Earthbound Farm Apples

Transcription

1 Earthbound Farm Apples SPECIFICATIONS Regular Tray Pack Retail Bags Available Cases/Pallet 40# box (60-150ct) 36# box (2b & 3lb bags) USA 40 (5x8), 49 (7x7) Chile/Argentina 56 (7x8) Apples are one of the most popular fruits. Shoppers are seeking apples on many of their shopping trips so they should be very easy to shop get them out where they re most visible! Preferences for specific apple varieties varies dramatically by region, market and store, so your store s assortment must be tailored to your shoppers desires. While it s wonderful that we now have so many apple varieties to choose from, it can also be confusing or frustrating to shoppers if they don t understand which apples work best in what usages. Posting a usage chart near the display or noting each variety s best uses on its price sign will help your shoppers shop the category with confidence and enjoyment. VARIETY 12/3# BAG UPC SMALL/LARGE PLU Braeburn / Cripps Pink / Fuji / Royal Gala / Golden Delicious / Granny Smith / Pink Lady / Red Delicious / Loading Locations Long Beach, CA San Juan Bautista, CA Vineland, NJ Yuma, AZ AVAILABILITY JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC USA Argentina Chile 02/06/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) EBFarm.com

2 Organic Sweet Dark Cherries Delight your shoppers with the sweet taste of summer throughout fall and winter Great source of antioxidants Consumers recognize cherries as a great source of cancer fighting antioxidants and a good source of vitamin C and potassium, too! Low in calories, full of fiber 1 cup of fresh whole cherries contains 87 calories and 3 grams of fiber. Flavorful and versatile Consumers can enjoy these sweet and juicy organic cherries by themselves or toss them in with their favorite Earthbound Farm organic salad greens find recipes at EBFarm.com Capitalize on a growing category Sales of cherries are up 20.4 % over last year, with organic cherries representing 4.3% of all sales. From Nielsen $ Volume 52 weeks ending 7/23/11 Why choose Earthbound Farm? Convenient loading Los Angeles, CA; New York, NY; Miami, FL More organic options Earthbound Farm is America s leading brand of organic produce with more than 100 varieties of fruits and vegetables. Brand recognition Consumers want to know where their food comes from they look for Earthbound Farm, the most trusted brand of organic produce. Product Specifications Pack Size 10 x 1.1 lb Bag Case Weight 11 lbs Cases/Pallet 90 Tie x Tier 9 x 10 PLU# Organic Dark Sweet Cherries Availability Nov Dec 10/31/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) EBFarm.com

3 Organic, Healthy & Ready To Dip Delicious Dippin Doubles to drive healthy snacking sales Premium organic dips no hyrdogenated oils, no high fructose corn syrup. Three delicious dips paired with carrots or apples that kids will love and parents can feel good about too! 110 calories Old favorite with new better tasting organic ranch dip! 160 calories Just roasted organic peanuts! No added sugar, salt or oil. 90 calories Real vanilla, no artificial flavors! Sales of Healthy Snacks are Growing Sales of organic snacks are growing at 7.2% while conventional snacks grew at just 4.3% (2010 vs. 2009). * Convenient and Kid Friendly, Too 85% of moms say that providing kids with healthy snacks is important to being a good mom.** And 8 in 10 families serve at least some organic foods to their children.**** Snacking is a Big Part of Kids Diets 27% of chiildren s daily calorie consumption is snacking. On average, kidseat snacks nearly 3x per day.*** 12/01/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831)

