full line brochure Quality starts with authenticity

full line brochure Quality starts with authenticity

Choose the Pasta Leader That Keeps Quality on the Menu. Barilla Keeps Quality on the Menu Let Us Lead the Way When it comes to pasta, quality is central. Which is why Barilla the leading brand of pasta in Italy is a favorite of foodservice chefs. They know Barilla s full line of versatile pasta keeps quality on the menu whether it s for restaurants, cafeterias, commissaries or other operations. And today, having affordable quality on the menu has never been more important. 100 75 95 69 Total Brand Awareness Barilla Campanelle % 50 51 50 Pasta menuing is up 26.7% since 2005 1 34 30 25 22 17 13 0 RONZONI CREAMETTE MUELLER S SAN GIORGIO AMERICAN BEAUTY PRINCE DE CECCO GOLDEN GRAIN Based on a national study of 1107 consumers, Barilla is identified as the most known and salient brand nationally, unsurpassed in total brand awareness. 2 Barilla PLUS Rotini A Family of Culinary Genius Since 1877 From humble beginnings in 1877, Barilla has been led by four generations with a shared passion producing the highest quality pasta using superior durum wheat. Today in Parma, Italy, Barilla operates the world's largest pasta plant. More than 3,000 tons of pasta, in over 170 shapes and sizes, are produced daily, to our exacting quality standards. Best-selling brand of pasta in Italy and in the United States Rates highest in "brand you can trust," "highest quality" and "authentic Italian" among many other categories Consistent upward growth in foodservice 3 1. Mintel Menu Insights, 2012 2. U.S. Pasta Brand Health Topline, Wave 14 (Aug. 2011), N=1107 replicating national demographics 3. Internal Sales Data

Our Unparalleled Portfolio of Pasta Brands Offers a Great Foundation for Any Dish. Superior Pasta Starts with Superior Wheat Barilla semolina pasta is a culinary foundation that allows you to easily add excitement, variety and great taste to any menu. Made from our signature durum wheat, known to cook perfectly Holds shape and texture better for more consistency and less waste Resists sticking, clumping and breaking Available in over 40 cuts, including 3 mini pasta cuts, for ongoing menu variety Superior Barilla pasta outperforms some other pastas which can stick, clump and break during the cooking process. Dial Up Protein and Nutritional Balance with Healthy, Delicious Barilla PLUS With Barilla PLUS protein pasta, you can create great-tasting, balanced pasta dishes. Provides 40% more protein from ingredients, including chickpeas, lentils, and egg whites with less fat than other protein sources Contains four grams of dietary fiber and 200 mg of ALA Omega-3 in each two-ounce, uncooked serving. Barilla PLUS is a natural source of the essential fatty acid, alphalinolenic acid (ALA), an omega-3 fatty acid derived from flaxseeds. Helps extend budgets as a lower cost protein option 54% of consumers are trying to consume a certain amount, or as much fiber as possible, and 48% do the same for protein. Barilla PLUS delivers on both in every serving of pasta. 4 Available in 2 Bulk varieties: Spaghetti and Penne Rigate Make Meals More Satisfying with Better-for-You Barilla Whole Grain Barilla Whole Grain pasta allows you to add healthy whole grain options to your menu without sacrificing flavor, plate appeal or performance. The 2010 Dietary Guidelines for Americans recommends that at least half of grains consumed be whole grains. 5 Each serving of Barilla Whole Grain provides 51% of the total grain content from whole durum wheat semolina, the ingredient that provides so many whole grain benefits. Diets rich in whole grain foods, and other plant foods and low in total fat, saturated fat, and cholesterol, may help reduce the risk of heart disease and certain cancers. 6 Certified by the Whole Grains Council as a whole grain food Available in 4 Bulk varieties: Spaghetti, Penne Rigate, Rotini and Elbows 4. IFIC Food & Health Survey 5. U.S. Department of Health and Human Services and U.S. Department of Agriculture. Dietary Guidelines for Americans, 2010. 6th Edition, Washington DC 6. U.S. Food and Drug Administration Health Claim Notification for Whole Grain Foods. http://www.fda.gov/food/labelingnutrition/labelclaims/fdamodernizationactfdamaclaims/ucm073639.htm. 2012

