The Future of the Dairy Food Market in Indonesia to 2018

1. The Future of the Dairy Food Market in Indonesia to 2018 Reference Code: FD1041MR www.canadean-winesandspirits.com

Table of Contents 1. Introduction... 13 1.1 What is this Report About?... 13 1.2 Definitions... 13 1.2.1 This report provides 2013 actual sales; while forecasts are provided for 2014 2018... 13 1.2.2 Category Definitions... 13 1.2.3 Distribution Channel Definitions... 15 1.2.4 Volume Units and Aggregations... 16 1.2.5 CAGR Definition and Calculation... 16 1.2.6 Graphical representation of Brands... 17 1.2.7 Exchange Rates... 17 1.2.8 Methodology Summary... 17 2. Indonesia Dairy Food Market Analysis, 2008 18... 18 2.1 Dairy Food Value Analysis, 2008 18... 18 2.1.1 Overall Dairy Food Market Value, 2008 18... 18 2.1.2 Dairy Food Market Value by Category, 2008 18... 19 2.1.3 Market Growth Dynamics by Value Dairy Food, 2008 18... 22 2.2 Dairy Food Volume Analysis, 2008 18... 23 2.2.1 Overall Dairy Food Market Volume, 2008 18... 23 2.2.2 Per-Capita Consumption - Dairy Food, 2008 18... 24 2.2.3 Dairy Food Market Volume by Category, 2008 18... 25 2.2.4 Market Growth Dynamics by Volume Dairy Food, 2008 18... 27 3. Indonesia Butter & Spreadable Fats Market Analysis, 2008 18... 28 3.1 Butter & Spreadable Fats Value Analysis, 2008 18... 28 3.1.1 Butter & Spreadable Fats Market by Value, 2008 18... 28 3.1.2 Average Consumer Price/Kg Butter & Spreadable Fats, 2008 18... 29 3.1.3 Butter & Spreadable Fats Market Value by Segments, 2008 18... 30 3.2 Butter & Spreadable Fats Volume Analysis, 2008 18... 32 3.2.1 Butter & Spreadable Fats Market by Volume, 2008 18... 32 3.2.2 Butter & Spreadable Fats Market Volume by Segments, 2008 18... 33 3.3 Market Growth Dynamics Butter & Spreadable Fats, 2008 18... 34 3.3.1 Butter & Spreadable Fats Market Growth Dynamics by Value, 2008 18... 34 3.3.2 Butter & Spreadable Fats Market Growth Dynamics by Volume, 2008 18... 35 3.4 Butter Analysis, 2008 18... 36 3.4.1 Butter Market by Value, 2008 18... 36 3.4.2 Butter Market by Volume, 2008 18... 37 3.5 Spreadable Fats Analysis, 2008 18... 38 2

3.5.1 Spreadable Fats Market by Value, 2008 18... 38 3.5.2 Spreadable Fats Market by Volume, 2008 18... 39 3.6 Butter & Spreadable Fats Brand Analysis, 2010 13... 40 3.7 Butter & Spreadable Fats Distribution Channel Analysis, 2010 13... 42 4. Indonesia Cheese Market Analysis, 2008 18... 45 4.1 Cheese Value Analysis, 2008 18... 45 4.1.1 Cheese Market by Value, 2008 18... 45 4.1.2 Average Consumer Price/Kg Cheese, 2008 18... 46 4.1.3 Cheese Market Value by Segments, 2008 18... 47 4.2 Cheese Volume Analysis, 2008 18... 49 4.2.1 Cheese Market by Volume, 2008 18... 49 4.2.2 Cheese Market Volume by Segments, 2008 18... 50 4.3 Market Growth Dynamics Cheese, 2008 18... 51 4.3.1 Cheese Market Growth Dynamics by Value, 2008 18... 51 4.3.2 Cheese Market Growth Dynamics by Volume, 2008 18... 52 4.4 Natural Cheese Analysis, 2008 18... 53 4.4.1 Natural Cheese Market by Value, 2008 18... 53 4.4.2 Natural Cheese Market by Volume, 2008 18... 54 4.5 Processed Cheese Analysis, 2008 18... 55 4.5.1 Processed Cheese Market by Value, 2008 18... 55 4.5.2 Processed Cheese Market by Volume, 2008 18... 56 4.6 Cheese Brand Analysis, 2010 13... 57 4.7 Cheese Distribution Channel Analysis, 2010 13... 60 5. Indonesia Cream Market Analysis, 2008 18... 63 5.1 Cream Value Analysis, 2008 18... 63 5.1.1 Cream Market by Value, 2008 18... 63 5.1.2 Average Consumer Price/Kg Cream, 2008 18... 64 5.1.3 Cream Market Value by Segments, 2008 18... 65 5.2 Cream Volume Analysis, 2008 18... 68 5.2.1 Cream Market by Volume, 2008 18... 68 5.2.2 Cream Market Volume by Segments, 2008 18... 69 5.3 Market Growth Dynamics Cream, 2008 18... 71 5.3.1 Cream Market Growth Dynamics by Value, 2008 18... 71 5.3.2 Cream Market Growth Dynamics by Volume, 2008 18... 72 5.4 Clotted Analysis, 2008 18... 73 5.4.1 Clotted Market by Value, 2008 18... 73 5.4.2 Clotted Market by Volume, 2008 18... 74 5.5 Crème Fraiche Analysis, 2008 18... 75 3

5.5.1 Crème Fraiche Market by Value, 2008 18... 75 5.5.2 Crème Fraiche Market by Volume, 2008 18... 76 5.6 Double Analysis, 2008 18... 77 5.6.1 Double Market by Value, 2008 18... 77 5.6.2 Double Market by Volume, 2008 18... 78 5.7 Other (Cream) Analysis, 2008 18... 79 5.7.1 Other (Cream) Market by Value, 2008 18... 79 5.7.2 Other (Cream) Market by Volume, 2008 18... 80 5.8 Single Analysis, 2008 18... 81 5.8.1 Single Market by Value, 2008 18... 81 5.8.2 Single Market by Volume, 2008 18... 82 5.9 Sour Analysis, 2008 18... 83 5.9.1 Sour Market by Value, 2008 18... 83 5.9.2 Sour Market by Volume, 2008 18... 84 5.10 UHT/Longlife Analysis, 2008 18... 85 5.10.1 UHT/Longlife Market by Value, 2008 18... 85 5.10.2 UHT/Longlife Market by Volume, 2008 18... 86 5.11 Whipping Analysis, 2008 18... 87 5.11.1 Whipping Market by Value, 2008 18... 87 5.11.2 Whipping Market by Volume, 2008 18... 88 5.12 Cream Brand Analysis, 2010 13... 89 5.13 Cream Distribution Channel Analysis, 2010 13... 91 6. Indonesia Milk Market Analysis, 2008 18... 93 6.1 Milk Value Analysis, 2008 18... 93 6.1.1 Milk Market by Value, 2008 18... 93 6.1.2 Average Consumer Price/Kg Milk, 2008 18... 94 6.1.3 Milk Market Value by Segments, 2008 18... 95 6.2 Milk Volume Analysis, 2008 18... 97 6.2.1 Milk Market by Volume, 2008 18... 97 6.2.2 Milk Market Volume by Segments, 2008 18... 98 6.3 Market Growth Dynamics Milk, 2008 18... 99 6.3.1 Milk Market Growth Dynamics by Value, 2008 18... 99 6.3.2 Milk Market Growth Dynamics by Volume, 2008 18...100 6.4 Buttermilk Analysis, 2008 18... 101 6.4.1 Buttermilk Market by Value, 2008 18...101 6.4.2 Buttermilk Market by Volume, 2008 18...102 6.5 Concentrated Milk Analysis, 2008 18... 103 6.5.1 Concentrated Milk Market by Value, 2008 18...103 6.5.2 Concentrated Milk Market by Volume, 2008 18...104 4

