Finca La Pontezuela The undulating geography of Montes de Toledo, made up by its rigorous continental climate, with cold winters and summers of high temperatures, has outlined a surprising green refuge within the plains of La Mancha. On the slopes of the hills, crowned with stones, and in the valleys and plains, extend the olive groves. Its cultivation, introduced by Greeks and Phoenicians, has adapted, generation after generation, to the new environment to procure nowadays an oil with exceptional attributes. North of the ecological reserve of Parque de Cabañeros, nature reserve in the heart of Montes de Toledo extends the olive grove of our family farm: Finca La Pontezuela. Picual olive trees are arranged orderly along the cornicabra trees, highly appreciated variety, characteristic of the region. Los Navalmorales, where our farm is located, is a town which has been devoted to olive growing since ancient times. The expertise and careful attention to the olive trees have been maintained over time, renewed by the incorporation of the latest techniques to provide delicious flavor oils -pure olive juice- with important health attributes. New Oil, New Stage Our farm begins a new stage, renewed and characterized by the enthusiasm for offering first quality oils. Extra virgin olive oils (EVOO) of careful elaboration, where we follow the highest standards of quality. We harvest the olives during the ideal moment of ripeness. We extract the juice in cold (always less than 27ºC) using only mechanical procedures, bringing the olives directly from the land to the oil mill in the farm, in just a few hours since the harvesting. This way, we guarantee the preservation of all their sensorial and health qualities, and also their high nutritional value. Finally we bottle it keeping all its attributes. Our brand 5 elementos, is our identity sign, under which we distribute our 3 varieties of EVOO. The 5 elements - land, water, air, fire and wood (of our olive trees) heir of the Western thinking, are directly involved in the production of our oils and summarize our perception and philosophy towards our rich natural environment, origin of our valued juices.
1 2 - air - water 5 elementos for an extraordinary oil Most of the first philosophers understood that the beginning of things was only one. It was only different in number and form. For Thales of Miletus, first west philosopher, it was water. His disciple, Anaximenes, understood that it was air. The wise Heraclitus referred to fire. And to Xenophanes was attributed mentioning land. Later Aristotels affirmed that the world was compounded by four basic elements: land, water, air and fire, adding an additional quintessential, which is the materials that supposedly create the clouds. And this model persists almost 2000 years, until the end of The Middle Age. 3 4 - fire - land Since that moment, our world, although the same, has changed considerably. Our 5th element, sign of the Western legacy and tribute to our natural environment, are also others, that define our experience and will. 1 Our land. The plains of our olive grove, every wrinkle in the crust of our trees and every new blooming. Our direct relation with nature that we know so well, always changing and where we proudly observe how every year our magnificent olive trees get full of olives. 2 The sun s heat of our latitude, nourishing our olive grove day after day, enriching and maturing their fruits. Intense during the summer, diminishes little by little, until the olives reach the optimal moment for the harvest in autumn. 3 The care and dedication with which we cultivate our olives, favoring nature in order to provide its best products, full of flavor and exceptionally healthy. 4 The know-how and the experience to preserve every hint and all the properties of our selected juice, to reach this way every corner of the geography as we enjoy it just after extracting it. 5 Our enthusiasm and passion to get better olive oils with better qualities each year, which is the reason behind all our actions. 5 - wood
