find your nearest store 2.35 Watching the football tonight?... Ge Stella 8x440ml 7.49!!! Jul 16th (1 day ago) facebook facebook.

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1 PM x440 find your nearest store Watching the football tonight?... Ge into your local go local extra store a for all the lates and news!!! and visit us at golocale Local golocalextra 5 the symbol of independent retailing xtra ence store receive our latest promotions enter address go Connect with us offers my local store competitions local & proud! about us contac buy fr 2.35 Stella 8x440ml 7.49!!! Jul 6th ( day ago) facebook facebook.com/golo Jiva s S Open 7am - 9pm Everyday Promotional Advice In store 3th May Until 9th June 203 golocalextra.co.uk facebook.com/golocalextra twitter.com/golocalextra youtube.com/golocalextratv An Employee Owned Company

2 Welcome golocalextra Dear Go Local Extra Retailer, Welcome to your advice document for Go Local Extra Promotion 5 (wow nearly half why through another year where does it all go?) This promotion has some cracking deals available for what I hope will be the start of a great summer!! To kick off with we have a stunning wine of the month, Mount Ara Sauvignon Blanc from New Zealand, the label looks great, the wine is fantastic and at 5.99 bottle the price is pretty amazing too!! All the best selling beers are back and don t forget it wouldn t be the Champions League Final (25th May) without a cold Heineken, so make sure you have plenty in stock. And if you are really lucky the Bank Holiday on 27th May could be a chance to enjoy a new Carlsberg Citrus, or Crabbies Strawberry & Lime with the BBQ!!! We always want some nibbles to go with the beers, so we have some great deals on Walkers crisps, KP Nuts, and we have even thought of those who will be driving everyone around to the BBQs with some great Vimto, Fruit Shoots & Dr Pepper deals!! Congratulations to Phil Cross from New Mills who won the FA Cup Semi Final tickets, I know he had a great day out at Wembley. And fast on the heels of that we have another fantastic Free Prize Draw for consumers to win and it is exclusive to Go Local Extra, so one of your customers will win. We have teamed up with Silver Bay to win a pair of VIP tickets to the Porsche Carrera Cup at Oulton Park on 9th June. As guests of Silver Bay & Porsche the winners get access all area passes to the race track, meet the driver and full hospitality, it is a great prize and worth hundreds of pounds. Don t let your customers miss out on the chance to win!! For the first time consumers can text to win, we really have made it simple to enter!! Go Local Extra fascia stores are growing by the week, if you want a store makeover to refresh your store offering, then don t forget to ask your Retail Development Advisor for some free advice. Here s to a successful promotion and some great weather for BBQ or 2!! Best wishes and a successful Go Local Extra promotion Andy Whitworth Head of Customer Development Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

3 Promotional Merchandising Enhance the promotion with our easy to use planogram Promotion Checklist Ensure all instore POS is displayed correctly Ensure promotional leaflets are distributed locally and a small number are available instore Ensure all window posters are displayed with the latest promotional activity Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

4 Promotional Advice Offer period: 3th May Until 9th June 203 Collection of orders: Week Commencing 6th May 203 Product Promotion Sell Information Variants Opening Pick Notes5 6 bottles 5 Description: San Miguel PMP: PM 6.00 Pack Size: 4x6x275ml Club Price: 3.99 POR: 6.% San Miguel 6 Pack 4 bottles.99 Description: Carlsberg Citrus 2.8% PMP: PM 2.49 Pack Size: 6x4x275ml Club Price: 7.75 POR: 22.% Carlsberg Citrus 2.8% 4 Pack each 9.99 Description: Stella Artois / Budweiser Pack Size: 2x284ml/330ml Club Price: 6.99 POR: 6.0% Stella Artois 2 Pack Budweiser 2 Pack bottles 3.50 Description: Sol 4 Pack NRB Pack Size: 6x4x330ml Club Price: 4.99 POR: 4.% Sol 4 Pack NRB 3 Display Stand 4 bottles 3.99 Description: Heineken 4 Pack Pack Size: 6x4x330ml Club Price: 7.29 POR: 3.3% Heineken 4 Pack 4 bottles 2.49 Description: Carling Zest Pack Size: 6x4x330ml Club Price: 9.99 POR: 9.8% Citrus Ginger 6 cans 5.99 Description: Stella Artois / Budweiser PMP: PM 6.99 Pack Size: 4x6x440ml Club Price: 6.99 POR: 4.9% Stella Artois 6 Pack Budweiser 6 Pack.78 8 Description: Red Stripe PMP: PM 4.89 Pack Size: 6x4x484ml Club Price: 7.49 POR: 2.5% Red Stripe 4 Pack Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

