRESERVATIVES OR CHEMICALS! Our factory in Yandina, Queensland offers innovative manufacturing facilities including a showroom for displaying our products, equipment and unique technologies. Eco friendly, low energy freeze drying of fresh fruits and vegetables adds long shelf life, light weight and protected nutrition to otherwise perishable foods - Michael Buckley, Ceo & Founder 6
FREEZE DRYING PROCESS PRODUCT INTEGRITY The unique computer controlled Low Temperature Freeze Drying technology used ensures that each products integrity, size, shape, colour, taste, texture and nutrition is retained. All SunLife Superfoods StraightUp healthy snacks are made using this world class, patented Australian technology. High temperature processes are the known enemy of fresh foods. To maintain and maximise the nutrients and vital elements of the raw material, great care must be taken to protect the natural values and cellular structures. ECO FRIENDLY LOW CARBON FOOTPRINT Our unique machines have sensors and data monitors that record, manage and control energy and pressure inputs. This means that we can save up to 80% of the power requirements of similar 1 tonne capacity machines. The dashboard display shows us the real time energy usage and Critial Control Points (CCP) statistics for constant comparisons and technology enhancements. MARKET APPEAL Our product integrity and processing methods appeal enormously to the rapidly growing health conscious, superfood and organic markets both domestically and internationally. OUR GUARANTEE - ONLY FRUITS OF AUSTRALIA SunLife Superfoods use only Australian fruits, 100% of the time. We can trace every piece of fruit right back to its source. Our commitment is to support Australian growers and Australian innovation. Our philosophy is to reduce waste and add value to otherwise perishable foods. This drives our research and innovation processes. We can transform any agricultural produce into stable long-shelf-life products, adding extensively to their value. As well as the state of the art manufacturing facility in Yandina our vision is to have the capability to transport our mobile plant and equipment into remote or energy challenged areas to capture perishable fruit and vegetables. Together we can utilise this innovation to reduce wastage of farm produce, add value and deliver nutritious food to people all around the world. - Michael Buckley, CEO & Founder of Freeze Dry Industries Pty Ltd and SunLife Superfoods. 7
SERVING SUGGESTIONS Breakfast with StraightUp strawberries Healthy Snacks for kids The freeze dried products from SunLife Superfoods add enourmous value to any breakfast table. A DELICIOUS addition that does not compromise the natural values of fruits and with the timesaving benefit of never having to worry about fresh fruit going bad and throwing it away! Snacks and baked goods All parents know the struggle of making fruits and veggies fresh and appealing for their kids. With freeze dried snacks in convenient portion sized bags, healthy snacking at school has never been easier. No more wasted time preparing snacks, just add a StraightUp healthy convenient option and your kids will have delicious fun! Yoghurt and smoothies For all parents and those interested in health, SunLife Superfoods are great for any homemade müesli bars or baked goods. You can put these in the lunchbox or have as a personal afternoon snack, anytime. A great way of getting delicious nutrition without worrying about additives, preservatives or chemicals! Tired of the plain, boring yoghurt or sour smoothies? Try jazzing up your breakfast routine with some StraightUp freeze dried delights. Use them whole or crunch them up and add into your morning. Go through the day knowing you ve had a healthy and nutritious start! 8
SHELF LIFE AND STORAGE SHELF LIFE Our freeze dried products have been scientifically tested and evaluated for their microbial and original values at between 2-3 years. Store up to 2 years by following our storage criteria. STORAGE Store at a temperature of below 24 C. Store in a cool environment away from direct sunlight. Do not refrigerate. Once opened consume immediately. Shelf life will be reduced if exposed to higher temperatures. BEST BEFORE CODE Please see the best before date applied on back of the pack. healthy convenient long lasting 9
FEATURES AND BENEFITS FEATURE BENEFIT UNIQUE SELL 100% Australian fruit Provence, traceability Trusted food sources, safe No added sugar Healthy snacks for kids and 100% natural preservatives, colours adults, low GI. Pure and or flavours, just Straight Up fruit natural nutrition Healthy convenience Healthy nutritious snacks Easy storage and long shelf life whilst on the go! anytime, anywhere Increased fibre through freeze drying process Low GI fruits (all under 55 on Glycaemic Index) 100% Australian owned and and operated Assist digestion and bowel health Assist to maintain stable blood glucose levels All experts and business undertaken in Australia. No off shore manufacturing or ownership Increased fibre aiding healthy digestion, providing natural and healthy fibre options High demand for low GI foods as consumer awareness rises regarding GI food values and their impact on weight and obesity Provenance, trust, supporting Australian farming and business Sustainable agriculture for AUS Strict food regulatory and Safe food manufacturing Food Safety Standards manufacturing standards leads practices that rival any world to trust in Australian products wide Allergen friendly Limited raw ingredient and bi- product wastage Sustainable and eco friendly practices. Higher returns for growers Ecological responsibility Suitable for some allergy sufferers Allergen friendly No animal products or additives Increasing global demand for Vegetarian and vegan friendly used therefore suitable for those vegetarian, vegan and meat following strict diets alternatives Specialised freeze drying technology maintains nutritional content of food Patented freeze drying technology uses 80% less energy than other similar technlogies Provides nutritious, long lasting snacks Eco-friendly, small carbon footprint Light weight, long shelf life, maintains product integrity Environmentally and socially responsible TREND Healthy convenient snacks Healthy snacks for kids Growth in demand for health foods Growth in demand for better for you foods Increasing demand for convenience foods/snacks Interest in provenance/traceability/ food safety Increasing vegetarian, vegan and allergen free markets Portion control Demand for foods containing antioxidants Growth in raw food market Increase in demand for less than perfect fruit and vegetables Younger consumers interested in global food sustainability not just nutrition GLOBAL FOOD TRENDS DRIVER Demand for healthier snacks for children and adults. eat on the run. Long lasting and healthy snack Demand for healthier alternatives for children, particularly in school canteens Rise in obesity and related illnesses has consumers looking for nutritious food options as opposed to medicines The shift toward healthier choices by consumers demanding healthier convenient choices Fast paced life requires eating on the run but consumers are demanding healthier convenient choices Emotional investment in food with provenance being important, being able to trace the food back to the farm it was grown in as well as food safety Increasing consumers wanting raw foods, allergen free foods and meat alternatives Weight conscious consumers accepting portion size as a weight management tool Aging population looking for anti-aging nutritional foods Sustainable food supporters are eating more raw fruits and vegetables to support reduction of global energy for meat production Eco friendly consumers recognise that second are still nutritionally sound and often less expensive A holistic approach to food, not just the nutrition but how it is grown, where it is grown and the effect on the planet Growth in healthy, socially and environmentally responsible eating Consumers tend to be emotionally invested in their food 10
CONTACT 64 Industrial Place Yandina, QLD, 4561 +61 402 209 461 orders@sunlifesuperfoods.com.au sunlifesuperfoods.com.au l! We ocia s e r a index 11
The Future of Food sunlifesuperfoods.com.au