Spring 2017 Food Services Survey New Campus SPRING 2017 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH THE AMERICAN UNIVERSITY IN CAIRO
1 TABLE OF CONTENTS Executive Summary... 2 Introduction...2 methodology and organization of the report...2 Part I - Results...3 Q1: Please identify yourself:...3 Q2: Choose your top three considerations when choosing your food. (Please check your three choices.)...3 Q3: Rank in order of most favorite to least favorite operating outlet, where 1 is considered the most favorite and 13 is considered the least favorite....4 Q4: Which of the following are the most improved Campus Food Service Providers? (Please choose up to 2 responses.)...5 Q5: How many times a week would you purchase food from?...7 Q6: How do you find the renovations inside the TBS outlet in terms of better service flow?...8 Q7: How do you find the following changes within Catering Co. outlet:...9 Q8: How many times per week do you purchase the following meals on campus?...9 Q9: Please check all that apply to you regarding night time food services (this applies for hours between 11:00 pm till 7:00 am):... 10 Q10: Do you ever purchase food on campus after 10 PM, Sunday through Thursday?... 11 Q11: How many times per week?... 11 Q12: Do you ever purchase food on campus during weekends?... 12 Q13: If yes, how many times per month?... 12 Q14: Do you purchase food from vendors outside the AUC campus?... 13 Q15: How often?... 13 Q16: Do you ever bring food from home to campus?... 14 Q17: How often?... 14 Q18: What type of dining atmosphere do you prefer?... 15 Part II - Open Ended Questions... 16 Q19: Please explain the reason for your choice to the previous question.... 16 Q20: What would be your perfect breakfast to start your study/work day?... 17 Q23: Do you feel there are any types of food missing at AUC?... 23 Q24: Please make any suggestions for new ideas for Campus Food Services. (Think out of the box!)... 25 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 1
Food Services Survey EXECUTIVE SUMMARY INTRODUCTION The Food Services Survey was designed to collect information and feedback about the satisfaction of the AUC community with food services on campus and identify areas of improvement. This information will help the University Food Services Office to ensure that campus food services satisfy the needs of the community. METHODOLOGY AND ORGANIZATION OF THE REPORT The survey was developed by the University Food Services Office and the Office of Data Analytics and Institutional Research. The survey was distributed via email by the Office of Data Analytics and Institutional Research to all AUC community members on May 2 nd, 2017, and an email reminder was sent on May 9 th, 2017 and on May 16 th, 2017. The survey was closed on May 23 rd, 2017. Two thousand and three hundred seventy-six (2,376) students, staff and faculty members completed the survey during the administration period. This report consists of two parts: Part I: Close-ended Questions This includes all close-ended questions regarding ratings, rankings and feedback presented as frequencies and charts. Part II: Open ended Questions This includes lists of all answers for the questions requesting suggestions and/or recommendations. OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 2
PART I - RESULTS Q1: Please identify yourself: Percent Undergraduate Student 1,288 70.3% Staff 253 13.8% Graduate Student 192 10.5% Faculty 100 5.5% Total 1,833 Missing 3 70.3% Please identify yourself. 13.8% 10.5% 5.5% Undergraduate Student Staff Graduate Student Faculty Q2: Choose your top three considerations when choosing your food. (Please check your three choices.) Percent Taste 1,114 88.5% Price 965 76.6% Healthy and fresh 684 54.3% Portion size 540 42.9% Ready availability (grab and go) 339 26.9% Low Calories 179 14.2% "Home cooked" 86 6.8% Fattening 45 3.6% What your friends are ordering 26 2.1% What the trendy food might be 22 1.7% Total 1,259 Missing 577 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 3
