Global Food&Bio Company CJ CheilJedang
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2 HISTORY BUSINESS Global Food&Bio Company CJ CheilJedang Encompassing processed foods, Food ingredients, Feed&Livestock, and Bio. CJ CheilJedang has led the Korean food industry for the past sixty years since it started as Korea s first sugar producer in CJ CheilJedang is the No.1 Food Company in Korea. It has grown into a global food and bio company by extending its business to include feed, livestock and bio. CJ s way over the past sixty years and beyond is consistent research and development, succession and innovation to promise the best for customers. CJ CheilJedang Center, 330, Dongho-ro, Jung-gu, Seoul Established CheilJedang Industry Company 1953 Completed Busan1 Plant and started the sugar manufacture business 1958 Started the flour manufacturing business 1963 Started the seasoning business 1965 Started using the Beksul brand on household sugar products 1970 Completed Incheon 1 Plant 1974 Launched Poongnyun Feed 1975 Launched Dasida 1978 Established Food R&D Center 1979 Completed Incheon 2 Plant 1979 Launched Beksul cooking oil 1980 Launched Beksul Ham 1984 Established Icheon R&D center 1986 Launched hepatitis vaccine Hepaccine 1987 Launched Korea s first sports drink Iso Quick 1990 Completed Lysine plant in Indonesia 1991 Completed Busan2 Plant 1991 Reached over 1 trillion won for the first timein the food industry Declared independent management for CheilJedang(split from Samsung Group) 1996 Launched CheilJedang Group 1996 Launched Korea s first instant rice product Hetbahn(cooked rice) 1998 Established Feed Technology Center 1998 Launched the world s third anemia treatment Epokine 1998 Launched all-year-round seasoning Dadam 2000 Launched premium ham Freshian 2002 Launched functional drink Fat Down 2004 Acquired ShindongbangCP 2005 Acquired the U.S.A. food company Annie Chun s 2006 Acquired SamhoF&G 2006 Merged with Haechandle 2006 Acquired the U.S.A. frozen food company Omni Food 2010 Distributed the local special Makgeolli on behalf of producer 2010 Completed the world s largest plant for natural sea salt 2011 Reached over 1 trillion won in global bio sales 2011 Launched lower sugar-absorption product Xylose Sugar 2011 Renewal of the flagship brand Beksul 2012 Launched the next generation sweetener Tagatose 2012 A groundbreaking ceremony for Lysine plant in Iowa, 2012 Marked the 60th anniversary of Beksul 2013 Reached to 1 trillion won in global sales of the feed&livestock business.
3 Business Overview Business Weight of each business as % of sales (As of 2015) Sales by year (Unit: billion won) 22.1 % 26.9 % Food Bio Feed & Livestock 50.9 % ,152 7,366 7,210 7,108 6,538 Food Ingredients The food ingredients business is at the heart of CJ CheilJedang and CJ Group. Food ingredients include raw and auxiliary ingredients of foods such as sugar, flour, and cooking oil. CJ CheilJedang has led Korea s food industry with its wide range of food ingredients since it started sugar production in CJ CheilJedang is not complacent with its status as leader in the Korean food industry. It focuses on high value functional food business areas, such as functional sweeteners, premix products, rice processed products, ingredients business and functionmaintaining products. CJ CheilJedang has expanded to China and the Philippines by establishing a production plant to enter overseas markets as part of its mission to be a global food ingredients company. Food CJ CheilJedang s food business started with the sugar and flour manufacturing business, the success of which helped CJ to flourish. It diversified its business into seasoning, fresh foods, processed foods, and functional foods, positioning itself as the best food company in Korea. CJ CheilJedang is not content with its current achievements and makes every effort to export and localize. CJ CheilJedang s food business is going beyond Korea to bring new tastes to the world s palate. Feed & Livestock CJ CheilJedang s feed&livestock business launched its first product, Poongnyun Feed, in Busan in It has since grown into a global feed company through marketing leading products with the latest technology. It manufactures special feed for fish farms and pets as well as general livestock feed for pigs, chickens and cattle. It aims to be a global livestock company through entry into overseas markets. Bio CJ CheilJedang s bio business leads the global market with the top amino acid products globally for the feedsand food additive business. Starting with the production of MSG in 1964, it manufactures a variety of bioscience products, such as Lysine, Threonine, Tryptophan, Nucleotide, and MSG. It will continue to spearhead efforts tocapture a greater share of the global market
4 FLOUR PROCESS Wheat Flour Plant Flour Plant Location Products l Wheat Flour, Pre-mix Location l Seoul, Korea Area l 34,443m 2 Construction l Capacity l 330,000MT/Year Manufacturing Process Repeat Separator Separate grain from seeds and other grains, remove foreign materials. At each step of purification, the wheat is inspected and purified again if necessary. Tempering Add moisture to toughen the bran and mellow the inner endosperm. Tempering makes the parts of the kernel separating more easily and efficiently during grinding. Grinding Through a process of grinding, wheat kernels are reduced gradually. "Roller mills" are paired and rotated inward against each other, moving at different speeds. Grinding and blending are repeated to meet the requirements of the end use.
