WHOLESOME AND WHOLEHEARTED
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FED BY ENTHUSIASM FOR FOOD AND EVERY OTHER FACET TOO Our sole focus is food it s provenance, preparation and provision. With origins going back to 1990, and with some 2,500 food fanatics in the team, we currently support more than 150 customers in the UK, serving up everything from great coffee, soups, sandwiches and British classics, all the way to superfood salads and fine dining. We create signature solutions: one-of-a-kind eateries, imaginatively matched to the needs of our customers by mixing elements of people, place and plate to forge the optimum food offer for each customer. Autograph means a place where fresh, seasonal and imaginative food is married to warm, enthusiastic and authentic hospitality, underwritten by principled provenance, local sourcing and genuine sustainability. Wholesome and wholehearted, we tailor every element of every eaterie to best serve the people we cater for. We start with great, seek out better and constantly push to make every facet of delivery the very best it can be. 3
MAKING HEALTHY CHOICES It is important to us that, within our wider remit to help nourish people by serving and feeding them well, we encourage customers to enjoy a healthier lifestyle. Food can affect how people feel, how they cope, their energy levels during the day and how they sleep at night. So what they eat really does matter. That can be as simple as our sourcing of fresh, natural ingredients when they are in season and at their best. Or it can be more specialised: introducing ranges that are gluten free and low in salt, sugar and fat. Calorie counted dishes are also a great option, and we have an exciting 500-calorie concept that balances healthy choices and home cooked treats. From powering up in the morning with a comforting and slow-release porridge, to an enticing salad bar of healthy temptations, our chefs are skilled in demonstrating that nutritionally balanced can still mean amazingly flavoursome. 4
CREATING YOUR VERY OWN SIGNATURE SOLUTION Each solution we create for our customers is a signature blend of three essential ingredients: people, place and plate. PEOPLE Good people are our heart and soul, so we invest in the best. Our people bring a great attitude, conviction and talent. We bring the support, mentoring, training, encouragement, rewards and recognition that inspire people to do the best work of their careers. PLACE Food is a sensory pleasure, so even if people are just grabbing a coffee to go, place and space matter. Everything we can influence, we do, creating inviting, on-trend environments that meet our customers needs to relax, refuel and interact. PLATE Our chefs are enthusiastic about feeding people with nutritious, seasonal and well-sourced ingredients. Freshly prepared, everything we serve from finger food to great British staples comes as much from the heart as it does from the oven. 5
PEOPLE FED BY ENTHUSIASM Our little heart doodle and the words fed by enthusiasm express what we expect of ourselves and of everybody that becomes part of Autograph. We are, at heart, all about heart: about conviction and care; about enthusiasm and energy; about the wholesome and the wholehearted. This doesn t come about by accident. We have a board of food fanatics and a field of craft trainers, inspiring and leading a new generation of people to join the industry we love. Local and creative teams bursting with ideas for food, service, nutrition, engagement and improvement. We firmly believe happy people create success, not the other way round. The secret isn t simply to recruit happy people, but to provide all the support and encouragement that talented and ambitious people need to succeed, grow and ensure our enthusiasms reach every customer and every customer s taste buds. We have a mission to do things differently, to be better tomorrow than today and to create the kind of places where we would want to go and eat. That s the Autograph way. 6
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PLACE BRINGING MORE TO THE TABLE We have the experience and knowledge to design any environment, creating a significant space where every guest feels welcome, at ease and free to focus on what s important to them. But we can t do what we do without you. Our signature solutions are one of a kind because we recognise that no two customers needs and situations are alike. By walking in your shoes, listening intently to you and your colleagues and meeting your specifications while bringing new ideas to the table, we can re-imagine the space you have and redefine what is possible. From consulting and concepting, to design, construction and fit-out, we blend a wealth of exciting ingredients into an imaginative, efficient and engaging whole. 8
