MONTE-CARLO BORN BEEFBAR OPENS IN DUBAI

Transcription

1 BEEFBAR WAS CREATED TO BREAK THE TRADITIONAL CODES OF RIGID & HIGH END CUISINE MONTE-CARLO BORN BEEFBAR OPENS IN DUBAI Dubai, January 2018; A brand new restaurant has opened in DIFC and it s certainly one to get excited about. The Beefbar concept works on contrasts, of stated quality but unpretentiousness. The architectural lines and the menu include sensations found in modern luxury. With a casual atmosphere, the service is both precise & welcoming. The customer no longer wants to have to choose between elegance and simplicity or to just have meat to satisfy their carnivorous desire. Now, they simply want to have a good time sharing and multiplying their culinary discoveries. The restaurant promises fresh and delicious cuts of meat and much more in a fashionable, sophisticated venue. Everything from the slick décor to mouthwatering dishes contributes to the most talked about opening in the region. Beefbar Dubai is the sixth outlet of the famous chain, which is also based in Hong Kong, Mexico, Mykonos, Cannes and Monaco where it was born. It was created by Riccardo Giraudi, after his love for meat established his passion to open a restaurant specializing in dishes to make the taste-buds really tingle. Of course, naming a restaurant Beefbar, means the focus is on that very thing, the meat. The menu, which is built on simplicity and quality ingredients is divisible into three axes. First, the street food to share. These dishes are a selection of the best recipes from around the world, made with the most exclusive products including Certified Japanese Kobe beef.

2 Then come the great meats. Discover the best cuts & origins specially selected by Giraudi: Rangers Valley Australian Black Angus Black Onyx, Creekstone Farms American USDA Prime Certified Black Angus Beef and the Beefbar Dubai exclusive for the middle east, Certified Japanese Kobe beef. Beefbar is proud to have developed its own patented method of cooking to achieve a crispy meat seal and tender juicy heart. To accompany each cut, Beefbar offers over fifteen kinds of mashed potatoes with a selection of spices & condiments to choose from. The venue exudes luxury without being pretentious. Divided into lounge area, restaurant and a spacious terrace, the interior consists of slabs of black marble, leather sofas and warm lighting to really make your dining experience special. From the recognized worldwide success, the business has expanded, launching a new additional concept: The Beefbar Butcher Shop, which allows guests to visit a new generation butcher where they are invited to choose and buy the various cuts of exclusive meats. Owner of Beefbar, Flavio Briatore is excited for the launch of the Beefbar Dubai when he says, I am delighted to open one of the most sought-after restaurants in one of the most incredible cities in the world. Dubai is bursting with great restaurants and Beefbar will be a great addition to the region. Beefbar is not just a restaurant, it s a lifestyle. Located in Al Fattan Currency House, DIFC Reservations: reservations.dubai@beefbar.com Call: dubai.beefbar.com

3 A new Beefbar in Hong Kong After Mexico, Moscow and Mykonos, Beefbar s franchise network continues to conquer the world, as at the end of October it settles in the heart of the bustling Chinese metropolis, Hong Kong. In collaboration with LAI SU MANAGEMENT, who develop and manage a portfolio of luxurious and Michelin starred restaurants in Hong Kong and China. The Monaco Restaurant Group s signature concept will offer its internationally renowned high quality meats and infamous sides. Once again, the architects Humbert & Poyet have created a perfect design in the image of Beefbar. Impeccable lines, noble materials, cozy and trendy atmosphere, timeless luxury are all elements that differentiate Beefbar from other meat restaurants. The warm colors and mood lighting are combined with refined and raw elements such as leather, white marble and amber copper. The famous Raw Bar where carpaccios, tartares and tiraditos are made-to-order in front of guests is here. As well as a vibrant cocktail bar and an intimate terrace, ideal to lounge and retreat from the Hong Kong s hustle and bustle. Every detail is a strong statement of what Beefbar cuisine stands for: excellence, bold and pure. These are features that the Chef, Andrea Spagoni, with his 20 years of experience, will implement in order to offer a unique dining experience to customers. Indeed, the menu will offer an impressive list of high quality, noble and rare cuts from different origins: USA hormone free Black Angus, certified Japanese Kobe beef, Australian Black Angus To sublimate the product, a revolutionary cooking method is used to guarantee the meat to stay juicy and tender at heart while being crispy and flavorful on the outside. The sides selection is a noteworthy addition, especially mashed potatoes and its multiple variations. Finally, to end on a sweet note, try one of the desserts: cherry and pistachio soufflé, chocolate fondant with pear and sansho ice cream. Beefbar s cellar is stocked with the best collection of international wines, from Old Word bottles to New World labels that will delight connoisseurs. Beefbar aims to provide a high quality dining experience and will be, for sure, the major destination in Hong Kong for discerning meat lovers.