5 Products l Wheat Flour, Pre-Mix Location l Yangsan, Korea Area l 36,400m 2 Construction l Capacity l 420,000MT/Year Repeat Shifting Grinded wheat particles are sent to the sifters where they are shaken through a screens to separate the larger from the smaller particles. Purifying Separate the lighter particles of the grain, such as the bran, from the heavier particles of the endosperm. This is done by passing a current of air up through the sieve so that the lighted bran floats on top of the heavier white parts, which are shaken through the sieve. Packing The flour and bran are collected, and brought either to bulk storage bins or to packing stations. From there the flour is filled into 1~3kg or 25kg paper bags depends on its usage. Flour is also dispatched to large bakeries by bulk tanker
6 FLOUR LIST GE Product List Hard Wheat Flour - Bread Product Origin Ash Protein Moisture Bread40 Bread45 Bread50 Bread55 Bread59C Bread100 Wet Gluten Description 0.40% 12.0% 14.5% 33.0 Low Ash content and high quality Gluten Premium quality bread flour Very soft texture with bright colour 0.45% 12.5% 14.5% 34.0 Premium quality bread flour Good dough elasticity and tolerance Slow bread aging 0.50% 12.5% 14.5% 34.5 High quality bread flour Rich protein content makes suitable for bread Good gas cohesiveness during dough fermentation 0.55% 12.8% 14.5% 35.0 Good rising volume when bread baking 0.60% 13.0% 14.5% 35.0 High protein with low price Fortified bread flour (Vitamin C) Very excellent for rising bread volume 0.50% 12.0% 14.5% 34.5 Improved flour makes dough handling easier Special flour mixed with CJ improver Soft and chewy texture Soft Wheat Flour - Confectionery Product Origin Ash Protein Moisture Premium Conf 33 Wet Gluten Description 0.33% 7.1% 13.5% 21.0 Specially milled with low protein premium wheat Premium quality confectionery flour Tender and crumbly texture with bright colour Conf % 9.0% 13.5% 23.0 Especially Suitable for premium castella and snacks High quality bread flour Very soft and light texture Conf C 0.45% 9.0% 13.5% 25.0 Less crumb comes out Multi purpose confectionery flour Suitable for biscuit, fried food
7 Multi Flour - Noodle, Dumpling Product Origin Ash Protein Moisture Premium Noodle Flour Wet Gluten Description Australia 0.38% 8.0%~ 9.0% 14.5% 23.0 Soft and well-elastic texture with bright color Dough color changing is slow and Premium quality noodle Flour suitable for fresh noodle Noodle 6 Noodle Silver Multi 65 Fried Dumpling Australia Australia Australia Australia 0.42% 10.0%~ 11.0% 0.48% 11.0%~ 12.0% 14.0% 25.0 Dough handling is easy Suitable for all purpose noodle flour Highly recommend for Ramen usage 14.0% 32~ % 11.0% 14.0% 27~ %~ 0.48% 8.6%~ 9.3% 14.5% - Noodle flour with high protein content High elastic dough Noodle has a soft texture and bright color Multi purpose flour Low Price Specially made for Fried Dumpling Excellent for crumbly texture Good for maintaining dumpling figure 06 07
8 Synergy CJ Restaurant CJ Restaurants using CJ Flour Healthy bakery with natural ingredients Tour Les Jours creates a unique taste, using specially formulated flour for specific baked goods. Tour Les Jours has a well-earned reputation for being a healthy bakery. Tour Les Jours, meaing everyday in French, is the first oven bakery in Korea serving fresh store baked pastry ever day. Now it has over 1,350 stores in Korea, and global stores in 7 countries. (US, PH, CN, KH, VN, MY, IN) Noodle Making Master s Restaurant Cheiljemyunso is a noodle restaurant that touches customers by offering the best noodles, following Korean traditional noodle making method with the spirit and devotion of a master. Cheiljemyunso with the history and know-how of CJ that has been producing flour for over 60 years.
9 Luxury Chinese Fine Dining Mongjungheon means A house in Dream and it is a Dimsum & Chinese cuisine that gives you unforgettable moments with your family, lovers and business partners. Unconventional Chinese Casual Dining China Factory is a place to eat out with joy where customers can have a dimsum bufffet, desserts and tasty cuisines with magnificent cooking shows Premium Dessert Cafe A Twosome Place means a place where individual, lover, friends or companies can enjoy together. The rich aroma of freshly brewed coffee made from carefully roasted premium beans and the smooth elegance of fresh-baked pastries from a master chef have created the A Twosome Place brand and dessert café
10 Synergy CJ Product CJ Processed Products Korean Noodle Korean style Chopped Noodle Busan style Wheat Cold Noodle Hamheung Cold Noodle Dongchimi Cold Noodle Pasta Noodle Spaghetti Bacon Arrabbiata Spaghetti Bacon Carbonara Meat Ragu Pasta Japanese Noodle Katsuo Tempura Udon Katsuo Soba Noodle Katsuo Udon Spicy Katsuo Udon
11 Certification Halal HACCP FSSC ISO
12 CJ Cheiljedang Center, 330, Dongho-ro, Jung-gu, Seoul , Korea Wayne Wang : wayne.wang@cj.net Elena Kim : elena.kim@cj.net
company introduction
company introduction CJ CheilJedang Overview The biggest food manufacturing company in South Korea The most # 1 brands Revenue: $ 12 billion (2013) Number 1 in 24 Categories (2012 AC Nielsen) A to Z Ingredients
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