4 Organic is Important to Consumers 78% of US families are buying organic food, up from 73% in 2009.**** Kids aren t opposed to healthy snacks quite the opposite 46% of kids say they like to eat snacks they know are good for them. Unsurpassed Safety All Earthbound Farm salads are produced under an aggressive food safety program with pathogen tests at two points. Brand recognition Consumers want to know where their food comes from, and they look for Earthbound Farm, the most popular brand of organic produce. Drives Incremental Sales Merchandise Dippin Doubles in value-added case to create a healthy snacking destination within your produce department *Source: Organic Trade Association s 2011 Organic Industry Survey **Source: Mintel Marketing to Moms, February 2010 ***Source: Mintel Kids Snacking, June 2010 ****Source: Organic Trade Association. US Families Organic Attitudes and Beliefs 2011 Tracking Study. SPECIFICATIONS Apple & PeanutButter Apple & Yogurt Carrot & Ranch Pack Size 12 / 2 x 2.5oz 12 / 2 x 2.5oz 12 / 2 x 3.0oz Case Dimensions 13.31" x 11.06" x 5.75" 13.31" x 11.06" x 5.75" 13.31" x 11.06" x 5.75" Unit Dimensions 6.31" x 5.25" x 1.70" 6.31" x 5.25" x 1.70" 6.31" x 5.25" x 1.70" Cube Case Weight 4.5lbs 4.5lbs 5.5lbs Cases/Pallet Tie x Tier 12 x x x 15 Shelf Life 21 days 21 days 21 days UPC San Juan Highway San Juan Bautista, CA TEL (888) FAX (831)

5 Only Earthbound Farm brings the equity of fresh organic produce to the freezer section with 14 new items. Earthbound Farm has been growing organic produce for more than 25 years. Now, we ve invested everything we know about fresh organic produce to create this entire line of premium frozen fruits and vegetables. Your shoppers will appreciate the convenience of having these delicious, premium organic fruits and vegetables available in their freezers anytime, for recipes, side dishes, smoothies, desserts, and more. Grade A product from the nation's leading organic produce company. Gusseted, stand-up, resealable packaging is eye-catching and truly functional. All items produced within Earthbound Farm s rigorous organic integrity program. Dedicated recipe section on EBFarm.com. 77% of U.S. households are currently using frozen vegetables which grew 15% over Packaged Facts, Convenience Frozen Foods, Dec San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) ebfarm.com

6 Earthbound Farm - Organic Frozen Fruits and Vegetables Fruits 10 oz Frozen Organic Blueberries UPC oz Frozen Organic Sweet Cherries UPC oz Frozen Organic Strawberries UPC oz Frozen Organic Raspberries UPC oz Frozen Organic Berry Basket Blend UPC Vegetables 10 oz Frozen Organic Green Peas UPC oz Frozen Organic Sweet Corn UPC oz Frozen Organic Broccoli Florets UPC oz Frozen Organic Butternut Squash UPC oz Frozen Organic California-Style Blend UPC oz Frozen Whole Organic Green Beans UPC oz Frozen Roasted Organic Potatoes UPC oz Frozen Organic Sugar Snap Peas UPC oz Frozen Cut Organic Spinach UPC Product Specifications For the following: Blueberries, Sweet Cherries, Strawberries, Raspberries, Berry Basket Blend, Green Peas and Sweet Corn Unit Dimensions 8.27" x 6.5" x 3.11" Availability Year-round Cube.53 cubic inches Shelf Life 1 year Case Weight 8.5# Product Specifications For the following: Broccoli Florets, Butternut Squash, California-Style Blend, Green Beans, Roasted Potatoes, Sugar Snap Peas and Cut Spinach Unit Dimensions 8.27" x 7.99" x 3.11" Availability Year-round Cube.67 cubic inches Shelf Life 1 year Case Weight 8.5# 8/4/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) ebfarm.com

7 Earthbound Farm - Organic Frozen Fruits and Vegetables Fruits 10 oz Frozen Organic Blueberries UPC oz Frozen Organic Sweet Cherries UPC oz Frozen Organic Strawberries UPC oz Frozen Organic Raspberries UPC oz Frozen Organic Berry Basket Blend UPC Vegetables 10 oz Frozen Organic Green Peas UPC oz Frozen Organic Sweet Corn UPC oz Frozen Organic Broccoli Florets UPC oz Frozen Organic Butternut Squash UPC oz Frozen Organic California-Style Blend UPC oz Frozen Whole Organic Green Beans UPC oz Frozen Roasted Organic Potatoes UPC oz Frozen Organic Sugar Snap Peas UPC oz Frozen Cut Organic Spinach UPC San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) ebfarm.com

