COCOA Theobroma cacao Product Profile No. 8 May 2013 By: Inga. Guadalupe Navarrete Translation: Inga. Raquel Calderón Inteligencia de Mercado
1. Product description Crop name: Cocoa (Theobroma cacao) Cocoa is a plant native to the Americas belonging to the family of Sterculiaceae. Its seeds, after fermentation and roasting, yield cocoa and chocolate. Cocoa butter is extracted from the seed. The tree is grown throughout the wet lowland tropics, often in the shade of taller trees. Its thick trunk supports a canopy of large, leathery, oblong leaves. The small, foul-smelling, pinkish flowers are borne directly on the branches and trunk; they are followed by the fruit, or pods, each yielding 20 40 seeds, or cocoa beans. There are three varieties of cocoa, the best known is Forastero (Basic or bitter cocoa), which represents 90% of cocoa produced worldwide. It is found in Africa and Brazil. The second is the Criollo (Sweet Cocoa) which produces a fine and flavor cocoa, grown mainly in the Caribbean, Venezuela, New Guinea, West Indies and Sri Lanka. The last one, is a cross between Criollo and Forastero. 2. International Commerce Cocoa trade indicates that domestic production does not supply local demand in El Salvador. The following chart shows an upward trend in the volume and value of the imported product. EL SALVADOR: COCOA IMPORTS (2005-2013) $1400,000 $1200,000 $1000,000 $800,000 $600,000 $400,000 $200,000 $0 2005 2006 2007 2008 2009 2010 2011 2012 2013 Value (US $) 224,48 345,19 623,33 674,15 1102,1 1013,1 104909 123081 462273 Volume (kilograms) 611,97 688,37 866,62 682,13 819,45 876,25 785445 892596 318063 Source: Central Reserve Bank, 2013 2
The main suppliers of cocoa to El Salvador are Nicaragua (70%), Honduras (2) and Guatemala (4%) of the total volume of import by 2010 EL SALVADOR: COCOA IMPORT BY COUNTRY Guatemala 4% Honduras 2 Nicaragua 7 Source: Central Bank of Reserv 2013 Globally six leading cocoa importing countries are identified, Netherlands 26%, Malaysia 15%, U.S. 1, Germany 1, Belgium 1 and France at 5% of total import. WORLD COCOA IMPORT Canada Brazil Russian Federation Italy Turkey China Spain Singapur United Kindom France 5% Belgium 6% Germany 1 United States Netherlands 26% 1 Malasya 15% Source: Central Bank of Reserve, 2013 The following graph shows a decline in on volume and value of domestic exports of cocoa. 3
El Salvador: Cacao Export (2005 2013) $70,000.00 $60,000.00 $50,000.00 $40,000.00 $30,000.00 $20,000.00 $10,000.00 $0.00 2005 2006 2007 2008 2009 2010 2011 2012 2013 Value (US$) 22,113 31,526 1,560. 31,900 37,940 15,025 60595 47309. 9015 Volume (kg) 6,642. 13,532 512 8,909. 12,232 3,175. 13380. 11658. 2567.3 Source: Central Bank of Reserve, 2013 By 2010, El Salvador cocoa exports were limited to the United States (99%) and Canada (1%). El Salvador: Cocoa Export 2013 Canada 1% United States 99% Source: Central Bank of Reserve 3. Standards and Regulations for International Markets Cocoa trade in international markets is generally in the form of beans, whole or broken, raw or roasted and butter. The Codex Alimentarius, provides standards that the product must meet 1- Standards for Cocoa Paste (liquor Cocoa / Chocolate). 1 2- Standards for chocolate, 2 3- Standard for cocoa butter 3 1 http://www.codexalimentarius.net/download/standards/69/cxs_141s.pdf 2 http://www.codexalimentarius.net/download/standards/67/cxs_087s.pdf 3 http://www.codexalimentarius.net/download/standards/66/cxs_086s.pdf 4
International Prices Cocoa Average Price (Year/Ton) Year 2005 2006 2007 2008 2009 2010 2011 2012 2013 Average Price 1538.08 1590.7192 1952.189 2580.77 2888.7425 3132.9875 2980.0467 2218.7858 2230.2475 Source: International Cocoa organization ICCO (http://www.icco.org/) The following chart shows the changes in international cocoa prices. $3,500 Average International Price of Cocoa $3,000 $2,500 $2,000 $1,500 $1,000 $500 $0 2005 2006 2007 2008 2009 2010 2011 2012 2013 (Mayo) According to ICCO cocoa price experience above average increases from June, reaching the best prices in the month of July and December. 106% 104% 10 100% 98% 96% 94% 9 90% Cocoa Price Seasonality (US$/TM) Jan Feb Mar Aph May Jun Jul Ago Sep Oct Nov Dic Source: International Cocoa Organization ICCO 5
4. Domestic Production and Territories According to the IV Agricultural Census 2007-2008 data, El Salvador has a total planted area of 638.51 Mz, a yield of 5,825 QQ / Mz and 42 farmers distributed in the following areas Number of Country Area farmers 4 Santa Ana 6 Sonsonate 1 La libertad 1 Cuscatlán 2 La Paz 6 San Vicente 5 Usulután 1 San Miguel 6 Morazan Geographic Distribution of Cocoa Producers 6
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