5 CONSUMER COMPETITION FREE PRIZE DRAW Consumers can enter via... Our facebook page (facebook.com/golocalextra) Online at Texting golocal to Closing Date 30th May 203 Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

6 Product Promotion Sell Information Variants Opening Pick Notes 7.50 Description: Foster s Lager 24 for 22 PMP: PM 4.25 Pack Size: 6x4x500ml Club Price: 5.99 POR: 4.7% Foster s Lager 4 Pack 7.50 Description: Strongbow 24 for 22 PMP: PM 4.25 Pack Size: 6x4x500ml Club Price: 4.89 POR: 20.6% Original Pear 4 cans 4 Description: Carlsberg Pint PMP: PM 5.00 Pack Size: 6x4x568ml Club Price: 7.49 POR: 2.5% Carlsberg Pint 4 Pack 4 cans 4.29 Description: Carling Pint PMP: PM 5.29 Pack Size: 6x4x568ml Club Price: 7.89 POR: 6.6% Carling Pint 4 Pack 48p.50 Description: Black Storm Cider PMP: PM 99p Pack Size: 24x500ml Club Price:.85 POR: 2.0% Black Storm any 2.50 Description: Crabbie s Pack Size: 8x500ml Club Price: 6.99 POR: 6.% Ginger Beer Raspberry Strawberry & Lime each 2.25 Description: Amigos Pack Size: 8x660ml Club Price: 2.59 POR: 6.0% Amigos Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

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8 Product Promotion Sell Information Variants Opening Pick Notes Price Marked Description: Smirnoff Vodka PMP: 4.69 Pack Size: 6x20cl Club Price: 8.59 POR:.3% Smirnoff Vodka Price Marked Description: Bell s Whisky PMP: 4.99 Pack Size: 6x20cl Club Price: 9.89 POR:.4% Bell s Whisky 0.99 Description: Malibu Pack Size: 6x70cl Club Price: POR: 9.0% Malibu Singles available at Description: Green Mark Vodka Pack Size: 6x70cl Club Price: POR: 7.9% Green Mark Vodka Singles available at 9.58 each 5.49 Description: Cactus Jack s Pack Size: 6x75cl Club Price: POR: 3.3% Apple Cherry As Line(s): Jaffa Cake Kool Kola Ginger Blue Chilli Blackcurrant each 4.99 Description: Douglas Green Wine Pack Size: 6x75cl Club Price: 2.9 POR: 5.0% Shiraz Sauvignon Blanc Chardonnay As Line(s): Pinot Rose Chenin Blanc Cabernet Sauvignon each 5.99 Description: Turning Leaf Wine Pack Size: 6x75cl Club Price: POR: 20.9% Chardonnay Cabernet Sauvignon As Line(s): Pinot Grigio Pinot Noir Zinfandel each 5.99 Description: McGuigan Black Label Pack Size: 6x75cl Club Price: POR: 7.2% Red Charonnay Shiraz As Line(s): Merlot Pinot Grigio Gewurz Riesling Sauvignon Blanc Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