Our Unparalleled Portfolio of Pasta Brands Offers a Great Foundation for Any Dish. Gluten Free Now There s a Gluten Free Pasta You ll Be Proud to Serve Barilla Gluten Free is made from a combination of corn and rice, making it naturally free of gluten. Available (Retail) in 4 varieties: Spaghetti, Elbows, Penne and Rotini White Fiber A Step Towards More Whole Grains and Fiber with NEW Barilla White Fiber Barilla White Fiber pasta looks and tastes like our traditional semolina pasta yet offers the benefits of 3x the fiber than the same size serving of traditional pasta. Contains 30% of the daily recommended intake of whole grains per 100g serving Available (Retail) in 5 varieties: Spaghetti, Thin Spaghetti, Mini Penne, Mini Rotini and Mini Shells Veggie Practice Stealth-Health with NEW Barilla Veggie Barilla Veggie pasta is made with freshly pureed in-season vegetables. Available flavors include carrot & butternut squash, spinach & zucchini and carrot & tomatoes. 100g portion provides 20% of the recommended daily amount of vegetables, or one USDA serving. Available (Retail) in 5 varieties: Penne, Rotini, Elbows, Spaghetti and Thin Spaghetti Italian Entrées Revitalize Retail Sales and Drive Growth with Barilla Italian Entrées Shelf stable and microwaveable perfect for grab n go The flavors and aroma of Italy in just 60 seconds 100% natural ingredients, no preservatives Available in 6 varieties, including 2 Whole Grain SKUs

Your Customer is Looking for Healthier Choices. From decreasing salt and fat intake and increasing whole grains, to increasing fruit and vegetable consumption, Americans are starting to make small changes and look to improve the quality of what they eat. 64% are interested in seeing healthier choices on restaurant menus 8 28% of consumers are purchasing healthier items when dining out compared to last year 9 77% of Americans are trying to lose or maintain their weight 10 75% of consumers reported trying to consume more foods with whole grains in 2012 11 Barilla Whole Grain Spaghetti with Oven-Dried Tomatoes and Pistachio-Sage Pesto 100 Based on a national survey of 1107 consumers, Barilla better-for-you pastas garner the highest brand awareness among healthy pasta brands. 12 75 % 50 67 52 48 Better-For-You Pasta Total Brand Awareness 25 37 30 26 17 12 11 0 RONZONI HEALTHY HARVEST RONZONI SMART TASTE MUELLER S MULTIGRAIN HEARTLAND WHOLE WHEAT DREAMFIELD S HODGSON MILL WHOLE WHEAT DE CECCO WHOLE WHEAT 8. Mintel s Dining Out: A Look Ahead U.S., January 2012 9. Mintel s Healthy Dining Trends, U.S., June 2012 10. & 11. IFIC Food & Health Survey, 2012 12. Pasta Brand Health Update, Wave (Aug. 2011), N=1107

Barilla Offers Great-Tasting, Better-For-You Pastas. Barilla pastas provide a delicious solution You know you can count on Barilla s legendary quality, performance and taste while serving up a dish that s better for you and the customer. Our better-for-you offerings include Barilla Whole Grain, Barilla PLUS, Barilla White Fiber, Barilla Veggie pastas and Barilla Gluten Free. Fiber 2 g 6 g 4 g Protein 7 g 7 g 10 g Carbohydrates 42 g 41 g 38 g ALA Omega-3 3 0 0 200 mg Ingredients Semolina Semolina (Wheat), Durum Wheat Flour, Niacin, Iron (Ferrous Sulfate), Thiamine Mononitrate, Riboflavin, Folic Acid Whole Grain Durum Wheat Flour, Semolina (Wheat), Durum Wheat Flour, Oat Fiber, Niacin, Iron, (Ferrous Sulfate), Thiamine Mononitrate, Riboflavin, Folic Acid (51% Whole Wheat) Semolina (Wheat), Grain and Legume Flour [Grains and Legume Flour Blend (Lentils, Chickpeas, Flaxseed, Barley, Oats, Spelt) Egg Whites, Oat Fiber] Durum Wheat Flour, Niacin, Iron (Ferrous Sulfate), Thiamine Mononitrate, Riboflavin, Folic Acid *Contains wheat and egg ingredients. Certification White Fiber Veggie Gluten Free Fiber 6 g 2 g 1 g Protein 6 g 8 g 4 g Carbohydrates 43 g 41 g 44 g ALA Omega-3 3 0 0 0 Ingredients Semolina (Wheat), Whole Grain Durum Wheat Flour, Whole Durum Wheat Flour, Corn Starch, Niacin, Iron (Ferrous Sulfate), Thiamine Mononitrate, Riboflavin, Folic Acid Semolina (Wheat), Durum Wheat Flour, Vegetable Puree (Specific to Cut), Lemon Juice Concentrate, Water, Niacin, Iron (Ferrous Sulfate), Thiamine Mononitrate, Riboflavin, Folic Acid Corn Flour, Rice Flour, Mono and Diglycerides. No Wheat Ingredients. Produced in a Dedicated Gluten Free Facility. Certification