6.6 Liquid Milk Analysis, 2008 18... 105 6.6.1 Liquid Milk Market by Value, 2008 18...105 6.6.2 Liquid Milk Market by Volume, 2008 18...106 6.7 Powdered Milk Analysis, 2008 18... 107 6.7.1 Powdered Milk Market by Value, 2008 18...107 6.7.2 Powdered Milk Market by Volume, 2008 18...108 6.8 Milk Brand Analysis, 2010 13... 109 6.9 Milk Distribution Channel Analysis, 2010 13... 111 7. Indonesia Puddings/Desserts Market Analysis, 2008 18... 113 7.1 Puddings/Desserts Value Analysis, 2008 18... 113 7.1.1 Puddings/Desserts Market by Value, 2008 18...113 7.1.2 Average Consumer Price/Kg Puddings/Desserts, 2008 18...114 7.1.3 Puddings/Desserts Market Value by Segments, 2008 18...115 7.2 Puddings/Desserts Volume Analysis, 2008 18... 118 7.2.1 Puddings/Desserts Market by Volume, 2008 18...118 7.2.2 Puddings/Desserts Market Volume by Segments, 2008 18...119 7.3 Market Growth Dynamics Puddings/Desserts, 2008 18... 121 7.3.1 Puddings/Desserts Market Growth Dynamics by Value, 2008 18...121 7.3.2 Puddings/Desserts Market Growth Dynamics by Volume, 2008 18...122 7.4 Cheesecakes Analysis, 2008 18... 123 7.4.1 Cheesecakes Market by Value, 2008 18...123 7.4.2 Cheesecakes Market by Volume, 2008 18...124 7.5 Flans (Puddings/Desserts) Analysis, 2008 18... 125 7.5.1 Flans (Puddings/Desserts) Market by Value, 2008 18...125 7.5.2 Flans (Puddings/Desserts) Market by Volume, 2008 18...126 7.6 Fools Analysis, 2008 18... 127 7.6.1 Fools Market by Value, 2008 18...127 7.6.2 Fools Market by Volume, 2008 18...128 7.7 Frozen Puddings/Desserts Analysis, 2008 18... 129 7.7.1 Frozen Puddings/Desserts Market by Value, 2008 18...129 7.7.2 Frozen Puddings/Desserts Market by Volume, 2008 18...130 7.8 Mousses Analysis, 2008 18... 131 7.8.1 Mousses Market by Value, 2008 18...131 7.8.2 Mousses Market by Volume, 2008 18...132 7.9 Other (Puddings/Desserts) Analysis, 2008 18... 133 7.9.1 Other (Puddings/Desserts) Market by Value, 2008 18...133 7.9.2 Other (Puddings/Desserts) Market by Volume, 2008 18...134 7.10 Trifles Analysis, 2008 18... 135 7.10.1 Trifles Market by Value, 2008 18...135 5

7.10.2 Trifles Market by Volume, 2008 18...136 7.11 Puddings/Desserts Brand Analysis, 2010 13... 137 7.12 Puddings/Desserts Distribution Channel Analysis, 2010 13... 139 8. Indonesia Yogurt Market Analysis, 2008 18... 142 8.1 Yogurt Value Analysis, 2008 18... 142 8.1.1 Yogurt Market by Value, 2008 18...142 8.1.2 Average Consumer Price/Kg Yogurt, 2008 18...143 8.1.3 Yogurt Market Value by Segments, 2008 18...144 8.2 Yogurt Volume Analysis, 2008 18... 146 8.2.1 Yogurt Market by Volume, 2008 18...146 8.2.2 Yogurt Market Volume by Segments, 2008 18...147 8.3 Market Growth Dynamics Yogurt, 2008 18... 148 8.3.1 Yogurt Market Growth Dynamics by Value, 2008 18...148 8.3.2 Yogurt Market Growth Dynamics by Volume, 2008 18...149 8.4 Frozen Yogurt Analysis, 2008 18... 150 8.4.1 Frozen Yogurt Market by Value, 2008 18...150 8.4.2 Frozen Yogurt Market by Volume, 2008 18...151 8.5 Set Yogurt Analysis, 2008 18... 152 8.5.1 Set Yogurt Market by Value, 2008 18...152 8.5.2 Set Yogurt Market by Volume, 2008 18...153 8.6 Yogurt Drinks Analysis, 2008 18... 154 8.6.1 Yogurt Drinks Market by Value, 2008 18...154 8.6.2 Yogurt Drinks Market by Volume, 2008 18...155 8.7 Yogurt Brand Analysis, 2010 13... 156 8.8 Yogurt Distribution Channel Analysis, 2010 13... 158 9. Appendix... 160 9.1 About Canadean... 160 9.2 Disclaimer... 160 6