Choose your top three considerations when choosing your food 88.5% 76.6% 54.3% 42.9% 26.9% 14.2% 6.8% 3.6% 2.1% 1.7% Taste Price Healthy and fresh Portion size Ready Low Calories availability (grab and go) "Home cooked" Fattening What your friends are ordering What the trendy food might be Q3: Rank in order of most favorite to least favorite operating outlet, where 1 is considered the most favorite and 13 is considered the least favorite. 1 2 3 4 5 6 7 8 9 10 11 12 13 Rating Average TBS 264 198 154 117 85 86 52 44 36 29 25 21 17 4.09 1,128 Quick 24 104 146 144 141 122 102 68 59 64 51 27 23 17 5.10 1,068 Response Zooba 139 131 130 96 83 69 66 62 52 65 72 59 83 6.02 1,107 Seoudi Market Mini Market 105 91 95 93 111 92 83 69 86 75 81 72 35 6.36 1,088 Butcher's Burger 93 100 90 88 100 75 98 80 62 78 65 66 60 6.46 1,055 Tarwe2a 77 85 116 90 108 92 81 83 69 82 79 74 48 6.55 1,084 L'Aroma 62 67 71 80 84 89 107 116 103 92 91 53 26 6.90 1,041 Subway 49 85 90 91 76 90 88 78 76 83 91 103 77 7.21 1,077 Auntie Anne's 80 64 60 75 71 73 85 78 83 85 89 97 69 7.27 1,009 Cilantro 29 56 65 77 78 95 104 104 123 109 101 69 28 7.38 1,038 AM Kitchen 73 62 55 69 63 66 76 82 70 77 79 118 132 7.77 1,022 Catering Co. 120 69 61 67 65 64 54 59 53 53 51 80 317 8.01 1,113 Baskin Robbins 5 20 27 36 51 57 79 86 107 122 132 152 127 9.21 1,001 Total 1,240 Missing 596 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 4
Rank in order of most favorite to least favorite operating outlet, where 1 is considered the most favorite and 13 is considered the least favorite. TBS 4.09 Quick 24 5.10 Zooba Seoudi Market Mini Market Butcher's Burger Tarwe2a L'Aroma Subway Auntie Anne's Cilantro 6.02 6.36 6.46 6.55 6.90 7.21 7.27 7.38 AM Kitchen Catering Co. 7.77 8.01 Baskin Robbins 9.21 Q4: Which of the following are the most improved Campus Food Service Providers? (Please choose up to 2 responses.) Percent TBS 453 37.8% Zooba 383 31.9% Tarwe2a 319 26.6% Butcher's Burger 231 19.3% Catering Co. 213 17.8% AM Kitchen 189 15.8% Seoudi Market Mini Market 178 14.8% Quick 24 175 14.6% L'Aroma 140 11.7% Subway 102 8.5% Auntie Anne's 84 7.0% Cilantro 73 6.1% Baskin Robbins 21 1.8% Total 1,199 Missing 637 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 5
Which of the following are the most improved Campus Food Service Providers? (Please choose up to 2 responses.) TBS 37.8% Zooba 31.9% Tarwe2a 26.6% Butcher's Burger Catering Co. AM Kitchen Seoudi Market Mini Market Quick 24 19.3% 17.8% 15.8% 14.8% 14.6% L'Aroma 11.7% Subway Auntie Anne's Cilantro 7.0% 6.1% 8.5% Baskin Robbins 1.8% OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 6
Q5: How many times a week would you purchase food from? More than once per day Once per day 2-3 times per week Once per week Less than once per week Never Rating Average Response AM Kitchen 17 52 118 128 331 520 2.06 1,166 1.46% 4.46% 10.12% 10.98% 28.39% 44.60% Auntie Anne's 20 48 139 114 336 495 2.11 1,152 1.74% 4.17% 12.07% 9.90% 29.17% 42.97% Baskin Robbins 4 6 28 88 416 605 1.63 1,147 0.35% 0.52% 2.44% 7.67% 36.27% 52.75% Butcher's Burger 14 38 136 210 432 322 2.29 1,152 1.22% 3.30% 11.81% 18.23% 37.50% 27.95% Catering Co. 38 115 257 204 243 329 2.75 1,186 3.20% 9.70% 21.67% 17.20% 20.49% 27.74% Cilantro 28 71 157 158 380 360 2.38 1,154 2.43% 6.15% 13.60% 13.69% 32.93% 31.20% L'Aroma 40 101 183 156 344 337 2.56 1,161 3.45% 8.70% 15.76% 13.44% 29.63% 29.03% Tarwe2a 22 69 227 195 337 313 2.54 1,163 1.89% 5.93% 19.52% 16.77% 28.98% 26.91% Quick 24 351 227 303 117 114 56 4.36 1,168 30.05% 19.43% 25.94% 10.02% 9.76% 4.79% TBS 42 137 280 270 331 127 3.08 1,187 3.54% 11.54% 23.59% 22.75% 27.89% 10.70% Seoudi Market Mini Market 83 103 213 196 338 235 2.88 1,168 7.11% 8.82% 18.24% 16.78% 28.94% 20.12% Subway 6 33 96 182 403 436 2.05 1,156 0.52% 2.85% 8.30% 15.74% 34.86% 37.72% Zooba 23 60 245 213 330 305 2.57 1,176 1.96% 5.10% 20.83% 18.11% 28.06% 25.94% Total 1,238 Missing 598 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 7