The process behind our extra virgin olive oil Extra virgin olive oil entail a series detailed process very important for obtaining and providing an juice of high quality. Every mistake damage the category of the juice, which are presents since the harvest of the olive until the final packaging of the product. 1 Every extra virgin olive oil begins in the land. It s essential the condition and the maturity of the olives. The maturing is connected with the performance, the acidity level and with the organoleptic characteristic which define the juice. Meanwhile the olive ripens, the contained triglyceride increase, and at the same time reduces the quantity of aromatic substance. The specific characteristic of every variety are those which define the ideal moment for the harvesting. 2 by the time of the The campaign 2013 2014 This harvest season has left us some magnificent extra virgin olive oils, with a low acidity (less than 0.2 ) and also a low level of peroxides, indicative of the high content of natural antioxidants (polyphenols) of our oil, an attribute that while preventing oxidation is highly beneficial for our health and increases its nutritional value. This is the happy result of a process that extends throughout the year, culminating with each harvesting, in which each process -from the careful selection of the olives to the bottling of the extracted juice looks for the highest standards of quality. harvest, the tree is brushed, harvesting the olives to the flight, which means that the olives of the tree, not the olives of the land. To do this, day laborers are helped by the mechanical harvesting which made vibrate the olive to collect the fruit. 3 Since that moment, the time is crucial. The olive has to be crushed before 24 hours of the harvesting. They are transported to the oil mill, with a lot of care to maintain this way the integrity of the fruit. Once there, they are selected, washed and finally crushed. The extraction of the juice is realized in cold, using only mechanical means, which gives to the oil a better quality. 4 The characteristics of the EVOO would be contrasted by the accredited laboratory which decide the parameters of acidity, the peroxide index and the ultraviolet absorption, and by an tasting board, that is going to analyze the texture, the flavor and the aroma of the juice. Every imperfection is going to reduce the category s juice, stopping this way the commercialization as EVOO. 5 It still has a last process. The EVOO has to be protecting by the air, light, heat and humidity that affects negatively their properties. For packaging it s not suitable any king of material. The dark piece of glass allows us to maintain all his sensorial characteristics and his beneficial qualities, to arrive in perfect conditions to the consumer. The non-refillable caps with dispenser allow spilling the want quantity and avoiding the dripping. All this process, detailed and dedicated, is the reason of the quality of our excellent juices of extra virgin oil.
Our extra virgin olive oils The result of this campaign are three exquisite varieties of extra virgin olive oil, with very well defined organoleptic characteristics and sensory attributes with a distinct fruitiness, perfect for pairing with other flavors. They are our 100% extra virgin olive oils. 1 5 elementos Secret Blend premium selection 2 5 elementos 100% Picual 3 5 elementos 100% Cornicabra Our EVOO Premium Selection Secret Blend is an fruity Coupage of medium intensity with green tomato, fresh grass, banana and green apple aromas. They coexist harmoniously with an soft ending of aromatic grass and citrus notes. The EVOO 100% Picual has a sweet and a light flavor, of stinging and bitterness welladjusted with a sweet finish in the mouth. Marked fruity of red apple with intensities of banana and tomato. It has a high adaptability, which make it suitable for cooking and for use it in marinated and undercooked plates. The EVOO 100% Cornicabra, elaborated from the own appreciated variety of the Mountains of Toledo, it s characterized for it s light fruity of olive, that in nose presents vegetables notes of steam and leaf. In mouth stand out his marked bitten and spicy, with a final flavor of walnut and almond.