List of Figures Figure 1: Indonesia Dairy Food Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 18 Figure 2: Indonesia Dairy Food Market Value (ARS m) by Category, 2008 18... 21 Figure 3: Indonesia Dairy Food Market Dynamics, by Category, by Market Value, 2008 18... 22 Figure 4: Indonesia Dairy Food Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 23 Figure 5: Indonesia Per-Capita Dairy Food Consumption (Kg/head & Y-o-Y growth), 2008 18... 24 Figure 6: Indonesia Dairy Food Market Volume (Kg m) by Category, 2008 18... 26 Figure 7: Indonesia Dairy Food Market Dynamics, by Category, by Market Volume 2008 18... 27 Figure 8: Indonesia Butter & Spreadable Fats Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 28 Figure 9: Indonesia Butter & Spreadable Fats Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 29 Figure 10: Indonesia Butter & Spreadable Fats Market Value (ARS m) by Segments, 2008 18... 31 Figure 11: Indonesia Butter & Spreadable Fats Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 32 Figure 12: Indonesia Butter & Spreadable Fats Market Volume (Kg m) by Segments, 2008 18... 33 Figure 13: Indonesia Butter & Spreadable Fats Market Growth Dynamics by Value, 2008 18... 34 Figure 14: Indonesia Butter & Spreadable Fats Market Growth Dynamics by Volume, 2008 18... 35 Figure 15: Indonesia Butter Market by Value (ARS m), 2008 18... 36 Figure 16: Indonesia Butter Market by Volume (Kg m), 2008 18... 37 Figure 17: Indonesia Spreadable Fats Market by Value (ARS m), 2008 18... 38 Figure 18: Indonesia Spreadable Fats Market by Volume (Kg m), 2008 18... 39 Figure 19: Indonesia Butter & Spreadable Fats Market Value by Brands (ARS m), 2010 13... 41 Figure 20: Indonesia Butter & Spreadable Fats Market Value by Distribution Channel (ARS m), 2010 13... 44 Figure 21: Indonesia Cheese Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 45 Figure 22: Indonesia Cheese Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 46 Figure 23: Indonesia Cheese Market Value (ARS m) by Segments, 2008 18... 48 Figure 24: Indonesia Cheese Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 49 Figure 25: Indonesia Cheese Market Volume (Kg m) by Segments, 2008 18... 50 Figure 26: Indonesia Cheese Market Growth Dynamics by Value, 2008 18... 51 Figure 27: Indonesia Cheese Market Growth Dynamics by Volume, 2008 18... 52 Figure 28: Indonesia Natural Cheese Market by Value (ARS m), 2008 18... 53 Figure 29: Indonesia Natural Cheese Market by Volume (Kg m), 2008 18... 54 Figure 30: Indonesia Processed Cheese Market by Value (ARS m), 2008 18... 55 Figure 31: Indonesia Processed Cheese Market by Volume (Kg m), 2008 18... 56 Figure 32: Indonesia Cheese Market Value by Brands (ARS m), 2010 13... 59 Figure 33: Indonesia Cheese Market Value by Distribution Channel (ARS m), 2010 13... 62 Figure 34: Indonesia Cream Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 63 Figure 35: Indonesia Cream Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 64 Figure 36: Indonesia Cream Market Value (ARS m) by Segments, 2008 18... 67 Figure 37: Indonesia Cream Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 68 Figure 38: Indonesia Cream Market Volume (Kg m) by Segments, 2008 18... 70 Figure 39: Indonesia Cream Market Growth Dynamics by Value, 2008 18... 71 Figure 40: Indonesia Cream Market Growth Dynamics by Volume, 2008 18... 72 Figure 41: Indonesia Clotted Market by Value (ARS m), 2008 18... 73 Figure 42: Indonesia Clotted Market by Volume (Kg m), 2008 18... 74 Figure 43: Indonesia Crème Fraiche Market by Value (ARS m), 2008 18... 75 Figure 44: Indonesia Crème Fraiche Market by Volume (Kg m), 2008 18... 76 Figure 45: Indonesia Double Market by Value (ARS m), 2008 18... 77 Figure 46: Indonesia Double Market by Volume (Kg m), 2008 18... 78 Figure 47: Indonesia Other (Cream) Market by Value (ARS m), 2008 18... 79 Figure 48: Indonesia Other (Cream) Market by Volume (Kg m), 2008 18... 80 Figure 49: Indonesia Single Market by Value (ARS m), 2008 18... 81 Figure 50: Indonesia Single Market by Volume (Kg m), 2008 18... 82 Figure 51: Indonesia Sour Market by Value (ARS m), 2008 18... 83 Figure 52: Indonesia Sour Market by Volume (Kg m), 2008 18... 84 Figure 53: Indonesia UHT/Longlife Market by Value (ARS m), 2008 18... 85 Figure 54: Indonesia UHT/Longlife Market by Volume (Kg m), 2008 18... 86 Figure 55: Indonesia Whipping Market by Value (ARS m), 2008 18... 87 Figure 56: Indonesia Whipping Market by Volume (Kg m), 2008 18... 88 Figure 57: Indonesia Cream Market Value by Brands (ARS m), 2010 13... 90 7

Figure 58: Indonesia Cream Market Value by Distribution Channel (ARS m), 2010 13... 92 Figure 59: Indonesia Milk Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 93 Figure 60: Indonesia Milk Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 94 Figure 61: Indonesia Milk Market Value (ARS m) by Segments, 2008 18... 96 Figure 62: Indonesia Milk Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 97 Figure 63: Indonesia Milk Market Volume (Kg m) by Segments, 2008 18... 98 Figure 64: Indonesia Milk Market Growth Dynamics by Value, 2008 18... 99 Figure 65: Indonesia Milk Market Growth Dynamics by Volume, 2008 18... 100 Figure 66: Indonesia Buttermilk Market by Value (ARS m), 2008 18... 101 Figure 67: Indonesia Buttermilk Market by Volume (Kg m), 2008 18... 102 Figure 68: Indonesia Concentrated Milk Market by Value (ARS m), 2008 18... 103 Figure 69: Indonesia Concentrated Milk Market by Volume (Kg m), 2008 18... 104 Figure 70: Indonesia Liquid Milk Market by Value (ARS m), 2008 18... 105 Figure 71: Indonesia Liquid Milk Market by Volume (Kg m), 2008 18... 106 Figure 72: Indonesia Powdered Milk Market by Value (ARS m), 2008 18... 107 Figure 73: Indonesia Powdered Milk Market by Volume (Kg m), 2008 18... 108 Figure 74: Indonesia Milk Market Value by Brands (ARS m), 2010 13... 110 Figure 75: Indonesia Milk Market Value by Distribution Channel (ARS m), 2010 13... 112 Figure 76: Indonesia Puddings/Desserts Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 113 Figure 77: Indonesia Puddings/Desserts Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 114 Figure 78: Indonesia Puddings/Desserts Market Value (ARS m) by Segments, 2008 18... 117 Figure 79: Indonesia Puddings/Desserts Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 118 Figure 80: Indonesia Puddings/Desserts Market Volume (Kg m) by Segments, 2008 18... 120 Figure 81: Indonesia Puddings/Desserts Market Growth Dynamics by Value, 2008 18... 121 Figure 82: Indonesia Puddings/Desserts Market Growth Dynamics by Volume, 2008 18... 122 Figure 83: Indonesia Cheesecakes Market by Value (ARS m), 2008 18... 123 Figure 84: Indonesia Cheesecakes Market by Volume (Kg m), 2008 18... 124 Figure 85: Indonesia Flans (Puddings/Desserts) Market by Value (ARS m), 2008 18... 125 Figure 86: Indonesia Flans (Puddings/Desserts) Market by Volume (Kg m), 2008 18... 126 Figure 87: Indonesia Fools Market by Value (ARS m), 2008 18... 127 Figure 88: Indonesia Fools Market by Volume (Kg m), 2008 18... 128 Figure 89: Indonesia Frozen Puddings/Desserts Market by Value (ARS m), 2008 18... 129 Figure 90: Indonesia Frozen Puddings/Desserts Market by Volume (Kg m), 2008 18... 130 Figure 91: Indonesia Mousses Market by Value (ARS m), 2008 18... 131 Figure 92: Indonesia Mousses Market by Volume (Kg m), 2008 18... 132 Figure 93: Indonesia Other (Puddings/Desserts) Market by Value (ARS m), 2008 18... 133 Figure 94: Indonesia Other (Puddings/Desserts) Market by Volume (Kg m), 2008 18... 134 Figure 95: Indonesia Trifles Market by Value (ARS m), 2008 18... 135 Figure 96: Indonesia Trifles Market by Volume (Kg m), 2008 18... 136 Figure 97: Indonesia Puddings/Desserts Market Value by Brands (ARS m), 2010 13... 138 Figure 98: Indonesia Puddings/Desserts Market Value by Distribution Channel (ARS m), 2010 13... 141 Figure 99: Indonesia Yogurt Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 142 Figure 100: Indonesia Yogurt Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 143 Figure 101: Indonesia Yogurt Market Value (ARS m) by Segments, 2008 18... 145 Figure 102: Indonesia Yogurt Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 146 Figure 103: Indonesia Yogurt Market Volume (Kg m) by Segments, 2008 18... 147 Figure 104: Indonesia Yogurt Market Growth Dynamics by Value, 2008 18... 148 Figure 105: Indonesia Yogurt Market Growth Dynamics by Volume, 2008 18... 149 Figure 106: Indonesia Frozen Yogurt Market by Value (ARS m), 2008 18... 150 Figure 107: Indonesia Frozen Yogurt Market by Volume (Kg m), 2008 18... 151 Figure 108: Indonesia Set Yogurt Market by Value (ARS m), 2008 18... 152 Figure 109: Indonesia Set Yogurt Market by Volume (Kg m), 2008 18... 153 Figure 110: Indonesia Yogurt Drinks Market by Value (ARS m), 2008 18... 154 Figure 111: Indonesia Yogurt Drinks Market by Volume (Kg m), 2008 18... 155 Figure 112: Indonesia Yogurt Market Value by Brands (ARS m), 2010 13... 157 Figure 113: Indonesia Yogurt Market Value by Distribution Channel (ARS m), 2010 13... 159 8

