WHOLESALE MENU foodlabla.com
CONTENTS Our Cuisine & Philosophy 3 Wholesale Program 4 Our Menu 5 8 Contact Us 9 Example
OUR CUISINE & PHILOSOPHY FOODLAB is a family business. Nino, and his mother Esther (pictured here in 1981), started as a catering company in 2007 and have since opened two gourmet marketplace cafes in Los Angeles. Esther owned a restaurant in Salzburg, Austria before moving to Los Angeles in 1993 with her son. While she is mostly selftaught, she did attend Le Cordon Bleu in Paris between modeling in runway shows in Paris and Milan. Her unique and unapologetic approach to flavor and combinations has made FOODLAB a popular Los Angeles destination. Constantly trying to create new dishes, Esther is currently working on a cookbook dedicated to sandwiches. Nino attended the Hotel School at Cornell University, learning the management side of the restaurant industry. After a few years working on the east coast, Nino decided to move back to Los Angeles and join his mother in opening FOODLAB. Nino s passion for design and marketing has also helped FOODLAB define a strong brand, one he is constantly trying to improve and perfect. Since day one, Esther and Nino have stayed true to their original mission: LOVE. Love what you do, love what you put in your body, love people EAT. Eat well organic, natural, farm raised, nitrate and hormone free cuisine. DRINK. high quality, fresh and homemade beverages and authentic European coffee. SMILE. Life is short; enjoy! Our staff is known to be the friendliest staff around. FOODLAB. the name is a refection of Esther s experiments with flavors. Additionally, we are proud to announce that our eat-ware, ranging from plates, cutlery, cups, and packaging are 80% environmentally friendly and biodegradable. It is extremely important to us to be a leader in keeping this planet clean and beautiful, and therefore have made every effort in finding items that are not only attractive but also harmless. FOODLAB (yes, its one word, not two; the plus was meant as a design detail and for 7 years we were referred to as FOOD AND LAB).
FOODLAB WHOLESALE PROGRAM Since 2008, Foodlab has become a staple in Los Angeles for gourmet sandwiches with a European flair, healtly salads and creative side dishes and treat. The demand for us to open multiple location was of interest at first, but instead, we decided to stay a boutique operation, and share our food with select vendors like you: WHAT WE DO Tailored to fit your business, we create a rotational menu that is delivered to you daily, Monday through Friday. Our trained staff delivers the packaged food, stock it. We try to create a variety so that your clients are never bored. HOW DOES IT HELP YOU? Operating a food etablishment comes with extra staffing issues, waste, and packaging concerns, as well as the requirements to maintain a food safe environment. We take care of that for you. We make the food fresh daily, pack it, deliver it and voila! You are serving food at your establishment. WHAT DOES IT COST? While we could easily have created wholesale pricing, we decided that it was in your best interest to not go out of pocket. So we have a different solution. We offer the 70/30 model. You pay 70% of the items up front and keep 30%. A normal restaurant earns 10-15 % profit on Food. We incur the packaging cost, and for a minimal delivery fee, you will see the profits add up. HOW MUCH CAN YOU MAKE? On average, our clients order about $250-$350 a day and sell at 80-90% rate. Based on $250 a day, weekly inventory is $1250 and assuming a low 70% sell rate, your etablishment makes $375 a week without any costs. That adds up to $19500 a year additional income. If you need more inventory, we can meet demand, and we can also reduce the amount based on performance. OTHER BENEFITS We have noticed that because you now serve food, you are automatically a bigger draw to people who may choose another establishment that has offer things than pastries. Sales of our current partners have all risen since people now have another reason to come to your establishment. Marketing our partnership and having the FOODLAB brand in your establishment is also a benefit. People know our product and trust our food, which has become a staple in Los Angeles in the last 10 years.
