2018 www.bestway.co.uk www.batleys.co.uk
MARKET INSIGHT Hot Snacks over index in UK Impulse, making it 3 times more important to the convenience shopper (Nielsen Apr 2018) The Instant Hot Snacks market is worth over 246m, and growing 11.6% YOY (Nielsen Apr 2018) Healthy Beans is the top performing segment in the category, growing +18% YOY (AC Nielsen, 52 WE 16th June 2018, Total Coverage and Impulse) Canned Fish is the largest sub-category in Canned Goods in terms of value, accounting for 22.6% of the total spend in the category. This puts it ahead of Beans (14.9%) and Soup (14.1%) (Kantar, 52 w/e 17.06.18) Ambient Soup is highly seasonal, with sales increasing by +4% for every 1 degree drop in temperature (AC Nielsen, 52 WE 16th June 2018, Impulse/Kantar WPO, 52 WE 17th June 2018/ Kantar Consumption, February 2017) Canned Fish is front of mind for shoppers looking for positive nutrition, protein and convenience 3 current major food trends (Blue Cube Consumer Research October 2016)
MARKET INSIGHT Have Must Stock lines at eye level and brand block. Avoid single facings to make the fixture less cluttered, more visible and improve availability Drive growth in sales by offering healthy options that cater to shoppers demands 42% of Soup is eaten with Bread. Promote together to drive sales Maximise occasions - As Canned Fish is recognised for its versatility, it s a good idea to use off shelf display to drive impulse sales on promotions. Shoppers eat Canned Fish all year round in sandwiches, salads and pasta bakes - giving plenty of opportunities to maximise sales Visibility is a key driver of Pot Snack sales, to maximise pick up and impulse purchases, maintain on shelf presence in highly visible locations Make Canned Fish impossible to miss - Locate the Canned Fish fixture in the centre of the store, close to high footfall areas. There are 28.7 billion everyday savoury meal occasions in the UK every year, so there is a big opportunity to increase Canned Fish sales through locating with Ambient Grocery categories in store
MUST STOCK LINES These are the Must Stock lines which shoppers expect to see in a convenience store. By stocking these lines, you will be meeting your shoppers needs and therefore they will visit your store again. Ambient convenience meals Ambient desserts & puddings Ambient meat & fish 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 ambient fruit ambient milk soup canned vegetables 16 17 18 19 20 21 22 23 24 25 26 27 dried pasta, packet noodles & rice 28 29 30 31 32 33 34 35 36
MUST STOCK LINES 1 heinz baked beans pm 89p 415g SKU Code: 443567 5 ambrosia creamed rice pm 1 SKU Code: 289098 2 heinz beans & sausages PM 1.25 415g SKU Code: 680420 6 ambrosia custard PM 1 SKU Code: 289076 heinz spaghetti pm 89p 3 7 SKU Code: 443291 best-one chocolate sponge pudding PM 1.39 290g SKU Code: 332887 best-one baked beans pm 50p 4 8 SKU Code: 327448 princes hot dogs SKU Code: Bestway 642455 Batleys 495851
MUST STOCK LINES 9 best-one hot dogs pm 79p SKU Code: 338395 13 princes tuna steaks in sunflower oil 185g SKU Code: 674843 10 fray bentos steak & Kidney Pie PM 1.99 425g SKU Code: 134157 14 best-one tuna chunks pm 1.19 160g SKU Code: 319028 best-one corned beef 11 PM 1.99 15 SKU Code: 315916 best-one pink salmon pm 1.99 213g SKU Code: 410442 john west mackerell fillets in oil 12 125g 16 SKU Code: 302419 del monte fruit cocktail pm 1.09 415g SKU Code: 359166
MUST STOCK LINES 17 del monte pineapple slices pm 1.09 435g SKU Code: 359122 21 heinz tomato soup pm 1.09 SKU Code: 443301 18 princes peach slices pm 1.09 410g SKU Code: 346047 22 heinz chicken soup pm 1.09 SKU Code: 443367 19 carnation evaporated milk pm 1.09 410g SKU Code: 373388 23 heinz vegetable soup pm 1.09 SKU Code: 443334 carnation condensed milk 20 PM 1.99 397g 24 SKU Code: 373377 green giant niblets original pm 99p 340g SKU Code: 963143