5 elementos PREMIUM SELECTION Secret Blend Extra Virgin Olive Oil Coupage of Picual, manzanilla cacereña and arbequina, of golden green colour with a strong personality. It stands out for its complexity, with characteristics provided by the carefully selected varieties. The result is an excellent juice with medium intensity notes in mouth that coexist in a harmonious and balanced way with hints of green fruits and aromatic herbs. Our Secret Blend is the result of a careful selection of fruits during the first days of harvest and a cold extraction under the strictest standards of quality to obtain a product of extraordinary bouquet and properties, capable of satisfying the most demanding palates. Variety. Coupage of Picual, Manzanilla Cacereña y Arbequina. Obtained directly from olives and solely by mechanical means. Cold extraction (<22 ) in less than 24 hours. The natural contribution of each variety defines a product with a high content of polyphenols (natural antioxidants), a low level of peroxides (<8), low acidity (less than 0.2º) and a high content of oleic acid. These properties make it a product with extraordinary qualities, not only sensory but also healthy. Analysis. Acidity level: < o,2º (max. for EVOO: 0,8º) Peroxide value: < 8 (max. for EVOO: 20) cut grass, banana and green apple, coexisting harmoniously with a soft end of herbs and citrus notes. The combination of fruits like banana and green apple coexist in a harmonious way with a final hint of aromatic herbs and citric notes. Flavor. The balance of bitter and pungent in medium intensities is softened with a sweet finish on the palate. Its green fruitness provides freshness to the ensambling. Sensory profile Fruity (Green): 5 Grass: 5,5 Green tomato: 6 Almond: 5 Green apple: 4 Green banana: 3,5 Bitter: 4 Pungent: 4 Sweet: 3 Origin. Finca La Pontezuela, Los Navalmorales, Montes de Toledo, Toledo, Spain. Sweet Fruity (Green) Grass Presentation. 500ml bottle (169 FL Oz) dark piece of glass. Packaging in carton box of 6 units. Aroma. Medium intensity fruitness with aromas reminiscent of tomato and freshly Pungent Bitter Green banana Green apple Green Almond
5 elementos 100% Picual Extra Virgin Olive Oil 100% Picual varietal, with medium intensity fruitiness and a sweet taste. It stands out for its notes of red apple, almond, and olive leaf with hints of aromatic herbs. Its qualities make it highly adaptable for cooking, providing food notable culinary sensations, perceptible not only by taste but also by smell. Variedad. 100% Picual. Obtained directly from olives and solely by mechanical means. Cold extraction (<27 ) in less than 24 hours old. Aroma. In nose, it presents notes of red apple, almond, leaf and olive, with hints of aromatic herbs such as rosemary. The Picual variety is one of the most stable. It s characterized by a high content in polyphenols (natural antioxidants), a low level of peroxides, low acidity (less than 0.2º) and high oleic acid content. These properties make it a product with extraordinary qualities, not only sensory but also healthy. Flavor. In mouth, it presents a smooth flavor of almond and hints of tomato plant. Sweet oil with light and pleasant pungency and bitterness. Sensory profile Banana: 4 Green Fruity: 5 Sweet: 4 Analysis. Acidity level: < o,2º (max. for EVOO: 0,8º) Peroxide value: < 8 (max. for EVOO: 20) Red apple: 7 Tomato: 3 Bitter: 2 Spicy: 2 Fruity (Green) Origin. Finca La Pontezuela, Los Navalmorales, Montes de Toledo, Toledo, Spain. Sweet Red apple Presentation. 500 ml bottle (16.9 fl. Oz), dark piece of glass. Packaging in carton box of 6 units. Pungent Tomato Bitter Banana
5 elementos 100% Cornicabra Extra Virgin Olive Oil 100% cornicabra varietal, made of the appreciated native variety of olives of the Montes de Toledo region, is characterized by its light olive fruitiness. Its pleasant aroma has notes of plant stem and leaf. In mouth, bitter and spicy, has a final aftertaste of almonds and nuts. Variety. 100% Cornicabra. Obtained directly from olives and solely by mechanical means. Cold extraction (<27 ), directly from the tree to the mill in just minutes since harvest. The cornicabra variety, typical of the region of Montes de Toledo, is characterized by providing fruity and aromatic oils with medium values of bitterness and pungency and stands out for its extraordinary stability. It has an extremely high content of oleic acid, vitamin E, polyphenols and antioxidants, which endow them with great resistance to oxidation, while posing extraordinary health benefits. Aroma. Light fruitiness with hints of stem, leaf and almond. It also stands out for its vegetal notes, especially of tomato. Flavor. In mouth, an attribute reminiscent of almond gets evident. It presents a balance of light and pleasant bitterness and pungency. Sensory profile Olive fruity: 6 Steam: 6 Leaf: 4 Almond: 3 Bitter: 5 Spicy: 4 Sweet: 2 Analysis. Acidity level: < o,2º (max. for EVOO: 0,8º) Peroxide value: < 8 (max. for EVOO: 20) Sweet Fruity (Green olive) Stem Origin. Finca La Pontezuela, Los Navalmorales, Montes de Toledo, Toledo, Spain. Pungent Leaf Presentation. 500 ml bottle (16.9 fl. Oz), dark piece of glass. Packaging in carton box of 6 units. Bitter Dry fruits (almond)