List of Tables Table 1: Category Definitions - Dairy Food Market... 13 Table 2: Distribution Channel Definitions - Dairy Food Market... 15 Table 3: Volume Units for Dairy Food Market... 16 Table 4: Indonesia Exchange Rate ARS USD (Annual Average), 2008 2013... 17 Table 5: Indonesia Exchange Rate ARS USD (Annual Average), 2014 2018 Forecast... 17 Table 6: Indonesia Dairy Food Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 18 Table 7: Indonesia Dairy Food Market Value (USD m) and Growth (Y-o-Y), 2008 18... 18 Table 8: Indonesia Dairy Food Market Value (ARS m) by Category, 2008 13... 19 Table 9: Indonesia Dairy Food Market Value (ARS m) by Category, 2013 18... 19 Table 10: Indonesia Dairy Food Market Value (USD m) by Category, 2008 13... 20 Table 11: Indonesia Dairy Food Market Value (USD m) by Category, 2013 18... 20 Table 12: Indonesia Dairy Food Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Category, by Value (ARS m)... 22 Table 13: Indonesia Dairy Food Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 23 Table 14: Indonesia Per-capita Dairy Food Consumption (Kg/head & Y-o-Y growth), 2008 18... 24 Table 15: Indonesia Dairy Food Market Volume (Kg m) by Category, 2008 13... 25 Table 16: Indonesia Dairy Food Market Volume (Kg m) by Category, 2013 18... 25 Table 17: Indonesia Dairy Food Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Category, by volume (Kg m)... 27 Table 18: Indonesia Butter & Spreadable Fats Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 28 Table 19: Indonesia Butter & Spreadable Fats Market Value (USD m) and Growth (Y-o-Y), 2008 18... 28 Table 20: Indonesia Butter & Spreadable Fats Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 29 Table 21: Indonesia Butter & Spreadable Fats Market Value (ARS m) by Segments, 2008 13... 30 Table 22: Indonesia Butter & Spreadable Fats Market Value (ARS m) by Segments, 2013 18... 30 Table 23: Indonesia Butter & Spreadable Fats Market Value (USD m) by Segments, 2008 13... 30 Table 24: Indonesia Butter & Spreadable Fats Market Value (USD m) by Segments, 2013 18... 30 Table 25: Indonesia Butter & Spreadable Fats Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 32 Table 26: Indonesia Butter & Spreadable Fats Market Volume (Kg m) by Segments, 2008 13... 33 Table 27: Indonesia Butter & Spreadable Fats Market Volume (Kg m) by Segments, 2013 18... 33 Table 28: Indonesia Butter & Spreadable Fats Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Value (ARS m), by Segments... 34 Table 29: Indonesia Butter & Spreadable Fats Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Volume (Kg m), by Segments... 35 Table 30: Indonesia Butter Market by Value (ARS m), 2008 18... 36 Table 31: Indonesia Butter Market by Value (USD m), 2008 18... 36 Table 32: Indonesia Butter Market by Volume (Kg m), 2008 18... 37 Table 33: Indonesia Spreadable Fats Market by Value (ARS m), 2008 18... 38 Table 34: Indonesia Spreadable Fats Market by Value (USD m), 2008 18... 38 Table 35: Indonesia Spreadable Fats Market by Volume (Kg m), 2008 18... 39 Table 36: Indonesia Butter & Spreadable Fats Market Value by Brands (ARS m), 2010 13... 40 Table 37: Indonesia Butter & Spreadable Fats Market Value by Brands (USD m), 2010 13... 40 Table 38: Indonesia Butter & Spreadable Fats Market Value by Distribution Channel (ARS m), 2010 13... 42 Table 39: Indonesia Butter & Spreadable Fats Market Value by Distribution Channel (USD m), 2010 13... 43 Table 40: Indonesia Cheese Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 45 Table 41: Indonesia Cheese Market Value (USD m) and Growth (Y-o-Y), 2008 18... 45 Table 42: Indonesia Cheese Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 46 Table 43: Indonesia Cheese Market Value (ARS m) by Segments, 2008 13... 47 Table 44: Indonesia Cheese Market Value (ARS m) by Segments, 2013 18... 47 Table 45: Indonesia Cheese Market Value (USD m) by Segments, 2008 13... 47 Table 46: Indonesia Cheese Market Value (USD m) by Segments, 2013 18... 47 Table 47: Indonesia Cheese Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 49 Table 48: Indonesia Cheese Market Volume (Kg m) by Segments, 2008 13... 50 Table 49: Indonesia Cheese Market Volume (Kg m) by Segments, 2013 18... 50 Table 50: Indonesia Cheese Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Value (ARS m), by Segments... 51 Table 51: Indonesia Cheese Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Volume (Kg m), by Segments... 52 9

