JUNE 2013 - $25.00 National Ice Cream Retailers Association NICRA 80 th Annual Meeting November 5-7, 2013 Hilton Frontenac Hotel St. Louis, Missouri Monday, November 4, 2013 9:00 AM 3:00 PM Golf Tournament 10:00 AM 3:00 PM Executive Committee Meeting Noon Executive Committee Lunch 4:00 PM 9:00 PM Membership Committee Meeting 5:30 PM Membership Committee Dinner Tuesday, November 5, 2013 7:00 AM Noon Board of Directors Meeting Noon 1:00 PM Board of Directors Lunch Noon 5:00 PM Open Registration Noon 5:00 PM Suppliers Setup Exhibits 1:15 PM 5:30 PM Convention Kick Off Program 1:15 PM - 2:00 PM Finding the Best Location for Your Store 2:00 PM - 2:45 PM Time Line to Open A Successful Business IN THIS ISSUE NICRA s 80th Annual Meeting Seminar Schedule...1 Employee Theft by Roger Trahin, Trahin Miller Insurance...6 2013 Ice Cream Contests...8 Strawberry Ice Cream Standards for Judging...10 Attention All Creative, Innovative Ice Cream Makers...10 Handel s Re-Opens Original Location...10 Butter Prices...11 New Active Member...11 Giving Back: Taylor & Kappus Donate to Ronald McDonald House...11 2013 Officers, Board Members & Supplier Officers...12 2:45 PM 3:00 PM Break 3:00 PM - 3:30 PM Checking in with the Health Department Before Build Out 3:30 PM 4:15 PM Dipping Cabinets, Soft Serve Machines & Batch Freezers 4:15 PM - 4:30 PM Break 4:30 PM 5:00 PM First Timers Meeting 5:00 PM - 5:30 PM Question & Answers 6:00 PM - 7:00 PM Welcome Reception & Cash Bar Meet NICRA Past Presidents 7:00 PM - 8:15 PM Welcome Dinner (Ticket Required)
CALL YOUR NICRA SUPPLIER MEMBERS FIRST 8:30 PM - 10:00 PM Your Best New Flavor Contest Exhibits Open - Cash Bar Wednesday, November 6, 2013 7:15 AM 10 Minute Officer & Board of Directors Meeting 7:30 AM - 4:00 PM Registration Open 8:00 AM - 8:45 AM Opening Breakfast (Ticket Required) Welcome & Opening Remarks Win NICRA Bucks 8:45 AM 9:00 AM Local Character Speaker 9:00 AM - 10:30 AM Sam Geist, Keynote Speaker 10:30 AM - 5:00 PM Exhibits Open Trade Show Day 10:35 AM - 11:55 AM Coffee Break Visit Supplier Exhibit Room Demonstration in Exhibit Room Noon - 12:45 PM Luncheon (Ticket Required) 1:00 PM - 1:45 PM Best Flavor Contest 1:50 PM 3:00 PM Promotion of the Year Presentations How to Create a New Flavor 3:05 PM - 3:20 PM Coffee Break Demonstration in Exhibit Room 3:20 PM 4:20 PM Iron Scoop Contest How to Plan a Profitable Event (In Your Store and Outside of Your Store) The Natural Choice For Flavors TM Super-premium flavors for: Ice Cream Soft Serve Gelato Sorbet Custard Sherbet Frozen Yogurt No artificial ingredients No artificial taste 800-639-8653 GreenMountainFlavors.com *One-pint minimum order 4:30 PM - 5:30 PM Cleaning Equipment Catering, a Profitable Addition to Store Sales Opening & Closing Procedures Checklist 6:00 PM 9:00 PM Party in Exhibit Room with FREE Hors doeurves & Carving Stations Silent & Live Auction to Benefit Bryce Thomson Scholarship Fund Thursday, November 7, 2013 8:00 AM 3:00 PM Convention Registration 8:00 AM 8:30 AM Continental Breakfast 8:30 AM 10 minute Officer & Board of Directors Meeting 2 NICRA June 2013
8:45 AM - 10:15 AM How to Make Basic Fountain Treats How to Manage Your Facebook Page/Twitter Account Working Business Plan: One-, Five- Ten-Years 9:00 AM 10:00 AM Supplier Meeting in Exhibit Room 10:15 AM 3:45 PM Exhibit Hours 10:15 AM - 10:45 AM Coffee Break Demonstration in Exhibit Room 10:45 AM - 11:55 AM Interviewing New Employees Cake Decorating Financial 101 Noon - 12:45 PM Luncheon (Ticket Required) 12:45 PM - 1:10 PM Ice Cream Clinic Review 1:20 PM - 2:00 PM Ice Cream Clinic Dr. Tonya Schoenfuss, University of Minnesota 2:15 PM - 3:15 PM Money Saving Tactics Using Smart Phone Technology How to Add New Treats & Upsell 3:15 PM - 3:45 PM Coffee Break 3:45 PM - 5:00 PM Final Question & Answer Communicating with Employees (Handbook) How to Get Wholesale Customers 6:00 PM 6:30 PM Cocktail Party 6:30 PM 9:00 PM Awards Banquet PLEASE NOTE: Seminar topics and/or dates and times are subject to change due to the availability of speakers. 4 NICRA June 2013