MUST STOCK LINES 25 best-one sweetcorn pm 69p 340g SKU Code: 307364 28 best-one spaghetti pm 89p 500g SKU Code: 330758 26 batchelors bigga marrowfat peas 300g SKU Code: 974792 29 best-one fusilli pasta pm 99p 500g SKU Code: 330814 27 best-one chopped tomatoes Pm 49p SKU Code: 315985 30 best-one penne pasta pm 99p 500g SKU Code: 330803
MUST STOCK LINES 31 uncle bens long grain rice PM 1.50 250g SKU Code: 197995 34 pot pasta carbonara pm 1.39 65g SKU Code: 349617 32 POT Noodle Chicken & Mushroom PM 1.19 Pot SKU Code: 332732 35 batchelors super noodles chicken pm 1 100g SKU Code: 381297 33 POT Noodle beef & tomato PM 1.19 Pot SKU Code: 332754 36 batchelors pasta & sauce Cheese & Broccoli pm 1 110g SKU Code: 376658
1m x 6 PLANOGRAM 1 2 1 SKUs 1 BESTWAY BATLEYS 317934 317934 BATCHELORS CUP A SOUP CHICKEN & VEGETABLE PM PKT 317923 317923 BATCHELORS CUP A SOUP CREAM VEGETABLE PM PKT 143053 143053 BATCHELORS CUP A SOUP MINESTRONE PM PKT 44283 44283 BATCHELORS CUP A SOUP CHICKEN PM PKT 44272 44272 BATCHELORS CUP A SOUP TOMATO PM PKT 404038 404038 BATCHELORS CUP A SOUP TOMATO GO POT 33G 404040 404040 BATCHELORS CUP A SOUP CHICKEN GO POT 33G 784320 414242 KNORR CHICKEN NOODLE SOUP 1.5PT 443556 443556 HEINZ BIG SOUP BEEF & VEGETABLE PM 400G 443545 443545 HEINZ BIG SOUP CHICKEN & VEGETABLE PM 400G 3 4 5 2 SKUs 2 BESTWAY BATLEYS 165690 165690 HEINZ SOUP CHICKEN PM 400G 443334 443334 HEINZ SOUP VEGETABLE PM 400G 443301 443301 HEINZ SOUP TOMATO PM 400G 443312 443312 HEINZ SOUP MUSHROOM PM 400G 443323 443323 HEINZ SOUP LENTIL PM 400G 291877 291877 BAXTERS CHICKEN BROTH PM 400G 291965 291965 BAXTERS MINESTRONE PM 400G 6
1m x 6 PLANOGRAM 1 2 3 SKUs 3 BESTWAY BATLEYS 411627 411627 BEST-ONE POTATOES PM 75P 540G 327283 327283 BEST-ONE POTATOES PM 55P 300G 411638 411638 BEST-ONE MIXED VEG PM 55P 300G 326952 326952 BEST-ONE SLICE CARROTS PM 55P 300G 327261 327261 BEST-ONE WHOLE CARROTS PM 55P 300G 413278 413278 BEST-ONE MARROWFAT PEAS PM 45P 300G 413291 413291 BEST-ONE PROCESSED PEAS PM 45P 300G 413280 413280 BEST-ONE MUSHY PEAS PM 45P 300G 413267 413267 BEST-ONE GARDEN PEAS PM 55P 300G 418055 418055 BEST-ONE CHICK PEAS PM 49P 400G 327294 327294 BEST-ONE CUT GREEN BEANS PM 59P 400G 418044 418044 BEST-ONE RED KIDNEY BEANS PM 59P 400G 3 4 5 4 SKUs 4 BESTWAY BATLEYS 307364 307364 BEST-ONE SWEETCORN PM 69P 340G 963143 963143 GREEN GIANT NIBLETS ORIGINAL PM 340G 368827 368827 GREEN GIANT CORN PM 2 FOR PM 198G 342735 342735 BEST-ONE SLICED MUSHROOMS PM 1.15 290G 342724 342724 BEST-ONE BUTTON MUSHROOMS 1.39 290G 315895 315895 BEST-ONE CHOPPED TOMATOES PM 49P 400G 811857 542480 NAPOLINA CHOPPED TOMATOES 400G 315905 315905 BEST-ONE PLUM TOMATOES PM 49P 400G 315884 315884 BEST-ONE CHERRY TOMATOES PM 89P 400G 6
1m x 6 PLANOGRAM 1 2 5 SKUs 5 BESTWAY BATLEYS 443567 443567 HEINZ BAKED BEANZ PM 415G 327448 327448 BEST-ONE BAKED BEANS PM 50P 400G 680420 680420 HEINZ BEANZ & SAUSAGE 2 FOR PM 415G 330725 330725 BEST-ONE BEANS & SAUSAGE PM 89P 410G 351497 351497 BEST-ONE ALLDAY BREAKFAST PM 1.39 400G 680453 680453 HEINZ RAVIOLI 2 FOR PM 400G 327172 327172 BEST-ONE RAVIOLI PM 69P 400G 3 4 5 6 SKUs 6 BESTWAY BATLEYS 443501 443501 HEINZ BAKED BEANZ PM 4PK 415G 443534 443534 HEINZ BAKED BEANS PM 200G 443291 443291 HEINZ SPAGHETTI PM 400G 419275 419275 BEST-ONE SPAGHETTI PM 49P 400G 443280 443280 HEINZ SPAGHETTI HOOPS PM 400G 680442 680442 HEINZ SPAGHETTI BOLOGNESE 2 FOR PM 400G 680431 680431 HEINZ MACARONI CHEESE 2 FOR PM 400G 6
For more information including planograms and advice on other key ranges, go to www.bestway.co.uk/categoryadvice or call 01738 646666 quoting OCTOBER RANGE