CAFE CULTURE EDUCATION RETAIL WORKPLACE INDUSTRIAL HEALTHCARE GOVERNMENT DEFENCE 9
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PLATE FOOD TO SAVOUR Simple but true: good food is good business. An opportunity to not only sustain your team but to nourish them, reward them, inspire, engage and promote conviviality and wellbeing. Done well, food enriches people s life a responsibility we take very much to heart. It s why we pledge that our food will be locally sourced, seasonal and freshly prepared, and why we pursue traceability for our ingredients. Why our chefs always balance health and nutrition with flavour, taste and texture. And why our offerings are consumer-focused, high street inspired, and always evolving to be on trend and reward curiosity. We are always happy to prepare something appropriate for you, so you can savour our approach for yourself. Whether it s coffee or canapés, classics or cuisine, sweet or savoury, a soup or smoothie, we have the expertise to put great on every plate. A LA CARTE COMMUNAL, SELF-SERVICE COFFEE BAR 12
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OUR MENU OFFERS To feed people well is the fire in the Autograph belly. These food concepts bring our customers a brilliant mix of the fresh, seasonal, aromatic, inventive, mouth-watering and nutritious. Our signature hot food station delivering classic dishes with a contemporary twist. A sweet and savoury showcase of the baker s art. Lower in calories, but high in taste, choice and appetising appeal. Your grab and go deli counter, loaded with sandwiches, rolls, wraps, salads and dessert pots. Delicious recipes made daily and served with tasty sides and toppings. Spicing up the world of salad. 14
OUR POP-UP OFFERS Keeping things fresh food-wise is very much our thing, so we have developed this exciting range of pop-ups to bring a little added zest to our customers food offerings. A meat treat of hotdogs, ribs, wings and our signature have it your way burgers. Bold flavours, rich sauces, slow cooked meats and chilli heat. A rice and noodle celebration of Asian cuisine. Sparklingly fresh and sustainable fish. The cream of indigenous curries. Mediterranean delights of pizza, calzone and stromboli. 15
SUSTAINABILITY IN THE ROUND FARM TO FORK, PLATE TO PLANET Back to Earth is the canopy beneath which we collaborate with employees, customers, guests and suppliers to actively reduce environmental and social impact. This approach seeks to close the loop on sourcing, production, consumption and disposal strategies contributing to a carbon-neutral benchmark. It s everything from reducing packaging waste and supporting Fair Trade and Direct Trade partnerships, to encouraging local production, writing executive wellbeing plans, promoting waste consciousness and much more. Sustainability isn t something we sprinkle on top of our food offering it is elemental to every aspect of how we work with and serve our partners. AWARDS AND ACHIEVEMENTS BACK TO EARTH SUSTAINABILITY CALENDAR ENVIRONMENT WELLBEING SOURCING 16
A MATTER OF PROVENANCE Although we trade as Autograph, we are an Interserve company. It s a provenance that enables us to bring more to the table, supported by the power and resources of one of the world s leading support services companies. It s a mix of ingredients that we believe is hard to match on paper, or in the kitchen. An ambitious leadership team steeped in food and hospitality, a clear vision to create signature catering solutions as unique as each customer, all complemented by demonstrably successful business processes, standards and a set of values that encourage ingenuity at work. Competitive intelligence, a sector leading SustainAbilities commitment, and rigorous health and safety are just a few of the benefits of being a part of Interserve. Being imaginative and serving up fresh ideas alongside fresh food are just a few of the others. 17
ALLOW US TO INSPIRE YOU Whether you re considering switching from a current provider, expanding into new premises or taking the first step to offering food in your environment, we would love to share our experience and inspirational ideas around people, place and plate. We currently serve more than 25 million meals a year, but retain a real appetite to serve more, innovate further, pursue new trends and help organisations country-wide to get more from food provision. You can learn more from our website, of course, but it s rather like judging a restaurant by reading the menu. So do get in touch and we will be delighted to bring our ideas and ideals fully to life. 18
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Autograph Catering, Capital Tower 91 Waterloo Road, London SE1 8RT 01384 453743 autograph.food@interserve.com autographfood.co.uk Powered by Autograph is owned by Interserve Catering Services Limited, Registered Number: 2505731. 20