8 Organic Half & Half Blend Organic Spring Mix & Organic Baby Spinach Relatively new blend with strong sales: $42m total *. Organic sales under-developed at 6% of total * (compared with 15.6% of total salad sales * and 47% of tender leaf salad sales * ), with only two new organic SKUs within the last six months great opportunity to capture sales. Line priced with other Earthbound Farm clamshell salads. * Nielsen $ Volume 52 weeks ending 9/18/2010 Product Specifications PACK SIZE CASE DIMENSIONS UNIT DIMENSIONS CUBE CASE WEIGHT CASES/PALLET TIE X TIER UPC SHELF LIFE AVAILABILITY 8/5 oz clamshells 15 5 /16 x 9 13 /16 x /16" 9 x 7 1 /4 x 3 1 /4" # x days Year-round 6/11 oz clamshells 16 x 13 3 /16 x 9 7 /8" 12 3 /4 x 7 7 /8 x 3 1 /4" # 81 9 x days Year-round 5 oz, 11oz, 1 lb and 2 lb available in US and Quebec-compliant packaging. 6/1 lb clamshells 16 x 13 3 /16 x 14 3 /4" 12 3 /4 x 7 7 /8 x 5 1 /8" # 54 9 x days Year-round 2 lb clamshells 20 1 /4 x 12 1 /4 x 3 5 /8" # x days Year-round 4/13/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831)

9 Organic Herb Purées Ready-to-Use Gourmet Organic Herbs No washing and chopping. No crushing and peeling. Earthbound Farm makes it simple and convenient to enhance everyday dishes or gourmet creations with these premium organic herb purées. Nothing artificial, just the pure taste of popular herbs. Right in-line with the increasing trend toward home cooking and organic, these herb purées are the perfect cooking aid for shoppers seeking convenient ways to choose more organic ingredients and add new flavors to their menus. Earthbound Farm s organic Herb Purées are noticeably superior to the competition: All organic No synthetic additives or preservatives that diminish the quality and taste of the product Not heat treated so the taste and color is fresher and brighter Simple to substitute for fresh herbs: one teaspoon of herb purée = one teaspoon of chopped or crushed herb Earthbound Farm organic herb purées are available in six popular varieties. 4 oz tubes are merchandised in trays in the fresh produce aisle next to fresh-cut herbs San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) ebfarm.com

10 Organic Herb Purées: Gourmet Everyday No Prep Chopped Fresh Organic Basil UPC: Fresh Organic Basil, Organic Canola Oil, Organic Fructose, Sea Salt, Organic Rice Vinegar, Organic Lemon Juice Concentrate. Crushed Roasted Organic Chili Peppers UPC: Organic Sweet Peppers, Organic Chili Peppers, Organic Canola Oil, Organic Fructose, Sea Salt, Organic Rice Vinegar, Organic Lemon Juice Concentrate. Chopped Fresh Organic Cilantro UPC: Fresh Organic Cilantro, Organic Canola Oil, Organic Fructose, Sea Salt, Organic Rice Vinegar, Organic Lemon Juice Concentrate. Chopped Fresh Organic Dill UPC: Fresh Organic Dill, Organic Canola Oil, Organic Fructose, Sea Salt, Organic Vinegar, Organic Lemon Juice Concentrate. Crushed Fresh Organic Ginger UPC: Fresh Organic Gingerroot, Organic Canola Oil, Organic Fructose, Sea Salt, Organic Vinegar, Organic Lemon Juice Concentrate. Crushed Roasted Organic Garlic UPC: Organic Garlic, Organic Canola Oil, Organic Fructose, Sea Salt, Organic Rice Vinegar, Organic Lemon Juice Concentrate. Product Specifications Pack Size 4 oz (115 g) X 6 CT Case Dimensions 6.8" x 2.38" x 9.58" Unit Dimensioans 6.6" x 1.5" x 2.36" Cube 0.09 UPC# Chopped Fresh Organic Basil UPC: Chopped Fresh Organic Cilantro UPC: Chopped Fresh Organic Dill UPC: Crushed Fresh Organic Garlic UPC: Crushed Fresh Organic Ginger UPC: Crushed Roasted Organic Chili Peppers UPC: Case Weight 1 lb 10 oz Cases/Pallet 720 Tie x Tier 120 x 6 Availability Year-round Shelf Life 5 months unopened 1 month after opening 8/4/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) ebfarm.com

