A Year Of Meal Program Success.

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kellogg s and k-12. A Year Of Meal Program Success. 100+ FAVORITES. 100% COMPLIANT.

BUILDING PARTICIPATION With Kellogg s full line of USDA-compliant products, more and more students have incentive for making school-provided breakfasts and lunches a preferred choice. That means they ll be getting the nutrition they need while you meet USDA requirements. After all, Kellogg s has a long history of working with K-12 professionals to ensure your success.

The Results Are In! Most Popular Once again, it s Kellogg s brands. They re the ones kids know and love. Longtime faves along with Kellogg s newer offerings help make students and their parents inclined to participate in your cafeteria program. Most Likely to Succeed This year, it s the foodservice staff and your program. Because nobody helps lead you to K-12 success quite like Kellogg s. Kellogg s provides the products and resources to keep you on track for a successful school year. Best Smile Chances are, you ll fi nd it on practically every student. Because they ll be getting the brands they love along with the nutrition and simple grains that keep them satisfi ed throughout the day.

this year s Class Theme: Build Excitement. CLA And gain reimbursements! Kellogg s responsiveness to ever-changing demands is unmatched. Get to know some of the deliciously irresistible renovations and innovations Kellogg s provides. There are over 100 favorites that offer 100% compliance. WHOLE GRAIN RICH KID, PARENT AND ADMINISTRATION APPROVED MEETS 35-10-35 BUY AMERICAN COMPLIANT Good nutrition and grains continue to drive innovation at Kellogg s. Here are some of our latest products that new addii NEW Cereals: Favorite names in new fl avors and that are whole grain rich. help gain reimbursements while building excitement. Each meets the USDA equivalents of grain requirement and is compliant for both tray line and a la carte.* Best of all, they re the fl avors, formats and brands that kids desire. *Based on Competitive Foods Sold in School Initial Final Rule Frosted Flakes Choco Zucaritas Multi-Grain Cereal Cereal Pouches Rice Krispies Multi-Grain Shapes

this year s Class Theme: Meeting Students Demands CLASS leaders Build Excitement. Bowl Pack Cereals: A variety of choices, all of which are whole grain rich and meet K-12 grain ounce requirements. And gain reimbursements! Kellogg s responsiveness to Bars & Toaster Pastries: Student favorites, with 9 to 10 grams of whole grain per serving, and each credited at 1 or 2 grain ounce equivalents. ever-changing demands is unmatched. Get to know some of the deliciously irresistible renovations and innovations Kellogg s provides. There are Pancakes, Waffles, & French Toast: Popular breakfast choice, with 29 to 30 grams of whole grain per serving to provide 2 grain ounce equivalents. over 100 favorites that offer 100% compliance. Grahams: Fun flavors, with between 7 and 16 grams of whole grain per serving and credited at 1 or 2 grain ounce equivalents. WHOLE GRAIN RICH KID, PARENT AND ADMINISTRATION APPROVED MEETS 35-10-35 #1 Veggie Brands: Versatile and delicious, they provide 1 or 2 oz. of meat alternates per serving. BUY AMERICAN COMPLIANT Snack Crackers: Crunchy bites, with between 4 and 9 grams of whole grain per serving and credited at 1/2 or 1 grain ounce equivalent. new additions Good nutrition and grains continue to drive innovation NEW Cereals: Favorite names in new flavors and that are whole grain rich. NEW Bar: This top seller is now available in a whole grain rich option. NEW Snacks: Crackers that are whole grain rich to satisfy any time. at Kellogg s. Here are some of our latest products that help gain reimbursements while building excitement. Each meets the USDA equivalents of grain requirement and is compliant for both tray line and a la carte.* Best of all, they re the flavors, formats and brands that kids desire. *Based on Competitive Foods Sold in School Initial Final Rule Frosted Flakes Choco Zucaritas Multi-Grain Cereal Cereal Pouches Rice Krispies Treats Made with Whole Grain Rice Krispies Multi-Grain Shapes Eagle Popped Crisps Keebler Zesta Cheez-It Mini Saltine Crackers Hot & Spicy Cheez-It Made with Whole Grain Made with Whole Grain

Resources To Help Foodservice expand their reach. Alternative Breakfast Discover new ways to get breakfast options into busy students hands. Kellogg s offers breakfast selection in a variety of alternative forms including carts, bags and warming bags. To learn more, see the fl yer in the adjacent folder. Or visit kelloggsk12.com.

Foodservice Staff Earns Points for Great Stuff... K-12 While making students happy as well. It s all a part of Kellogg s K-12 Rewards Program. Accumulate points for every case of qualifying Kellogg s product purchased. You can redeem them online for a wide variety of items including t-shirts, insulated bags, merchandising racks or a mobile snack and meal cart. Sign up by becoming a member of Kellogg s Grow Greatness program. Click on Become A Member at kelloggsk12.com. Sponsorships: Not only is Kellogg an offi cial sponsor of the 2014 National Breakfast Week theme, this year we re also launching the Breakfasts for Better Days FPO Hunger Relief Initiative.

Familiar Faces. Endless Smiles. One Great Year. Thanks also to all the friends and family members of Kellogg employees who appear in this brochure. We d Like to Thank the Following Industry Leaders and Partners: For more information, contact your Kellogg s Food Away From Home Sales Representative, call 1-877-511-5777 or visit www.kelloggsk12.com. 80400,,, 2013 Kellogg NA Co.,,, 2013 Kashi Co.