Table 52: Indonesia Natural Cheese Market by Value (ARS m), 2008 18... 53 Table 53: Indonesia Natural Cheese Market by Value (USD m), 2008 18... 53 Table 54: Indonesia Natural Cheese Market by Volume (Kg m), 2008 18... 54 Table 55: Indonesia Processed Cheese Market by Value (ARS m), 2008 18... 55 Table 56: Indonesia Processed Cheese Market by Value (USD m), 2008 18... 55 Table 57: Indonesia Processed Cheese Market by Volume (Kg m), 2008 18... 56 Table 58: Indonesia Cheese Market Value by Brands (ARS m), 2010 13... 57 Table 59: Indonesia Cheese Market Value by Brands (USD m), 2010 13... 58 Table 60: Indonesia Cheese Market Value by Distribution Channel (ARS m), 2010 13... 60 Table 61: Indonesia Cheese Market Value by Distribution Channel (USD m), 2010 13... 61 Table 62: Indonesia Cream Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 63 Table 63: Indonesia Cream Market Value (USD m) and Growth (Y-o-Y), 2008 18... 63 Table 64: Indonesia Cream Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 64 Table 65: Indonesia Cream Market Value (ARS m) by Segments, 2008 13... 65 Table 66: Indonesia Cream Market Value (ARS m) by Segments, 2013 18... 65 Table 67: Indonesia Cream Market Value (USD m) by Segments, 2008 13... 66 Table 68: Indonesia Cream Market Value (USD m) by Segments, 2013 18... 66 Table 69: Indonesia Cream Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 68 Table 70: Indonesia Cream Market Volume (Kg m) by Segments, 2008 13... 69 Table 71: Indonesia Cream Market Volume (Kg m) by Segments, 2013 18... 69 Table 72: Indonesia Cream Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Value (ARS m), by Segments... 71 Table 73: Indonesia Cream Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Volume (Kg m), by Segments... 72 Table 74: Indonesia Clotted Market by Value (ARS m), 2008 18... 73 Table 75: Indonesia Clotted Market by Value (USD m), 2008 18... 73 Table 76: Indonesia Clotted Market by Volume (Kg m), 2008 18... 74 Table 77: Indonesia Crème Fraiche Market by Value (ARS m), 2008 18... 75 Table 78: Indonesia Crème Fraiche Market by Value (USD m), 2008 18... 75 Table 79: Indonesia Crème Fraiche Market by Volume (Kg m), 2008 18... 76 Table 80: Indonesia Double Market by Value (ARS m), 2008 18... 77 Table 81: Indonesia Double Market by Value (USD m), 2008 18... 77 Table 82: Indonesia Double Market by Volume (Kg m), 2008 18... 78 Table 83: Indonesia Other (Cream) Market by Value (ARS m), 2008 18... 79 Table 84: Indonesia Other (Cream) Market by Value (USD m), 2008 18... 79 Table 85: Indonesia Other (Cream) Market by Volume (Kg m), 2008 18... 80 Table 86: Indonesia Single Market by Value (ARS m), 2008 18... 81 Table 87: Indonesia Single Market by Value (USD m), 2008 18... 81 Table 88: Indonesia Single Market by Volume (Kg m), 2008 18... 82 Table 89: Indonesia Sour Market by Value (ARS m), 2008 18... 83 Table 90: Indonesia Sour Market by Value (USD m), 2008 18... 83 Table 91: Indonesia Sour Market by Volume (Kg m), 2008 18... 84 Table 92: Indonesia UHT/Longlife Market by Value (ARS m), 2008 18... 85 Table 93: Indonesia UHT/Longlife Market by Value (USD m), 2008 18... 85 Table 94: Indonesia UHT/Longlife Market by Volume (Kg m), 2008 18... 86 Table 95: Indonesia Whipping Market by Value (ARS m), 2008 18... 87 Table 96: Indonesia Whipping Market by Value (USD m), 2008 18... 87 Table 97: Indonesia Whipping Market by Volume (Kg m), 2008 18... 88 Table 98: Indonesia Cream Market Value by Brands (ARS m), 2010 13... 89 Table 99: Indonesia Cream Market Value by Brands (USD m), 2010 13... 89 Table 100: Indonesia Cream Market Value by Distribution Channel (ARS m), 2010 13... 91 Table 101: Indonesia Cream Market Value by Distribution Channel (USD m), 2010 13... 91 Table 102: Indonesia Milk Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 93 Table 103: Indonesia Milk Market Value (USD m) and Growth (Y-o-Y), 2008 18... 93 Table 104: Indonesia Milk Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 94 Table 105: Indonesia Milk Market Value (ARS m) by Segments, 2008 13... 95 Table 106: Indonesia Milk Market Value (ARS m) by Segments, 2013 18... 95 Table 107: Indonesia Milk Market Value (USD m) by Segments, 2008 13... 95 Table 108: Indonesia Milk Market Value (USD m) by Segments, 2013 18... 96 Table 109: Indonesia Milk Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 97 Table 110: Indonesia Milk Market Volume (Kg m) by Segments, 2008 13... 98 10