11 Earthbound Farm Mangos Kent Tommy Atkins Haden Sweet, delicious and fragrant, mangos are the key driver of sales in the tropical fruit category (37% of sales) be sure they command ample space to ensure shopability. High volume stores can build sales by carrying multiple varieties and sizes of mangos. Group mangos according to variety and size. Build secondary mango displays, especially during peak season and during promotions. SPECIFICATIONS Pack Size 6-14ct (Red); 12-28ct (Yellow) Case Weight 8.8# Cases/Pallet Peru 252 (12x21); Mexico 216 (12x18) VARIETY SMALL/LARGE COUNTRY AVAILABLE PLU Ataulfo Mango / Mexico, Ecuador Haden / Mexico Keitt / Mexico Kent / Mexico, Peru Tommy Atkins / Mexico, Peru, Ecuador AVAILABILITY LOADING LOCATIONS Ecuador Peru Mexico JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC Long Beach, CA San Juan Bautista, CA Vineland, NJ McAllen, TX Yuma, AZ 02/06/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) EBFarm.com

12 Available in Quebec-Compliant Packaging! EARTHBOUND FARM Organic Mixed Baby Kales Superfood made super easy! Packed with antioxidants, fiber and flavor, we ve selected our favorite kales for this delicious mix. Sales of organic cooking greens are growing at 64.4%, which is 8.5 times faster than conventional cooking greens (at 7.6%). Easy to merchandise alongside other Earthbound Farm organic salads. As with all Earthbound Farm greens, these organic baby kales are pre-washed and food safety tested twice before being packed in our 100% post-consumer recycled clamshell. Product Specifications PACK SIZE CASE DIMENSIONS CUBE CASE WEIGHT CASES/PALLET TIE X TIER SHELF LIFE UPC AVAILABILITY 8/5 oz clamshell 15 5 /16 x 9 13 /16 x / # x 7 17 days Year-round 9/1 lb clamshell 23 1 /4 x 12 3 /4 x 13 3 / # 36 6 x 6 17 days Year-round Available in US and Quebec-compliant packaging. 1/19/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) EBFarm.com

13 Petite Farm Stand Lettuces Heirloom Excitement, Gourmet Convenience These beautiful whole heads of organic heirloom lettuces are hand-packed moments after harvest in our protective, easy-to-store clamshell. A long-time favorite of the regulars at our Carmel Valley Farm Stand, we re now growing these delightful varieties for everyone. Specific varieties vary with the season, but each package will always include two heads of green heirloom lettuces and two heads of red heirloom lettuces Crunchy, delicious and colorful The leaves from these petite heads of lettuce are the perfect option for salads, wraps, sandwiches, and more Clamshell Protection New Petite Farm Stand Lettuce clamshell cradles the lettuce heads and protects them in the store and in the consumer s fridge. Brand Recognition Consumers look for Earthbound Farm, the most trusted brand of organic produce 11/23/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831)

14 What is an heirloom variety? An heirloom fruit or vegetable is a variety that s usually older and is open-pollinated that is, pollinated by insects, birds, wind, or other natural mechanisms, which allows the plant to produce its seeds naturally. When these seeds are planted, they will in turn produce the same plant as the parent. Our organic heirloom lettuces offer uncommonly fresh flavor, plus vibrant colors and textures that contrast beautifully with classic salad standards like romaine. Merchandising Petite Farm Stand Lettuces E asy Merchandising Easily merchandises into commodity shelving or wells best placed near Earthbound Farm 3 ct. Romaine Hearts. S P E C I F I C AT I O N S Pack Size 6 x 10 oz 12 x 10 oz Case Dimensions 15" x 7.5" x 15" 21.75" x 14.75" x 10" Unit Dimensions 7.19" x 7.19" x 4.82" 7.19" x 7.19" x 4.82" Cube Case Weight 5lbs 9lbs Cases/Pallet Tie x Tier 16 x 5 8x5 Availability Year-round Year-round UPC San Juan Highway San Juan Bautista, CA TEL (888) FAX (831)