More than 100 versatile cuts for endless possibilities. Barilla Semolina Pasta (2/10 lb.) UPC Long Cuts 10 lb. Bag 2 Count Bulk 1000-008-272 Spaghetti Rigati 076808-001020 160 2 1000-354-001 Angel Hair / Capellini 076808-039115 160 2 1000-354-002 Capelli d Angelo 076808-044195 160 2 1000-354-003 Thin Spaghetti / Spaghettini 076808-044188 160 2 1000-354-005 Spaghetti 076808-039122 160 2 1000-354-006 Fettuccine 076808-039139 160 2 1000-354-007 Thick Spaghetti / Spaghettoni 076808-039146 160 2 1000-354-011 Linguine Fini 076808-039153 160 2 1000-354-013 Linguine 076808-039160 160 2 1000-006-690 Bucatini Rigati 076808-004540 160 2 Short Cuts 10 lb. Bag 2 Count Bulk 1000-002-834 Pipette 076808-535211 160 2 1000-001-401 Tri-Color Rotini 895059-000671 160 2 1000-002-835 Campanelle 076808-535228 160 2 1000-007-428 Cellentani / Cavatappi 076808-000719 160 2 1000-440-041 Elbows 076808-520477 160 2 1000-440-065 Farfalle 076808-039214 160 2 1000-440-072 Penne Rigate 076808-039245 160 2 1000-440-073 Pennoni Rigati 076808-034080 160 2 1000-440-074 Cut Ziti 076808-039252 160 2 1000-440-081 Rotini 076808-039337 160 2 1000-440-083 Rigatoni 076808-039283 160 2 Barilla Semolina Pasta cont. UPC 1000-009-090 Gemelli 076808-506433 16 16 1000-010-546 Conchiglie Rigate / Large Shells 076808-501124 16 12 1000-010-547 Cellentani / Cavatappi 076808-514377 16 12 1000-010-548 Campanelle 076808-514339 16 12 1000-009-369 Mezze Penne 076808-502954 16 16 1000-010-549 Mezzi Rigatoni 076808-280838 16 12 1000-010-550 Medium Shells 076808-517989 16 12 1000-010-552 Mini Farfalle 076808-535570 16 12 1000-010-553 Mini Wheels 076808-535594 16 12 1000-010-540 Mini Penne 076808-535600 16 12 Short Cuts 2 lb. Box 8 Count 1000-166-041 Elbows 076808-523201 32 8 Specialty Cuts 1000-010-538 Pipette 076808-520071 16 12 1000-155-306 Fettuccine Rigate 076808-522891 14 20 1000-338-304 Spaghetti Rigati 076808-521801 16 20 1000-478-381 Tri-Color Rotini 076808-518290 12 16 1000-009-787 Tri-Color Penne 076808-002157 12 16 1000-828-056 Orecchiette 076808-516005 16 20 1000-828-092 Fusilli Bucati Corti 076808-506440 16 20 Soup Cuts 1 lb. Box 16 Count 1000-006-732 Pastina 076808-000474 12 16 1000-007-430 Stelline (Stars) 076808-000726 12 16 1000-007-431 Fideo 076808-000733 16 16 1000-009-026 Orzo 076808-513981 16 16 1000-009-045 Ditalini 076808-280456 16 16 1000-440-089 Rigatoni Romani 076808-518443 160 2 1000-440-090 Gemelli 076808-039290 160 2 1000-440-093 Conchiglie Rigate / Large Shells 076808-039313 160 2 Barilla Semolina Pasta UPC Long Cuts 1 lb. Box 20 Count 1000-338-001 Angel Hair / Capellini 076808-501063 16 20 1000-338-003 Thin Spaghetti / Spaghettini 076808-280098 16 20 1000-338-005 Spaghetti 076808-280081 16 20 1000-338-006 Fettuccine 076808-507386 16 20 1000-338-007 Thick Spaghetti / Spaghettoni 076808-515046 16 20 1000-338-011 Linguine Fini 076808-280180 16 20 1000-338-013 Linguine 076808-280173 16 20 Long Cuts 2 lb. Box 12 Count 1000-144-005 Spaghetti 076808-523195 32 12 Short Cuts 1 lb. Box 12 and 16 Count 1000-010-535 Fiori 076808-520095 16 12 1000-010-536 Ziti 076808-280746 16 12 1000-010-537 Penne Lisce / Mostaccioli 076808-280715 16 12 1000-010-539 Penne Rigate 076808-280739 16 12 1000-009-041 Elbows 076808-516135 16 16 1000-010-542 Farfalle 076808-501087 16 12 1000-010-544 Rotini 076808-280982 16 12 1000-010-545 Rigatoni 076808-502947 16 12 Oven Cuts Pasta Specialties UPC 1000-001-810 Wavy Lasagne 895059-000619 16 12 1000-478-333 Jumbo Shells 076808-517088 12 12 1000-494-399 Oven Ready Lasagne 076808-515589 9 12 1000-510-388 Manicotti 076808-517095 8 12 Egg Pastas 1000-319-129 Egg Fettuccine 076808-501100 16 12 1000-871-363 Extra Wide Egg Noodles 895059-000381 80 2 Filled Egg Pastas 1000-003-901 Three Cheese Tortellini Family Size 076808-000221 12 8 1000-003-902 Cheese & Spinach Tortellini Family Size 076808-000238 12 8 1000-293-001 Three Cheese Tortellini 076808-516982 8 10 1000-501-001 Ricotta & Spinach Tortelloni 076808-516975 8 10