9 Product Promotion Sell Information Variants Opening Pick Notes each 6.99 Description: Wolf Blass Yellow Label Pack Size: 6x75cl Club Price: POR: 8.4% Cabernet Sauvignon Charonnay As Line(s): Shiraz Rose Sauvignon Blanc 5 Description: Silver Bay Point Wine Pack Size: 6x75cl Club Price: 0.75 POR: 4.0% Red White Rose each 4.99 Description: Turner Road Pack Size: 6x75cl Club Price: 2.29 POR: 4.7% Chardonnay Pinot Grigio Merlot As Line(s): Sauvignon Semillion Cabernet Zinfandel 4.99 Description: Don Fabian Rioja Pack Size: 6x75cl Club Price: 9.49 POR: 2.9% Don Fabian Rioja 5.99 Description: Mount Ara Pack Size: 6x75cl Club Price: POR: 4.9% Sauvignon Blanc 2 Wine of the month 6.99 Description: Santa Loretta Prosecco Pack Size: 6x75cl Club Price: POR: 8.4% Santa Loretta Prosecco 85p 2.65 Description: Nescafé Gold Blend PMP: PM 3.50 Pack Size: 6x00g Club Price: 3.65 POR: 4.2% Nescafè Gold Blend each 2.29 Description: Kenco Refill Coffee PMP: PM 3.29 Pack Size: 6x00g/85g Club Price:.5 POR: 8.9% Rich Smooth As Line(s): Millicano Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

10 Wormsley Pavillion Gratefully supported by Graham Gooch OBE. His attendance is subject to his availability. Your shoppers are simply required to buy any bottle of Wolf Blass Red Label or Yellow Label wine and visit to enter via our online entry form. Proof of purchase is required. Promotional neck tags valid across Wolf Blass Red & Yellow Label range. Draw open UK,CI and IOM residents 8+. Closes Max one prize per person. Keep itemised till receipt per entry per bottle of Red or Yellow Label Wolf Blass wine to claim. Internet access required. See inside for entry instructions and full T&C s. *Nielsen MAT week ending Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

11 Product Promotion Sell Information Variants Opening Pick Notes 40p 99p Description: Yorkshire Tea PMP: PM.39 Pack Size: 6x40 s Club Price: 4.49 POR: 24.4% Yorkshire Tea 69p.50 Description: Kellogg s Rice Krispies PMP: PM 2.9 Pack Size: 5x340g Club Price: 5.79 POR: 22.8% Kellogg s Rice Krispies 69p.50 Description: Kellogg s Coco Pops PMP: PM 2.9 Pack Size: 6x295g Club Price: 6.99 POR: 22.3% Kellogg s Coco Pops 79p.50 Description: Kellogg s Cornflakes PMP: PM 2.29 Pack Size: 5x500g Club Price: 6.29 POR: 6.% Kellogg s Cornflakes 90p each.49 Description: Jordans Country Crisp PMP: PM 2.39 Pack Size: 6x400g Club Price: 6.99 POR: 2.8% Strawberry Chunky Nut 60p 90p Description: Batchelors Super Noodles PMP: PM 75p Pack Size: 8x00g Club Price: 2.79 POR: 22.5% Mild Curry BBQ Chicken 99p Description: Pot Noodle King Pack Size: 2x4g Club Price: 8.99 POR: 24.3% Chicken & Mushroom As Line(s): Beef & Tomato Curry Bombay 59p Description: Dairylea Lunchables PMP: PM.59 Pack Size: 5x02g Club Price: 3.99 POR: 20.2% Ham & Cheese Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

12 Did you know that Instant Coffee Refills are growing much faster than Jars? Introducing PMP Refill Packs ATTRACTIVE POR%! No.2 PREMIUM COFFEE BRAND* No. DECAFF BRAND* No. WHOLEBEAN INSTANT BRAND* Instant Coffee Refills are growing at +54% versus Jars +0.3%* 64% of Jars purchased by shoppers are decanted** 95% of Shoppers would buy Price-marked packs of Coffee from a convenience store*** Convenient Packs for Small Stores! STOCK UP NOW Source: *Nielsen, Instant Coffee, Total Coverage, Value Sales, MAT WE **MMR Research 20 **him! PMP research Aug 20

