Retail Technology Program - Digital Menu Board Preamble

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Retail Technology Program - Digital Menu Board Preamble As part of enrolling in the Digital Menu Board program ( DMB Program ), you must agree to the DMB Program terms and conditions described in this document and accept these terms in the DMB enrollment tool prior to moving forward in the ordering process. This program is for Dunkin Donuts digital menu boards only, and does not include any Baskin-Robbins menu boards or menu board content. Unless Dunkin Donuts approves in writing, restaurants that have received exemptions to Dunkin s technology brand standards, or restaurants that are in markets that require calorie information to be posted on their menu boards ( Caloric Markets ), are not eligible to receive the Program Benefits. Please read these terms and conditions carefully as they set forth your obligations under the program and describe the benefits of the program to you. Critical dates under the program include: For Opt-in Restaurant: Meaning (i) any existing restaurant that has remodeled prior to 4/1/2013 and has a scheduled remodel after 4/1/2018 or (ii) any new and remodel restaurants scheduled to open between 1/7/13 3/31/13: Prior to digital menu board installation, accept the Terms and Conditions during the enrollment window 1/7/2013 3/31/2013 Complete your order(s) with Texas Digital Systems, Inc. within 5 business days of your acceptance of the Terms and Conditions. Complete Site Survey at least 6 weeks prior to installation date. Complete National DCP Payment Release form prior to your scheduled Site Prep date. Complete Site Prep at least 4 weeks prior to scheduled installation date or as soon as restaurant conditions are met (for example soffit is ready). Complete installation of a permanent high speed line (example: Cable or DSL) 3 weeks prior to installation date. If your permanent high speed connection is NOT on the new Member Network Services ( MNS ) network you will need to obtain a 2 nd high speed line. Complete installation/re-installation of Radiant POS system prior to digital menu board installation date. Digital Menu Board installation must be completed no later than 3/31/2014. If you are remodeling or have new construction the digital menu board must be installed 3 days prior to your scheduled opening date. In the event of a relocation of the restaurant post acceptance of these Terms and Conditions, it is required that you install digital menu boards prior to re-opening within the timeline of the DMB Program (end date of 3/31/2018). In the event of a transfer of ownership of the restaurant the buyer must contact Texas Digital Systems, Inc. to place a Change of Ownership order within 5 business days of the transfer date and execute Terms and Conditions within 15 days of transfer. For New or Remodel Restaurants : Meaning any new and remodel restaurants scheduled to open after 4/1/2013 through 3/31/2018. Digital Menu Boards are a Dunkin Donuts brand standard effective 4/1/2013. As such, any new restaurant or remodel opening after 4/1/2013 is required to install digital menu boards in their build-out. These restaurants are still eligible for the DMB Program provided the following conditions are met: Prior to digital menu board installation, accept the Terms and Conditions during the enrollment window 1/7/2013 1/31/2018 1

Complete your order(s) with Texas Digital Systems, Inc. within 5 business days of acceptance of the Terms and Conditions or within 8 weeks prior to your restaurant s scheduled opening date. Site survey is scheduled and completed by Texas Digital Systems, Inc. at least 6 weeks prior to your restaurant s scheduled opening date. Complete the National DCP Payment Release form prior to your scheduled site prep date. Site prep is scheduled and completed by Texas Digital Systems, Inc. at least 4 weeks prior to your restaurant s scheduled opening date or as soon as restaurant conditions are met (for example soffit is ready). A permanent high speed line (i.e. cable) must be installed 3 weeks prior to your scheduled opening date. If your permanent high speed connection is NOT on the new MNS network you will need to obtain a 2 nd high speed line. Radiant POS system must be installed a minimum 2 weeks prior to your restaurant s scheduled opening date. Digital menu board must be installed at least 3 days prior to your restaurant s scheduled opening date. If your restaurant s contractual remodel date is moved, it is required that you install your digital menu board by the new date, within the timeline of this program (end date of 3/31/2018). If your remodel date is beyond 4/1/2018, then your restaurant will no longer be eligible for DMB Program or any Program Benefits. In the event of a relocation of the restaurant post acceptance of these Terms and Conditions, it is required that you install digital menu boards prior to re-opening within the timeline of the DMB Program (end date of 3/31/2018). In the event of a transfer of ownership of the restaurant the buyer must contact Texas Digital Systems, Inc. to place a Change of Ownership order within 5 business days of the transfer date and execute Terms and Conditions within 15 days of transfer. 2