NICRA SUPPLIER MEMBER SPOTLIGHT Employee Theft By Roger Trahin, CIC Trahin Miller Insurance Services, Inc 95% of all businesses experience employee theft Studies by the Department of Commerce, American Management Association and other organizations estimate that employees steal over a billion dollars a week from their unknowing employers. Other studies estimate that nearly 1/3 of all bankruptcies are caused by employee theft and it takes approximately $20 in sales to offset every $1 lost to theft. Often management has indications of the problem through declining profits, unexplained inventory shortages, rumors and many other signs. Management Misconceptions Most theft is caused by non-employees Well-paid and/or senior employees are trustworthy/loyal and don t steal Honest employees can be counted on to report employee theft Employee theft is conspicuous and can be detected in its early stages You don t need to formally inform employees that theft will not be tolerated Signs of Theft (or theft in progress) Inventory or product found near employee exits or dumpsters Sensitive documents discovered in copy machines Employees in key positions who refuse to take time off Photo-copied documents used in lieu of originals have been signs of past theft Why Employees Steal Opportunity presented itself through lax policies, controls and management indifference Employee perceives the belief management was stealing so it was okay for them to steal I am underpaid and I only take what I deserve The company angered me and I got back at it Everyone does it, besides, they can write it off The company makes a large profit and I deserve some of it If management wants a theft free work environment, it must set the example of honesty and adherence to policies. How to Interview an Employee Suspect There are a number of crucial issues to consider in dealing with an employee suspected of theft. Trying to find the truth without creating serious legal and/or employee relation problem. The following are just a few of the basic steps to be followed in determining the facts of a theft incident 6 NICRA June 2013
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CALL YOUR NICRA SUPPLIER MEMBERS FIRST leading to the interview of suspects: Carefully evaluate the source and validity of any information that alerts management to a potential theft problem Gather as much information or evidence regarding the alleged theft as possible prior to taking any action If necessary, review facts and findings with an attorney, auditor in areas of legal and accounting concerns Know all of the legal and labor concerns regarding the interview of a suspect Stick to and discuss issues at hand. Don t deviate or allow deviation from obtaining the truth and facts surrounding the situation Dealing with employees suspected of theft tests the emotions, restraint, legal knowledge and objectivity of every manger and supervisor. Since the consequences of mishandling the investigation of employee theft is so great, the key is to learn the procedure now and not learn during the course of an incident. How to Prevent Losses Until management gains an accurate understanding about employee theft and initiates sound loss prevention measures, it will remain a major drain of profits productivity and employee morale. Minimally, the following steps should be taken: 1. Conduct a survey or audit of your business. Identify possible existing theft and potential opportunities or risks to potential theft. Immediately develop a plan to eliminate or reduce your exposure to these risks 2. Educate supervision and the general employee population as to the impact employee theft has on them and how they, not just management, are the key to solving the problem 3. Develop a Loss Prevention Program that ensures an ongoing effort to prevent and detect dishonest activity Some things that need to happen before your insurance carrier pays Contact the police and your insurance agent-carrier immediately, and report the theft (your coverage ends the day you discover a theft has occurred). 1. Prevent suspected employee from having access to money and/or property 2. Prepare detailed listing of all property (including money) that is missing 3. Help authorities and insurance carrier prosecute and recover property If you would like a copy of the full version of Employee Theft The Profit Killer, visit www.employeetheft.com. The information and suggestions contained in this material have been developed from sources believed to be reliable. However, Trahin Miller Insurance Services accepts no legal responsibility for the correctness or completeness of this material, or its application to specific factual situations. 