A Tradition of Creating BUBBLES BRILLIANT THE ITALIAN WAY TO S PARK L E Zardetto Prosecco is one of the most consistently delicious Proseccos on the market.
2 THE ZARDETTO TRADITION 3 ABOUT ZARDETTO 5 KEY SELLING POINTS L ocated in the heart of the famous Prosecco territory between Conegliano and Valdobiadene, Zardetto has been a leader in sparkling wine for more than 40 years. This vibrant and refreshing offdry Prosecco is produced from carefully selected grapes grown on the finest hilltop vineyards, after which Zardetto s state-of-the-art winery blends modern techniques and traditional practices to result in an acclaimed brut. As one of the first companies to introduce and distribute Prosecco outside Italy, Zardetto continues to conquer the global market with a wide portfolio of high quality products. 6 ZARDETTO WINES THE ZARDETTO TRADITION 9 DRINK RECIPES The heart of Prosecco lies in the hills running east to west between Conegliano and Valdobiadene in Treviso County, northeast of Veneto. This breathtaking landscape has remained virtually unchanged for centuries, thanks to years of tradition and local passion for sparkling wine. Prosecco received its first level of national recognition in 1969 when it was awarded DOC status (Denominazione di Origine Controllata). As a result of its growing popularity and subsequent imitations, the Prosecco Consortium took their certification one step further, eventually gaining DOCG status in 2009. Today, Prosecco is no longer a mere wine, but a precise wine-producing region enforced with strict guidelines to ensure premium authenticity. For generations, the Zardetto name has been synonymous with the best in Italian sparkling wine. Owner Fabio Zardetto made his way to the forefront of modern Prosecco production thanks to a long lineage of winemaking tradition. As his maternal greatgrandfather worked closely with Giovanni Dalmasso, the founder and director of the Real Stazione Sperimentale, the foremost institution for vine growing and oenology in Conegliano, his paternal great-grandfather, Ernesto Zardetto, was awarded for his sweet wines or Vin da Botiglia. Fabio s grandfather (also named Ernesto Zardetto) spent many years as a researcher at the Real Stazione Sperimentale under the leadership of noted agricultural expert Professor Italo Cosmo. Finally, Fabio s father Pino became a certified oenologist in 1952 and spent the first 17 years of his career producing Prosecco for a small firm in Conegliano. In 1969, Pino opened his own winery with the primary goal of adding his personal touch to Prosecco, highlighting both the flowery and fruity notes of the Prosecco grape. Born in Conegliano in 1958, Fabio soon followed in the footsteps of his winemaking ancestors, graduating with honors from the Enology School of Conegliano, one of the oldest and most prestigious enology schools in the world. His experimental thesis examined sparkling wine (of course!), a theme relatively unexplored by the university at that time. Upon completing graduate studies in chemistry at the University of Venice, Fabio leapt into the world of Prosecco Spumante under the helm of his father Pino, by then quite famous in the Italian wine community. In addition to his responsibilities at the Zardetto winery, Fabio was named manager for the official Consortium of Prosecco di Conegliano, serving from 1982 to 1995. In this role, he oversaw all promotion of Prosecco wines, safeguarding the quality and image of Prosecco for the region. In 1998, Fabio was named sole owner of the Zardetto Winery, initiating an exciting new era of the company s development. Under his leadership, Zardetto has been equipped with the best in modern winemaking machinery and technology, guaranteeing their ability to deliver high quality Prosecco to a large international audience, further enhancing the quality and flavor of the estate s impeccable collection. Today, Zardetto Prosecco is enjoyed from New York to Hong Kong, continuing the long and storied tradition of the Zardetto family for wine lovers around the world. 2
ABOUT ZARDETTO The Zardetto philosophy is steeped in the potential of the Conegliano Valdobbiadene hills, aiming to make sparkling Prosecco, which truly emphasizes the characteristics of the beloved land, and sharing the resulting wine around the world as ambassadors of the Zardetto name. This requires a consistently high level of quality and constant innovation of the Prosecco making process, from exploring new soil in search of unique characteristics to a significant investment in technology designed to minimize the invasive nature of secondary fermentation with minimal preservatives. Fabio personally oversees this entire process, from the vine to the final customer, utilizing his rich knowledge of every hill and terroir in the Prosecco DOC to source the best grapes of the region. Zardetto Prosecco grapes are currently sourced from three locations: ZARDETTO OWNED VINEYARDS in the Conegliano Valdobbiadene DOCG and Prosecco DOC designated for limited edition cru wines (86 total acres). EXCLUSIVE VINEYARDS owned by selected and trusted vine-growers in the villages of Feletto, Ogliano, Carpesica, Rolle, Col San Martino and Santo Stefano di Valdobbiadene, utilizing special