Retail Technology Program - Digital Menu Board Terms and Conditions for Opt-In, and New and Remodel Restaurants ( Terms and Conditions ) In consideration of you enrolling, ordering, purchasing, and installing all Digital Menu Board equipment and software per the DMB Program Terms and Conditions set forth herein, and maintaining in continuous operation all of the Digital Menu Board equipment and software listed as Required Equipment & Software in Exhibit A ( Digital Menu Board Program Requirements ) and completing the installation of all such components by the time frames set forth herein, you will be eligible to receive the Program Benefits as defined below. Please be advised if you do not enroll, order, purchase, install per the timelines and maintain in continuous operation all of the required Digital Menu Board equipment and software or meet the qualifications set forth below, you will no longer be eligible to receive the Program Benefits and you may be required to repay us any benefits received of under the Program. Qualification for the DMB Program: To qualify for the DMB Program and get the Program Benefits as defined below, for each restaurant that you enroll you must: 1) have a current, valid Franchise Agreement; 2) accept these Terms & Conditions by the dates set forth below; 3) complete the Installation Pre-Requisites listed below; 4) complete and submit an order by telephone with Texas Digital Systems, Inc. for all Digital Menu Board Program Requirements within five (5) days of accepting these Terms and Conditions and 5) at all times you must be in 'good standing' with Dunkin' Donuts, which means that you do not have any i) current Notices to Cure or Notices of Termination or ii) any outstanding receivable balances. For New and Remodel Restaurants, you must also open your New or Remodel Restaurant(s) with all Digital Menu Board Program Requirements unless you have an express, written approval from Dunkin Donuts for a Digital Menu Board exception. All orders placed with Texas Digital Systems, Inc. for Digital Menu Board Program Requirements are final and may not be cancelled and any fees resulting from your failure to install will be borne solely by you. Terms and Conditions Acceptance Period <Opt-in Restaurants>: These Terms and Conditions must be accepted between 1/7/2013 and 3/31/2013 through the DMB Program enrollment tool available on Franchisee Central. Terms and Conditions Acceptance Period <New and Remodel Restaurants>: These Terms and Conditions must be accepted: 1) prior to installation of digital menu boards in your restaurant; and 2) between 1/7/2013 and 1/31/2018 through the DMB Program enrollment tool available on Franchisee Central. Installation and Prerequisites: You must have a Radiant point of sale system and meet the following conditions: a) complete the Site Survey at least 6 weeks prior to installation date, b) complete National DCP Payment Release form prior to your scheduled Site prep date and c) complete Site prep at least 4 weeks prior to scheduled installation date or as soon as restaurant conditions are met (for example soffit is ready); Once your site survey, National DCP Payment Election form and site prep are completed, you will be contacted by Texas Digital Systems, Inc. to coordinate the date and time for the digital menu board installation, which may be rescheduled by us or Texas Digital Systems, Inc. You must honor your installation date and time. If you notify Texas Digital Systems, Inc. to cancel or reschedule your installation date and time less than 48 hours prior to your scheduled installation date, there will be fees charged to you from Texas Digital Systems, Inc. which shall include but are not limited to reschedule and return trip fees. In addition to the above, prior to your installation date and time, you must satisfy all of the other pre-installation steps including: Installing high speed internet connectivity (Note for new sites: estimated installation will be 8-12 weeks after you place your order with the MNS); installing the Required Equipment & Software (estimated 3