15 Earthbound Farm Power Greens Superfood made super easy! Total versatility and convenience! These fresh, flavorful, nourishing baby leaves are tender enough to mix into a salad, press into a delicious juice, or toss right into a soup or stir-fry no need to wash, chop or de-stem. The possibilities are endless for year round enjoyment. Recipe Inside! Flavorful and Nutritious A mix of tender leaves baby spinach, baby red and green chards, and baby kales for a blend packed with powerful flavor plus powerful nutrients! Growing Appeal Food media and restaurant menus are driving the popularity of these versatile greens; enticing consumers to produce departments to try out the latest recipes. *Source: AC Nielsen 52 week ending November 12, 2011 **Source: AC Nielsen 52 week ending August 20, 2011 Category Growth Sales of cooking greens are growing at 9.6% vs. a year ago, while organic cooking greens are growing at 8.5 times faster than conventional greens (64.4%).* Opportunity for Blends Most cooking greens today are single item SKUs. Consumers seek variety and ease of use from blended products. Organic cooking green blends are growing at 54.8%.** Unsurpassed Safety All Earthbound Farm salads are produced under an aggressive food safety program with pathogen tests at two points. Brand recognition Consumers want to know where their food comes from, and they look for Earthbound Farm, the most popular brand of organic produce. 12/19/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) EBFarm.com

16 Merchandise to Meet Your Needs With the options of a 12oz. bag or 11oz. clamshell, you have the flexibility to merchandise with salads and with bunched greens. *If merchandised in wet rack, cooler must maintain F SPECIFICATIONS 12 oz Bag 11 oz Clamshell Pack Size 6 x 12 oz 6 x 11 oz Case Dimensions 15.25" x 11.25" x 7.25" 16" x " x 9.875" Unit Dimensions 10.25" x 14.5" 12.75" x 7.875" x 3.25" Cube Case Weight 5.5lbs 5.25lbs Cases/Pallet Tie x Tier 9 x 11 9 x 9 Availability Year-round Year-round UPC Shelf Life 17 days 17 days 1721 San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) EBFarm.com

17 The Organic Power Meal Powerfully delicious, complete, & ready-to-eat The Earthbound Farm Organic Power Meal provides the pure power of plant-based nutrition by combining perfect organic greens, seeds, fruits, and clean-burning whole grains with fiber, antioxidants and plenty of taste. When good food s this great, it s a joy to eat right. And a diet higher in plant-based ingredients is better for our health and the environment, too. GLUTEN FREE GLUTEN FREE Blueberry Quinoa Protein Balance Delicious and satisfying Baby Spinach + Quinoa with sunflower kernels, dried blueberries, and balsamic vinaigrette Cranberry Wheat Protein Boost Flavorful and filling Mixed Baby Greens + Whole Grain Bulgur Wheat and Wheat Berries with Garbanzo Beans, with dried cranberries, and red wine vinaigrette Tomatillo Black Bean Protein Energy Zesty and delicious Baby Lettuces + Black Bean & Corn Salad with five-seed stone ground corn strips, dry-roasted salted sunflower kernels, and tomatillo vinaigrette dressing NUTRIENT INFORMATION NUTRIENT INFORMATION NUTRIENT INFORMATION PROTEIN FIBER 9g 6g Total fat: 21g if all dressing is used FOLATE VITAMIN A High in these nutrients VITAMIN C PROTEIN FIBER 5g 7g Total fat: 21g if all dressing is used IRON VITAMIN A High in these nutrients VITAMIN C PROTEIN FIBER 8g 6g Total fat: 23g if all dressing is used IRON VITAMIN A High in these nutrients VITAMIN C UPC UPC UPC San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) ebfarm.com

