La Gran Familia Goya

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Don Prudencio Unanue, founder of Goya Foods. Goya vintage package designs. Goya authentic products help you create delicious meals. Black bean soup is one of our flagship products. the history of T he premier source for authentic Latino cuisine, Goya Foods is the largest Hispanic-owned food company in the United States. Founded in 1936 by Don Prudencio Unanue and his wife Carolina, both from Spain, the Goya story is as much about the importance of family as it is about achieving the American dream. Goya was started in a small storefront in Lower Manhattan, New York, catering to local Hispanic families by distributing Spanish foods such as olives, olive oil and sardines. Driven by the belief that there was a growing consumer market for high-quality, fresh-tasting, Latino foods, the Unanues infused their personal philosophy throughout the company. This commitment to excellence is the cornerstone of Goya s popular credo, If it s Goya, it has to be good. The result of this simple, yet deeply resonant pledge is the evolution of Goya Foods into a leader in the Latin American food industry, with operations spanning the globe. The company now boasts a full host of products ranging from condiments and pantry items to beverages and frozen foods, and represents all of Latin America. With more than 1,600 products and distributed brands, Goya has solidified its position as the definitive connection to Latin American cuisine. The company has also undergone the most extensive facilities expansion in its history, through the creation and strategic development of new, state-of-the-art manufacturing and distribution centers in the United States, Puerto Rico, the Dominican Republic and Spain. Goya s commitment continues to be realized through its online presence, www.goya.com, which personalizes the consumer experience by providing great-tasting, authentic Latino recipes, as well as educating Hispanics and non-hispanics alike to the diversity of Latin American cuisine. Visitors to Goya online are encouraged to become part of La Gran Familia Goya by receiving News from La Cocina Goya, Goya s quarterly electronic newsletter full of timely recipes, new product announcements and fun promotions. Goya Foods remains firm in its pledge to be the brand of choice for authentic Latino cuisine while retaining its family-oriented approach to its consumers, all of whom comprise La Gran Familia Goya.

quality G oya s quality shines through in every product we make. For instance, our Extra Virgin Olive Oil was rated best by a leading consumer advocacy magazine, and our Green Olives, Pinto Beans and Black Beans have been awarded the ChefsBest Award for Best Taste * in their respective categories. We have an extensive line of signature goods, and are always expanding to include new products, such as low sodium and organic options for a healthy lifestyle. No matter what Goya product you buy, you can be assured of great taste and superior quality. * The ChefsBest Award for Best Taste is awarded to the brand rated highest overall among leading brands by independent professional chefs. tradition B eing a multi-generational family-owned business, Goya has taken great pride in being more than just another food company. In fact, we encourage our employees to bring a bit of their own families and cultures into the company, whether through pictures or via bringing the family to company events. Some employees even stay here through generations themselves.

people A t Goya, we are very dedicated to fostering close ties within all aspects of the Latino community. From serving as a patron to Latino culture in the arts and supporting community food drives, to sponsoring national Hispanic conferences and sending aid to people throughout the Caribbean and Latin America, we are proud of our community and want to help provide a better future for everyone. authenticity O ur strength is that we connect people to the foods of their homeland, as well as introduce exciting new products to non-latinos. Since we have over 75 years of experience, we know our customer better than anyone else. Not only do we have an all-inclusive range of beans and grains, we also carry an extensive selection of regional specialties, such as curtidos, chiles, arepas and the classic Caribbean marinades, Mojo and Naranja Agria (Bitter Orange).