installation is 6-8 weeks after you place your Texas Digital System, Inc. equipment order); executing Texas Digital Systems, Inc. contracts as necessary. You agree to take other actions and execute other documents that may be necessary to timely implement your order. All equipment and software, including the prerequisites, must be installed and maintained in accordance with our standards, requirements, procedures, plans, specifications and documentation. Program Benefits: Provided that you at all times remain compliant with all of the Digital Menu Board Program Requirements and these Terms and Conditions for each restaurant that you enroll, you qualify to receive the benefit of payment of the Digital Menu Board Recurring Managed Services Fees as set forth in your agreement with Texas Digital System, Inc. for such restaurant for a period of up to sixty (60) months commencing on the date of successful installation of the Digital Menu Board in your restaurant, which shall be no later than 3/31/14 for Opt-In Restaurants or 3/31/18 for Remodel Restaurants or New Restaurants, and ending no more than sixty (60) months later ( Program Benefits ). For Example: if you have a restaurant that installs on 6/15/2013, you will receive the benefit of Dunkin paying Texas Digital your Recurring Managed Services Fees from 6/15/2013 through 6/14/2018. In no event will Dunkin Donuts pay Program Benefits beyond 3/31/23 regardless of your installation date (even if you have remaining payments due to Texas Digital Systems, Inc. under your agreement with them). The Digital Menu Board Recurring Managed Services fees means only the hosted Texas Digital Systems, Inc. software (hosting, support and proactive monitoring). You acknowledge that the Program Benefits will be administered by Dunkin Donuts, or its designee, and will be paid directly to Texas Digital System, Inc. to apply as a credit against your Digital Menu Board Recurring Managed Services Fees as set forth in your agreement with Texas Digital System, Inc. These payments will only be administered upon evidence of documentation necessary to show that all of these terms and conditions have been met. Upon exhaustion of the Program Benefits described above, you shall be responsible for any ongoing Recurring Managed Services Fees payable to Texas Digital Systems, Inc. as set forth in any applicable agreement between you and Texas Digital Systems, Inc. You acknowledge that the Program Benefits include the Recurring Managed Services Fees only and that you are solely responsible for any additional fees that you may incur for any out of scope or other services under any applicable agreement you have with Texas Digital Systems, Inc. These Program Benefits are offered to you in consideration of you adhering to the Digital Menu Board Program Requirements and these Terms and Conditions, including, but not limited to adherence to the timelines set forth herein. Failure to timely comply with the Digital Menu Board Program Requirements and these Terms and Conditions will result in the automatic termination of the Program Benefits. Upon any termination of the Program Benefits, you shall be responsible for any ongoing Recurring Managed Services Fees payable to Texas Digital Systems, Inc. as set forth in any applicable agreement between you and Texas Digital Systems, Inc. If you transfer ownership of your restaurant(s) that is entitled to Program Benefits, then you are no longer eligible for the Program Benefits; provided, however, your buyer may be eligible for Program Benefits provided that they 1) execute the Program Terms and Conditions and continues to comply with all of the terms of the Program; and 2) contact Texas Digital Systems, Inc. to place a Change of Ownership order within 5 business days of the transfer date. If the buyer has not accepted Terms and Conditions within (15) fifteen days of the transfer date, or placed a Change of Ownership order within 5 business days of the transfer date, then the buyer is not eligible for Program Benefits and the Program Benefits for that restaurant will automatically terminate. Program Generally: You agree that TIME IS OF THE ESSENCE with respect to all of your obligations in these Terms and Conditions. It is our sole right to modify or cancel the Digital Menu Board Program at any time. Dunkin Donuts is not responsible for any errors or omissions in connection with the Digital Menu Board Program, including the acts or omissions of the vendors in connection with the ordering, delivery, installation and ongoing performance of the equipment and software. You should refer to the vendor s terms and conditions in 4

their contract with you to understand their responsibility to you for performance under this program. You should also seek tax advice on whether the benefits of the program represent taxable income to you or your franchise entity. Your participation in the Digital Menu Board Program does not modify or waive any of your requirements to meet the brand standards or any other terms and conditions of your franchise or other agreements with Dunkin Donuts. 5

Exhibit A Required Equipment & Software: Equipment: Texas Digital Systems, Inc. Equipment Pricing Client Digital Menuboard Solution Configurations and Per Unit Pricing DD 2-Screen DD 4-Screen Configurations Configurations Display Brand NEC P NEC P NEC V NEC V Series Series Series Series NEC P Series Display Model P462 P402 V462 V421-2 P402 Display Size 46" 40" 46" 42" 40" Display Quantity 4 4 4 4 2 Media Player Quantity 4 4 4 4 2 Displays $4,224 $3,340 $3,324 $2,900 $1,670 Media Players $2,640 $2,640 $2,640 $2,640 $1,320 Installation Kit (Tilt Wall Mount, Network Switch, Installation Kit)* $1,118 $1,118 $1,118 $1,118 $559 5yr Extended Warranty (Media Player) $900 $900 $900 $900 $450 5yr Extended Warranty (Displays) $1,556 $1,496 $1,556 $1,496 $748 Total Texas Digital Systems, Inc. Equipment and Warranty $10,438 $9,494 $9,538 $9,054 $4,747 * Installation Pricing is based on Completing all work during normal business hours, Monday-Friday. If requested by Franchisee, additional fees may apply for Overnight, Holiday, Saturday and Sunday hours. One-time Equipment install services: On-site Services (Per Licensed Site)* Site Prep Services Low-voltage & Electrical $ 1,700.00 Low-Voltage only $ 1,325.00 Low-voltage & Electrical DD 2-Screen Configuration $ 1,490.00 Low-Voltage only DD 2-Screen Configuration $ 1,210.00 * Pricing is based on: (1) Completing all work during normal business hours, Monday-Friday. If requested by Franchisee, additional fees may apply for Overnight, Holiday, Saturday and Sunday hours. Installation Services (Per Licensed Site)* Site Survey $ 300.00 On-Site Installation $ 875.00 On-Site Installation (DD 2-Screen Configuration) $ 795.00 * Pricing is based on: (1) Completing all work during normal business hours, Monday-Friday. If requested by Franchisee, additional fees may apply for Overnight, Holiday, Saturday and Sunday hours. 6