13 Product Promotion Sell Information Variants Opening Pick Notes.50 Description: Birds Eye Potato Waffles Pack Size: 0x567g Club Price: 0.99 POR: 26.7% Birds Eye 0 Potato Waffles Available direct via Eden Farm or Parfetts Cash & Carry Singles available for top up in depot at Description: Goodfella s Deep Pan Pack Size: 7x47g/49g Club Price: 9.70 POR: 22.6% Loaded Cheese Pepperoni Available direct via Eden Farm or Parfetts Cash & Carry Singles available for top up in depot at.39 48p 2.50 Description: Kershaws Ready Meals PMP: PM.49 Pack Size: 2x400g/450g Club Price: 2.50 POR: 6.7% All Day Breakfast Steaklet & Chips As Line(s): Beef Dinner Available direct via Eden Farm or Parfetts Cash & Carry Singles available for top up in depot at Description: Linda McCartney Vegetarian Sausages Pack Size: 2x300g (6 s) Club Price:.35 POR: 26.7% Linda McCartney Vegetarian Sausages Available direct via Eden Farm or Parfetts Cash & Carry Singles available for top up in depot at 95p 29p Description: Young s Pies PMP: PM.29 Pack Size: 2x340g Club Price: 8.25 POR: 3.0% Youngs Admiral s Pie Youngs Mariner s Pie Available direct via Eden Farm or Parfetts Cash & Carry Singles available for top up in depot at 69p Description: Mr Kipling Cakes Pack Size: x6 s Club Price: 0.79 POR: 2.0% Mr Kipling Viennese Whirls 75p Description: McVitie s Flapjack Pack Size: 0x5 s Club Price: 7.20 POR: 20.0% Hob Nob Chocolate As Line(s): Snickers 75p Description: McVitie s Biscuits PMP: PM.75 Pack Size: 8x300g Club Price: 4.99 POR: 25.2% Description: McVitie s Biscuits PMP: PM.75 Pack Size: 5x300g Club Price: 9.35 POR: 25.2% Double Chocolate Digestives As Line(s): Milk Chocolate Caramels Milk Chocolate Caramels Milk Chocolate Digestives Milk Chocolate Hob Nobs As Line(s): Dark Chocolate Digestives 39p Description: Cadbury Fingers PMP: PM.39 Pack Size: 2x25g Club Price: 7.59 POR: 24.% Cadbury Milk Chocolate Fingers Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

14 Product Promotion Sell Information Variants Opening Pick Notes.50 Description: Wagon Wheels PMP: PM.00 Pack Size: 2x6 s Club Price: 5.69 POR: 24.% Original Jammie or.50 Description: KP Sharing Bag Crisps PMP: PM.00 Pack Size: 2x00g Club Price: 4.99 POR: 50.%/33.4% McCoys Steak Hula Hoops Original As Line(s): Hula Hoops BBQ or.50 Description: KP Nuts PMP: PM.00 Pack Size: 8x80g/70g Club Price: 7.99 POR: 46.8%/29.0% Salted Dry Roasted Description: Walkers Variety Pack Size: 8x6x25g Club Price: 2.35 POR: 7.7% Description: Walkers Quavers Pack Size: 20x6x6.4g Club Price: 3.75 POR: 7.5% Walkers Variety 6 Pack Walkers Quavers 6 Pack 80p Description: Walkers Stacker Unit Pack Size: 44xPack Club Price: POR: 27.% Description: Walkers 25% Extra Pack Size: 48x25.6g/28.g/27.5g/34.4g Club Price:.99 POR: 25.2% Walkers Snacks 25% Extra 3 Case Stacker As Line(s): Quavers Wotsits Cheese French Fries Ready Salted Squares Salt & Vinegar Contains Quavers, Wotsits & French Fries Available as top up once a Stacker Unit has been purchased 80p Description: Starburst Stick Pack Counter Unit Pack Size: 90x45g Club Price: 2.9 POR: 29.5% Starburst Original/Morphs Stick Pack Counter Unit or.50 Description: Nestlé Biscuit Multipack Kit Kat 2 Finger 5 Pack PMP: PM.00 Pack Size: 8x04g Club Price: 8.99 POR: 40.0%/20.% Description: Nestlé Biscuit Multipack Breakaway 5 Pack PMP: PM.00 Blue Riband 5 Pack Pack Size: 4x95.5g Club Price: 6.99 POR: 40.0%/20.% or.50 Description: Rowntree s Hanging Bag PMP: PM.00 Pack Size: 2x20g Club Price: 5.39 POR: 46.%/28.% Mixed Fruit Pastilles Randoms As Line(s): Fizzy Bottles Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

