The European Fruit and Vegetable Sector High Level Mission of Commissioner Hogan to Canada Business Forum Toronto, 1 st May 2017
EUCOFEL Giving a voice to the European Fruit and Vegetable producers and exporters Working towards a global market for European fruit and vegetables 2
About EUCOFEL Founded more than 60 years ago, EUCOFEL is the European Fruit and Vegetables Trade Association. EUCOFEL s mission is to represent and defend the trade of fruits and vegetables produced in the EU. EUCOFEL acts on an international level, complementing the efforts and actions taken at national level by its Members, with the aim of serving the interests of the EU producers and exporters, striving to create a level playing field and ensuring fairer conditions for EU producers and exporters. 3
EUCOFEL at a glance Covering all European fruit and vegetables, with a special focus on: tomatoes citrus pip fruit stone fruit bananas berries garlic mushrooms Over 60 years defending the EU Fruit and Vegetable Trade First and main European sectoral association for the defence of the European fruit and vegetables trade. EUCOFEL only defends the trade of European productions. Members from the main European fruit and vegetables producing countries: France, Germany, Greece, Italy, Poland, Portugal and Spain. 4
The EU fruit and vegetable sector A key sector, weighting around 20% of EU agricultural production Vegetables 13,6% of all EU agricultural output. Main producers in terms of economic value: The Netherlands (17.8 %); Spain (16.7 %); Italy (16.5 %). Most important products in terms of the volume of harvested products,: Tomatoes (17.6 million tonnes); Carrots (5.1 million tonnes); Onions (6.1 million tonnes). Fruits 6,7% of all EU agricultural output. Main producers in terms of economic value: Spain (33.4 %); Italy (18.7 %); France (11.4 %). Most important products in terms of the volume of harvested products,: Apples (12.7 million tonnes); Oranges (6 million tonnes); Peaches (2.5 million tonnes). Source: Eurostat. Source: Eurostat.
Trade statistics Canada-World Canada is a net importer, both for fruits and vegetables Source: ITC, International Trade Statistics. Fresh vegetables, excluding potatoes. Graphics and calculations compiled by EUCOFEL. Source: ITC, International Trade Statistics. Fresh fruits, excluding nuts. Graphics and calculations compiled by EUCOFEL. Source: ITC, International Trade Statistics. Source: ITC, International Trade Statistics.
Trade statistics Canada-EU Canada is also a net importer from the EU, both for fruits and vegetables Source: ITC, International Trade Statistics. Fresh vegetables, excluding potatoes. Graphics and calculations compiled by EUCOFEL. Source: ITC, International Trade Statistics. Fresh fruits, excluding nuts. Graphics and calculations compiled by EUCOFEL. Source: Eurostat, DS-016890. Source: Eurostat, DS-016890.
Trade statistics Canada-EU Imports from the EU to Canada represent just a tiny part of the total imports Source: ITC, International Trade Statistics. Fresh vegetables, excluding potatoes. Graphics and calculations compiled by EUCOFEL. Canada s main vegetables suppliers Source: ITC, International Trade Statistics. Fresh fruits, excluding nuts. Graphics and calculations compiled by EUCOFEL. Canada s main fruit suppliers Source: ITC, International Trade Statistics. Fresh vegetables, excluding potatoes. Source: ITC, International Trade Statistics. Fresh fruits, excluding nuts.
Fruits and Vegetables from the EU Quality Safety Taste 9
Fruits and Vegetables from the EU Quality, safety and taste European Union law lays down strict production requirements to guarantee the standards of all European agricultural products and foodstuffs. In addition, the European marketing standards encourage EU farmers to produce products of given quality, in conformity with the consumers expectations. European consumers are very demanding about food safety, which is why dealing with fresh agricultural products is subject to various legal and other buyer requirements. 10
Fruits and Vegetables from the EU Quality, safety and taste Limited use of pesticides: Maximum residue levels (MRLs). In addition: subject to supermarkets own standards, which are stricter than legislation. Contaminants: Mandatory limits for several contaminants, including nitrate and metals. EU fruit and vegetables producers have to comply with very strict requirements Marketing standards: Mandatory general and 10 specific marketing standards for the minimum quality and maturity. Labelling, packaging and traceability: Very strict requirements regarding food labelling, packaging and traceability: Name and address of packer and dispatchers; Name of produce; Country of origin; Class and size; Lot number for traceability. 11
Fruits and Vegetables from the EU Quality, safety and taste Strict compliance with food safety regulations is a priority for every EU producer and exporter. European Marketing Standards European marketing standards state minimum requirements that products sold in the European Union must comply with. There is a general and 10 specific marketing standards for specific products: EU Specific marketing standards Apples Citrus fruit Kiwifruit Lettuces and endives Peaches and nectarines Pears Strawberries Sweet peppers Table grapes Tomatoes Voluntary certification schemes In addition to EU legal requirements, many EU buyers require the implementation of a food safety management system based on Hazard Analysis and Critical Control Point (HACCP). Most EU producers are certified GLOBALG.A.P. and British Retail Consortium (BRC), which have become a minimum standard for most European supermarkets. 12
Why the European Union as a partner? Because Canadian consumers, as EU consumers, demand: Quality Safety Taste Affordable prices The EU production system offers you a vast variety of high quality, safe, tasty and affordable fruits and vegetables. We are a reliable and committed partner. 13
Let s start trading! We are ready to export to Canada! Now, thanks to the CETA, it will be easier than ever! 14
Our productions! Our stone fruit producer in Spain. Our apple producers in Poland. Our garlic productions in Spain. Our tomato producer s greenhouse in France. Our table grape producer in Greece. We would be please to welcome you in the EU to discover our productions! 15
European Fruit and Vegetables Trade Association 38, Rue de la Loi - 1040 Brussels - Belgium +32 27217288 Transparency Register: 73566332602-11 eucofel@eucofel.org @EUCOFEL_EU www.eucofel.eu 16