Barilla offers great-tasting, better-for-you pastas in these SKUs PLUS Long Cuts Retail Box 20 Count Barilla PLUS UPC Veggie Long Cuts - Retail Box - 20 Count Barilla Veggie UPC 1000-002-595 Spaghetti 076808-533576 14.5 20 1000-002-596 Thin Spaghetti / Spaghettini 076808-533569 14.5 20 1000-002-597 Angel Hair / Capellini 076808-533552 14.5 20 PLUS Short Cuts Retail Box 12 Count 1000-010-554 Penne Rigate 076808-533606 14.5 12 1000-010-555 Elbows 076808-533590 14.5 12 1000-010-556 Rotini 076808-533583 14.5 12 1000-010-557 Farfalle 076808-000320 14.5 12 PLUS Long Cuts 10 lb. Bag 2 Count Bulk 1000-011-323 Spaghetti 076808-003932 160 2 PLUS Short Cuts 10 lb. Bag 2 Count Bulk 1000-011-324 Penne Rigate 076808-003949 160 2 Barilla Whole Grain UPC Whole Grain Long Cuts Retail Box 20 Count 1000-002-517 Spaghetti 076808-533279 13.25 20 1000-002-664 Thin Spaghetti / Spaghettini 076808-534139 13.25 20 1000-009-986 Angel Hair / Capellini 076808-002171 13.25 20 1000-003-999 Linguine 076808-000337 13.25 20 Whole Grain Short Cuts Retail Box 12 and 16 Count 1000-010-558 Penne Rigate 076808-533286 13.25 12 1000-010-559 Rotini 076808-534122 13.25 12 1000-009-788 Elbows 076808-002164 13.25 16 1000-010-562 Medium Shells 076808-000283 13.25 12 Whole Grain Long Cuts 10 lb. Bag 2 Count Bulk 1000-011-148 Spaghetti 076808-003826 160 2 Whole Grain Short Cuts 10 lb. Bag 2 Count Bulk 1000-011-147 Penne Rigate 076808-003819 160 2 1000-011-149 Rotini 076808-003833 160 2 1000-011-150 Elbows 076808-003840 160 2 Whole Grain Oven Cuts 10 lb. Bag 2 Count Bulk 1000-011-984 Wavy Lasagne 076808-004984 13.25oz 12 Barilla Gluten Free UPC Gluten Free Long Cuts - Retail Box - 12 Count 1000-011-277 Spaghetti 076808-003888 12 12 Gluten Free Short Cuts - Retail Box - 12 Count 1000-011-279 Rotini 076808-003901 12 12 1000-011-280 Elbows 076808-003918 12 12 1000-011-278 Penne 076808-003895 12 12 1000-011-450 Spaghetti 076808-004120 12 20 1000-011-451 Thin Spaghetti 076808-004137 12 20 Veggie Short Cuts - Retail Box - 12 and 16 Count 1000-011-513 Elbows - Carrots & Squash 076808-004212 12 16 1000-010-265 Penne - Tomatoes & Carrots 076808-002386 12 16 1000-010-564 Rotini - Zucchini & Spinach 076808-002409 12 12 Barilla White Fiber UPC White Fiber Long Cuts - Retail Box 20 Count 1000-010-656 Spaghetti 076808-003055 12 20 1000-010-657 Thin Spaghetti 076808-003062 12 20 White Fiber Short Cuts - Retail Box 12 and 16 Count 1000-010-262 Mini Penne 076808-000665 12 16 1000-010-565 Mini Rotini 076808-000672 12 12 1000-010-566 Mini Shells 076808-000689 12 12 Barilla Italian Entrées UPC 1000-008-800 Mezze Penne w/ Tomato & Basil 076808-001464 9 6 1000-008-801 Mezze Penne w/ Spicy Marinara 076808-001471 9 6 1000-008-803 Mezze Penne w/ Marinara 076808-001495 9 6 1000-009-376 Mezze Penne Whole Grain w/ Tomato & Basil 076808-001785 9 6 1000-009-377 Fusilli Whole Grain w/ Vegetable Marinara 076808-001792 9 6 1000-010-470 Gemelli w/ Meat Sauce 076808-002515 9 6 1000-011-709 Elbows w/ Bacon & Tomato 076808-004540 9 6 1000-011-710 Rotini w/ Sausage & Tomato 076808-004564 9 6 Barilla Sauces UPC 1000-010-692 Marinara 706010-112923 24 12 1000-010-697 Sweet Peppers 706010-112930 24 12 1000-010-694 Spicy Marinara 706010-112947 24 12 1000-010-695 Tuscan Herb 076808-001327 24 12 1000-010-690 Tomato & Basil 706010-112961 24 12 1000-010-693 Roasted Garlic 706010-112978 24 12 1000-010-699 Mushroom 706010-115887 24 12 1000-010-696 Three Cheese 076808-521382 24 12 1000-010-646 Traditional 076808-003031 24 12 1000-011-193 Meat 076808-003857 24 12 1000-011477 Bacon and Cheese 076808-004144 24 12 1000-011-438 Chunky Traditional 076808-004106 24 12 For further information contact your sales professional or call 1-866-349-4386. 2014 Barilla America, Inc.

Tap into the Power of Barilla Marketing Tools For more information on our points of difference and how Barilla can boost your performance, contact your Barilla Representative. Ask how our segment-specific programs and foodservice recipes can help you. Over 100 recipes available at www.barillafoodservicerecipes.com Sign up to keep up! Sign up for Barilla s quarterly e-newsletter and start receiving up-to-date industry news, trends and offers. For further information contact your sales professional or call 1-866-349-4386. 3/2014 Item # 26893 2014 Barilla America, Inc.