Table 111: Indonesia Milk Market Volume (Kg m) by Segments, 2013 18... 98 Table 112: Indonesia Milk Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Value (ARS m), by Segments... 99 Table 113: Indonesia Milk Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Volume (Kg m), by Segments... 100 Table 114: Indonesia Buttermilk Market by Value (ARS m), 2008 18... 101 Table 115: Indonesia Buttermilk Market by Value (USD m), 2008 18... 101 Table 116: Indonesia Buttermilk Market by Volume (Kg m), 2008 18... 102 Table 117: Indonesia Concentrated Milk Market by Value (ARS m), 2008 18... 103 Table 118: Indonesia Concentrated Milk Market by Value (USD m), 2008 18... 103 Table 119: Indonesia Concentrated Milk Market by Volume (Kg m), 2008 18... 104 Table 120: Indonesia Liquid Milk Market by Value (ARS m), 2008 18... 105 Table 121: Indonesia Liquid Milk Market by Value (USD m), 2008 18... 105 Table 122: Indonesia Liquid Milk Market by Volume (Kg m), 2008 18... 106 Table 123: Indonesia Powdered Milk Market by Value (ARS m), 2008 18... 107 Table 124: Indonesia Powdered Milk Market by Value (USD m), 2008 18... 107 Table 125: Indonesia Powdered Milk Market by Volume (Kg m), 2008 18... 108 Table 126: Indonesia Milk Market Value by Brands (ARS m), 2010 13... 109 Table 127: Indonesia Milk Market Value by Brands (USD m), 2010 13... 109 Table 128: Indonesia Milk Market Value by Distribution Channel (ARS m), 2010 13... 111 Table 129: Indonesia Milk Market Value by Distribution Channel (USD m), 2010 13... 111 Table 130: Indonesia Puddings/Desserts Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 113 Table 131: Indonesia Puddings/Desserts Market Value (USD m) and Growth (Y-o-Y), 2008 18... 113 Table 132: Indonesia Puddings/Desserts Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 114 Table 133: Indonesia Puddings/Desserts Market Value (ARS m) by Segments, 2008 13... 115 Table 134: Indonesia Puddings/Desserts Market Value (ARS m) by Segments, 2013 18... 115 Table 135: Indonesia Puddings/Desserts Market Value (USD m) by Segments, 2008 13... 116 Table 136: Indonesia Puddings/Desserts Market Value (USD m) by Segments, 2013 18... 116 Table 137: Indonesia Puddings/Desserts Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 118 Table 138: Indonesia Puddings/Desserts Market Volume (Kg m) by Segments, 2008 13... 119 Table 139: Indonesia Puddings/Desserts Market Volume (Kg m) by Segments, 2013 18... 119 Table 140: Indonesia Puddings/Desserts Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Value (ARS m), by Segments... 121 Table 141: Indonesia Puddings/Desserts Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Volume (Kg m), by Segments... 122 Table 142: Indonesia Cheesecakes Market by Value (ARS m), 2008 18... 123 Table 143: Indonesia Cheesecakes Market by Value (USD m), 2008 18... 123 Table 144: Indonesia Cheesecakes Market by Volume (Kg m), 2008 18... 124 Table 145: Indonesia Flans (Puddings/Desserts) Market by Value (ARS m), 2008 18... 125 Table 146: Indonesia Flans (Puddings/Desserts) Market by Value (USD m), 2008 18... 125 Table 147: Indonesia Flans (Puddings/Desserts) Market by Volume (Kg m), 2008 18... 126 Table 148: Indonesia Fools Market by Value (ARS m), 2008 18... 127 Table 149: Indonesia Fools Market by Value (USD m), 2008 18... 127 Table 150: Indonesia Fools Market by Volume (Kg m), 2008 18... 128 Table 151: Indonesia Frozen Puddings/Desserts Market by Value (ARS m), 2008 18... 129 Table 152: Indonesia Frozen Puddings/Desserts Market by Value (USD m), 2008 18... 129 Table 153: Indonesia Frozen Puddings/Desserts Market by Volume (Kg m), 2008 18... 130 Table 154: Indonesia Mousses Market by Value (ARS m), 2008 18... 131 Table 155: Indonesia Mousses Market by Value (USD m), 2008 18... 131 Table 156: Indonesia Mousses Market by Volume (Kg m), 2008 18... 132 Table 157: Indonesia Other (Puddings/Desserts) Market by Value (ARS m), 2008 18... 133 Table 158: Indonesia Other (Puddings/Desserts) Market by Value (USD m), 2008 18... 133 Table 159: Indonesia Other (Puddings/Desserts) Market by Volume (Kg m), 2008 18... 134 Table 160: Indonesia Trifles Market by Value (ARS m), 2008 18... 135 Table 161: Indonesia Trifles Market by Value (USD m), 2008 18... 135 Table 162: Indonesia Trifles Market by Volume (Kg m), 2008 18... 136 Table 163: Indonesia Puddings/Desserts Market Value by Brands (ARS m), 2010 13... 137 Table 164: Indonesia Puddings/Desserts Market Value by Brands (USD m), 2010 13... 137 Table 165: Indonesia Puddings/Desserts Market Value by Distribution Channel (ARS m), 2010 13... 139 Table 166: Indonesia Puddings/Desserts Market Value by Distribution Channel (USD m), 2010 13... 140 Table 167: Indonesia Yogurt Market Value (ARS m) and Growth (Y-o-Y), 2008 18... 142 11

Table 168: Indonesia Yogurt Market Value (USD m) and Growth (Y-o-Y), 2008 18... 142 Table 169: Indonesia Yogurt Average Consumer Price (ARS) and Growth (Y-o-Y), 2008 18... 143 Table 170: Indonesia Yogurt Market Value (ARS m) by Segments, 2008 13... 144 Table 171: Indonesia Yogurt Market Value (ARS m) by Segments, 2013 18... 144 Table 172: Indonesia Yogurt Market Value (USD m) by Segments, 2008 13... 144 Table 173: Indonesia Yogurt Market Value (USD m) by Segments, 2013 18... 144 Table 174: Indonesia Yogurt Market Volume (Kg m) and Growth (Y-o-Y), 2008 18... 146 Table 175: Indonesia Yogurt Market Volume (Kg m) by Segments, 2008 13... 147 Table 176: Indonesia Yogurt Market Volume (Kg m) by Segments, 2013 18... 147 Table 177: Indonesia Yogurt Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Value (ARS m), by Segments... 148 Table 178: Indonesia Yogurt Market Dynamics: past and future growth rates (2008 13 & 2013 18) and market size (2008, 2013 & 2018), by Volume (Kg m), by Segments... 149 Table 179: Indonesia Frozen Yogurt Market by Value (ARS m), 2008 18... 150 Table 180: Indonesia Frozen Yogurt Market by Value (USD m), 2008 18... 150 Table 181: Indonesia Frozen Yogurt Market by Volume (Kg m), 2008 18... 151 Table 182: Indonesia Set Yogurt Market by Value (ARS m), 2008 18... 152 Table 183: Indonesia Set Yogurt Market by Value (USD m), 2008 18... 152 Table 184: Indonesia Set Yogurt Market by Volume (Kg m), 2008 18... 153 Table 185: Indonesia Yogurt Drinks Market by Value (ARS m), 2008 18... 154 Table 186: Indonesia Yogurt Drinks Market by Value (USD m), 2008 18... 154 Table 187: Indonesia Yogurt Drinks Market by Volume (Kg m), 2008 18... 155 Table 188: Indonesia Yogurt Market Value by Brands (ARS m), 2010 13... 156 Table 189: Indonesia Yogurt Market Value by Brands (USD m), 2010 13... 156 Table 190: Indonesia Yogurt Market Value by Distribution Channel (ARS m), 2010 13... 158 Table 191: Indonesia Yogurt Market Value by Distribution Channel (USD m), 2010 13... 158 12