15 Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

16 Product Promotion Sell Information Variants Opening Pick Notes 80p Description: Tic Tac Pack Size: 72x8g Club Price: 8.99 POR: 2.0% Tic Tac Tree Festival Pack T72 Description: Mars Treat Bags Pack Size: 40x37g Club Price: 2.69 POR: 24.0% Description: Mars Treat Bags Pack Size: 36xSingle/35g Club Price:.39 POR: 24.2% Maltesers Mars Mix Galaxy Counters 48p 99p or.50 Description: Rubicon PMP: PM 99p Pack Size: 2x500ml Club Price: 5.99 POR: 39.4%/20.% Mango Still 2.65 Description: Vimto Cordial +33% Extra Pack Size: 6x2ltr Club Price: 9.69 POR: 24.6% Original No Added Sugar 47p 3 for Description: Vimto Can PMP: PM 49p Pack Size: 24x330ml Club Price: 4.79 POR: 28.2% Original Cherry or.50 Description: Fanta/Dr Pepper/Sprite PMP: PM.00 Pack Size: 24x500ml Club Price: 0.35 POR: 48.2%/3.0% Fanta Orange Dr Pepper Sprite As Line(s): Fanta Fruit Twist 38p Description: Fruit Shoots Low Sugar PMP: PM 69p Pack Size: 24x275ml Club Price: 7.29 POR: 27.2% Apple & Blackcurrant Orange Summer Fruit.99 Description: Bakers Meaty Meals PMP: PM 2.99 Pack Size: 4xkg Club Price: 4.75 POR: 28.4% Beef Chicken Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

17 Quench your thirst with Vimto cans 3 for Vimto Can +53% in value in 2 years #4 in value ranked above variants of Fanta, Sprite, Rubicon and 7up Nielsen Symbols MAT All Fruit Flavoured 330ml Cans

18 Freephone for more information BIG ON QUALITY LOW IN PRICE Non-price marked packs also available while stocks last For tobacco trade use not to be left in sight of consumers OF LONDON Smoking kills Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

19 Product Promotion Sell Information Variants Opening Pick Notes 48p.50 Description: Brekkies Complete PMP: PM 99p Pack Size: 0x400g Club Price: 4.99 POR: 20.2% Chicken Duck & Turkey Rabbit Chicken & Liver As Line(s): Salmon Hake & Shrimp Beef Lamb & Turkey 20p Description: Cesar PMP: PM.20 Pack Size: 4x50g Club Price: 4.79 POR: 7.9% Turkey & Lamb Chicken & Turkey As Line(s): Rabbit & Heart.49 Description: Kleenex For Men PMP: PM.99 Pack Size: 2x00 s Club Price:.69 POR: 2.0% Kleenex For Men.49 Description: Kleenex Balsam PMP: PM.99 Pack Size: 4x4x80 s Club Price: 5.20 POR: 23.5% Kleenex Balsam Regular or.50 Description: Aroma Pack Size: 0x4 s Club Price: 4.99 POR: 40.%/20.% White As Line(s): Pink Peach Description: Pampers Baby Wipes Pack Size: 2x64 s Club Price: 7.85 POR: 2.5% Refill Scented As Line(s): Refill Unscented Description: Morning Fresh Washing Up Liquid Pack Size: 6x450ml Club Price: 5.59 POR: 6.2% Original As Line(s): Lemon Meadow 79p Description: Carex Handwash Original PMP: PM.29 Pack Size: 6x250ml Club Price: 3.39 POR: 4.% Description: Imperial Leather Shower Gel PMP: PM.29 Pack Size: 6x250ml Club Price: 3.39 POR: 4.% As Line(s): Aloe Vera Moisture Plus Soft Touch Ocean Fresh As Line(s): Japanese Spa For Men Promotion 5 Offer period: 3th May - 9th June 203 Collection of goods: Week Commencing 6th May 203

20 new ENJOY RESPONSIBLY DRINKAWARE.CO.UK This crisply delicious cold-filtered cider has no artificial flavours or sweeteners, simply bucket-loads of great apple TasTe as seen on Tv 0 million marketing investment in 203 Introducing a quality 4.5% ABV mainstream, medium dry cider from the makers of Carlsberg Available in 440ml and 500ml cans, and 500ml bottles TV advertising on air throughout the year Customers will expect to see it in store To be stocked alongside mainstream ciders get real refreshment *ACNielsen (0//2) & CGA (06/0/2) MAT