18 The Power Meal is the Perfect Lunch People expect a lunch salad to be either expensive or time consuming. And either way, many believe that for a lunch salad to be satisfying and get you through the afternoon, it s probably loaded up with toppings and ingredients that satiate but, on the whole, are not very healthy at all. But the Earthbound Farm Organic Power Meal is a delicious, organic alternative to the typical lunch salad. Blueberry Quinoa Protein Balance Nutrition Facts Serving Size 1 container (226g) Calories 360 Fat Cal. 190 *Percent Daily Values (DV) are based on a 2,000 calorie diet. Amount/Serving %DV* Total Fat 22g 34% Sat. Fat 3g 15% Trans Fat 0g Cholesterol 0mg 0% Sodium 520mg 22% Amount/Serving %DV* Total Carb. 34g 11% Fiber 6g 24% Sugars 7g Protein 9g Vitamin A 190% Vitamin C 45% Calcium 10% Iron 25% INGREDIENTS Salad: Organic baby spinach. Grain Packet: Water, organic quinoa, organic cornstarch, contains 2% or less of: organic canola oil, sea salt. Topping: Organic dry roasted sunflower kernels, organic dried wild blueberries (organic wild blueberries, organic dried cane syrup, organic sunflower oil). Dressing: Organic balsamic vinegar (organic grape must, organic wine vinegar, organic caramel, sulfites), cold pressed organic extra virgin olive oil, organic expeller pressed soy oil, salt, organic soy lecithin (soy), xanthan gum. Cranberry Wheat Protein Boost Nutrition Facts Amount/Serving %DV* Amount/Serving %DV* Total Fat 21g Serving Size 1 container 32% Total Carb. 37g 12% (226g) Sat. Fat 3g 15% Fiber 7g 28% Calories 340 Fat Cal. 190 Trans Fat 0g Cholesterol 0mg 0% Sugars 12g Protein 5g *Percent Daily Values (DV) are Sodium 290mg 12% based on a 2,000 calorie diet. Vitamin A 130% Vitamin C 60% Calcium 10% Iron 30% INGREDIENTS Salad: Organic baby lettuces (red & green romaine, red & green oak leaf, red leaf, lollo rosa, tango), organic red & green chard, organic mizuna, organic arugula, organic mâche, organic frisée, organic radicchio. The ingredients in each package may vary. Grain Packet: Water, organic soft wheat berries, organic bulgur wheat, organic garbanzo beans, organic canola oil, organic cornstarch, contains 2% less of: organic lemon juice, sea salt, organic dehydrated garlic, organic spices. Topping: Organic dried cranberries (organic cranberries, organic sugar, organic sunflower oil). Dressing: Organic red wine vinegar, water, cold pressed organic olive oil, organic expeller pressed soy oil, organic cane sugar, organic onion, organic spices, organic dehydrated garlic, salt, organic soy lecithin (soy), xanthan gum. Tomatillo Black Bean Protein Energy Nutrition Facts Amount/Serving %DV* Amount/Serving %DV* Total Fat 23g Serving Size 1 container 35% Total Carb. 31g 10% (226g) Sat. Fat 3g 15% Fiber 6g 24% Calories 350 Fat Cal. 210 Trans Fat 0g Cholesterol 0mg 0% Sugars 4g Protein 8g *Percent Daily Values (DV) are Sodium 550mg 23% based on a 2,000 calorie diet. Vitamin A 160% Vitamin C 35% Calcium 10% Iron 30% INGREDIENTS Salad: Organic baby lettuces (red & green romaine, red & green oak leaf, red leaf, lollo rosa, tango). The ingredients in each package may vary. Grain Packet: Water, organic corn, organic black beans, organic bell peppers, organic onion, organic rice vinegar, organic cornstarch, contains 2% or less of organic canola oil, organic chili powder (organic chili peppers, organic spices, salt, organic garlic), evaporated cane juice, organic dehydrated garlic, sea salt, organic spices. Sunflower Seeds: Organic sunflower kernels, salt. Topping: Organic stone ground white corn, organic sunflower oil or organic safflower oil, organic hemp seeds, organic brown flaxseed, organic poppy seeds, organic black sesame seeds, organic white sesame seeds, water, trace of lime. Dressing: Water, organic expeller pressed soy oil, organic soy puree (filtered water, organic whole soybeans, magnesium chloride, calcium chloride), organic tomatillos, organic white wine vinegar, organic cane sugar, organic cilantro, organic green onions, natural flavors, salt, organic rice vinegar, organic cornstarch, organic avocado oil, organic parsley, organic garlic, organic lemon juice concentrate, organic spices, organic jalapeno peppers, organic rice bran, organic garlic powder, xanthan gum, lactic acid, natural avocado flavor, organic dehydrated red bell pepper, organic dehydrated cilantro, ascorbic acid. Product Specifications Pack Size Blueberry Quinoa Protein Balance 6 ct/salad & Topping 6.5 oz, Dressing 1.45 fl oz Cranberry Wheat Protein Boost 6 ct/salad & Topping 6.5 oz, Dressing 1.45 fl oz Tomatillo Black Bean Protein Energy 6 ct/salad & Topping 6.5 oz, Dressing 1.40 fl oz Case Dimensions 15" x 9 1 /2" x 9 1 /8" Unit Dimensioans 9" x 7 1 /4" x 3" Cube UPC# Blueberry Quinoa Protein Balance Cranberry Wheat Protein Boost Tomatillo Black Bean Protein Energy Case Weight Blueberry Quinoa Protein Balance 4# Cranberry Wheat Protein Boost 4# Tomatillo Black Bean Protein Energy 4# Cases/Pallet 108 Tie x Tier 12 x 9 Availability Shelf Life Year-round 17 days 9/1/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) ebfarm.com