How many times a week would you purchase food from: Quick 24 TBS Seoudi Market Mini Market Catering Co. Zooba L'Aroma Tarwe2a Cilantro Butcher's Burger Auntie Anne's AM Kitchen Subway Baskin Robbins 1.63 3.08 2.88 2.75 2.57 2.56 2.54 2.38 2.29 2.11 2.06 2.05 4.36 Q6: How do you find the renovations inside the TBS outlet in terms of better service flow? Percent Good 456 38.7% Efficient 417 35.4% Very efficient 161 13.7% Inefficient 145 12.3% Total 1,179 Missing 657 How do you find the renovations inside the TBS outlet in terms of better service flow? 38.7% 35.4% 13.7% 12.3% Good Efficient Very efficient Inefficient OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 8
Q7: How do you find the following changes within Catering Co. outlet: Very Rating Efficient Good Inefficient Efficient Average Response Service Flow 39 198 411 485 3.18 1,133 Menu changes 64 203 430 450 3.10 1,147 Total 1,161 Missing 675 How do you find the following changes within Catering Co. outlet: Service Flow 3.18 Menu changes 3.10 Q8: How many times per week do you purchase the following meals on campus? Everyday 2-3 times per week Once per week Less than once per week Never Response Breakfast 275 338 162 195 213 1,183 23.25% 28.57% 13.69% 16.48% 18.01% Lunch 273 497 192 146 89 1,197 22.81% 41.52% 16.04% 12.20% 7.44% Dinner 45 115 133 256 579 1,128 3.99% 10.20% 11.79% 22.70% 51.33% Snacks 571 359 115 93 50 1,188 48.06% 30.22% 9.68% 7.83% 4.21% Total 1,225 Missing 611 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 9
How many times per week do you purchase the following meals on campus? Never 51.33% 7.44% 18.01% 4.21% Less than once per week 22.70% 12.20% 16.48% 7.83% Dinner Once per week 11.79% 16.04% 13.69% 9.68% Lunch Breakfast 2-3 times per week 10.20% 41.52% 28.57% 30.22% Snacks Everyday 3.99% 22.81% 23.25% 48.06% Q9: Please check all that apply to you regarding night time food services (this applies for hours between 11:00 pm till 7:00 am): They are convenient during exams and study week. Percent 440 37.7% I don't use them at all. 395 33.8% They are necessary all year round. 299 25.6% I have no opinion. 212 18.2% I think that they are unnecessary. 36 3.1% Total 1,168 Missing 668 Please check all that apply to you regarding night time food services (this applies for hours between 11:00 pm till 7:00 am): 37.7% 33.8% 25.6% 18.2% 3.1% They are convenient during exams and study week. I don't use them at all. They are necessary all year round. I have no opinion. I think that they are unnecessary. OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 10
Q10: Do you ever purchase food on campus after 10 PM, Sunday through Thursday? Percent No 851 69.4% Yes 375 30.6% Total 1,226 Missing 610 Do you ever purchase food on campus after 10 PM, Sunday through Thursday? 69.4% 30.6% No Yes Q11: How many times per week? Percent Never 641 56.6% Rarely 303 26.7% Every other day 148 13.1% Daily 41 3.6% Total 1,133 Missing 703 56.6% How many times per week? 26.7% 13.1% 3.6% Never Rarely Every other day Daily OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 11