1. Introduction 1.1 What is this Report About? This report is the result of Canadean s extensive market research covering the Dairy Food Market in Indonesia. It provides detailed segmentation of historic and future Dairy Food Market, covering key categories and segments.. As such the report is an essential tool for companies active across the Dairy Food industry and for new players considering entry into Indonesia s Dairy Food market. 1.2 Definitions All the data is collected in volume terms. Dairy Food Market refers to domestic Market only and includes imports. Please note that rounding errors may occur. 1.2.1 This report provides 2013 actual sales; while forecasts are provided for 2014 2018 1.2.2 Category Definitions Table 1: Category Definitions - Dairy Food Market Category Segment Definition Butter & Spreadable Fats Butter Spreadable Fats Product made exclusively from milk and/or cream (salt and coloring are also permitted), and containing not less than 80% by weight of milk fat e.g. Lurpak. Spreads made by churning fresh cream or milk and can be softened to a spreadable consistency. Spreads are made by mixing the cream/butter/milk with vegetable oils. Examples include Lurpak Lightest Spreadable and Country Life Spreadable. Cheese Natural Cheese Cheese that is made directly from the coagulation and separation of milk. Natural cheeses include unripened (cottage cheese), soft (Brie), semi-hard (Stilton), and hard cheeses (cheddar). Examples of brands include Cracker Barrel. Processed Cheese Products made by blending one or more types of natural cheese into a homogeneous mass, often adding other ingredients such as salt and emulsifier. Includes cheese spread; does not include cheese powders e.g. Kraft Singles. All products must be at least 51% cheese. Cream Clotted Clotted cream (also referred to as clouted cream) is the clotted part (lumps) of the cream layer of milk which is formed by letting unpasteurized milk sit for 12 hours. It usually is very high in fats and contains around 60% of the milk fat. Examples include Tesco Finest Clotted Cream. Crème Fraiche Double Other (Cream) Crème Fraiche is also a soured cream and is less sour than a sour cream. It also contains more butter fat than a sour cream (30%). It is soured with bacterial culture and is a thickened product with a slightly tangy taste. Examples include Weight Watchers Creme Fraiche and Yeo Valley Organic Healthy Creme Fraiche (UK). Double cream is a french cream that contains at least 60% of the milk fat. It is fresh and soft. Examples include Yeo Valley Organic Double Cream (UK). All other creams not covered in the other segments, such as flavored cream, table cream etc. 13

Table 1: Category Definitions - Dairy Food Market Category Segment Definition Single Sour UHT/Longlife Whipping Single cream is a french cream that contains at least 18% fat. Its fresh and soft and does not thicken while beating. Examples include Tesco Fresh Single Cream (UK) and International Delight French Vanilla Creamer Singles (US). Sour cream contains around 18 to 20% milk fat. It differs from single cream as its derived after deliberately fermenting the cream by adding bacteria. Its thick and is mildly sour. Examples include Old El Paso Squeezy Sour Cream, Lucerne Sour Cream and Simply Kraft Fat Free Sour Cream. UHT Cream is heated on a high temperature to kill spores and to make the cream durable. Examples include Anchor Light UHT Swirls Half Fat Real Dairy Cream. Cream that has been beaten by a whisk or a spatula so as to make it fluffy and light. The process of whisking doubles the cream as air bubbles are captured into it. A whipped cream is assumes to have a 30% butter fat. It can be used over cakes, pastries or coffee. Examples include Anchor Extra Thick Whipped Cream UHT (UK) and Lucerne Whipping Cream Heavy Ultra Pasteurized - Pint (US). Milk Buttermilk Slightly sour liquid left after butter has been churned, used in baking or consumed as a drink (or) sour milk made by adding certain microorganisms to sweet milk. Concentrated Milk Condensed or evaporated milk. Condensed milk is a thick, sweet milk product from which water has been removed and to which sugar has been added. Evaporated milk is unsweetened condensed milk made from homogenized milk. Liquid Milk Powdered Milk Liquid milk that has a milk fat percentage of less than 5%. Covers skimmed, semiskimmed and whole milk. Examples include Carnation Evaporated 2% Partly Skimmed Milk (US) Includes flavored and unflavored skim milk powder, whole milk powder, and buttermilk powder. Does not include infant formula. Puddings/Desserts Cheesecakes A chilled dessert of creamy filling made of flour, eggs, cream, sugar and lots of cheese and topped with fruit or jelly. Examples include Sara Lee Golden Baked New York Style Premium Classic Cheesecake (US) Flans Fools Frozen Puddings/Desserts Mousses Others A simple chilled dessert that is usually round in shape with an open-topped jelly or fruit and has a sweet filling. Flans can also have a rich custard filling or fruit fillings. Does not include Savory based flans. Examples include Edlers Large Flan Case(UK) and Dgari Custard Flan Caramel Dessert (US). A cold dessert that has ingredients such as pureed fruit mixed, fruit essence with whipped cream or custard. Examples include Tesco Gooseberry Fool (UK). Frozen puddings or desserts that contain dairy based ingredients. Examples include Aunt Bessie's Bramley Apple Crumble, Aunt Bessie's Jam Roly Poly and Weight Watchers Caramel Crunch Desserts (UK). A chilled dessert made with flavored whipped cream like fruit or chocolate, eggs and gelatin. It is soft and fluffy. Examples include Yoplait Chocolate Mousse Whips (US) and Cadbury Chocolate Mousse (UK). All other Puddings/Desserts not covered in other segments. Trifles A chilled dessert that is arranged in layers with any of the following ingredients - fruit, thick solidified custard, fruit jelly or juice, sponge cake and whipped cream. Trifles may also contain sponge cake soaked with wine or spirits. Examples include Creamfields Strawberry Trifle (UK). Yogurt Frozen Yogurt Often sweetened or flavored with fruit or chocolate, frozen yogurt is prepared from milk and curdled with bacteria. Has a longer shelf life and is frozen and in set form. Examples include Yoo Moo Frozen Yogurt Strawbmoo (UK) and Ben & Jerrys Fro Yo Frozen Yogurt (US). Set Yogurt Flavored or unflavored, sweetened or unsweetened coagulated milk product obtained by specific lactic fermentation e.g. Breyer's yogurt, Müller, Shape. Does not include yogurts marketed as drinks. 14