Gastronomic Pleasure The world is constantly changing. Molecular cuisine, Eco gastronomy... We live in the unceasing development of new categories to define the new attitudes towards food. But they all have one thing in common, the demand for product quality, feature contemporary cuisine and inexcusable search of the best raw materials. In any case, gastronomic pleasure, new lifestyles and healthy habits intermingle. In this context, 5 elementos is: 1 Natural quality, authentic flavor. The EVOO is a pure juice extracted directly from the olive through a complex process involving the environment decisively. Caring for the earth is a condition, contemplated by the Eco gastronomy, which becomes a necessity for all of our oils, as it gets reflected in its taste and properties. 2 A product of haute cuisine. In recent decades Spain has revolutionized at a philosophical and a conceptual level the world of haute cuisine. One of its fundamental premises is the inexcusable use of products of the highest quality, that is, those that can provide the purest flavor to the dish. 3 An affordable luxury. First rate raw materials and price do not need to be antagonistic categories. Elite food has recently added itself to the new trends to offer gourmet products at a competitive and affordable price reaching a wider audience. 4 Modern and urban character. Cooking is a form of socialization that characterizes our urban life style -dynamic, cheerful and direct-, allowing us to explore the diversity of tastes and nuances, searching for a special product, whether for personal enjoyment or for our diners and guests. 5 Being global while local. Having a traditional product does not mean you cannot get anywhere on earth. The Mediterranean diet is no longer a secret and enjoying it and its products is possible beyond our latitudes. - authentic flavor - haute cuisine - affordable luxury - modern character 1 2 3 4 - global and local 5
Healthy properties of the extra virgin olive oil Day by day, we are conscious about how our diet concerns our health. We are worried about factors which participate in our nutrition, to have an more healthy life. Before this perspective, it seems to be closer to one return, defined less is more and it s better. One tendency towards an health diet, where the cuisine maintain a social role, their ability to make us enjoying and where the gourmet products are available to a large public, and at the same time it s producing a renew conscience of the traditional and cultural diet patrimony. On this sense, the olive oil makes up on the essential pillar of the denominate Mediterranean diet and of the Spanish gastronomy. Between the different types of oils coming from the olive, the extra virgin olive oil it s the most appreciate category, because is maintaining all the essence of natural. It s a gastronomic jewel, rich in oleic acid and polyphenols, whose health qualities were studied and analyzed scientifically, which explains how it s consumption, benefit our organism. A great ally for your health The polyphenols of the olive oil act as antioxidant, protecting the lipids of the blood forehead the oxidative damage. His consumption it s associated with the increase of the denominate good cholesterol. We have to keep in mind that the consumption of fat it s essential for our organism in his daily activity. Exist different types of fat, but the most beneficial are the monounsaturated. The oleic acid, one of this monounsaturated fat, it s the most abundant in the extra virgin olive oil, which contribute to maintain a suitable levels of blood cholesterol. The vitamin E, it s an essential antioxidant, which contribute to protect the cells forward the oxidative damage. Since 2011 the EFSA (European Food Safety Authority) subscribe the recommendation of health about the benefits of the consumption of extra virgin olive oil. An natural antioxidant The ageing it s associated with the oxidative stress of cells, a lucky proinflammatory state which is characterized because of the production of one particular type of proteins, whose levels seems to be reduced with the consumption of the EVOO.
5 elementos Finca La Pontezuela Crta. Villarejo a Montalbán, km.4, 45140 Los Navalmorales (Toledo) La Pontezuela SLU Doctor Esquerdo 66, 28007 Madrid www.lapontezuela.com Contact: laura.barbero@lapontezuela.com +34915572739