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2017 Draft Agenda 1:00PM 4:00PM Sunday, March 12, 2017 Monday, March 13, 2017 1:00PM 4:00PM 3:30PM 5:30PM Program Kicks Off Uptown Theatre Downtown Napa 1350 3rd St, Napa, CA Cocktail Reception in Lobby 5:30PM 5:45PM Opening Remarks 5:45PM 6:30PM 30 Years and Counting Maggie Hernandez President & CEO, House of Krug 6:30PM 7:00PM Q&A w/maggie 1

9:00PM 7:00PM 11:00PM Dinner on Own Enjoy Special Offers and Advance Reservations to Participating Downtown Napa Restaurants Chocolate BAR an Evening of Cordials, Chocolate & Connections After-Hours Party Vineyard Terrace 7:00AM 7:30AM 9:15AM 9:30AM 10:15AM 8:30AM 9:15AM 9:30AM 10:15AM 11:00AM Tuesday, March 14, 2017 Continental Breakfast Coffee & Connections Networking Opportunities to be Facilitated at Breakfast Welcome and Introduction Location: March - Women s History Month Opening Remarks Molly Murphy MacGregor Founder, National Women s History Project, Santa Rosa, CA Jeffrey Tobias Halter Why Women? The Leadership Imperative to Advancing Women and Engaging Men Author & President, YWomen, Strategic Consulting Company, Gender Strategist Brandy Rand Vice President, U.S. Marketing & Business Development, The IWSR 11:00AM BREAK 12:15PM 12:15PM Susana Balbo Susana Balbo Wines, Argentina Networking Lunch 1:00PM Copperfield s Bookstore Book Signing AFTERNOON BREAKOUT SESSIONS 1:15min. interactive sessions 2

2:45PM Breakout Session #1 Gracious & Ruthless: Surprising Strategies for Business Success Hosted by Susan Sokol Blosser Co-Founder, Sokol Blosser Winery in Dundee, OR Author, Gracious & Ruthless & At Home in the Vineyard: Cultivating a Winery, An Industry and a Life 2:45PM Breakout Session#2 International Women of the Vine A Global Perspective Of Leaders In The Alcohol Beverage Industry And Trends Worldwide Marilisa Allegrini, Chief Executive Officer, Allegrini Estates, Italy 2:45PM Breakout Session#3 Find Your Voice, Speak Up: Lead With Confidence And Courage Hosted by Marlene Gordon General Counsel, North America, Bacardi U.S.A., Inc. 2:45PM Breakout Session#4 Time And Conflict Management Workshop Hosted by Maggie Henriquez President & CEO, House of Krug 2:45PM Breakout Session#5 The Luxury Strategy - Marketing High End Wine and Spirits Gwen Chappell, Director, Strategic Sourcing, MGM Resorts International 2:45PM Breakout Session#6 Successful Brand Management: Learn Tips And Tricks From Notable Industry Alcohol Beverage Industry Leaders Jan Barnes, Vice President Group Brand Director, Ste. Michelle Wine Estates 2:45PM BREAK 4:00PM Harnessing The Power Of Millennial Women: How To Create A Plan That Motivates Them In The Alcohol Beverage Industry Speaker: TBA 4:00PM 6:30PM The Golden Age of Cocktails Reception Vineyard Terrace 5:00PM 6:00PM Yoga Mantras & Mimosas Vineyard Deck 3

7:00PM Dinner on Own or purchase ticket to Winemaker Dinners in Napa (Wineries/Menus/Pricing: TBA) 7:30AM 9:45AM 10:30AM 1 9:45AM 10:30AM 1 Wednesday, March 15, 2017 Continental Breakfast Coffee & Connections Networking Opportunities to be Facilitated at Breakfast Welcome to Day Two Founder & President, Women of the Vine How To Become An Overnight Success In Just 10 Years Spirited Women: Taking Lead Moderator: Susan Kostrzewa, Executive Editor, Wine Enthusiast Magazine Annette Alvarez-Peters, Asst. GMM, Beverage Alcohol, AIWS, CWE, Costco Wholesale Gina Gallo, Senior Director of Winemaking, E. & J. Gallo Winery Madeline Triffon, Master Sommelier Stephanie J. Macleod, Master Blender, Dewar's Dr. Maki Mandela Proprietor, House of Mandela Wines, & Women of the Vine Advisory Board Members Closing remarks Networking Lunch AFTERNOON BREAKOUT SESSIONS 1:15min. interactive sessions Breakout #1 Women in Wholesale Hosted by Wine & Spirits Wholesalers of America TBA How to enter this channel What are some of the career paths On Premise/ Off Premise sales - what are your customers' hot buttons, needs, pet peeves, expectations 4

5:00PM Breakout #2 Scrappy, Lean and Driven: Fearless Founders Workshop Hosted by Madeline Puckette Cofounder, Wine Expert and New York Time Bestselling Author, Wine Folly Breakout Session #3 Mentorship Programs: Best Practices & Why it is Good for the Bottom Line Moderator: Kim Weed, Manager of Compliance and Organizational Development and Career Coach, Ste. Michelle Wine Estates TBA Breakout #4 Live Music and Wine Pairing Hosted by Five Senses Tastings Kala Maxym, Founder and CEO and Dr. Liz Thach, MW, Professor of Management and Wine Business, Sonoma State University Location The Meritage Wine Cave Breakout #5 Trends in Winemaking Around the World: Winemakers And Viticulturists Best Practices & The Future Of Wine K.D. Organ, Assistant Winemaker, Chateau Ste. Michelle, Winemaker, Anew Wines Jennifer Jo Wiseman, VP of Consumer Products and Insights, E. & J. Gallo Winery Farewell Reception Fountain Courtyard 5