Q12: Do you ever purchase food on campus during weekends? Yes No Response Friday 193 965 1,158 16.67% 83.33% Saturday 693 517 1,210 57.27% 42.73% Total 1,217 Missing 619 Do you ever purchase food on campus during weekends? Yes No Saturday 57.27% 42.73% Friday 16.67% 83.33% Q13: If yes, how many times per month? Percent N/A 309 26.7% Occasionally 303 26.2% Rarely 232 20.1% Frequently 136 11.8% Never 132 11.4% Always 45 3.9% Total 1,157 Missing 679 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 12
26.7% 26.2% If yes, how many times per month? 20.1% 11.8% 11.4% 3.9% N/A Occasionally Rarely Frequently Never Always Q14: Do you purchase food from vendors outside the AUC campus? Percent Yes 962 78.8% No 259 21.2% Total 1,221 Missing 615 Do you purchase food from vendors outside the AUC campus? 78.8% 21.2% Yes No Q15: How often? Percent Every other day 292 30.4% Once a week 290 30.1% Rarely 265 27.5% Daily 79 8.2% Never while I am on campus 36 3.7% Total 962 Missing 874 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 13
How often? 30.4% 30.1% 27.5% 8.2% 3.7% Every other day Once a week Rarely Daily Never while I am on campus Q16: Do you ever bring food from home to campus? Percent Yes 839 69.4% No 370 30.6% Total 1,209 Missing 627 69.4% Do you ever bring food from home to campus? 30.6% Yes No Q17: How often? Percent Occasionally 445 52.5% Every time I am on campus 263 31.1% Rarely 130 15.3% Never while I am on Campus 9 1.1% Total 847 Missing 989 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 14
52.5% How often? 31.1% 15.3% Occasionally Every time I am on campus Rarely Never while I am on Campus 1.1% Q18: What type of dining atmosphere do you prefer? Percent Variety of seating areas spread throughout Campus 279 33.9% Slightly more comfortable seating with significant wired connections and good lighting for studying while eating Lounge seating for relaxing and taking a break from studying while eating Simple cafeteria type with simple tables and chairs in a larger open space for quick eating and minimal socializing 194 23.6% 175 21.3% 117 14.2% Variety of seating areas within one larger space 57 6.9% Total 822 Missing 1,014 33.9% What type of dining atmosphere do you prefer? 23.6% 21.3% 14.2% 6.9% Variety of seating areas spread throughout Campus Slightly more comfortable seating with significant wired connections and good lighting for studying while eating Lounge seating for relaxing and taking a break from studying while eating Simple cafeteria type with simple tables and chairs in a larger open space for quick eating and minimal socializing Variety of seating areas within one larger space OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 15
PART II - OPEN ENDED QUESTIONS Q19: Please explain the reason for your choice to the previous question. Response Please explain the reason for your choice to the previous question 423 Total 423 Missing 1,413 Variety of seating areas spread throughout Campus 153 Variety of seating areas within one larger space 153 Lounge seating for relaxing and taking a break 90 Slightly more comfortable seating with significant wired connections and good lighting for studying while eating Simple cafeteria type with simple tables and chairs in a larger open space for quick eating and minimal socializing 88 50 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 16
Q20: What would be your perfect breakfast to start your study/work day? What would be your perfect breakfast to start your study/work day? Response Total 702 Missing 1,134 What would be your perfect breakfast to start your study/work day? 702 Sandwiches Eggs Beverages and snacks Egyptian/Oriental Other Bagels and Pasteries Specific Outlet Meals Pancakes Cheese products Fruit Healthy food Oats Cereal Light breakfast Granola and Yogurt Salads Don't have breakfast Donuts Buffet 3 6 6 7 18 18 16 14 23 25 31 39 47 54 53 53 76 99 105 Bagels & Pastries 53 Beverages & Snacks 76 Buffet 3 Cereal 18 Cheese Products 31 Don't have breakfast on campus 6 Donuts 6 Eggs 99 Egyptian/Oriental Breakfast 54 Fruit 25 Granola and Yogurt 14 Light Breakfast 16 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 17