Table 1: Category Definitions - Dairy Food Market Category Segment Definition Yogurt Drinks Yogurt sold for the primary purpose of drinking. Includes fermented milks such as Kefir, Rayab, Yop and Laban. 1.2.3 Distribution Channel Definitions Table 2: Distribution Channel Definitions - Dairy Food Market Distribution Channel Cash & carries & warehouse clubs (Cash & Carry) Discount, variety store & general merchandise retailers (Dollar Stores) Convenience stores & gas stations (Convenience stores) Department stores (Department stores) Hypermarkets & supermarkets (Hyper/ Super Markets) Vending machines (Vending machines) Drug stores & Pharmacies (Pharmacies) Food & drinks specialists (Food & drinks specialists) eretailers (eretailers) Definition Cash & carries sell from a wholesale warehouse to customers (small retailers, professional users) who pay on the spot and transport goods away themselves. Warehouse clubs are no-frills stores that sell discounted goods to members who pay an annual fee. Delivered wholesale sales are not included. In our data only sales from these stores direct to the public (for example through work place deals allowing otherwise regular consumers to shop there) are covered. Example: Makro, Metro, Costco, Sams Club Dollar Stores, Variety Stores & General Merchandise Retailers - A variety store or pricepoint retailer (including Dollar stores) is a retail store that sells inexpensive items, often with a single price for all items in the store, or a general low price policy. Typical merchandise includes cleaning supplies, toys, household goods and gardening equipment, basic foods and beverages. A general store, general merchandise store, or small town store carries a (broad) general line of merchandise, often in a medium (and sometimes small) store format, serving the needs of either the surrounding town or rural area. They differ from convenience stores or corner shops in that it will be the main shop for the community rather than a convenient supplement and typically carries a broader product line. Example: 9 to 9 Dollar Shop. Convenience Stores - Includes all sales through stores of an area generally less than 300 sq m, that specialize in a limited range of food & grocery products designed primarily for consumers with top-up shopping needs. Also includes sales in retail outlets attached to gas stations, where fuel is the main revenue driver, kiosks, and newsstands. This also includes small independent retailers, particularly those present in countries such as China and India. Department Stores - Includes all sales through multi-category retailers, focusing primarily on non-grocery categories with distinct departments specializing in defined product areas. Examples include Bloomingdale's, Macy's, John Lewis and El Corte Ingles. Hypermarkets& Supermarkets (incl. discounters) - Hypermarkets/mass merchandisers include all sales through retailers with floor area over 2,500 sq m that carry full lines of both grocery and general merchandise (e.g. Walmart). Supermarkets include all sales through retailers with a floor area of 300 sq m -2,500 sq m that offer a wide, departmentalized range of groceries, and may carry some general merchandise lines (e.g. Sainsbury's, Kroger). It also includes hard grocery discounters such as Walmart. Vending machines - Includes paid-for sales from all vending machines not located within a store (e.g. public places, workplaces, pubs & Bars). Drug stores & Pharmacies - Stores licensed to dispense prescription (Rx) and over-thecounter (OTC) healthcare products and where these sales account for the majority of revenues. Also known as Drug store and Health store. This channel does not include supermarkets with pharmacy counters. Example: Hetro and Apollo pharmacies in India. Food & drinks specialists - Includes bakers, butchers, delicatessens, drinks specialists, fishmongers, greengrocers, Food & drinks only stores, and single category stores (e.g. stores selling only cheese, or only olives, or only honey, or only Confectionery products) Example : Amul Dairy shops In India. eretailers - Includes all sales that take place over the internet, irrespective of whether the vendor is a pure-play internet company or the online offering of a physical retailer. Example: Amazon, SPAR and FutureBazaar.com in India. 15

Table 2: Distribution Channel Definitions - Dairy Food Market Distribution Channel Health & Beauty Stores Other general retailers (Others) Definition Retailers that generate the majority of their revenue through a specific product type. In the personal care market, this includes specialist stores other than drugstores. Example: Boots in UK, Himalaya In India. Others - Includes other generalist retail channels not included in the categories above (e.g. market traders, charity stores, student union stores, direct sales, and Duty Free shops). 1.2.4 Volume Units and Aggregations Table 3: Volume Units for Dairy Food Market Category Segment Units Dairy Food Butter & Spreadable Fats Kg m Cheese Cream Milk Puddings/Desserts Yogurt Kg m Kg m Kg m Kg m Kg m 1.2.5 CAGR Definition and Calculation Compound Annual Growth Rate (CAGR) is the year-over-year growth rate of a value over a specified period of time. For this report, CAGR for historic time period is Calculated from 2008-2013, as CAGR = ((2013 Value / 2008 Value) ^ ( 1 / (2013-2008))) - 1 CAGR for forecast time period is Calculated from 2013-2018, as CAGR = ((2018 Value / 2013 Value) ^ (1 / (2018-2013))) - 1 For Brand Analysis and Distribution Channel Analysis, CAGR is Calculated from 2010-2013, as CAGR = ((2013 Value / 2010 Value) ^ ( 1 / (2013-2010)) ) - 1 16

1.2.6 Graphical representation of Brands Top 10 brands are considered for each category in the market subject to availability of such data. Brand analysis charts are displayed only for categories where data is available for more than two brands. 1.2.7 Exchange Rates Table 4: Indonesia Exchange Rate LCU (Local Currency Units) USD (Annual Average), 2008 2013 Currency 2008 2009 2010 2011 2012 2013 LCU USD 0.3180 0.2695 0.2567 0.2433 0.2185 0.1799 Table 5: Indonesia Exchange Rate LCU (Local Currency Units) USD (Annual Average), 2014 2018 Forecast Currency 2014 2015 2016 2017 2018 LCU USD 0.1561 0.1386 0.1230 0.1220 0.1122 1.2.8 Methodology Summary In order to create the data for all the reports in this series and ensure its robustness, a comprehensive and empirically robust research methodology has been adopted. This combines both a large-scale program of industry research with the results of extensive primary industry interviewing and calling. Furthermore, all definitions are standardized across products and countries to ensure comparability. The two main research methods, secondary research and primary research (the program of interviewing industry contacts), are brought together and because both sets of research processes have been designed in conjunction with each other they can be combined and consolidated into the final, integrated data sets. The secondary research process involves covering publicly available sources, trade associations, specialist databases, company annual reports, and industry publications. While primary research involves a major program of interviewing leading industry executives for each category covered in each country all with local country experts; typically brand, product and marketing managers for major brands within each country. These processes help analysts in capturing both qualitative and quantitative information about the market. The final stage of the process is the triangulation of inputs obtained from all the research methods with the analyst s own understanding of the market in order to finalize the data. Once the data is finalized, it goes through various top level quality checks prior to publishing. 17

2. Indonesia Dairy Food Market Analysis, 2008 18 2.1 Dairy Food Value Analysis, 2008 18 2.1.1 Overall Dairy Food Market Value, 2008 18 Table 6: Indonesia Dairy Food Market Value (ARS m) and Growth (Y-o-Y), 2008 18 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 Market Value Y-o-Y growth Table 7: Indonesia Dairy Food Market Value (USD m) and Growth (Y-o-Y), 2008 18 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 Market Value Y-o-Y growth Figure 1: Indonesia Dairy Food Market Value (ARS m) and Growth (Y-o-Y), 2008 18 18

2.1.2 Dairy Food Market Value by Category, 2008 18 Table 8: Indonesia Dairy Food Market Value (ARS m) by Category, 2008 13 Category 2008 2009 2010 2011 2012 2013 Butter & Spreadable Fats CAGR 2008 13 Cheese Cream Milk Puddings/Desserts Yogurt Overall Table 9: Indonesia Dairy Food Market Value (ARS m) by Category, 2013 18 Category 2013 2014 2015 2016 2017 2018 Butter & Spreadable Fats CAGR 2013 18 Cheese Cream Milk Puddings/Desserts Yogurt Overall 19