FOODLAB - WHOLESALE - MENU BREAKFAST HAM & CHEESE CROISSANT 5.56 / 7.95 Ham & gruyere w/ mustard side on croissant FRESH CUT FRUIT SALAD (8OZ) 3.46 / 4.95 // (16OZ) 4.86 / 6.95 ORGANIC GREEK YOGURT 5.6 / 8 Pistachio, mint, & Turkish honey HOMEMADE GRANOLA PARFAIT 5.56 / 7.95 With European yogurt HARD BOILED EGG TOAST 6.82 / 9.75 Bacon, aioli & arugula on wheat bread HOMEMADE BIRCHER MUESLI 5.6 / 8 Oatmeal, cream, strawberry & raspberry SANDWICHES ALL SANDWICHES ARE CUT IN HALF & SERVED WITH A SIDE OF CORNICHONS THE CHICKEN AVOCADO 8.36 / 11.95 Avocado cream, queso fresco & romesco on ciabatta THE CHICKEN BLT 8.36 / 11.95 Bacon, tomato, arugula & aioli on ciabatta THE CHICKEN SALAD 7.35 / 10.50 Apple, grape & arugula on wheat bread THE CURRIED CHICKEN 7.70 / 10.25 Lingonberry chutney on wheat bread THE FAMOUS WIENERSCHNITZEL 7.87 / 11.25 Breaded and pan fried cutlet of chicken w/ lingonberry chutney & aioli on ciabatta THE FRIED BUTTERMILK BUFFALO CHICKEN 7.80 / 11.15 Iceberg lettuce, buffalo aioli on ciabatta THE AUSTRIAN MEATLOAF 7.80 / 11.15 Grass fed beef, secret sauce, onion & Dijon mustard on ciabatta THE TURKEY LAB 8.36 / 11.95 Tomato, avocado, sprouts, pickled onion, black bean mash on ciabatta THE TURKEY BRIE 8.05 / 11.50 Turkey breast, brie, pear, honey & fig compote on wheat bread THE TUNA SALAD 7.52 / 10.75 Green apple, olive tapenade on wheat bread GREEN LAB 7.87 / 11.25 Black bean mash, avocado, tomato, pickled onion & carrot, radish queso & sriracha mayo on five grain bread THE GARDEN 7.70 / 10.25 Hummus, avocado, radish sprout, tomato, cucumber & carrot on 5 grain bread THE CAPRESE 7.66 / 10.95 Nut free pesto, tomato, mozzarella & Greek olive oil on ciabatta ROASTED VEGGIES & GOAT CHEESE 8.36 / 11.95 Zucchini, eggplant, romesco sauce, pesto & goat cheese served on ciabatta ORGANIC SALADS ALTHOUGH WE PAIR OUR DRESSINGS, YOU MAY CHOOSE YOUR OWN VINAIGRETTE : HOUSE (H), LEMON (L) OR OLIVE OIL & BALSAMIC CHICKEN ARUGULA SALAD 9.06 / 12.95 Edamame, cranberry, candied walnut, Asian marinade CHICKEN COBB (L) 9.97 / 14.25 Grilled chicken, bacon, avocado, egg, gorgonzola, tomato on spring mix NICOISE (L) 9.06 / 12.95 Tuna salad, green beans, tomato, egg, potato, black olive with mixed greens KALE CEASAR 9.45 / 13.50 Grilled chicken, organic kale, homemade croutons& parmesan PULLED CHICKEN SALAD (H) 9.06 / 12.95 Served with arugula, apple, grape, mandarin, candied walnuts THE VEGAN (H) 7.52 / 10.75 Artichoke, tomato, edamame, carrot, radish beans, cucumber & corn SCHNITZEL SALAD (L) 9.45 / 13.50 Famous chicken Schnitzel on greens w/ potato cucumber salad, lemon TURKEY COBB (L) 9.97 / 14.25 Turkey breast, bacon, avocado, egg, gorgonzola, tomato on spring mix CURRY SALAD (L) 9.45 / 13.50 Curried chicken, lingonberry, carrot, apple & cucumber on arugula ITEM X Retail price // XX MSRP EX : HAM CROISSANT. You will pay $5.56 and we suggest that you sell it back for $7.95 or above. Profit of $2.39
FOODLAB - WHOLESALE - MENU SIDE SALADS SIDE SALADS ARE CORE INGREDIENT SALADS, NO LETTUCE & MAKE A GREAT ADDITION TO SANDWICHES. SERVED IN SMALL OR LARGE DELI CONTAINERS KALE & BRUSSELS SPROUT SALAD Sliced almond, Pecorino Romano lemon juice, agave, Greek olive oil CAPRESE W/ PINKPEPPERCORNS SALAD Tomato, mozzarella, basil, Greek olive oil CUCUMBER SALAD Red onion, dill, vinegar COLD GERMAN POTATO SALAD W/ mayonnaise & pickles SPINACH & BASIL PESTO Nut free pesto, tomato, mozzarella & Greek olive oil Small 8 oz. 3.5 / 5 Large 16 oz. 7 / 10 EXTRA SIDE SALADS SIDE SALADS ARE CORE INGREDIENT SALADS, NO LETTUCE & MAKE A GREAT ADDITION TO SANDWICHES. SERVED IN SMALL OR LARGE DELI CONTAINERS TUNA SALAD W/ celery, mayo, lemon juice, onion, parsley, salt & pepper GRILLED CHICKEN BREAST W/ lemon edge CURRIED CHICKEN SALAD W/ celery, mayo, curry powder, crushed pineapple, golden raisin, green onion, vinegar, cherry syrup PULLED CHICKEN SALAD W/ apple, grape, green onion, horseradish, mayo, lime juice Small 8 oz. 4.16 / 5.95 Large 16 oz. 7.66 / 10.95
FOODLAB - WHOLESALE Place your order by email : foodlabla@gmail.com Wholesale Terms: Opening order minimum of $200; reorder minimum of $150. Visa, MasterCard, Amex (3% fees), Company Check. First orders must be prepaid via cc or check. Orders of less than $250 delivery fee of $3 per drop off Date: Store Name: Sales Rep: Phone: Email: Resale or Taxe ID: Buyer name: Buyer Email: Buyer Phone: Delivery Address: Billing Address (if different):
FOODLAB - WHOLESALE - EXAMPLE PLEASE SEE BELOW A PERFECT EXAMPLE OF ONE OF OUR CURRENT PARTNER. THE CLIENT IS A CAFE IN SANTA MONICA HAVING THE STORE OPEN FROM MONDAY TO FRIDAY SALES RECAP OF WEEK 1 Our client is easily making an extra $469.28 profit per week by offering Foodlab products
CONTACT US FOODLAB Erwan, Sales Manager Wholesale department foodlabla@gmail.com Tel: 347 562 3735 Fax: 323 851 7177 7253 Santa Monica BLVD West Hollywood, CA 90046 Monday through Friday, 8am-6pm