2013 ICE CREAM CONTESTS Please help your NICRA organization at this year s convention by participating in any or all of the ice cream clinic contests. This year s contests will judge vanilla and strawberry, Your Best New Flavor, and Best Candy Flavor. The vanilla and strawberry flavors are judged and critiqued this year by Dr. Tonya Schoenfuss of the University of Minnesota and her team of students, nationally recognized as one of the top dairy tasting teams. Many of you had the opportunity to meet with Dr. Schoenfuss at the Greenville convention, where she collaborated with Dr. McGregor to ensure a smooth transition. Dr. Schoenfuss has been an industry judge for 9 years with the National Collegiate Dairy Product Evaluation Contest. The NICRA Ice Cream Clinic Committee has worked with our members and Dr. McGregor of Clemson University to develop a standard of identity for strawberry ice cream. At the upcoming convention, Dr. Schoenfuss and her team will be using this standard to judge the strawberry ice cream samples. These standards will be published in a teaching journal for all members of the ice cream industry to use for judging strawberry ice cream. All vanilla and strawberry entries that receive a perfect score of 35 will receive a special pin, My Ice Cream is Perfect along with the proper recognition at the convention. All blue ribbon recipients will also be eligible for the Grand Master Award if they are able to receive a Blue Ribbon in 3 out of 5 conventions. Your Best New Flavor and Best Candy Flavor are contests that are voted by you at the convention. This is a great way to show off your creativity! These two contests are extremely popular and one of the many highlights of the NICRA convention. The NICRA Ice Cream Clinic is the only nationally recognized ice cream judging clinic for retailers. When you enter your product in the Clinic, the educational value is enormous. You will be able to see how your product compares with others from around the country with regards to flavor, body, texture, etc. Your ice cream is evaluated based upon the scoring guidelines used at the Collegiate Dairy Products Evaluation Contest. You have the benefit of being able to question, get the opinions and advice of some of the top mix, flavor and ingredient suppliers in the country as well as the Clinic professor and, of course, many very experienced fellow members. To ensure your safety, NICRA uses the very strictest standards for microbiology. Ice cream is disqualified from the contest if it does not meet these standards and are discarded prior to tasting. 8 http://www.nicra.org NICRA June 2013
CALL YOUR NICRA SUPPLIER MEMBERS FIRST ***Once again all ice cream flavors will be shipped at the same time to one location! Dr. Schoenfuss will be collecting all of the ice cream for all of the contests and will be conducting the microbiology tests as well. Being able to ship 1 box to one location with our FedEx discount will save you time and money. Please consider entering at least one of the four contests-it s educational, fun and a great public relations tool if you are awarded a ribbon. The Mission Statement for the Committee is: The purpose of the Ice Cream Clinic conducted at NICRA s Annual Meeting is to assure a reliable, consistent and credible process of evaluation for its entries. NICRA s Clinics are based on an understanding that the members who attend the tasting sessions will participate in a safe and healthful atmosphere. NICRA is further mindful the judging of the entries has to meet specific stringent quality standards and encourages its members to accept good manufacturing procedures and act on the information provided by the clinic. In summary, the NICRA Clinic will provide a credible evaluation in a safe environment and disseminate information that can be used for member education and self improvement. The members of the NICRA Ice Cream Clinic Committee, Cliff Freund, Cliff s Dairy Maid; Henry Gentry, Henry s Homemade Ice Cream, Jeff Myers, The Double Dip, George Lochhead, Lochhead Vanillas, Jay Rentschler, Upstate Farms, Nanette Frey, Frey s Tasty Treat and Chairman Mark Leichtman. All of the committee members are available to answer any questions you may have regarding the various clinic contests and committee matters. STRAWBERRY ICE CREAM STANDARDS FOR JUDGING: Color - The standard for acceptable color should range from a strawberries and cream color (very light rosy red) to a definite red color. The standards for strawberry flavored ice cream should be that the sample included definite dairy flavor notes in combination with strawberry flavor notes. Intensely flavored samples that over power the dairy note should not be judged as perfect. Samples that have a stabilized strawberry flavor with an added fresh strawberry flavor note from added fresh strawberry puree or IQF strawberries should be judged as the standard. Pieces or bits of strawberries should be visible. Attention all creative, innovative ice cream makers: Once again the NICRA Ice Cream Clinic Committee