soil or unique terroir characteristics (collected and separately vinified). After collecting separate grapes from each vineyard with respect to the appropriate maturation time (depending on exposition, location, soil, etc.), Zardetto brings them to the winery where they chill and softly press them. The juice is then ready for fermentation and initial contact with yeasts. To create sparkling Prosecco, secondary fermentation is carried out in large pressured tanks called autoclavi, also known as The Italian Method. Over a period of nearly 40 days, this process results in the characteristic flowery and fruity Prosecco taste (without the yeasty quality typical of Champagne or Cava due to shorter contact with the yeasts). Once secondary fermentation is complete, the Prosecco is finally filtered and bottled. Three key aspects of the Zardetto process differentiate both the quality and characteristics of their Prosecco, including: HIGH QUALITY CO-OP WINERIES in the Conegliano Valdobbiadene DOCG hills and the Prosecco DOC. YEAST SELECTION Fabio Zardetto Zardetto only uses hand-selected fresh yeasts for each batch (never the same colony of yeast for more than one production). While expensive, this method provides the best possible fermentation performance to express the primary aromas of the grapes. Owner and Third Generation Winemaker COMPLETE CONTROL OF SECONDARY FERMENTATION Over the past 20 years, Fabio and his team of trusted engineers have perfected a winery management system to control every step of the fermentation process with automatic temperature and pressure sensors. A machine is also used to conduct more than 50 chemical analyses in less than a minute, allowing multiple inspections each day. While human supervision of the winemaking process remains critical, this modern technology helps to achieve a flawless result. NON-INVASIVE FILTRATION Since the 1990s, Fabio has revolutionized the sparkling wine industry with a special cross-flow filter, removing the yeasts after fermentation while maintaining positive aspects of aroma and body. Under this method, the wine passes by the filter (rather than passing through it), and then transfers larger molecules (i.e. the yeasts) through osmosis, leaving smaller ones that result in the unique qualities of the wine. 3 4
KEY SELLING POINTS Zardetto was the very first Prosecco imported to the US in 1984 and continues as the #1 Italian Prosecco sold today. Source: AC Nielsen US Food Drug Liquor, 12 weeks ending 7/23/11 Prosecco is Driving the Growth of the Sparkling Wine Sparkling Wine Category Growth ZARDETTO WINES Zardetto Prosecco Doc Treviso Brut Made from 100% Glera grapes, this Zardetto exhibits true varietal character. The first fermentation takes place after a brief maceration period, enhancing the typically tropical aromas of the fruit. These intensely fruity aromas continue to develop during secondary fermentation, carried out in large stainless steel containers. Crystal clear with a hearty white foam and fine perlage, it delivers fresh fragrant aromas and a delicately soft and harmonious taste the hallmarks of this quintessential aperitif wine. An ideal pairing with shellfish, white meats and fresh cheeses, perfect to enjoy in the company of friends. One of the finest widely available Proseccos in the marketplace, this fresh, lively wine...exhibits notions of orange rind, brioche, and honeyed grapefruit. Lightbodied, effervescent, and packing plenty of flavor in its delicate personality $7MM $6MM $5MM $4MM $3MM $2MM $1MM $ 8.0% Total Sparkling Wine 7.3% TTL Champagne 7.5% TTL A/O Sparkling Wine Type 3.2% TTL Spumante 37.3% TTL Prosecco Sparkling 40.0 35.0 30.0 25.0 20.0 15.0 10.0 5.0 Production area: Conegliano Varietal composition: 100% Glera Size of vineyard (acres): 400 Vines/acre: 1,000 Yield/acre (tons): 7.2 ph level: 3.1 Residual sugar (grams/liter): 12 Acidity (grams/liter): 6 Dry extract (grams/liter): 16 BUYING GUIDE BEST BUY Here s another terrific no-fuss Italian sparkler with a tight, tonic mouth feel. There s nice linearity and coherency to the aromas that recall stone fruit and lemon drop. Total Volume % change vs. YA Source: AC Nielsen US Food Drug Liquor, 12 weeks ending 7/23/11 fermentation (days): 40 Zardetto has been a leading name in Prosecco for generations, now led by Fabio Zardetto, an instrumental figure in the development of the Prosecco DOC & DOCG and the Consortium of Prosecco di Conegliano. Zardetto is a true family-run business, with Fabio s son Filippo following in his ancestral footsteps (as opposed to the many corporately led Prosecco operations). UPC: 0 98709 42127 1 SCC: 10098709421278 Zardetto Prosecco is renowned for superior products, from the selection of grapes to the proprietary development of several production methods, including: Hand-selected fresh yeasts for every batch Complete technological control of secondary fermentation A non-invasive single filtration system 5 6