Oats 18 Other 53 Pancakes 39 Salads 7 Sandwiches 105 Specific Outlet Meals 47 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 18
Q21: What would be your perfect lunch as a recharging break in the middle of your study/work day? What would be your perfect lunch as a recharging break in the middle of your study/work day? Response Total 694 Missing 1,142 694 What would be your perfect lunch as a recharging break in the middle of your study/work day? Salad Sandwiches Meals Other Chicken Pizza Pasta Burger Fast food Healthy Specific food outlet Tuna Home-made food Oriental food Don't eat lunch Soup Chinese Fruit Snacks Cheap Sushi 15 12 12 11 10 7 6 6 4 4 2 32 32 28 27 26 47 58 81 104 162 Burger 28 Cheap 4 Chicken 47 Chinese 6 Don't have lunch 10 Fast Food 27 Fruit 6 Healthy 26 Home-made Food 12 Meals 81 Oriental Food 11 Other 58 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 19
Pasta 32 Pizza 32 Salad 162 Sandwiches 104 Snacks 4 Soup 7 Specific Food Outlet 15 Sushi 2 Tuna 12 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 20
Q22: What would be your perfect dinner to keep you going just a few more hours? Response What would be your perfect dinner to keep you going just a few more hours? 629 Total 629 Missing 1,207 Anything 11 Asian & Sushi 5 AUC Outlets 21 Bakery & Deserts 19 Burger 8 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 21
Burger & Pizza 4 Chicken 16 Dairy 7 Different Varieties 74 Egg 1 Fast food 12 Fruit & Yoghurt 11 Fruits 22 Grilled 11 Healthy Food 52 Hot meal 54 Other 62 Pasta & Chicken 6 Pasta & Pizza 53 Protein 11 Salad 53 Sandwich 81 Seafood 2 Shawerma 7 Snack 20 Steak 5 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 22
Q23: Do you feel there are any types of food missing at AUC? Response Do you feel there are any types of food missing at AUC? 699 Total 699 Missing 1,137 Asian & Sushi 13 Coffee & Drinks 2 Dairy 1 Desserts 14 Different Varieties 91 Egg 2 Fast food 19 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 23
Fruit 14 Fruit & Yoghurt 2 Grilled 10 Healthy Food 103 Hot meal 13 International cuisines 4 Italian 13 Lebanese & Syrian 7 McDonald's 22 No 69 Oriental 12 Other 158 Pasta & Pizza 59 Price 10 Quality 19 Salad 22 Sandwich 6 Seafood 3 Shawerma 4 Snack 1 Vegetarian 6 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 24
Q24: Please make any suggestions for new ideas for Campus Food Services. (Think out of the box!) Response Please make any suggestions for new ideas for Campus Food Services. (Think out of the box!) 588 Total 588 Missing 1248 Please make any suggestions for new ideas for Campus Food Services. (Think out of the box!) Other Different Varieties Healthy Asian & Sushi McDonald's Bakery & Desserts Catering & Co. Pasta & Pizza Salad Fast food Drinks & Coffee No Suggestions Oriental Lebanese & Syrian Grilled Price International cuisines Shawerma Quality Italian Fruits Breakfast Vegetarian Steak Auntie Annes Sandwich Hot meal Chicken 10 9 9 8 8 7 7 7 7 6 3 3 3 2 1 1 31 26 26 24 23 20 18 17 16 68 72 156 Asian & Sushi 31 Auntie Annes 3 Bakery & Desserts 26 Breakfast 6 Catering & Co. 24 Chicken 1 Different Varieties 72 Drinks & Coffee 17 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 25
Fast Food 18 Fruits 7 Grilled 8 Healthy 68 Hot meal 1 International cuisines 8 Italian 7 Lebanese & Syrian 9 McDonald's 26 No Suggestions 16 Oriental 10 Other 156 Pasta & Pizza 23 Price 8 Quality 7 Salad 2 Sandwich 2 Shawerma 7 Steak 3 Vegetarian 3 OFFICE OF DATA ANALYTICS AND INSTITUTIONAL RESEARCH 26