is sponsoring the vanilla and strawberry clinic and the Your Best New Flavor and Best Candy Flavor contests at this year s convention in St. Louis. But not to rest on our laurels, the committee is hosting a seminar on Wednesday afternoon, How to create a new ice cream flavor. Members and suppliers will share their thoughts on this subject with the intent on more industry leading flavors being produced by our members. In keeping with this subject, the second part of this seminar will introduce a new contest, the Iron Scoop contest. We will select 2 teams of 5 seminar members each, to create a new ice cream flavor! This fun contest will result with one team having their names and the flavor inscribed on the Iron Scoop trophy! Both ice cream flavors will be available for tasting during the vanilla and strawberry sampling on Thursday afternoon. The winners will be announced at the Award Banquet on Thursday evening. Oh, I forgot to mention that both teams will be given a secret ingredient that they must use in the ice cream. And they won t know what that ingredient is until the start of the contest. (Okay, this is the ice cream version of Iron Chef meets Chopped.) We hope all of you creative ice cream makers will attend the seminars and cheer on the contestants for the Iron Scoop trophy! HANDEL S RE-OPENS ORIGINAL LOCATION The original Handel s Ice Cream & Yogurt located on Handel s Court, at the intersection of Market and Midlothian, is now open. After a major remodel that took three months to complete, Handel s is open for business and it is now better than ever. The building may have changed, but the ice cream remains exactly the same. If you need an invitation to come back to the original location, let this be it. You will immediately notice the changes; new awnings to protect you from the elements, new lighting to make the nights more inviting, and new counters to await your order. All this was done to make sure that our customers know how much we appreciate their business and their loyalty. Youngstown has helped us grow our reputation from coast to coast. We re local, we re proud, we re Youngstown. Handel s celebrated its grand re-opening April 27 th & 28 th by offering a single scoop regular and sugar cone for $1.00 at the original location. 10 http://www.nicra.org NICRA June 2013
CALL YOUR NICRA SUPPLIER MEMBERS FIRST BUTTER PRICES April 26, 2013 - Grade AA Butter finished at $1.6900. The weekly average was $1.7150. (2012 price was $1.3845) May 3, 2013 - Grade AA Butter finished at $1.6500. The weekly average was $1.6810. (2012 price was $1.3420) May 10, 2013 Grade AA Butter finished at $1.6100. The weekly average was $1.6280. (2012 price was $1.3065) May 17, 2013 - Grade AA Butter finished at $1.6150. The weekly average was $1.6015. (2012 price was $1.3515) Support prices for butter start at $1.05. Butter prices are reported from the Chicago Mercantile Exchange every Friday. The Merc is considered a spot market for butter. Merc prices are important to dairy farmers because the value of the fat and fat differentials in raw milk are established from the prices quoted from the Exchange, and Merc prices are used in the BFP update. NEW ACTIVE MEMBER Ice n Cake 30 Clock Tower Rd. Toronto, ON M3C 0G2 Canada 416/444-2100 Fax: 416/408-5023 Jim D. Turpin GG Giving Back: Taylor and Kappus Donate to Ronald McDonald House Taylor, a manufacturer of foodservice equipment, and Kappus Company, one of Taylor s distributors in the United States were pleased to donate a $1,000 check to the Ronald McDonald House Charities (RMHC) in Cleveland. Receiving the donation was RMHC s Executive Director, Craig Wilson, who was very appreciative of the charitable contribution. This donation was in honor of the McDonald s Ohio Region for their commitment to Taylor foodservice equipment training. In 2012, the Ohio Region recruited more students for the Taylor Equipment Turbo-Charge Training Classes than any other region in the Central Division. The Turbo- Charge Training Classes educate students on proper disassembly, cleaning and reassembly of Taylor Equipment. As a preferred foodservice equipment supplier to McDonald s Restaurants, Taylor and Kappus sincerely appreciate the opportunity to build relationships with their partners in the Ohio Region. They have recognized the efforts of the Ohio Region by making this donation. Since 1926, Taylor has set the pace in the foodservice industry. Custom-built equipment, simple operational features and a strong service support system are key reasons foodservice operators look to Taylor. Kappus Company, a third-generation family business, has been an authorized Taylor Distributor since 1948. Subscribe to The National Dipper The only magazine that keeps you up-to-date in the retail frozen dessert industry. Regular columns include: New Products Industry News Calendar of Events Classified Special features include: Equipment Reviews Management Articles Association Events Employee Training Promotions Annual Source Book Also Available: Dipping Tips Training Posters Manuals for Costing Products Employee Training Posters Point of Sale Posters Magazine Binders Call or write for a subscription today! 