4 Giraudi Group Giraudi has been founded in the 1960s. Established in Monaco, the company is specialized in the sale and trade of all types of fresh and frozen meats from Europe, America or Oceania. In less than 10 years, Giraudi became the European leader in the import of American Black Angus beef and, the first and largest importer of certified Japanese Kobe beef in Europe since In 2005, Giraudi creates Monaco Restaurant Group and opens the very first Beefbar, providing to Monaco a worthy of the name meat restaurant. Today, Monaco Restaurant Group owns 5 restaurants in the Principality: Beefbar, Song Qi by Alan Yau, Le Bouchon, La Salière & Mozza. And as many abroad. Each restaurant offers a culinary concept and a unique atmosphere. The group s Executive Chef, Thierry Paludetto, has over 10 years of experience in Michelin-starred restaurants (ndlr : Lucas Carton***, Jacques Chibois (La Bastide Saint Antoine**) ou encore Joël Robuchon (Hôtel Métropole**/ L Atelier**)), and is in charge of the group s restaurants. Beefbar Hong Kong 2/F Club Lusitano, 16 Ice House Street Central Hong Kong Open all-day, every day from Monday to Saturday, 12:00-14:30 / 15:00-18:00 / 18:30-22:30 Closed on Sunday Tel: Head office Monaco Restaurant Group c/o Giraudi Noémie Montalbano, chargé de relations presse 74, boulevard d Italie Monaco

5 Beefbar reaches the Michelin Star in Hong Kong A year after the opening of Beefbar in Club Lusitano in the heart of Hong Kong, the restaurant just received its first Michelin star in the new «Hong Kong & Macau 2017 Michelin Guide» during an exceptional soirée. Beefbar has been launched in Monaco in 2005 by Riccardo Giraudi, with, Chef Thierry Paludetto in the kitchen. Since then, Beefbar settled in Mexico, Mykonos, Cannes, Luxembourg and Hong Kong. The restaurant & its concept are internationally known by travelers who want to have their favorite dishes & an identical quality of exclusive meats all around the world. It is the first time that Beefbar receives such a distinction. This destination made for meat lovers breaks with the rigid codes of luxurious steakhouses. The concept plays with contrasts with unpretentious dishes made with high quality products. Reflecting the cosmopolite culture, Beefbar does not only offer an experience based on meat but also a multitude of raw & cooked dishes. In Hong Kong, Beefbar follows the sleek style of the Monegasque location and echoes a contemporary culinary experience with a menu based on simplicity & the best products available. In Hong Kong, Chef Andrea Spagoni is fond of culinary traditions but also likes to explore new possibilities while presenting the products in the best way possible. Already part of the best restaurants of Hong Kong, Beefbar offers a selection of premium beef breeds from the best worldwide producers: American Prime Black Angus, Australian Black Angus/Wagyu, certified Japanese Kobe beef. One of the Beefbar specialties is the Raw Bar, with carpaccios, ceviches & tiraditos such as the milk-fed veal tartare with praline & tarragon, the delicious «Monte-Carlo» tartare with tuna, seabass & a blood orange vinaigrette, the Boston lobster ceviche, the Japanese Kobe beef tostadas Not to mention the dishes with an Asian twist exclusively created by Chef Andrea Spagoni such as the shiso beef tataki, the scallops carpaccio with ponzu, the Japanese pork belly to savor with soy sauce pak choy or even the cod with Malabar black pepper. Beefbar Hong Kong 2/F Club Lusitano, 16 Ice House Street Central Hong Kong Tel : Noémie Montalbano Giraudi Group 74 bld d Italie, Monaco n.montalbano@giraudi.com