product overview PANTRY STAPLES & COOKING INGREDIENTS CONDIMENTS & SEASONINGS CONFECTIONERY FROZEN, DELI & DAIRY BEVERAGES REGIONAL PRODUCTS HEALTHY PRODUCTS DISTRIBUTED BRANDS Beans & Grains Rice Flours & Grains Pastas Vegetables Meats & Seafood Oil, Olive Oil & Lard Pickled Products Specialties Adobo & Sazonador Total Sazón & Bouillon Marinades Spices & Dry Chiles Sauces & Cooking Bases Specialties Snacks, Cookies & Bread Desserts & Specialties Jelly & Paste Fruits in Syrup Sweet Products Milk & Coconut Products Fruits & Concentrated Vegetables Plantains, Croquettes & French Fries Discos Specialties Dairy Deli Nectar & Juice Concentrate Coconut Water & Specialties Tropical Beverages Malta & Sodas Coffee & Tea Caribbean Mexican Central American South American Organic Low Sodium Sugar free, Diet, Light Whole Grain Ancel Casera Diana Kirby

pantry staples & cooking ingredients O ur broad selection of premium, traditional pantry items are the basics all cooks need. Whether your consumers like their beans pink, red, black or pinto, with over 39 varieties, we have what they want. Their pantries will always be well-stocked with our oils, rice, flours, grains, meats, vegetables and pickled products.

condiments & seasonings G oya has a wide variety of premium, Latin condiments and seasonings that consumers will love using to add bold flavor to their favorite recipes. Mojo Criollo, a tangy blend of citrus and spices, adds layers of flavor to all types of meats and seafood. Perennial classics such as Sofrito and Recaito save on time but ensure that recipes taste great.

confectionery W e take great care in selecting the finest chocolate, fruit, coconut and more to make the best-tasting confectionery items anywhere. We also carry a full line of snack crackers, chips and cookies to satisfy even the most particular palate. Our luscious Piña Colada mix is a great, easy solution for delicious cocktails every time.

frozen, dairy, & deli T he Goya process for preserving frozen foods keeps intact the nutritional value, freshness, flavor and color of every frozen product we deliver. We take the same care with our other refrigerated meat and dairy products so consumers can enjoy our fresh, authentic flavor any time!

beverages B ring the exotic flavors of Goya beverages to your clients. They ll love the authentic, Latin flavor of our natural fruit nectars and juices, sparkling fresh sodas and rich coffees. And, with our wide variety from which to choose, there is always something new and appealing to try.

caribbean L ike many areas in the Americas, Caribbean cuisine has been influenced by its rich history. Elements from Europe, Asia, Africa and Latin America have been assimilated into the islands indigenous cooking and have shaped a unique, flavorful, vibrant food culture.

caribbean products S ofrito, recaito, yuca, coconut milk Goya carries all of the hallmarks of Caribbean cooking. Our sauces and marinades spice up chicken, pork, beef or seafood. They ll soon become the favorites for all of your consumers recipes!

mexico C orn, along with beans, chiles, chocolate and tomatoes, are some of the original mainstays of Mexican cuisine. Each region of Mexico brings a distinct culinary personality to its cooking some areas use lots of chiles, while others prefer the pungent flavors of lime, garlic and cumin.

mexican products C hiles, Goya s got em chipotle, serrano, jalapeño, arbol and more! Our products fit right into consumers lifestyles. But we re not just about chiles. Let us help you build your own portfolio of delicious Mexican products.

central america C entral America, an area made up of seven countries, boasts a complex cuisine. While sharing common items, each region has its own uniqueness and retains much of its native Amerindian origins.

central american products D espite the ever-growing popularity of Central American food, it is often difficult for consumers to find the items they want. Goya s complete line of products will easily let you give your clients exactly what they need from pinolillo to tamalitos to pacaya and pupusas.

south america E ach South American country adds its own unique flair to its cooking, as does each region within those countries. Combined, they weave together a rich fabric of flavors, colors and textures.

COLOMBIA & VENEZUELA south american products F inding the right item can be a challenge but Goya has them all. We have products from the Andes region, Colombia, Venezuela and Brazil. Help your consumers embark on a culinary journey and discover what makes each region special! ANDEAN: PERU, ECUADOR & BOLIVIA BRAZIL

healthy products distributed brands O ur specialty product offerings include many organic, light, low sodium he high quality of Goya can also be found in the brands we distribute. and whole wheat items for health-conscious consumers. Full-flavored and Though not bearing our name, these brands are made with the same care T delicious, these items are perfect to use in any special meal. and pride as the Goya product family.

Visit our website: www.goya.com