ZARDETTO WINES ZARDETTO WINES Zardetto Brut Private Cuvée With this introduction, Fabio Zardetto has created his own personal Cuvée a blend of Glera (for long-lasting, expressive citrus notes), Chardonnay (for rich body and creamy texture), and Muscat (for fresh floral and grape aromas). Brilliant straw-yellow in color with a delicate perlage, this sparkler expresses notes of pears, apples and peaches with a hint of wild flowers. Pairs perfectly with grilled fish, smoked trout, grilled vegetables, vegetarian salads and Asian cuisines, like spring rolls or chicken satay an incredibly versatile choice. Zardetto Rosé After four decades of Prosecco experience, Fabio Zardetto decided to delve deeper into the world of bubbles by producing this unconventional sparkler. Zardetto Rosé is made with 100% Raboso Veronese, chosen for its impressive structure and exceptional acidity, making it very food friendly with an alluring color. Elegant and expressive, this Rosé presents a mesmerizing stream of steady bubbles, all immersed in a lovely raspberry-pink shade. Fresh aromas of cherry and red currant are paired with good acidity and a velvety smooth finish. It is a perfect companion for summer time barbecues. Production area: Conegliano (Veneto) Varietal composition: 30% Glera (formerly known as Prosecco), 30% Chardonnay, 15% Moscato and 25% local grapes Size of vineyard (acres): 50 Vines/acre: 1000 Yield/acre (tons): 8.4 fermentation (days): 30 ph level: 3.2 Residual sugar (grams/liter): 11 Acidity (grams/liter): 5.2 Dry extract (grams/liter): 15 Production area: Treviso Varietal composition: 100% Raboso Veronese Size of vineyard (acres): 50 Vines/acre: 1,200 Yield/acre (tons): 6 fermentation (days): 30 Alcohol: 12% ph level: 3.3 Residual sugar (grams/liter): 16 Acidity (grams/liter): 6 Dry extract (grams/liter): 20 UPC: 0 98709 42100 4 SCC: 10098709421001 UPC: 0 98709 42120 2 SCC: 10098709421209 UPC: 8 028542 020098 SCC: 08028542020098 Zardetto Tre Venti Conegliano Valdobbiadene Prosecco Superiore DOCG Rive di Ogliano Brut Tre Venti, Zardetto s limited edition single vineyard Prosecco, is the result of Fabio Zardetto s never-ending research into the Prosecco DOCG world. In the village of Ogliano, just north of Conegliano, the term rive refers to the most exposed section of the hill (prized for ripening) where the soil is rich in young clay from its glacial beginnings, giving this Prosecco hints of spice. The vineyard is chilled during summer nights by a complex system of three winds, Tre Venti in Italian, blowing from the east. This effect allows the fruitdriven aromas and the fresh acidity of this Prosecco to develop slowly but fully. Brilliant in straw-yellow color, this Prosecco delivers sensual foam and a refined yet persistent perlage. The perfumes are delicate with hints of wisteria and acacia, green apple, pear and citrus fruits. It is spicy yet refined, exhibiting an elegant palate with firm acidity, velvety texture and a long, creamy finish. Serve with first courses such as elegantly sauced crab dishes or rich and salty tempuras. Production area: Rive di Ogliano Varietal composition: 100% Glera Size of vineyard (acres): 5 Vines/acre: 1,000 Yield/acre (tons): 5.2 fermentation (days): 40 Aging: 2-3 months in bottles ph level: 3.1 Residual sugar (grams/liter): 8 Acidity (grams/liter): 6.5 Dry extract (grams/liter): 18 Zardetto Zeta Conegliano Valdobbiadene Prosecco Superiore DOCG Dry Produced in limited quantity, this vintage-dated sparkling wine takes its name from the first letter of the Zardetto family name, Zeta in Italian. Zeta is made from carefully handselected Glera grapes grown in the commune of S. Pietro di Feletto, one of the best vineyards in the Conegliano Valdobbiadene region. This exciting, complex sparkling wine showcases a wealth of personality, the delicious culmination of Zardetto s relentless research into the area s treasured grape varieties. Bright straw-yellow in color with an elegant and finely textured perlage, Zeta offers layered aromas of orange blossom, lemongrass, peach and tropical fruits. This extremely versatile wine can be served as an aperitif with salty snacks, after dinner with traditional desserts such as pastries and fruit tarts, or simply by itself. Production area: Conegliano Varietal composition: 100% Glera Size of vineyard (acres): 43 Vines/acre: 1,000 Yield/acre (tons): 5.4 fermentation (days): 40 ph level: 3.1 Residual sugar (grams/liter): 20 Acidity (grams/liter): 6 Dry extract (grams/liter): 18 UPC: 0 98709 42008 3 SCC: 10098709420080 7 8
prosecco DRINK RECIPES The Classic Bellini Spritz Trevigiano Invented at Harry s Bar in Venice, this cocktail celebrates Giovanni Bellini, the great 15th Century Venetian painter. Ingredients: 4oz Zardetto Prosecco 1oz Fresh Peach Puree fresh peach slices in a blender or food processor. Refrigerate puree until ice cold. Spoon puree into chilled shaker or mixing glass, add Zardetto Prosecco. Stir gently and serve in fluted glass. Ingredients: 2oz Zardetto Prosecco 1½oz Campari or Aperol 1oz Seltzer Water Olive or Orange Slice Combine Zardetto Prosecco with Aperol or Campari and fill remainder of the glass with seltzer water. Garnish with an olive or orange slice. Sgroppino Invented in Venice, this after-dinner is extremely popular in Veneto. Ingredients: 2oz Zardetto Prosecco 2oz Vodka Lemon Sorbet Fresh Mint Fill Champagne glass with Zardetto Prosecco and vodka. Spoon a small scoop of sorbet into each flute and sprinkle with chopped mint. 9
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