GENERAL MILLS AT A GLANCE

GENERAL MILLS AT A GLANCE

TRUSTED BRANDS THE WORLD OVER Our brands are known around the world for quality, beginning with Gold Medal flour in 1880, which to this day remains the No. 1 selling flour in the United States. Several of our other brands also occupy the No. 1 or No. 2 market positions from Pillsbury refrigerated dough to Green Giant frozen vegetables, and from Cheerios cereal to Betty Crocker dessert mixes. We re the sixth largest food company in the world, and about half of our 30,000 employees work outside the United States. We market in more than 100 countries on six continents. In fiscal 2009, our global net sales were $15.9 billion (including our proportionate share of joint ventures). We categorize these sales into four business segments: U.S. Retail, International, Bakeries & Foodservice, and Joint Ventures. Every day around the world, food made by General Mills is eaten for breakfast, lunch and dinner and as a snack sometime during the day or evening. Global Net Sales: $15.9 billion Fiscal 2009 International $2.6 billion Bakeries & Foodservice $2 billion Joint Ventures $1.2 billion (proportionate share} U.S. Retail $10.1 billion It s a bowl of Cheerios or a cup of Yoplait yogurt for breakfast in the United States. Or a bowl of Fibre One cereal in Canada or Pillsbury frozen pancakes in Mexico. It s a sandwich with bread made from Gold Medal flour or a bowl of Progresso soup for lunch in the United States. Or Wanchai Ferry products in China or the United Kingdom. Or a Nature Valley granola bar eaten on the run in Argentina or in about 60 other countries. It s Hamburger Helper with a side of corn or green beans from Green Giant for dinner in the United States. Or an Old El Paso Mexican meal in Australia, Germany or Japan. And in many countries, a Pillsbury roll could be part of any meal. Or for an after-dinner treat, it could be a Betty Crocker cake or cookie in the United States. Or Häagen-Dazs ice cream in any number of countries, including Chile, Greece, Indonesia, Morocco and Russia.

NOURISHING LIVES Our mission at General Mills is Nourishing Lives making lives healthier, easier and richer. e make lives healthier with foods such as yogurt, soups, vegetables W and whole grain breakfast cereals. Since fiscal 2005, we ve improved the health profile of products that comprise 45 percent of the company s U.S. retail sales. And we re working to develop more healthy products every day. We make lives easier with foods that are simple to prepare like a crescent dinner roll that can be baked in minutes or a frozen pizza that can be popped in the oven and served. We have more than 400 products that can be made in 15 minutes or less, and even more are ready to eat. We make lives richer with foods to celebrate special moments whether it s a cake for a child s birthday, a savory snack to help unwind after work or the trimmings for a holiday family meal. General Mills Around the World 30,000 employees Regions with General Mills presence

U.S. RETAIL U.S. Retail represents the lion s share of our net sales $10.1 billion in fiscal 2009. Internally, U.S. Retail is divided into seven business segments: Big G cereals, Meals, Pillsbury, Yoplait, Snacks, Baking Products and Small Planet Foods. Big G Cereals $2.3 billion Our breakfast lineup features several iconic brands, including Cheerios, Wheaties, Cinnamon Toast Crunch, Lucky Charms and Fiber One. Meals $2.2 billion Our convenient dinners provide choices for everyone, including Hamburger Helper, Old El Paso and Wanchai Ferry dinner kits; Green Giant vegetables; Betty Crocker side dishes; and Progresso soups. Pillsbury $1.9 billion We ve been making mealtimes special for over a century whether it's refrigerated dough, Grands! biscuits, dinner rolls or Totino s pizza and snacks. BAKERIES & FOODSERVICE INTERNATIONAL Bakeries & Foodservice is a $2 billion business with three distinct channels: Bakeries: We provide baking mixes and flour to traditional bakeries and grocery store bakeries. ($950 million in sales) Restaurants/distributors: We deliver branded cereals, yogurt, snacks and baked goods to schools, restaurants and hotels. ($890 million in sales) Convenience stores/vending: We provide a wide variety of products to convenience stores and vending machines. ($207 million in sales) Bakeries & Foodservice Net Sales: $2 billion Fiscal 2009 Convenience Stores/Vending 10% Bakeries 46% Including our share of joint ventures, 24 percent of our global sales $3.8 billion in fiscal 2009 occur outside the U.S. About 16 percent of these global sales $2.6 billion are from our wholly owned businesses. Our leading global brands are Häagen-Dazs ice cream, Old El Paso Mexican foods, Nature Valley granola bars, Cheerios cereal, Wanchai Ferry dumplings and meal kits, Green Giant vegetables, and Pillsbury and Betty Crocker products. In addition to our global brands, we also offer several local brands such as La Salteña pastas and tapas in Argentina and Jus-Rol pastries in the United Kingdom. Restaurants/ Distributors 44%

Yoplait $1.5 billion Snacks $1.2 billion Baking Products $850 million Small Planet Foods $200 million Our Yoplait yogurt is the No. 1 seller in the U.S. We offer several varieties from Original to Yoplait Light to Go-Gurt, yogurt for kids. We re the leader in fruit and grain snacks with Nature Valley, Chex Mix and Fiber One brands, as well as fruit-flavored snacks such as Fruit Roll-Ups. Our baking products including Betty Crocker, Bisquick and Gold Medal flour have set the quality bar for generations. We re a leader in organic foods, including products bearing the Cascadian Farm, Muir Glen and Lärabar brands. Europe continues to be our largest international market, followed by our long-established operations in Canada. And all of our regional operations including those in Asia/Pacific and Latin America continue to grow. JOINT VENTURES We participate in two international joint ventures: Cereal Partners Worldwide and Häagen-Dazs Japan. Our proportionate share of these sales was $1.2 billion in fiscal 2009. International Net Sales: $2.6 billion In Millions Fiscal 2009 Latin America 17% Asia/Pacific 25% Europe 33% Canada 25% Cereal Partners Worldwide: CPW is a 50-50 partnership with Nestlé that markets breakfast cereals in 130 countries. It accounts for 84 percent of our joint venture sales. Häagen-Dazs Japan: This partnership operates our ice cream business in Japan and accounts for 16 percent of our joint venture sales. Joint Ventures: $1.2 billion* Fiscal 2009 Häagen-Dazs Japan 16% Cereal Partners Worldwide 84% *Not consolidated, proportionate share.

STRENGTHENING FAMILIES AND COMMUNITIES Included in our Nourishing Lives mission is a commitment to Nourishing Communities and Nourishing the Future to strengthen families and the communities where we live, work and play. We nourish our communities through programs like Box Tops for Education, where parents and students can earn cash for their schools by clipping Box Tops from our products. The program has raised more than $300 million for K-8 schools in the United States over the past 13 years money that schools use to buy things like computers, books and playground equipment. And we ve been nourishing the future with a commitment to environmental sustainability long before it became fashionable. The paperboard used to package our cereals, for example, has been made from recycled paper for more than 60 years. We live our mission every day, starting with the people pictured in this brochure all of whom are General Mills employees and their families. Number One General Mills Boulevard Minneapolis, MN 55426 GeneralMills.com 2009 General Mills Printed on recycled paper using soy inks. Contains 10% post-consumer waste.