1028 West Devon Avenue Elk Grove Village, IL 60007-7226 Phone: (847) 301-8400 Fax: (847) 301-8402 e-mail: lynda@nationaldipper.com Subscribe on-line at: www.nationaldipper.com NICRA June 2013 11
2013 NICRA OFFICERS President David Zimmermann, Royal Scoop Homemade Ice Cream Bonita Springs, Fla. President Elect Nanette Frey, Frey s Tasty Treat, Inc., E. Amherst, N. Y. Vice President Carl Chaney, Chaney s Dairy Barn, Bowling Green, Ky. Secretary/Treasurer Elect Jim Oden, Debbie s Soft Serve, Smithsburg, Maryland Immediate Past President Dan Messer, Eskamoe s Frozen Custard, Monroe, La. Executive Director Lynda Utterback, Elk Grove Village, Ill. Nominating Committee Dan Messer, Eskamoe s Frozen Custard, Monroe, La. Convention Committee Nanette Frey, Frey s Tasty Treat, Inc., E. Amherst, N. Y. Membership Committee Carl Chaney, Chaney s Dairy Barn, Bowling Green, Ky. Ice Cream Clinic Committee Mark Leichtman Scholarship Committee Cliff Freund, Cliff s Dairy Maid Ledgewood, New Jersey Web Site Committee Juergen Kloo, Joy Cone Co. Hermitage, Pennsylvania Terms Ending Annual Meeting 2013 Jim Brown, Penn State University, University Park, PA Mary Leopold, Leopold s Ice Cream Savannah, Georgia Jim Marmion, Advanced Gourmet Equipment Greensboro, North Carolina Neil McWilliams, Spring Dipper Mammoth Spring, Arkansas John Pitchford, JP s Custard Cart, Albuquerque, New Mexico Terms Ending Annual Meeting 2014 Valerie Hoffman, Yummies, Warsaw, N.Y. Kelly Larson, Sweet Temptations Grand Haven, Michigan Bob Rada, Stoelting, LLC, Kiel, Wisconsin Bob Turner, Dairy Corner, Urbana, Ohio Terms Ending Annual Meeting 2015 David Deadman, Chocolate Shoppe Ice Cream Madison, Wisconsin Cliff Freund, Cliff s Dairy Maid Ledgewood, New Jersey Vince Girodano, Sno Top Manlius, New York Juergen Kloo, Joy Cone Co. Hermitage, Pennsylvania 2013 SUPPLIER OFFICERS President Mary Kircher, Dingman s Dairy, Paterson, New Jersey Vice President Andrew Jones, Lloyds of Pennsylvania, Exton, PA Secretary/Treasurer Hank Sweeney, Classic Mix Partners, Neenah, WI Chairman Margaret Anderson, Taylor Freezer of New England Norwood, Massachusetts COMMITTEES AND COMMITTEE CHAIRMAN Executive Committee David Zimmermann, Royal Scoop Homemade Ice Cream MISSION STATEMENT FOR NICRA The mission of the National Ice Cream Retailers Association (NICRA), a non-profit trade association, is to be the leader in the frozen dessert industry that others look to for help, support and education. NICRA will promote business growth and development throughout the industry. VISION OF THE ASSOCIATION NICRA will associate with similar associations dedicated to the same interests. NICRA will facilitate communication and education that both newcomers and veterans in the industry desire to be successful. NICRA will maintain a feeling of family within the association as it grows, and be dedicated to responsibly managing the association while maximizing value to the members. NONDISCRIMINATION POLICY NICRA is committed to a policy of nondiscrimination in all of its endeavors. To that end, NICRA shall not tolerate any words or acts of discrimination, harassment or any inappropriate behavior in general against any person affiliated with NICRA, including its members and guests, with regard to race, sex, color, creed, religion, age, national origin, disability, marital status or sexual orientation. This Bulletin is published by: National Ice Cream Retailers Association 1028 West Devon Avenue Elk Grove Village, IL 60007-7226 847/301-7500 - Fax: 847/301-8402 Carl Chaney, Chairman Publications Committee Lynda Utterback, Editor 2013 National Ice Cream Retailers Association Vol. 34, No. 6 This issue of the NICRA Bulletin is now available online at http://www.nicra.org. Click on the Members Only button and enter your Username and Password. If you cannot find your Username and Password, call the NICRA office at 866-303-6960 or send an e-mail to info@ nicra.org requesting the information. Bonita Springs, Fla. 12 http://www.nicra.org NICRA June 2013