Take it Home: Teach Your Customers to be Fearless with Global Flavors Presented by: Chef Garrett Berdan, RDN, LD March 21, 2016
Global Flavors Shape 2016 Trends Heat + Tang ~ Tropical Asian Old World Flavor Adventures The Sriracha Effect Cuban Culture Tastes for New Experiences
Bring It Home What do Consumers Want? New and Exciting Fresh, interesting flavors Global Cuisines New Ingredients Scratch The Home Cooking: America s Consumers are Cooking Less Yet Seeking Fresh, Healthier Options 4.28.15. Forbes Online. http://www.forbes.com/sites/thehartmangroup/2015/04/28/scratch-the-home-cooking-americas-consumers-are-cooking-less-yet-seekingfresh-healthier-options/#150668503828
Global Flavor Profiles Make the Meal MEXICO GREECE ITALY MOROCCO Veracruz: Citrus, vinegar, capers, olives, garlic, fresh chiles, dried chiles, tomatoes, onion, hoia canta, peanuts, olive oil Oaxaca: Dried chiles, fresh chiles, onion, garlic, chocolate, cinnamon, avocado leaf, almonds, pine nuts, peanuts Michoacán: Tomatillos, tomatoes, dried chiles, cilantro, oregano, corn Lemon, parsley, oregano, dill, mint, cinnamon, olive oil, olives Southern Italy Olive oil, tomato, garlic, oregano, chili flakes Olive oil, lemon, preserved lemon, chili (fresh and dried), garlic, cumin, coriander, cardamom, cinnamon, cloves, caraway, pepper, turmeric, saffron, paprika, mint, cilantro, parsley
Global Flavor Profiles Make the Meal JAPAN CHINA THAILAND VIETNAM Soy sauce, mirin, ginger, wasabi, sesame oil, sesame seeds, rice vinegar, green onion, miso, yuzu kosho, ponzu Soy sauce, ginger, garlic, green onions, sesame oil Fish sauce, shrimp paste, ginger, galangal, cilantro, chili (fresh and dried), kaffir lime, shallot, garlic, coconut, tamarind Fish sauce, lime, chili (fresh and dried), cilantro, mint, basil, star anise, shallot, garlic
Basic Tastes as Key Flavor Agents Herbs Greens Radicchio Endive Citrus Vinegars Pomegranate molasses Salt Soy sauce Fish sauce Tamari Capers Preserved lemon Soy sauce Tamari Miso Parmigiano Regiano Mushrooms Olives Fish sauce Tomatoes/sauce Sugar Honey Maple syrup Molasses Palm sugar thenimboodiaries.com
Make New Cuisines and Flavors Approachable Cooking Technique Freshness Texture Flavor Grilled Broiled Stir-fried Slow braised Smoked Seared Fresh Bright Color Cool Zingy Juicy Vibrant Crisp Crunch Toothsome Tender Tender-crisp Zesty Piquant Pungent Bold Deep Complex Tangy Spicy Tart
Harissa and Maple Roasted Carrots Turkey Tamales with Mole Negro photo credit: Bon AppetitMagazine www.bonappetit.com photo credit: http://www.tiamakastamales.com
Shrimp a la Veracuzana Thai Turkey Soup with Coconut Milk and Galangal photo credit: www.serveturkey.org photo credit: The Wall Street Journal www.wsj.com
Turkey Zucchini burgers with Sour Cream Sumac Sauce Indonesian Gado Gado Salad photo credit: http://www.ottolenghi.co.uk photo credit: Bon AppetitMagazine www.bonappetit.com
Turkey Posole Korean Soy and Honey Glazed Vegetables photo credit: Bon AppetitMagazine www.bonappetit.com photo credit: Food and Wine www.foodandwine.com
Make New Cuisines and Flavors Accessible Year-Round WINTER SPRING SUMMER Autumn Turkey Tamales with Mole Negro Harissa and Maple Roasted Carrots Thai Turkey Soup with Coconut Milk and Galangal Shrimp a la Veracuzana Turkey Zucchini burgers with Sour Cream Sumac Sauce Indonesian Gado Gado salad Turkey Posole Korean Soy and Honey Glazed Vegetables hystericallyeverafterblog.com
How Turkey Stacks Up
Unexpected Benefits Flavorful A great canvas for bold global flavors Convenient A variety of cuts Versatile An easy-to-use ingredient in many dishes
Communicating Global Flavors to Your Customers Visual grocery list in weekly ad insert Recipe cards Store newsletters LEVERAGE ALL COMMUNICATION CHANNELS In-Store radio RDN cooking demo Professional photography Designate an area of the store for display Invite local chef to give demo
Make Demonstrations Stress-Free photo credit: columbian.com ü Plan from A to Z ü Be realistic with time, space, equipment ü Visualize ü Practice and time yourself ü Talking points ü Mise en place ü Provide a meal solution ü Showcase complimentary products photo credit: bonappetit.com
National Turkey Federation for RDNs www.serveturkey.org Visit this go-to resource for research, trends, FAQ, nutrition info, and recipes Follow ServeTurkey s blog Join Today s Turkey mailing list Download Supermarket RD Toolkit
Easy-to-Use Resources
QUESTIONS?