COMPANY PROFILE ETHICA WINES INC. 3238 Old Heather Rd. San Diego, CA 92111 Office phone 858 737 4137 Office fax 858 225 7737 ethicawines.com
SOMMARIO WHO WE ARE TODAY OUR HISTORY CORPORATE IDENTITY OUR PHILOSOPHY 4 12 15 19 OUR TEAM PORTFOLIO DISTRIBUTION NETWORK KEY FIGURES 24 27 31 36 / 3 /
Who we are today.
Ethica Wines proudly represents a selection of wineries which: Share the same family values Are deeply rooted in their territory Have a strong identity / 5 /
The relationship between Ethica Wines and the wineries is symbiotic: The wineries provide wines of authentic origin Ethica Wines provides the commercial platform to approach the market / 6 /
NORTH AMERICA We proudly trade We proudly represent ASIA PACIFIC Exclusive supplier Exclusive sales and marketing provider How we operate in all our marketplaces. / 7 /
OUR MISSION OUR CORE VALUES OUR STRATEGIC IMPERATIVES / 8 /
OUR MISSION To build brands that people love. Artfully With a passion for premium winemaking and high standards for quality. Clevery Innovation and marketing skills to help grow the business of our partners. Responsibly By caring for people and communities where we live and work. / 9 /
OUR CORE VALUES People Each person s contribution makes a difference: talent, enthusiasm and collaboration are key Quality We provide our customers with the highest standard of quality and service. Entrepreneurship Customer Focus We strive to understand and meet our customers and consumers needs. Integrity We consistently and transparently practice high ethical standards in everything we do. Think like a shareholder: passion and open-mindedness are key / 10 /
OUR STRATEGIC IMPERATIVES Define what the company must do to achieve profitable and sustainable growth: Build brands to grow revenue faster than the market Apply rigorous financial discipline Build the best organization / 11 /
Our history.
1991 2005 2013 2014 2015 2016 2017 F&F Fine Wines International Cantina Lavis Ownership Change in Management Beginning of the growth New Ownership SPLASH! Steven Frohock, Knight M. Fee e Casa Girelli found the company The company is sold to Cantina LaVis, which registers the dba ETHICA WINES A new team is set up to manage North America and Asia-Pacific New brands are added to the portfolio. The distribution network in the US is completed and new strategies are defined for Canada and Asia-Pacific. Ethica Wines has a new ownership, committed to guarantee the resources necessary for its growth. The new developement plan for the next 5 years is officially presented to the producers in Miami. / 13 /
Corporate identity.
WINE ETHICS IS THAT OF THE LAND AND THE TERRITORY. Earth. / 16 /
WINE ETHICS IS THAT OF PASSION. Heart. / 17 /
WINE ETHICS IS WORK ETHICS. IT IS WHEN YOU WANT TO DO SOMETHING RIGHT AND YOU KNOW HOW TO DO IT. Hands. / 18 /
Our philosophy.
INNOVATION OUR ASSETS Team Wineries Distribution network ENTERPRENEURSHIP PASSION LEADERSHIP Human Resources. This is a people s business. INTEGRITY / 20 /
COMPLEMENTARITY IN BUILDING THE PORTFOLIO Market Reputation. QUALITY THE TERRITORY To the importer LONG-TERM BUSINESS RELATIONSHIPS THE BRAND To the producer Our core values. The business concept that we want to share with you. / 21 /
Building value Building a strong network ON & OFF-Line Reputation Price structure which guarantees right profitability along the distribution chain. Regular presence in the market in North America and Asia-Pacific. Specific strategies developed for the two macro-areas. Strategy How to write a successful story for Ethica Wines and its stakeholders.. / 22 /
MEDIA Presence in the market. ETHICA WINES Brand exposure. DISTRIBUTORS Brand identity. CONSUMER PRODUCERS Strategy How to write a successful story for Ethica Wines and its stakeholders. WE BUILD ALLIANCES. / 23 /
Our team.
Damiano Sorato Regional Sales Manager Alessandro Angelini Regional Sales Manager North America Angelo Nicolis Brand Ambassador (trainee) Vera Malisani Resident Sales Manager WEST COAST EAST COAST ITALY MIAMI HQ ASIA - PACIFIC Dave Mattoon Operation Manager Paolo Bressan Regional Sales Manager Francesco Ganz CEO Gabriela Bakotova Pos & invoicing Specialist Alice Barera Trade Marketing Specialist Lara Lona Supply Chain Specialist Paola Lena Accountant Giovanni Oliva Founder & Managing Director Asia-Pacific How we operate in all our market places. / 25 /
Our portfolio.