19 Small Batch Snacks with Big Bold Taste Earthbound Farm s boldly flavored and strongly satisfying organic snack mixes are made in small batches with high quality ingredients. These dynamic new products capitalize on the consumer trend toward better-for-you foods that don t require a compromise in taste and convenience. They re destined to grab the attention and please the palate of discriminating snackers in your store! Roasted Tamari Cherry Almond Flax seed clusters Dried sweet cherries Roasted, salted soy nuts Tamari almonds Cracked BlackPepper CranWalnut Sweet & spicy walnuts Dry roasted cashews Dried tart cherries Plump sweet raisins Dried cranberries Tamari sunflower seeds Mandala Spice Coconut Cashew Mandala spice cashews Roasted almonds Plump sweet raisins Toasted coconut Sales of Organic Snacks are Growing! (source: Organic Trade Association s 2011 Organic Industry Survey) Sales of organic snacks are growing at 7.2% (2010 vs 2009) while sales of conventional snacks grew just 4.3%. Sales of organic nuts are growing at an even stronger 17.8%. The Trail Mix Category is Growing (source: Mintel Nuts and Dried Fruit, January 2011) The overall market for Nuts, Dried Fruit and Trail Mix was estimated at $6.6 billion in Sales of trail mix grew +10.7% from San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) ebfarm.com

20 Earthbound Farm s Small Batch Snacks with a Big Bold Taste Roasted Tamari Cherry Almond UPC: Organic Flax Seed Clusters (organic rolled oats, organic brown rice syrup [organic brown rice, water, natural cereal enzymes], organic cane sugar, organic flax seeds, organic dried apricots, organic sunflower seeds, organic sesame seeds, organic pistachios, organic coconut), Organic Dried Cherries, Organic Tamari Roasted Almonds (organic almonds, organic shoyu sauce [water, organic soybeans, salt, organic wheat]), Organic Roasted Soy Nuts (organic soybeans, salt, organic soybean oil). Cracked BlackPepper CranWalnut UPC: Organic Sea Salt and Pepper Cashews (organic dry roasted cashews, organic expeller pressed canola oil, organic black pepper, sea salt), Organic Sweet and Spicy Walnuts (organic walnuts, organic maple syrup, organic expeller pressed canola oil, organic cayenne pepper, sea salt, organic black pepper), Organic Cranberries (organic cranberries, organic cane sugar, organic sunflower oil), Organic Raisins, Organic Tamari Roasted Sunflower Seeds (organic sunflower seeds, organic tamari shoyu sauce [water, organic soybeans, sea salt, organic wheat], Organic Tart Cherries (organic tart cherries, organic cane sugar, organic sunflower oil) Mandala Spice Coconut Cashew UPC: Organic Thai Curry Cashews (organic dry roasted cashews, organic spicy curry seasoning [organic maltodextrin, salt, organic spices], organic expeller pressed canola oil), Organic Dry Roasted Almonds, Organic Raisins, Organic Coconut Product Specifications Pack Size 3.75oz x 12ct Case Dimensions 9.5" x 9" x 7.5" Unit Dimensions 5" x 7.2" x 2.5" Cube 0.37 UPC# Roasted Tamari Cherry Almond UPC: Cracked Black Pepper CranWalnut UPC: Mandala Spice Coconut Cashew UPC: Case Weight 3.86 lbs Cases/Pallet 220 Tie x Tier 20 x 11 Availability Year-round Shelf Life 8 months 8/4/ San Juan Highway San Juan Bautista, CA TEL (888) FAX (831) ebfarm.com