3 1. Valle d Aosta 2. Piemonte 1 2 4 6 7 5 COMINIG SOON Abruzzo Campania Puglia Sardegna LA KIUVA 3. Trentino CANTINA LAVIS CEMBRA ORO ROSSO CASA DI E. MIRAFIORE* CORDERO DI MONTEZEMOLO FONTANABIANCA OTTOSOLDI SARACCO* SCAGLIOLA 4. Alto Adige ST.PAULS 5. Veneto CA DEI ZAGO LE CONTESSE NICOLIS VILLALTA 6. Emilia Romagna VILLA DI CORLO 7. Toscana Wine Portfolio North-America. 8 CAFAGGIO CAPPELLA SANT ANDREA FONTELLA MÁTÉ POGGIO AMORELLI 8. Sicilia BAGLIO DEL CASALE LAMURA *Brands available only in Canada Multi-regional brands: PIGRO - GOOD - CANALETTO / 28 /
Stars Signature Wines Diamonds Everyday Italy Category management. / 29 /
1. Valle d Aosta 2. Piemonte 3. Lombardia 1 2 3 4 5 6 7 8 COMINIG SOON Abruzzo Campania Puglia Sardegna LA KIUVA 4. Trentino CANTINA LAVIS CEMBRA BORGOGNO CASA E. MIRAFIORE CORDERO DI MONTEZEMOLO OTTOSOLDI VILLA SPARINA SARACCO BELLAVISTA CONTADI CASTALDI 7. Veneto 9 5. Alto Adige 6. Emilia Romagna VILLA DI CORLO CA DEI ZAGO LE CONTESSE NINO FRANCO SPUMANTI NICOLIS VILLALTA ST.PAULS 8. Friuli LE VIGNE DI ZAMÒ 9. Toscana CAFAGGIO CARPINETO FATTORIA MANTELLASSI PETRA 10. Sicilia ALTAMORA CUSUMANO BAGLIO DEL CASALE LAMURA 1 Wine Portfolio Asia-Pacific. 0 Multi-regional brands: PIGRO - GOOD - CANALETTO / 30 /
Distribution network.
COSTO WHOLESALE KROGER DISTRIBUZIONE CLASSICA WASHINGTON MONTANA NORTH DAKOTA MINNESOTA VERMONT MAINE OREGON IDAHO WYOMING SOUTH DAKOTA WINSCONSIN MICHIGAN NEW YORK NEW HAMPSHIRE MASSACHUSSETTS CONNECTICUT RHODE ISLAND CALIFORNIA NEVADA UTAH COLORADO NEBRASKA KANSAS IOWA MISSOURI ILLINOIS INDIANA OHIO WEST VIRGINIA PENNSYLVANIA VIRGINIA NEW JERSEY DELAWARE MARYLAND WASHINGTON DC KENTUCKY NORTH CAROLINA ARIZONA NEW MEXICO OKLAHOMA ARKANSAS TENNESSEE SOUTH CAROLINA MISSISSIPPI ALABAMA GEORGIA ALASKA TEXAS LOUISIANA HAWAII FLORIDA Distribution network USA. / 32 /
COSTO WHOLESALE REGULAR DISTRIBUTION ELLESMERE ISLAND BLANKS ISLAND VICTORIA ISLAND BAFFIN ISLAND YUKON NORTHWEST TERRITORY NUNAVUT BRITISH COLUMBIA ALBERTA MANITOBA QUEBEC NEWFOUNDLAND SASKATCHEWAN PRINCE EDWARD ISLAND ONTARIO NEW BRUNSWICK NOVA SCOTIA Distribution network Canada. / 33 /
DISTRIBUZIONE CLASSICA COSTO WHOLESALE KAZAKHSTAN MONGOLIA TURKEY IRAQ SYRIA IRAN UZBEKISTAN TURKMENIISTAN AFGHANISTAN AFGHANISTAN CHINA NORTH KOREA SOUTH KOREA JAPAN SAUDI ARABIA YEMEN OMAN PAKISTAN INDIA NEPAL BANGLADESH MYANMAR VIETNAM LAOS CAMBODIA HONGKONG MACAU TAIWAN PHILIPPINES THAILAND SINGAPORE MALAYSIA INDONESIA PAPUA NEW GUINEA SAMOA AUSTRALIA TAHITI Distribution network Asia-Pacific. TASMANIA NEW ZELAND / 34 /
Large Retailers. / 35 /
Key Figures.
Sales per business model Sales by channel 20% 38% 35% 62% 45% BY COMMISSION TRADING NATIONAL RETAILES REGULAR DISTRIBUTION MONOPOLY Wine Sales 2016 Per Business Model and by Channel / 38 /
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